Nathan Tepley, Brandon Sauter, Yuwei Tang, Danielle Seamon Overview American Express Keycorp Wells Fargo CitiGroup Conclusion Company AmericanExpress WellsFargo CitiGroup Keycorp CurrentPrice (asof10/30/15) TargetPrice Upside InitialPurchasePrice SIMWeight Change 73.26 81.58 11.36% 75.7 3.12% 0.00bps 54.14 66.87 23.51% 35.19 4.28% 0.00bps 53.17 58.22 9.50% 52.58 4.58% 0.00bps 12.42 14.88 19.81% 13.91 3.52% 0.00bps Total S&P500Weight Under/Overweight 15.50% 16.19% -0.69bps S&P 500 Weight o 16.19% SIM Weight o 15.50% Underweight o 69 Basis points Recommendation oHOLD Interest rates rising in December Strengthening economy o But Long bull market • • • • Ticker:NYSE:AXP CurrentPrice:$73.26(October 30th 2015) InitialPrice:$75.70à $317,940 TargetPrice:$81.58(11.36%upside potential) • Recommendation:HOLD CompanyDescription: AmericanExpressCompanyisaglobal paymentandtravel company.Thecompany’sPrincipal Productsandservicesare chargeandcreditpaymentcardsproducts andtravel-related servicesoffered toconsumers andbusinessaround theworld. 12MonthSharePrice Economic/MacroDrivers • • • • USDisposable Income PersonalSavings Consumer Confidence Consumer Spending Growth Advantages Risks • Closed Loop network • Affluent Customer Base • Profitable Performance • Credit Risk • Fraud • Negative Economic Drivers KeyCommunity Bankservesindividualsandsmalltomid- sized businessesby offeringservicesincludingdeposit,investment,lending, creditcardandpersonalizedwealthmanagementproductsandbusiness advisory services. MarketProfile KeyCorporate Bankofferstoitsclientsbankingandcapitalmarkets products includingsyndicatedfinance,debtandequitycapitalmarkets, commercialpayments,equipmentfinance,commercialmortgagebanking, CMBS,derivatives,foreignexchange,financialadvisory, andpublicfinance. 52WeekRange $12.04-$15.7 P/E 12.5 Beta 1.35 Dividend Yield 2.10% ROE 8.84% ROA 1.01% MarketCap $11B 40% SharesOutstanding 835M 30% Asset $93.8B Employees 13590 ATM 1287 Branches 994 2015Revenue 60% 50% 20% 10% 0% Key Community Bank Key Corporate Bank Other Opportunities Merge and acquisition Regional expansion Pending interest rate Risks Uncertainties in global economy Regulation burdens KeyCorp S&p500 52WeekRange:$12.04-$15.7 CurrentPrice:$12.42 TargetPrice:$14.88 UpsidePotential:19.81% Recommendation:HOLD · · · · Ticker:NYSE:WFC CurrentPrice:$54.14 (October 30th 2015) InitialPrice:$35.19 →$274,474 TargetPrice:$66.87 (23.51%upside) · Recommendation:HOLD CompanyDescription: WellsFargo,founded in1852,isadiversified provider of financialservicestoindividuals, businessesandinstitutions. Thethreemainsegmentsofthebusiness are:Community Banking, WholesaleBanking, andWealth,Brokerageand Retirement.Thecompanyoperatesout of8,700locationswith 12,500ATMsandofficesin36countries. Advantages Risks Headquarters located in Earthquake prone San Francisco, California Economic slowdown/downturn Good dividend yield with room to grow Strengthening economy o Increased spending, saving and lending o Long bull market SensitivityAnalysis TerminalGrowthRate 66.87 9.00% 9.25% 9.50% 9.75% Strong competitive advantages DiscountRate 10.00% 10.25% 10.50% 10.75% 11.00% 11.25% 11.50% 11.75% 12.00% 2.00% 83.15 80.18 77.40 74.80 72.37 70.08 67.93 65.91 64.00 62.19 60.48 58.85 57.31 2.25% 84.93 81.79 78.88 76.16 73.61 71.23 68.99 66.88 64.90 63.03 61.25 59.58 57.99 2.50% 86.84 83.53 80.46 77.61 74.94 72.45 70.11 67.92 65.86 63.91 62.08 60.34 58.70 2.75% 88.90 85.40 82.16 79.16 76.36 73.75 71.31 69.02 66.87 64.85 62.94 61.14 59.44 3.00% 91.13 87.42 84.00 80.83 77.88 75.14 72.58 70.19 67.95 65.84 63.86 61.99 60.23 3.25% 93.56 89.61 85.98 82.62 79.51 76.63 73.95 71.44 69.10 66.90 64.84 62.89 61.06 3.50% 96.21 91.99 88.12 84.56 81.27 78.23 75.41 72.78 70.32 68.02 65.87 63.85 61.95 3.75% 99.11 94.59 90.45 86.66 83.17 79.96 76.97 74.21 71.63 69.22 66.97 64.86 62.88 4.00% 102.31 97.43 92.99 88.95 85.23 81.82 78.66 75.74 73.03 70.51 68.15 65.94 63.88 WellsFargo · Recommendation:HOLD · · · Alreadyat4.28% Couldslightly raiseposition Upsideisoveralong period MarketProfile 52WeekRange $46.95- $60.34 P/E 12.25 Beta 1.45 Dividend Yield 0.30% ROE 6.59% ROA 0.78% MarketCap $161.7B SharesOutstanding 2.98B Asset $1.8B Employees 239,000 Company Description Citigroup is a multinational banking and financial conglomerate that is the result of a $70 billion merger between Citicorp and Travelers Group in 1998. Today, Citigroup does business in four different regions — North America; Europe, Middle East and Africa (EMEA); Latin America; and Asia — in two primary business segments — Citicorp and Citi Holdings. • Ticker:NYSE:C • CurrentPrice:$54.28(November 23rd,2015) • InitialPrice:$52.58 à $446,936 • TargetPrice:$58.22(9.5%upside potential) • Recommendation:HOLD Advantages Risks • Biggest international presence • Cost cuts • Speculated interest rate hike • Past economic performance • Chinese economy