Job Description
Job Title: Print and Digital Sales Representative
Submit Resume to: Recruiting@spe.org
SUMMARY/JOB PURPOSE
Sales Representative will be responsible for North and South American sales, and upon request, other
international sales activities associated with SPE print and digital advertising sales as well as other
SPE related products and offerings. The selling and sales process includes, but is not limited to faceto-face, telephone, and email selling at various industry and SPE sponsored exhibitions and meetings,
other industry functions and proactive sales meetings with clients and prospects. Sales
Representative will also assist the Sales Manager and management in developing corporate sales and
marketing strategies designed to increase revenue and offer a more diverse product offering.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be
assigned.
 Sell print and digital advertising space for SPE publications and products within territory.
 Establish and maintain a regular schedule of telephone and face-to-face contact with assigned
accounts.
 Generate new leads and make cold phone calls to prospective customers.
 Sell to customers and prospects at industry and SPE events, as assigned.
 Contact customers for publication print advertising, online sponsorships and advertising, and
other value-added services as assigned.
 Maintain an accurate history of contact with all customers and prospects utilizing the
company's contact management software.
 Handle incoming calls for advertising space sales and related products and services.
 Organize and execute mailings of all promotional materials to new prospects and existing
customers.
 Written communications with all customers/prospects pertaining to opportunities and
deadlines.
 Customer service relating to all advertisers and sponsors.
 Provide supervisor with regular reports on the sales progress toward monthly revenue goals.
 Assist in the creation of new SPE marketing and promotional concepts for customers, as well
as new product development for events.
 Work with Production and Finance departments to insure that all sales orders are complete
and accurate.
 Maintain a professional appearance and demeanor consistent with SPE policy and standards.
SUPERVISORY RESPONSIBILITIES
None
JOB SPECIFICATIONS:
EDUCATION and/or EXPERIENCE
Bachelor’s degree and/or at least 3-5 years related experience in sales or marketing.
QUALIFICATION REQUIREMENTS
To perform this job successfully, an individual must be able to perform each essential duty
satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability
required. Reasonable accommodations may be made to enable individuals with disabilities to perform
Job Description
the essential functions.
 Must be knowledgeable of SPE publications and other offerings
 History of obtaining business through selling; demonstrated ability to meet and exceed sales
goals or quotas
 Demonstrated understanding of product features and benefits; exhibit space and/or
advertising sales experience a plus
 Ability to solve customer problems related to sales activities
 Knowledge of the Internet and SPE’s websites
 Demonstrated ability to work with limited supervision
 Highly motivated, team oriented player, personable
 Ability to travel up to 15 percent of the work period
 Proficient in operating a personal computer with Windows standard software
 Ability to quickly learn new software programs and become efficient in utilizing them on a
daily basis
Other Qualifications and Competencies that are important to success at SPE include:
 Attention to Detail
 Building Collaborative Relationships
 Customer/Member Relations
 Flexibility and Adaptability
 Fostering Teamwork
 Initiative
 Planning & Organizing/Time Management
 Problem Solving
 Results Orientation
 Written and Oral Communications
LANGUAGE SKILLS
Ability to learn, analyze, and interpret general business periodicals, professional journals, technical
procedures, or governmental regulations. Ability to compose reports, business correspondence, and
online communications in. Ability to effectively present information and respond to questions from
groups of managers, clients, and customers.
MATHEMATICAL SKILLS
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions,
percentages, area, circumference, and volume. Ability to apply concepts of basic algebra.
Understanding of statistical concepts and their application in data analysis. Ability to convert linear to
metric measurements a must.
REASONING ABILITY
Ability to define problems, collect data, establish facts, and draw valid conclusions. Able to analyze
complex data sets to gain insight from them, then present findings effectively in graphical form to
allow ease of understanding.
ORGANIZATIONAL CULTURE
At SPE, we feel it is important to find employees who are a match for our culture. Employees who
reflect these values will find themselves more at ease and better able to thrive within our
Job Description
environment.
 Accountability & Integrity
 Global Mindset
 Forward Thinking and Open to New Ideas
 Member Orientation
 Open Communications
 Safety Mindset
 Strive for Excellence
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to
successfully perform the essential functions of this job. Reasonable accommodations may be made
to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to operate, use or place
objects, tools, or controls and effectively communicate. The employee frequently is required to
remain stationary for periods of time. The employee may occasionally be required to move or reach to
high or low spaces. The employee must occasionally lift and/or move up to 25 pounds. During certain
events, the employee may be required to work extended days (10-14 hours) and maneuver distances
on the exhibit floor. May be required to detect, recognize and observe objects near and at a distance,
as well as perceive color and estimate depth.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee
encounters while performing the essential functions of this job. Reasonable accommodations may
be made to enable individuals with disabilities to perform the essential functions.
The workstation for this position will be in a cubicle and the noise level in the work environment is
usually quiet to moderate.
This job description is subject to change at any time.