TROY UNIVERSITY
MASTER SYLLABUS
SORRELL COLLEGE OF BUSINESS
MGT 4476
Strategic Management
Prerequisites
Senior standing and completion of or concurrent enrollment in remaining business core courses.
Description
Capstone course for business majors. Integrates knowledge, skills, and concepts acquired in all
business courses taken. Requires students to analyze various corporations, determine threats and
opportunities posed by the external environment as well as the firm’s strengths and weaknesses,
formulate strategic plans for firms, and determine how these plans should be implemented.
Objectives
On completion of the course, the student should be able to:
1. Describe the strategic-management process, including formulation, implementation, and
evaluation.
2. Critically evaluate vision and mission statements, strategic objectives, and organizationlevel strategies.
3. Identify and justify company strengths, weaknesses, opportunities, and threats.
4. List and describe the major competitive challenges facing organizations today.
5. Apply industry competitive analysis and company situational analysis to a manufacturing or
service industry case study scenario, correctly using appropriate matrices and models.
6. Integrate business marketing, finance, organizational behavior, and information systems
into organizational problem-solving, bridging the gap between theory and practice by
articulating when and how to apply management concepts learned in earlier courses.
Purpose
To show how a well crafted and executed strategy benefits a company’s long-term performance,
to integrate concepts from the core curriculum, and to apply strategic management in business
settings. The course centers on the theme that a company achieves sustained success if and only
if its leadership can implement proficiently an astute, time-strategic game plan for running the
company. Numbered BAN 4476 prior to Fall 2005.
Master Syllabi are developed by the senior faculty in each business discipline. This Master Syllabus must be used as the basis for developing the
instructor syllabus for this course, which must also comply with the content specifications outlined in the Troy University Faculty Handbook.
The objectives included on this Master Syllabus must be included among the objectives on the instructor’s syllabus, which may expand upon the
same as the instructor sees fit. The statement of purpose seeks to position the course properly within the curriculum and should be consulted by
faculty as a source of advisement guidance. Specific choice of text and other details are further subject to Program Coordinator guidance.
1 August 2005
Master Syllabus: MGT 4476
2
Approved Texts
Coulter, M. (2005 or current). Strategic management in action (3rd ed.). Upper Saddle River,
NJ: Prentice-Hall. [Online version available as SafariX WebBook.]
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2008 or current). Strategic management:
Competitiveness and globalization: Concepts and cases (9th ed.). Mason, OH:
Thomson/South-Western.
Rothaermel, F. (2012 or current). Strategic Management: Concepts and Cases. (1st ed.). Boston,
MA: McGraw-Hill/Irwin. [eVersions available in numerous formats. Connect Plus
available with 1st and subsequent editions, LearnSmart available for 2nd and subsequent
editions.]
Thompson, A. A., Strickland, A. J., & Gamble, J. E. (2005 or current). Crafting and executing
strategy: The quest for competitive advantage: Concepts and cases [with online content
and premium content card] (14th ed.). Boston, MA: McGraw-Hill.
Supplements
Thompson, A. A., Stappenbeck, G. J. (2002 or current). Business strategy game player’s
package V7.20 [manual, download code sticker, CD] (7th ed.). Boston, MA: McGrawHill.
Troy University Faculty Handbook (2010): Section 3.9.2.8 [extract] — essential elements of the syllabus (somewhat modified for space):
1. Course title
2. Course number +
section
3. Term
4. Instructor
5. Prerequisites
6. Office hours
7. Class days, times
8. Classroom
location
9. Office location +
e-mail address
10. Office telephone
11. Course
description,
objectives
12. Text(s)
13. Other materials
14. Grading methods, 16. General supports
criterion weights,
(computer works,
make-up policy,
writing center)
mid-term grade
17. Daily assignments,
reports
holidays, add/drop
15. Procedure, course
& open dates, dead
requirements
day, final exam
18. ADA statement
19. Electronic device
statement
20. Additional
services,
statements
21. Absence policy
22. Incomplete-work
policy
23. Cheating policy
24. Specialization
requirements
(certification,
licensure, teacher
competencies)