PRESS INFORMATION Olympus collects a further EISA award The

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PRESS INFORMATION

Olympus collects a further EISA award

The C-7070 Wide Zoom is

European Compact Camera of the Year

Hamburg, 15 August 2005 – Consolidating its success of last year,

Olympus has again received one of the highly-prized EISA awards.

The 7.0 million pixel C7070 Wide Zoom has been crowned “European

Compact Camera of the Year 2005 – 2006”. Comprising 50 leading magazines in the areas of audio, mobile electronics, video and photography from 20 European countries, the European Imaging &

Sound Association (EISA) is admired for its independence and judgement. When making their decision, the jurors look for new products that combine the best in technology, features, design and ergonomics as well as value for money. Michael Handa, Executive

Man aging Director, Olympus Imaging Europe: “This EISA award confirms the amazing quality of the C-7070 Wide Zoom and the innovative force of Olympus. The award is recognised by consumers as a mark of quality, helping them in their purchasing decision. It also provides dealers with a powerful sales argument.”

While it already had a tremendous impact on test editors and consumers alike, the receipt of this EISA award represents a highlight in the achievements of this Olympus model. Explaining their reasons for choosing the camera, the EISA jury said: “The Olympus C-7070 Wide Zoom packages an optimal blend of impressive features, good image quality and easy handling. With a 7 megapixel CCD, and zoom lens corresponding to

27-110 mm in the 35 mm-format, this came ra is a serious snapper. It’s also very easy to take great pictures: there is a flipup, rotating 1.8” monitor, an

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extremely powerful battery, and a hot-shoe with TTL-contacts that accommodates an optional external Olympus FL-flash. Best of all, this flexi ble performer retails at a very reasonable price.”

If you have any questions or would like additional information, please contact:

Christina Blake

Olympus Europa GmbH

Corporate Communications

Tel.: +49-40-237 73-191 email: christina.blake@olympus-europa.com

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