Break-Even Analysis . 3 22 Terminology Sales Revenue / Income – The amount of money a company takes from selling goods or services. – Quantity sold x Sale price of each item Costs / Expenditure – The money that businesses spends while they trade. – There are fixed, variable and total costs Profit (or loss). The amount of money a business makes (or loses) from carrying out their trade. – Sales Revenue – Total Costs. 3.22 Calculating a break-even point The basics of break-even analysis 1 Businesses must make a profit to survive To make a profit, income must be higher than expenditure (or costs) Income Costs £50,000 £40,000 Income Costs £50,000 £60,000 Profit £10,000 Loss £10,000 3.22 Calculating a break-even point The basics of break-even analysis 2 There are two types of costs: Variable costs increase by a step every time an extra product is sold (eg cost of ice cream cornets in ice cream shop) Fixed costs have to be paid even if no products are sold (eg rent of ice cream shop) 3.22 Calculating a break-even point Examples of costs These vary, depending upon the type of business. Typical costs include: Variable: materials, labour, energy Fixed: rent, business rates, interest on loans, insurance, staff costs (e.g. security) 3.22 Calculating a break-even point The break-Even Point Variable costs + fixed costs = total costs When total costs = sales revenue, – This is called the break-even point, – eg – total costs = £5,000 – total sales revenue = £5,000 At this point the business isn’t making a profit or a loss – it is simply breaking even. 3.22 Calculating a break-even point Why calculate break-even? Tom can hire an ice-cream van for an afternoon at a summer fete. The van hire will be £100 and the cost of cornets, ice cream etc will 50p per ice cream. Tom thinks a sensible selling price will be £1.50. At this price, how many ice-creams must he sell to cover his costs? Calculating this will help Tom to decide if the idea is worthwhile. 3.22 Calculating a break-even point Calculating Costs and Revenues Units/ Quantity Variable Cost (0.5) Fixed Cost (100) Total Cost VC+TC Sales Revenue (1.50) 0 50 100 150 200 250 300 3.22 Calculating a break-even point Calculating Costs and Revenues Units/ Quantity Variable Cost (0.5) Fixed Cost (100) Total Cost VC+TC Sales Revenue (1.50) 0 0 100 100 0 50 25 100 125 75 100 50 100 150 150 150 75 100 175 225 200 100 100 200 300 250 125 100 225 375 300 150 100 250 450 3.22 Calculating a break-even point Drawing a break-even chart 1 Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 0 100 200 300 Number sold 3.22 Calculating a break-even point Drawing a break-even chart 2 Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 Fixed Cost 0 100 200 300 Number sold 3.22 Calculating a break-even point Drawing a break-even chart 3 Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 Total Cost Fixed Cost 0 100 200 300 Number sold 3.22 Calculating a break-even point Drawing a break-even chart 4 Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 Sales Revenue Total Cost Fixed Cost 0 100 200 300 Number sold 3.22 Calculating a break-even point Identifying the break-even point Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 Profit Sales Revenue Total Cost Fixed Cost Loss Break-even point 0 100 200 300 Number sold 3.22 Calculating a break-even point Using a formula to calculate the break-even point The break-even point = Fixed costs (Selling price per unit minus variable cost per unit) Also known as the Contribution as the amount left is what contributes to paying off the fixed costs. 3.22 Calculating a break-even point Applying the formula Fixed costs (Selling price per unit minus variable cost per unit) Tom: £100 (£1.50 – £0.50) Contribution is £1.00 per unit = 100 3.22 Calculating a break-even point Why the Break Even point may change Changes in the break even point may happen if: • Fixed Costs change • Variable Costs change, or • The selling price changes. If Fixed Costs go If Variable costs If Selling price go go The break even point will go up down up down up down up down up down down up 3.22 Calculating a break-even point Increase in fixed costs. Cost/Revenue £ Tom's ice creams Original B.E.P = 100 If fixed costs go up to £120. 450 400 350 300 250 200 150 100 50 0 Sales Revenue Total Cost Fixed Cost The B.E.P= 120 £120 . (1.50-.50) 0 100 200 Number sold 300 The reverse happens if fixed costs fall. 3.22 Calculating a break-even point Increase in variable costs. Original B.E.P = 100 Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 If variable costs go up to £0.60 Sales Revenue Total Cost Fixed Cost The B.E.P= 112 £100 . (1.50-.60) 0 100 200 Number sold 300 The reverse happens if variable cost falls. 3.22 Calculating a break-even point Increase in Selling price. Original B.E.P = 100 Cost/Revenue £ Tom's ice creams If selling price goes up to £1.60 450 400 350 300 250 200 150 100 50 0 Sales Revenue Total Cost Fixed Cost The B.E.P= 91 £100 . (1.60-.50) 0 100 200 Number sold 300 The reverse happens if selling price falls. 3.22 Calculating a break-even point Margin of Safety If a business knows a level at which it would like to sell / produce at it can work out its Margin of Safety. The Margin of Safety is the different between the BEP and the actual level of production / sales. E.g. If Tom aimed to sell 200 ice creams he would have a Margin of Safety of 100 as his BEP is 100 ice creams. 3.22 Calculating a break-even point Margin of Safety – On the BE Graph. Cost/Revenue £ Tom's ice creams 450 400 350 300 250 200 150 100 50 0 Profit Sales Revenue Total Cost Break-even point Fixed Cost Margin of Safety Loss 0 100 200 300 Number sold 3.22 Calculating a break-even point Target Profits A business can use the break even formula to calculate the quantity needed in order to achieve a target profit. Target profit (the profit a business wants to make) is calculated as follows: Fixed Costs + Target Profit = Number of units Contribution per unit 3.22 Calculating a break-even point Benefits of Break Even Analysis Graph easier to understand. Helps in the decision making process. Shows level of profit / Costs at different output / sales levels. Can establish margin of safety. 3.22 Calculating a break-even point Drawbacks of Break Even Analysis Can only be used in the short term. All costs potential change. If batch processing used cannot obtain exact BEP. Model only viable for one type of product / service at a set price. Assumption all output sold. Not always the case. 3.22 Calculating a break-even point Contribution / Marginal Costing Once the contribution per unit has been calculated you can also calculate the total contribution at various levels of output or sales. Total Contribution = Contribution per unit x Total Number of sales / output. E.g. £1 x 200 ice creams = £200 total contribution 3.22 Calculating a break-even point Contribution / Marginal Costing Once the total contribution and fixed costs are know you can work out the price at a particular output / sales level. Profit = Total Contribution - Fixed Costs If 200 ice creams sold, profit would be: £200 - £100 = £100 profit 3.22 Calculating a break-even point