APC Content Syndication APC SharedVue Showcase powered by The Channel Company Web Content Syndication: Overview The APC Showcase, powered by SharedVue, is a free tool that will automatically and dynamically update your website with current and accurate APC product information, to ensure that your audience always has access to the most up-to-date APC information. • You control what content is added to your website. •Electronic marketing collateral or web applications are made available automatically on your website through a “push” technology. Schneider Electric - Title – Name - Date 2 Web Content Syndication: Benefits Fresh, up-to-the minute APC content delivered to your company website ● Brands your company as the APC expert ● Dramatically deepens the content and reach of your site ● Generates leads! Easy Installation ● Three-step implementation requires just a few lines of code ● Full staff available for technical support Hosted Solution ● Full customization capabilities ● Easy activation ● Offered to any participating partner Schneider Electric - Title – Name - Date 3 Web Content Syndication: Sample Site Visit the Sample Site to see what your Showcase could look like! apc.partnerco.net Schneider Electric - Title – Name - Date 4 Web Content Syndication: Lead Generation • Key assets link to lead forms to capture prospect information • Lead information is instantly emailed and stored in the partner console • Types of Lead Generators ● Contact Forms ● Asset Registration Forms Schneider Electric - Title – Name - Date 5 How Do I Get Started? apc.sharedvue.net Schneider Electric - Title – Name - Date 6 Web Content Syndication: Easy Set-Up Set up Syndication in 3 Easy Steps 1. Create a blank page on your website ●Even though syndication includes multiple pages of content and resources it only takes up one page on your website 2. Choose and add the correct version of SharedVue code for your site ●Options include multiple server-side code and iFrame methods, as well as hosted microsites 3. Drive traffic to your new content ●Don’t forget to link to your syndicated content from your home page and site navigation (button links are provided for you in the Marketing Tips section under the Help tab in your partner console) Schneider Electric - Title – Name - Date 7 SharedVue Partner Console Schneider Electric - Title – Name - Date 8 SharedVue Partner Console Schneider Electric - Title – Name - Date 9 SharedVue Partner Console Schneider Electric - Title – Name - Date 10 Drive Traffic to your APC Content Make checking your Partner Console a part of your weekly routine • Link directly to the Showcase ● Button links ● Text links ● Email signature • Social media ● Tweet about APC products– link to your Showcase ● Make sure your APC showcase is available in your company’s LinkedIn profile • Traditional media ● Sending out an APC- targeted direct mailing? Give your Showcase address for more information. ● Give your Showcase URL for more information on your product line-up in your press release boiler plate •Paid Search ● Use your APC Showcase as your landing page in Google Adwords or AdCenter campaigns. Schneider Electric - Title – Name - Date 11 Questions & More Information ● For more information or assistance getting started, please contact SharedVue Partner Support: ● Call: 877-752-8756 ● Email: apc@sharedvue.net Schneider Electric - Title – Name - Date 12