TROY UNIVERSITY
MASTER SYLLABUS
SORRELL COLLEGE OF BUSINESS
BUS 5501
Survey of Business Concepts
Prerequisites
Admission into the MSM or MSHRM program.
Description
An overview course of the business management field including the functional areas of
economics, marketing, quantitative methods, human relations and human resource management.
Students must earn a grade of “B” or better in the course.
Objectives
On completion of the course, the student should be able to:
1. Compare and contrast the major functional areas of business, including management,
marketing, information systems, economics and legal environment.
2. List and describe the major branches of management, including operations management,
human-resource management, and management science.
3. Apply basic quantitative and statistical methodology to management decisions.
4. Apply the concepts of supply and demand and competitive advantage to business scenarios.
Apply fundamental concepts of law, ethics, and social responsibility to business problems.
5. Describe the internal and external environments of business, including an evaluation of
company strengths, weaknesses and opportunities.
6. Identify mission statements, strategic objectives, and organization-level strategies.
7. Demonstrate written communication skills appropriate to the profession of business.
8. Apply basic management, marketing, economics and information strategies to business
objectives in an apt scenario.
Purpose
To provide a survey of concepts needed in the MSM or MSHRM degree programs relating to the
entire field of business management. This course is required for students entering the MSM or
the MSHRM program that do not hold a business undergraduate degree earned in the last eight
years awarded by a school that holds ACBSP or AACSB accreditation for its business programs.
Master Syllabi are developed by the senior faculty in each business discipline. This Master Syllabus must be used as the basis for developing the
instructor syllabus for this course, which must also comply with the content specifications outlined in the Troy University Faculty Handbook.
The objectives included on this Master Syllabus must be included among the objectives on the instructor’s syllabus, which may expand upon the
same as the instructor sees fit. The statement of purpose seeks to position the course properly within the curriculum and should be consulted by
faculty as a source of advisement guidance. Specific choice of text and other details are further subject to Program Coordinator guidance.
1 August 2005
Master Syllabus: EMBA 5501
2
Approved Texts
Boone, L. E., & Kurtz, D. L. (current). Contemporary business . Mason, OH: Thomson/SouthWestern. [Use with Pierce & Newstrom supplement.]
Supplements
Pierce, J. L., & Newstrom, J. W. (current). The manager’s bookshelf: A mosaic of contemporary
views. Upper Saddle River, NJ: Prentice Hall.
Troy State University Faculty Handbook (2001): Section 3.8.2.8 [extract]—22 essential elements of the syllabus (somewhat modified for space):
a.
b.
c.
d.
e.
f.
g.
Course title
Course number
Term
Instructor
Prerequisites
Office hours
Class days, times
h.
i.
j.
k.
Classroom location n. Grading methods,
Office location
criterion weights,
Office telephone
make-up policy,
Course description,
mid-term grade
objectives
reports
l. Text(s)
o. Procedure, course
m. Other materials
requirements
p. General supports
r. Additional services u. Cheating policy
(computer works,
(Americans with
v. Specialization
writing center)
Disabilities Act,
requirements
q. Daily assignments,
other statements)
(certification,
holidays, add/drop s. Absence policy
licensure, teacher
& open dates, dead t. Incomplete-work
competencies)
day, final exam
policy