Factors of Production: Every single one of my classes at UNA is required to endure a lecture I give every term dealing with ‘WHY?’ If you have ever had an elementary Economics course you may remember the four factors of production. At a young age (my Daddy is an Economics professor) these concepts were drilled into me….the four factors of production are often listed as LAND LABOR CAPITAL ENTREPRENEURIAL ABILITY The production factor of LAND is pretty obvious… it takes some amount of land to produce a bale of cotton (this is the south, so we need a southern example!) a bushel of corn or a pound of beef. However, most of the productive activities most of us are involved with do not really require or use much LAND. Outside of a place to put our desks, we require very little land to produce our goods and services. LABOR… this is really what most of us sell (or trade). We ALL sell our labor, we trade our time for the goods and services that we need/want. Whether, short order cook, skilled machinist, airline pilot, waitress or university professor…. We all sell part of our lives to get the things we need and want. Interestingly, it could be said that the only thing we have of value is our time. We have a limited lifespan, a limited number of days and hours. This is pretty much the only thing we have as individuals to trade. SO what is CAPITAL? When I ask this question in class, students often answer ‘money’ ‘$’ While this is true, CAPITAL is much more. CAPITAL is the term given to the tools that increase productivity. CAPITAL can be the tractor and implements required to produce that bale of cotton, CAPITAL can be a drill press or machine tool, CAPITAL can also be the knowledge and skills that allow you to produce a good or service! So why are you spending several hundred dollars and a big chunk of your time on this GIS course? You are building capital. This course is an investment in CAPITAL. At the conclusion of this course you will have developed a skill set that will able you to produce services that were previously impossible. You should be able to add CAPITAL from this course to you LABOR and increase your productivity. And when you increase your productivity … you increase your economic value! How about that last factor of production, ENTREPRENEURIAL ABILITY, what does this mean? I’ll ask you the same question I ask students in class… how did Bill Gates become the richest individual in the world? Certainly, he has some LAND (Microsoft has to sit on something), but this is not the key to his wealth. Certainly, he has spent his LABOR and any skills he accumulated (CAPITAL)… but again, this does not answer the riddle of his wealth. He has sold ideas… now they may be his own ideas or he may have stolen some of the ideas from other people (likely a little of both)… nonetheless, IDEAS and the willingness to take a risk to see a future nobody else clearly sees are the characteristics that set an entrepreneur apart. As you are investing in CAPITAL to increase your economic value, I encourage you to consider adding this most potent factor of production to your economic portfolio. See opportunities to sell your ideas, learn to recognize the services you have that can be traded in a new way. Add that final factor to your economic productivity!