Planning an Effective Kickoff -NKY University

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Planning an
amazing
Popcorn
Kickoff
Build the BEST Popcorn Kickoff!
• The Kickoff is the single most important factor for
you having a good sale
• Have a 30 to 45 minute FUN-FILLED
presentation. Popcorn Kickoff:
• Make it FUN and FESTIVE!
• Show parents what’s in it for them
• Have giveaways and prizes
• Prepare your Scouts
 Have role plays and practice the sales script
 Help your Scouts gain the confidence to sell!
 Resources available at www.trails-end.com
ELEMENTS OF A GREAT KICKOFF
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Fun and interactive
Includes “what’s in it for me” for both parents and Scouts
Includes door prizes
Includes details on unit prize incentives
Have a handout with dates, incentives and other important
details
GOALS!!
Activities and programs funds will cover
Product info/samples
Sales Role play
It’s important to follow up after your kickoff and
throughout the sale with important sale information.
• Use email, social media, and meetings to
remind families about:
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Sales goal for each Scout
Key Sale Dates
Scout rewards available
Online/mobile selling
Important dates
Our sale will begin on _____________ and end on _______________
All online sales count toward Scout Rewards from Aug. 1 through __________
We will have a Unit Popcorn Kickoff:
Date ___________ Time _________ Location ___________________________
Money turn in date is ________________
Popcorn Pickup Date ____________ Location ___________________________
Goals
Our unit’s popcorn sales goal is $ ____________
Each Scout’s sales goal is $ ____________ to pay for a great Scouting program.
We plan to use the money we raise to do the following things:
1 _________________________________________________________
2 _________________________________________________________
3 _________________________________________________________
Our unit’s $600 Club rewards will be:
1 ________________________________________________________
2 ________________________________________________________
3 ________________________________________________________
Have questions -- need more information?
We can help you prepare for the sale and can answer any questions you have.
Contact: ______________ Email: ___________________ Phone: ___________
Contact: ______________ Email: ___________________ Phone: ___________
Pack 999 is powered by Popcorn!
POPCORN KICKOFF
POPCORN SALE – HOW IT WORKS
Online Sales
You can start selling now!
All payment and product movement are
handled by Trails-end.
Take Orders
You can start selling now!
You take orders for popcorn from family,
friends, neighbors, and co-workers.
We will fill the orders after November 15th.
Best to collect payment with order!
Show-n-Sell
Need More Information?
Contact you Popcorn Kernel:
Sean Sweeney
sean.sweeney@insightbb.com
Home 859-581-4398
Cell 513-889-9200
We will have 3 locations where you can pick up popcorn to take door-todoor and sell. You will sign out a certain amount of popcorn. You will
be responsible for returning that same amount in popcorn or cash.
Pick-up Locations for Show -n-Sell product:
Taylor Mill Area
Sean Sweeney
6202 Blackstone Ct
859-581-4398
Fort Wright Area
Xxxx Xxxxxx
999 Any Ct
999-999-9999
Ludlow Area
Xxxx Xxxxx
999 My Ave
999-999-999
Please think ahead and schedule a convenient pick up time!
POPCORN SALE – GOALS & PRIZES
Prizes
Pack Goal for every Scout:
$250
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Based on income needed to run our
Pack programs. Represents an
average of 15 sales.
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Easy as Pie Goal :
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$500
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Need More Information?
Contact you Popcorn Kernel:
Sean Sweeney
sean.sweeney@insightbb.com
Home 859-581-4398
Cell 513-889-9200
Pick a prize from the $250
level at Prize Palooza
Pack buys your
Space Derby Kit
Pick a prize from the $500
level at Prize Palooza
Pack buys your
Space Derby Kit
Throw a pie in the face of
your favorite Scout Leader
$350
Hit Your Target Goal:
$750
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105 ZX Crossbow
Pick a prize from the $750
level at Prize Palooza
Pack buys your
Space Derby Kit
Throw a pie in the face of
your favorite Scout Leader
Sell even one item and get a ‘Magic of Scouting’ patch!
POPCORN SALE – KEY DATES
Popcorn Kickoff:
August 27th
Take-Order Sales Start
August 12th
Show-n-Sell Start
September 20th
Blitz Day – Fort Wright
Need More Information?
Contact you Popcorn Kernel:
Sean Sweeney
sean.sweeney@insightbb.com
Home 859-581-4398
Cell 513-889-9200
September 20th
Last Day to
Return Order Forms/Money
October 22nd
Special Orders Arrive
November 19th
Special Popcorn Terms
Take-Order Sales – any sale where popcorn
sold before it is delivered
Show-n-Sell – any sale where popcorn is
exchanged for payment on the spot
Blitz Day – First day of Show-n-Sell; Area near
school is divided up and all scouts sell at once
from 12:00 noon - 3:00pm.
POPCORN SALE – SPECIAL SALES
Blitz - Day
Everyone will meet at Fort Wright
Elementary at noon. You will receive a
section of the map to sell in and a stash of
popcorn to sell. Return the popcorn by 3pm
or keep it to sell in your neighborhood.
Wal-Mart Show-n-Sell
Wal-Mart in Fort Wright has agreed to allow
us to sell in front of their store. You will need to
pick up some popcorn and set up a sales point outside
the doors. We have banners you can use to advertise, but you
need to bring your own folding table. Store Dates and time below:
Need More Information?
Contact you Popcorn Kernel:
Sean Sweeney
sean.sweeney@insightbb.com
Home 859-581-4398
Cell 513-889-9200
Wal-Mart Show -n-Sell Times
Dates
Shifts
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October 5 ,
11am - 1pm; 1pm - 3pm
October 12th,
11am - 1pm; 1pm - 3pm
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October 19 ,
11am - 1pm; 1pm - 3pm
Sign up sheets available now!
Please think ahead and schedule a convenient pick up time!
POPCORN SALE – ONLINE SALES
Step 1:
go to popcorn.danbeard.org;
Click on Scouts and choose:
Send Popcorn Email Out
Step 2:
Create an Account:
Your unit type is Pack
Your Number is 3999.
Step 3:
Create an email and send it to
Your friends and family.
Need More Information?
Contact you Popcorn Kernel:
Sean Sweeney
sean.sweeney@insightbb.com
Home 859-581-4398
Cell 513-889-9200
Step 4:
Your family and friends can click on
the link in the email and order straight
from
Trails-end without our pack having to
Touch the popcorn. You and the Pack
get credit electronically.
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