Betsy Barber - Fox School of Business

Dr. Elizabeth H. Barber
Associate Dean
Temple University’s School of Tourism and Hospitality Management
Dr. Elizabeth H. Barber is the associate dean of Temple University's School of Tourism
and Hospitality Management (STHM), the region's leading provider of management
talent in tourism, hospitality, sport and recreation.
She is one of the area's foremost educators in the development of curricula for tourism,
hospitality, sport and recreation. Since the School's inception in 1998, she has guided the
program to offer the best and most comprehensive industry-specific education in
undergraduate, graduate and doctoral studies.
Prior to STHM, she served as an associate professor within the Department of Sport
Management and Leisure Studies, part of Temple's College of Health, Physical Education
and Dance (HPERD). Within HPERD, her primary responsibility was to lead the
Department’s efforts in curriculum development of Commercial Recreation and Tourism.
She soon took on the role of academic director and then associate dean. She came to
Temple in 1989.
From 1987-89 she was an assistant professor at Southern Connecticut State University.
She completed her PhD in Instructional Design and Technology from The University of
Iowa in 1987.
Her areas of research study include customer satisfaction, personnel satisfaction,
instructional adequacy, and teaching and learning styles.
She is an active participant in the tourism, hospitality, sport and recreation communities.
She is a member of the Pennsylvania Governor's Travel and Tourism Council and serves
on the Student Relations Committee of the Hospitality Sales and Marketing Association
International (HSMAI) Chapter Relations Advisory Board. She is a member of the Board
of Governors Advisory Board for Philadelphia High School Academies: Hospitality,
Restaurant, and Tourism Academy and student liaison board member for the Philadelphia
Chapter of HSMAI.