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Faculty of Business and Accountancy
University of Malaya
20
Se 14/
ss 20
io 15
n
MASTER OF BUSINESS
ADMINISTRATION
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
3
WELCOME
SELAMAT DATANG
It is my great honour and pleasure to welcome all new students to the Faculty of Business and
Accountancy (FBA) and thanks for making FBA your choice for further post graduate studies.
Congratulations on your success in securing a place our programmes. You are among the
privileged few to be accepted to study in one of the most prestigious and competitive business
schools in the region.
Our mission is to provide quality education and training to ensure our students are equipped with
appropriate skills, aptitudes and characteristics that will prepare them to be successful
professionals in the future and assume leading roles in the government, business and community.
Here at FBA, we emphasise on excellent teaching, innovative research and quality publication as
well as industry collaboration. We are ranked amongst the top business schools in Asia and proud
to be in the leading position in Malaysia. In fact, we are the only public business school in Malaysia
to receive an international accreditation from The Association of MBAs (AMBA), UK and last year
we received another 5 years reaccreditation from AMBA. We are also awarded 4 PALMES or ‘Top
Business School’ by EDUNIVERSAL ranking of the World Business Schools in recognition of our
strong international influence. We are building on these hallmarks of excellence by working
towards accreditation from the Association to Advance Collegiate Schools of Business (AACSB)
and aiming to become among the leading business schools in the world.
We are confident that you would benefit from our global setting as our class is made up of
students from various profiles, professional backgrounds and nationalities. This diverse
environment will certainly enhance exchange of ideas and expose you to an array of perspectives.
I invite you to look through this handbook and learn how you can get the most of your education
in FBA. The handbook provides information on programme structure, study plan, synopsis of
various courses that are oered, academic standards and various facilities that are available in
the Faculty. We have also included the names and academic background of all our academic sta.
I wish you the greatest success in your studies and I hope your time in the Faculty is challenging
and gratifying.
PROFESSOR DR. MOHD NAZARI ISMAIL
Dean
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WELCOME TO UNIVERSITY OF MALAYA
GRADUATE SCHOOL OF BUSINESS (UMGSB)
WELCOME TO UNIVERSITY OF MALAYA
GRADUATE SCHOOL OF BUSINESS (UMGSB)
First of all, allow me to congratulate you on becoming a postgraduate at the Graduate School of
Business, Faculty Business and Accountancy, University of Malaya. As a student at GSB, you are
part of a worldwide community of students, academics and alumni who are breaking new ground
with their research and publications, changing the world with their knowledge and investing in
themselves and their futures. Whether you are undertaking postgraduate study because you want
to be a world-leading academic, want to take the next step up the career ladder, or simply because
you love to learn, the GSB not only oers programs that will enrich your level of intellectuality and
add-value to your pursuit of knowledge but also oers a wide range of support services and
facilities that are there to help you achieve your own personal ambitions.
This handbook is designed to give you all the information you will need and serves to assist you
in understanding the academic systems; including the semester system, registration and
choosing the curriculum that best suit the program of study. Through this handbook I hope that
you will be able to choose suitable courses as well as to maximize the use of the facilities provided
in this University in order to gain knowledge, skills and expertise in the respective programs. The
ability to wisely plan the study program will lead to a successful completion of the study.
Being the oldest university in this country and the premier Research University in Malaysia, you
are expected to perform and deliver their research findings in accordance to the RU standard. As
the aim of the University is to be the top 100 University, the GSB is committed to move in tandem
with the University by producing excellent and well-balanced graduates with sound knowledgebase and competency in research and development who will serve the society eectively.
Finally I would like to thank you for choosing UM and welcome you to our postgraduate programs.
I am sure the time will fly, so take advantage of every opportunity and please come and see us or
the Program Coordinators if you have any questions along the way. I wish you well and hold to
your perseverance as the journey would be exciting, demanding and challenging.
Thank you.
PROFESSOR DR SUHAIZA HANIM DATO’ MOHAMAD ZAILANI
Director of UMGSB / Deputy Dean (Higher Degree)
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
UNIVERSITY OF MALAYA’S VISION,
MISSION AND CORE VALUES
VISION
To be an internationally renowned
institution of higher learning in
research, innovation, publication
and teaching.
MISSION
To advance knowledge and
learning through quality research
and education for the nation and
for humanity.
CORE
VALUES
• Integrity
• Respect
• Academic Freedom
• Open-mindedness
• Accountability
• Professionalism
• Meritocracy
• Teamwork
• Creativity
• Social Responsibility
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THE FACULTY MISSION
We aspire to be the leader and preferred institution in business and accounting education by:
• Providing graduates with quality education and global perspective that meet the evolving
needs of various stakeholders
• Contributing to the advancement of knowledge in the area of business and accounting
through quality research and publication.
Interpretation of Mission
•
•
•
•
Quality education: We emphasize on intake of quality students based on merit at both
undergraduate and postgraduate levels. The programmes are continuously reviewed to
ensure relevance to the industry. We provide excellent facilities and supporting services to
the students.
Global perspective: Our curriculum equips students with business and accounting knowledge
relevant to global practices. The school continuously enhances its international linkages in
research, learning and scholarship.
Stakeholders: Our programmes are responsive to the needs of industry, government and
society at large.
Advancement of knowledge through quality research and publication: Our sta contribute to
the dissemination of knowledge through academic and professional publications, teaching
and presentations as well as consultations.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
ACADEMIC CALENDAR 2014/2015
Orientation week
Lectures
Mid-Semester I Break
Lectures
Revision
Semester 1 Final Examinations
Semester 1 Break
Lectures
Mid-Semester II Break
Lectures
Revision
Semester II Final Examinations
Session Break
SEMESTER I
1 week
01.09.2014 - 07.09.2014
1 week*
18.10.2014 - 26.10.2014
6 weeks*
8 weeks*
08.09.2014 - 17.10.2014
27.10.2014 - 19.12.2014
1 week*
20.12.2014 - 28.12.2014
5 weeks*
25 weeks
17.01.2015 - 22.02.2015
3 weeks*
29.12.2014 - 16.01.2015
SEMESTER II
7 weeks
23.02.2015 - 10.04.2015
7 weeks
20.04.2015 - 05.06.2015
3 weeks
15.06.2015 - 03.07.2015
1 week
1 week
19 weeks
11.04.2015 - 19.04.2015
06.06.2015 - 14.06.2015
END OF SESSION BREAK / SPECIAL SEMESTER
9 weeks
04.07.2015 - 06.09.2015
or
Lectures and examinations
Note*:
Malaysia Day (16 September 2014)
Hari Raya Aidil Adha (5 October 2014)
Deepavali (23 October 2014)
Maal Hijrah (25 October 2014)
Christmas (25 December 2014)
New Year (1 January 2015)
Maulidur Rasul (3 January 2015)
Thaipusam (3 February 2015)
Chinese New Year (19 & 20 February 2015)
8 weeks
04.07.2015 - 28.08.2015
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INTRODUCTION TO THE FACULTY OF
BUSINESS AND ACCOUNTANCY
Business education in the University of Malaya dates back to 1966 when the Faculty of Economics
and Administration first oered business and accounting courses. In line with the increasing
demand for accounting and business programmes, the Faculty of Business and Accountancy
(FBA) was subsequently established on the 1st of February 1997 to focus on developing these
programmes. FBA strives to meet the challenges of preparing students to play a vital role in
industry and nation building. FBA seeks to remain at the forefront of business and accounting
education and continues to enjoy the reputation as an excellent knowledge-based institution.
FBA is headed by a Dean and assisted by three Deputy Deans and five Heads of Department.
The five departments are the Department of Business Policy and Strategy, Department of Finance
and Banking, Department of Accounting, Department of Marketing and Department
of Operations and Management Information Systems.
Currently, FBA oers five successful programmes. The three programmes oered at the
postgraduate level are Master of Business Administration (MBA), Master of Management (MM)
and Doctor of Philosophy (PhD), while the two undergraduate programmes are Bachelor of
Business Administration (BBA) and Bachelor of Accounting (BAcc).
As part of our eort to strengthen our programmes, FBA has collaborations with various business
communities and government agencies. In addition, there are several Faculty members who are
aliated to professional bodies such as the Malaysian Institute of Accountants (MIA), Malaysian
Institute of Certified Public Accountants (MICPA), Associationof Chartered Certified Accountants
(ACCA), Malaysian Institute of Chartered Secretaries and Administrators (MAICSA) and Chartered
Financial Analyst (CFA) as well as advisors to several financial institutions such as the Bank
Muamalat, Public Islamic Bank and AIA Public Takaful.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
INTRODUCTION TO UNIVERSITY OF
MALAYA GRADUATE SCHOOL OF BUSINESS
(UMGSB)
9
UMGSB is located within the University’s City Campus in the heart of Kuala Lumpur. Accessibility
is easy via major roads leading to the campus with convenient public transportation. The campus
provides an environment conducive to learning that is surrounded by greenery and modern
architecture. Lectures are conducted in seminar rooms equipped with Internet connection,
computer and audio visual display with state of the art technology. Students are provided with
discussion and study rooms. Major facilities available for learning and recreation include the City
Campus Library, free Wi-Fi, computer laboratory, recreation room, prayer room for Muslims and a
food court.
The UM Graduate School of Business (UMGSB) oers invaluable experiences through its rigorous,
extensive and innovative programme that meets an individual’s personal and professional goals.
Our MBA programme has been awarded accreditation from the Association of MBAs (AMBA).
We are also passionate about the contribution of our faculty members and postgraduate students
to our business community and society.
FACTS
•
•
•
•
•
•
•
•
•
The UM MBA is fully accredited by AMBA, the Association of MBAs. This accreditation
represents the highest standard of achievement in postgraduate business education in terms
of curriculum, teaching, research and facilities. The accreditation gives UM MBA international
credibility and status.
UM MBA is a member of AACSB International—The Association to Advance Collegiate
Schools of Business is a global, nonprofit membership organization of educational
institutions, businesses, and other entities devoted to the advancement of management
education. Established in 1916, AACSB International provides its members with a variety of
products and services to assist them with the continuous improvement of their business
programs and schools.
University of Malaya is the ONLY local university in Malaysia to receive a 4 PALMES award
by EDUNIVERSAL, which is recognised as Top Business School.
We are an international faculty with academics trained from top universities across the world
We have among the highest composition of international students in the country such as
from Germany, Denmark, Sweden, United States of America, Iraq, Iran, Palestine, Yemen, Saudi
Arabia, Jordan, Turkey, Libya, South Africa, Korea, China, India, Pakistan, Bangladesh,
Indonesia, Thailand, Myanmar and Vietnam
With myriad courses to choose from 8 concentrations with more than 40 courses, the
programme provides students the flexibility to specialise in their chosen area
Our programme sources industrial experts to share experience and knowledge with our
graduates
Students can learn from our diverse group of Visiting Academics from all regions of the world
Lectures and seminars incorporate interactive and innovative multiple teaching and learning
strategies
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THE MANAGEMENT TEAM
DEAN
Prof. Dr. Nazari Ismail
DEPUTY DEANS
Prof. Dr. Suhaiza Hanim
Dato Mohamad Zailani
Postgraduate
Assoc. Prof. Dr. Rubi Ahmad
Research
Prof. Dr. Md. Nor Othman
Marketing
Dr. Wan Marhaini Wan Ahmad
Finance & Banking
Assoc. Prof. Dr. Ruzita Jusoh
Undergraduate
HEADS OF DEPARTMENT
Assoc. Prof. Dr. Sharifah Latifah
Syed A Kadir
Operations & Management
Information Systems
Dr. Anna Azriati Che Azmi
Accounting
Cyril Hilaris Ponnu
Business Policy & Strategy
ADMINISTRATIVE OFFICERS
Khairul Nizam Roslan
Assistant Registrar
Lily Ong
Principal Assistant Registrar
Nurhazwani Abdul Rahman
Assistant Bursar
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
ACADEMIC MEMBERS AND THEIR
RESEARCH INTERESTS
OPERATIONS AND MANAGEMENT INFORMATION SYSTEMS
Sh. Latifah Syed A. Kadir, PhD (UKM), MSc (Cardi), BSc (Malaya)
Head of Department
Associate Professor
Applied Statistics, Customer and Employee Satisfaction, Total Quality Management
Shamshul Bahri Zakaria, PhD (Brunel), MBA (Malaya), BBA (UKM)
Lecturer
Health Information Systems, Management Information Systems
Ainin Sulaiman, PhD (Birmingham), MBA (Stirling), BPA (UUM)
Professor
Social Network, Green IT, Adoption and Diusion of Technology, Organizational Performance
Suhaiza Hanim Dato Mohamad Zailani, PhD (Lancaster), MBA (Lancaster), BSc (UPM)
Professor
Operations Management, Supply Chain and Logistic
Lee Sai Leong, PhD (Malaya), MBA (Malaya), BSc (Malaya), Dip (Malaya)
Lecturer
Accounting Information Systems, Technology Management
Noor Akma Mohd Salleh, PhD (Queensland), MSc (East Anglia), BAcc (UUM)
Senior Lecturer
Accounting Information Systems, Information System Adoption
Noor Ismawati Jaafar, DBA (Macquarie), MBA (Malaya), BAcc (Malaya), CFiA
Senior Lecturer
Management Information Systems, IT Governance, Accounting Information Systems
Tengku Mohd Faziharudean Tengku Feissal, PhD (Waseda), MBA (New Haven),BSc (Marquette)
Senior Lecturer
Information Technology, Digital Divide
Kanagi Kanapathy, DBA (UniSA), MBA (IIUM), BSc (USM)
Senior Lecturer
Quality Management, Supply Chain Management, Managing Change
Suhana Mohezar Ali, PhD (Unisa), MBA (Malaya), BSc (Malaya)
Lecturer
Supply Chain Management, Operations Management, Technology Management
Azmin Azliza Aziz, PhD (Warwick), MSc (Macquarie), BSc (UTM)
Lecturer
Operational Research, Applied Statistics, Industrial Mathematics
Sedigheh Moghavvemi, PhD (Malaya), MSc (Azad Islamic University of Tehran, Iran), BSc
(University of Allameh Tehran, Iran)
Lecturer
Management Information System
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ACADEMIC MEMBERS AND THEIR
RESEARCH INTERESTS
DEPARTMENT OF ACCOUNTING
Anna Azriati Che Azmi, PhD (Reading), MSc (Reading), BAcc (UUM), CFiA (M)
Head of Department
Senior Lecturer
International Accounting, Taxation, Tax education
Mohd Zulkhairi Mustapha, PhD (Cardi), MBA (Acc)(Malaya), BSc (Acc)(Cardi), PgDip(Cardi),
CFiA (M)
Lecturer
Corporate Governance, Financial Reporting and Disclosures, Tax Audit and Compliance,
Accounting Education
S. Susela Devi, PhD (Waikato), BAcc (Malaya), CA (M), CPA (M)
Professor
International Financial Reporting Standards, Corporate Governance and Earnings
Management, Corporate Social Responsibility
Che Ruhana Isa, PhD (UPM), MSc (LSE), BBA (Acc) (Oklahoma State), Associate Member
MIA,CFiA (M)
Associate Professor
Management Accounting and Control Systems, Strategic Management Accounting,
Accounting for SMEs
Ruzita Jusoh, PhD (USM), MSc (Missouri), BSc (Alabama), CFiA (M)
Associate Professor
Management Accounting and Control Systems, Performance Measurement and
Management
Zakiah Saleh, PhD (Cardi), MAcc (Glasgow), BSBA (Minnesota), Associate Member
MIA, CFiA (M)
Associate Professor
Public Sector Accounting, Financial Accounting and reporting, Accountability and
Governance
Edward Wong Sek Khin, PhD (Edith Cowan), MSc (Western Australia), BBA (Edith Cowan), CFiA
(M)
BBA (Edith Cowan)
Associate Professor
SME Management, Research Philosophy, Accounting ICT
Rusnah Muhamad, PhD (Malaya), MSc (Stirling), BAcc (Malaya), FCPA (Australia)
Associate Professor
Financial Accounting and Auditing, Islamic Banking, Religiosity and Ethics
Norhayah Zulkifli, PhD (Glamorgan), MBA (Indiana State), BSc (Indiana State)
Senior Lecturer
Social and Environmental Accounting, Corporate Social Responsibility and Reporting,
Accounting Education
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
13
Nurmazilah Dato’ Mahzan, PhD (Birmingham), CPA (M), CIA (USA), CRMA (USA)
Senior Lecturer
Financial Accounting and Reporting, Auditing (External, Internal, Shariah, IT),
Corporate Governance
Ahmad Zahiruddin Yahya, PhD (UPSI), MAcc (Dundee), BAcc (De Montfort), CFiA (M), MMIM
Senior Lecturer
Management Accounting, Accounting Education, Strategic Management Accounting
Zarina Zakaria, PhD (Nottingham), MBA (Acc) (Malaya), BSc (Cardi), CFiA (M), ACCA
Senior Lecturer
Stakeholder Engagement Practices, Social Responsibility Reporting and Practice, Auditing
Haslida Abu Hasan, PhD (Sheeld), MCommerce (Macquarie), BAcc (UUM), CFiA (M)
Senior Lecturer
Public Sector Accounting, Auditing, Performance Measurement, Corporate Social Responsibility
Ho Sow Kin, MA (Lancaster), BA (Portsmouth), ACTIM
Senior Lecturer
Financial Accounting, Financial Reporting, Accounting Education
Ervina Alfan, PhD (Manchester), MBA (Acc) (Malaya), BAcc (Staordshire), CFiA (M)
Lecturer
Financial Reporting, Public-Private Partnerships
Mazni Abdullah, PhD (Stirling), MBA (Acc) (Malaya), BAcc (Malaya), CA (M), CFiA (M)
Lecturer
International Financial Reporting Standards, Financial Reporting, Accounting Education,
Taxation, Corporate Governance
Noor Sharoja Sapiei, PhD(Monash), MBA(Acc) (Malaya) ,BEc (Acc and Finance) (Aberystwyth),
ACCA (UK)
Lecturer
Tax Compliance & Administration, Islamic Taxation, Accounting and Tax Education
Noor Adwa Sulaiman, PhD (Manchester), MSc (Acc) (UPM), BAcc (UiTM)
Lecturer
Auditing
Kamisah Ismail, PhD (Malaya), MAcc (UiTM), BAcc (Malaya)
Lecturer
Management Accounting and Control Systems
Suria Zainuddin, PhD (Malaya), MAcc (UiTM), BAcc (Malaya)
Lecturer
Management Accounting and Control Systems
Dalilawati Zainal, PhD (Malaya), MAcc (UiTM), BAcc (UIA)
Lecturer
Corporate Social Reporting, Corporate Governance, Financial Reporting & Accounting
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VACADEMIC MEMBERS AND THEIR
RESEARCH INTERESTS
Oon Yen Nee Elaine, M Phil (Cambridge), BCom (La Trobe), CA (M), CPA (Australia),CFP (M),
Lecturer
Financial Planning, Integration of Finance & Marketing
Azlina Abdul Jalil, MAcc (UiTM), BSc(Acc) (LSEcon, UK)
SLAI Fellow
Financial Accounting, Economics and Political Science
Nurliana Md Rahin, MBA (Malaya), BAcc (UIAM)
SLAB Fellow
Corporate Social Reporting, Financial Accounting and Reporting
Suhaily Shahimi, MAcc (UiTM), BAcc (UUM)
SLAI Fellow
Internal Auditing, Corporate Governance, Forensic Accounting and Fraud
Investigation
Yazkhiruni Yahya, MSc(Acc) (UIAM), BAcc (UIAM)
SLAI Fellow
Islamic Accounting, Shariah Auditing, Corporate Governance
Lim Ying Zhee, MAcc (Malaya), BAcc (Malaya)
SLAI/BSP Fellow
Accounting
Phang Soon Yeow, MBA (Malaya), BAcc (Malaya)
SLAI Fellow
Accounting
DEPARTMENT OF FINANCE AND BANKING
Wan Marhaini Wan Ahmad, PhD (Edinburgh), MEc (IIUM), BShariah (Malaya)
Head of Department
Lecturer
Islamic Finance, Islamic Banking, Islamic Economics, Fiqh al-Muamalat
Rubi Ahmad, PhD (Monash), MBA (Memphis), BBA (Memphis)
Associate Professor
Bank Performance & Regulations, Corporate Finance
Aidil Rizal Shahrin, MEc (UM), BBA (UTM)
Lecturer
Microeconomics, Econometrics, Macroeconomics
Fauzi Zainir, MBA (Miami), MSc (Miami), BSc (Nebraska)
Lecturer
Banking, Finance
Izlin Ismail, PHD (Nottingham), MSc (City), BSc (LSE)
Lecturer
Capital Markets, Debt Financing, Financial History
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
Jacinta Chan Phooi M’ng, PhD (Malaya), MSc (Unitar), BCom (UNSW)
Lecturer
Quantitative in Finance, Time Series
Mohamed Shikh Abubaker Albaity, PhD Islamic Finance (IIUM), Mapplied Ec
(IIUM), BEc (IIUM)
Lecturer
Capital Market, Macroeconomics, Islamic Finance
Mohd Edil Abd. Sukor, MBA (IIUM), BShariah (Malaya)
Lecturer
Financial Management, Islamic Finance, Islamic Banking
Nurul Shahnaz Ahmad Mahdzan, PhD (Nott.), MBA (Malaya), BBA (Ohio)
Senior Lecturer
Finance, Economics, Risk Management & Insurance
Rozaimah Zainudin, PhD (Malaya), BBA (UiTM), MBA (UiTM)
Lecturer
Derivatives, Risk Management
Shahrin Saaid Shaharuddin, MBus (Monash), PG Dip (Monash), BComm (Murdoch)
Lecturer
Corporate Finance, Money and Banking
Koh Hsieng Yang Eric, PHD (Nottingham), MBA (SCU), BComm (Melbourne), CFA, CPA
Lecturer
Bank Management, Risk Management
Dr Chan Sok Gee, PhD (UUM), M.Econs(UUM), BBA(Finance with Multimedia) (MMU)
Senior Lecturer
Bank Eciency, Economic Eciency and Corporate Governance.
DEPARTMENT OF MARKETING
Md. Nor Othman, PhD (Oklahoma State), MBA (Leuven), BEc (University of Malaya)
Head of Department
Professor
Marketing, Consumer Behaviour, Entrepreneurship
Ezlika Mohd Ghazali, PhD (Warwick), MBA (Malaya), BBA (De Montfort)
Senior Lecturer
Consumer Behaviour, Marketing, International Marketing
Norbani Che Ha, PhD (Monash, Australia), MBA (Denver), BSBA (Denver)
Senior Lecturer
Marketing, Marketing Capabilities, Small & Medium Enterprises
Sharifah Faridah Syed Alwi, PhD (Manchester), MSc (Salford), BSc (Salford)
Senior Lecturer
Corporate Branding/Branding, Corporate/Company Reputation, Internet Branding
15
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ACADEMIC MEMBERS AND THEIR
RESEARCH INTERESTS
Yusniza Kamarulzaman, PhD (Cardi), PgDip (Cardi), PgDip (Cambridge), MBA (UKM), BBA
(UiTM), Dip (UiTM)
Senior Lecturer
Internet Marketing/E-Marketing, Services & Tourism Marketing, Consumer Behaviour
Amrul Asraf Mohd Any, PhD (Nottingham), MSc (Strathclyde), BSc (UiTM), Dip
(UiTM), MAM (UK)
Lecturer
E-Marketing, Service and Hospitality Marketing, Customer Participation/Consumer
Engagement Behaviour, Customer Value
Shamsul Izwan Saharani, MBA (North London), BA (Arcadia)
Lecturer
Hotel and Tourism Marketing, Management
Zalfa Laili Hamzah, PhD (Malaya), MSc(Management), ( GSM-UPM), Bsc (Hons.)(UPM), Diploma
(UPM), Cert TESOL) (Language Institute, Australia)
Corporate branding, corporate brand experience, brand management, online branding, service
branding, corporate
Azura Hanim Hashim, MBA (UPM), BBA (UiTM) Dip (UiTM)
SLAB
Marketing
Mozard Mohtar, MBA (UM), Bachelor of Journalism (MIZZOU), SLAB/SLAI PhD, Aston
University, UK
SLAI
Branding, Marketing, Advertising
DEPARTMENT OF BUSINESS POLICY AND STRATEGY
Ghazali Musa, PhD (Otago), MBBS (Malaya), Dip (Otago)
Head of Department
Professor
Scuba Diving Tourism, Health Tourism, Backpacker Tourism
Mohd Nazari Ismail, PhD (Manchester), MBA (SUNY Bualo), BSc (Wales)
Professor
International Business, Strategic Management, Management
Islamic Perspectives in Business & Management
Sharan Kaur, PhD (UPM), MBA (UPM), BSc (UPM)
Senior Lecturer
Strategic Management, Innovation
Aida Idris, PhD (Malaya), MBA (Ohio), BSc Eng (Aberdeen)
Associate Prof
Entrepreneurship, Strategic Management
Chan Wai Meng, PhD (Malaya), LLM (Malaya), LLB (Malaya)
Senior Lecturer
Commercial Law, Company Law
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
Cyril Hilaris Ponnu, MSc (Southampton), LLB (Wolverhampton), BEc (Malaya)
Senior Lecturer
Business Law, Business Ethics, Corporate Governance
Mohd Said Othman, MBA (Aoyama Gakuin), BEc (Malaya)
Senior Lecturer
International Business, Entrepreneurship
Raida Abu Bakar, PhD (RMIT), MBA (Malaya), BSc (Purdue)
Senior Lecturer
Employee Motivation, Human Resource , Management, Organisational Behavior
Rosmawani Che Hashim, PhD (IIUM), LLM (Nottingham), LLB (Shariah) (IIUM),
LLB (IIUM)
Senior Lecturer
International Trade Law, Commercial Law, Islamic Banking and Finance Law
Sharmila Jayasingam, PhD (USM), MBA (USM), BTech. Mgmt (UTM)
Senior Lecturer
Leadership, Knowledge Management, Organisational Behaviour
Quah Chee Heong, PhD (Malaya), MBA (Malaya), BBA (Malaya)
Senior Lecturer
International Business, International Monetary System
Tey Lian Seng, PhD (UM), MBA (MMU), BEc (JNU)
Senior Lecturer
Strategic Management, Innovation
Azhanni Muhammad, MSc (UPM), BEd (TESL) (UPM)
Fellow SLAI
Corporate Communication, Human Communication, Business Communication
Mohammad Nazri Mohd Nor, PhD (UiTM), MBA (UKM), BBA (UKM), DBS (UiTM)
Lecturer
Knowledge Management, Organizational Behavior
Norizah Mohd Mustamil, DBA (Curtin), MBA (Malaya), BBA (Malaya)
Lecturer
Business Ethics, Human Resource Management, Mixed Methods
Ong Lin Dar, PhD (Malaya), MBA (UUM), BBA (Malaya)
Lecturer
Human Resource Management, Organisational Behaviour
Ismawati Ismail, MBA (UM), Bacc (Portsmouth)
Tutor/Fellow
Knowledge Management, Human Resource Management
17
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18
VISITING PROFESSORS AND LECTURERS
VISITING ACADEMICS, RESEARCH FELLOWS/ASSOCIATES AND ADJUNCT PROFESSOR
Name
Institution
Department Attached
Professor James YL Thong
Academic Icon
Hong Kong University of Science
and Technology (HKUST)
Dr. Darshana Sedera
Visiting Lecturer
Queensland University of
Technology (QUT)
Professor Dr. Kwok Kee Wei
Visiting Professor
City University of Hong Kong
Prof. Dr. Tengku Chik Melewar bin
Tengku Nasir
Brunel University
Universita Bocconi, Italy
Department of Business Policy &
Strategy
Professor Dr. Mahfooz Ansari
Visiting Professor
University of Lethbridge
Department of Business Policy &
Strategy
Professor Dr. Jane Elisabeth
Klobas
Academic Icon
Professor Dr. Mark Harcourt
Visiting Professor
Professor Tan Hun Tong
Mr Nik Mohd Hasyudeen Yuso
Executive Chairman
Waikato University
Nanyang Technological
University, Singapore
Audit Oversight Board
Department Operations &
Management Information
Systems
Department Operations &
Management Information
Systems
Department Operations &
Management Information
Systems
Marketing
Department of Business Policy &
Strategy
Department of Accounting
Department of Accounting
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
MASTER OF BUSINESS ADMINISTRATION
19
INTRODUCTION
The University of Malaya MBA programme is a rigorous programme that seeks to expose
students to theoretical concepts and analytical tools that will prepare them for the challenges in
the increasingly dynamic business environment.
Courses are structured to provide a broad understanding of theories with real world issues beyond
the boundaries of textbooks. Through a combination of lectures, case studies, written
assignments, group projects, presentations and class discussions, each student is equipped with
the necessary knowledge and experience to analyse and evaluate issues for better solutions.
The pedagogies are to optimise the eciency of the learning process. Each student is required
to complete a minimum of 51 credit hours of learning and research activities that cover various
business concentrations.
PROGRAM GOALS
The MBA programme will develop
graduates with:
1.
Interdisciplinary and specialized knowledge in
business areas.
2.
Critical thinking skills that allows them to
manage and critically analyze information and
suggest solutions to business problems.
3.
4.
5.
Eective and persuasive written and oral
communications skills in an organizational
context.
Awareness and adoption of ethical practices
and social responsibility in any business
environment.
Strategic and leadership capabilities in an
organizational context.
The MBA graduates are able to:
1.1: Apply the essential elements of core business
principles to solve challenges in the business
environment
2.1: Use analytical tools to analyze complex
business problems and recommend feasible
solutions.
2.2: Analyze data that addresses a business
problem.
3.1: Make oral presentations eectively in a
professional business context.
3.2: Write eectively in a professional business
context.
4.1: Respond appropriately to regulatory, ethical and
social responsibility issues in business.
5.1: Formulate strategies that are feasible,
understandable, and sustainable with an aim to
achieve organizational goals.
5.2: Display eective and responsible leadership to
foster team eectiveness for making decisions.
6.
Knowledge of international and cross-cultural
issues in a global business environment.
6.1: Discuss issues aecting global business
environment including cross-cultural and
strategic issues.
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20
MASTER OF BUSINESS ADMINISTRATION
PROGRAMME STRUCTURE
The programme oers day and evening classes with the emphasis on quality teaching and
student participation. The minimum and maximum periods of candidature are 3 and 8 semesters,
respectively.
Courses are divided into two categories: core and elective courses. In addition, students are
required to undertake a research project in an area of their interest. The design of the courses
and components allows students to maximise their learning and develop the skills that are
essential for their career development. Students are required to take a total of 51 credits as follows:
Courses
Credit
Elective Courses
15
Core Courses
30
Research Project
6
Total
51
The programme allows students the flexibility to choose a general MBA degree or a MBA degree
with concentration. In order to qualify for an area of concentration, students must fulfil the
requirements of core for concentration and elective courses under each concentration. This
requirement does not apply in the case of a general MBA degree.
The programme oers concentration in the following areas:
• Business Information System
• Finance
• Islamic Finance
• General Management
• Human Resource Management
• Internal Auditing
• International Business
• Marketing
CORE COURSES (30 CREDIT)
Core courses are designed to expose students to the fundamentals of the management of
business organizations. These core courses represent the major discipline in Accounting,
Business Policy and Strategy, Finance, Information Systems, Management, and Marketing. The
courses are as follows:
CSGB6101
CAGB6101
CMGB6101
CMGB6103
CMGB6104
CFGB6101
CFGB6102
CMGB6102
CSGB6102
CSGB6201
Human Capital Management
Accounting for Business Decision Making*
Marketing Management
Research Methods in Business
Operations Management
Economics for Managers
Corporate Finance
Management Information Systems
Business Ethics and Corporate Governance
Strategic Management
*Students with a Bachelor of Accounting or a professional accounting qualification may apply for exemption.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
21
It is recommended that students complete the core courses before embarking on electives.
However, it is advisable for students to take Human Capital Management, Accounting for
Business Decision Making and Marketing Management at the early stage of their candidature
before attempting other core courses. It is also advisable for students to take Strategic
Management at the end of their candidature.
ELECTIVE COURSES
Students are required to take FIVE elective courses, which make up 15 credits. Students who
choose a general MBA can select elective courses from any discipline to fulfil the 15 credits
requirement.
For an area of concentration, students must fulfil the requirements of two core for concentration
(6 credits) and two electives (6 credits) under the selected area. Students can choose an elective
from any discipline for the remaining 3 credits. Students are allowed up to a maximum of TWO
areas of concentration. The following is the list of courses under each area of concentration.
CMGB 6322
CMGB 6321
CFGB 6308
CFGB 6307
Business Information Systems
Core for Concentration
:
:
Strategic Information Systems
E-Commerce
Core for Concentration
:
:
CMGB 6323
CMGB 6324
CMGB 6325
CMGB 6326
CMGB6335
CFGB 6302
CFGB 6304
CFGB 6305
CFGB 6306
CFGB 6309
CFGB 6310
CFGB 6311
CFGB6317
CFGB6318
CFGB6319
:
:
:
:
Current Issues in Information
Systems
Decision Support Systems
Database Management Systems
Supply Chain Management
Seminar in Information Systems
Research
:
:
:
:
Money and Banking
Derivatives Markets
International Finance
Mergers and Acquisition and
Corporate Restructuring
Econometrics for Managers
Bank Management
:
:
:
:
Finance
Capital Market & Investment
Advanced Corporate Finance
Islamic Finance
Core for Concentration
Electives
:
:
:
Electives
Principles of Islamic Economics & Finance
Applied Shari’ah in Islamic Banking and Takaful Transactions
Applied Shari’ah in Islamic Capital Market Transactions
Islamic Financial Institutions, Regulation and Governance
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MASTER OF BUSINESS ADMINISTRATION
CSGB 6308
CSGB 6307
CAGB 6310
CAGB 6311
CAGB 6312
CAGB 6313
Human Resource Management
Core for Concentration
:
:
Organizational Behaviour
Leadership
Core for Concentration
:
:
:
:
CSGB 6303
CSGB 6310
CSGB 6313
:
Industrial Relations
Performance Management and
Rewards Systems
Training Management
:
Legal Environment of Business
Internal Auditing*
Internal Auditing
Internal Auditing Engagement
Business Analysis and IT for
Internal Auditors
Business Management Skills for
Internal Auditors
CSGB 6302
Electives
:
:
Electives
* These courses prepare students for the Certified Internal Auditor (CIA) professional examination.
CSGB 6314
Core for Concentration
:
CMGB 6303 :
International Business
Management
Global Marketing
Core for Concentration
CMGB 6301 :
CMGB 6302 :
Consumer Behaviour
Services Marketing
International Business
CFGB 6304
CSGB 6301
International Finance
Islamic Perspective in Business
:
:
:
:
Global Marketing
Brand Management
Retailing
Promotions Management
Marketing
CMGB 6303
CMGB 6304
CMGB 6305
CMGB 6307
Electives
:
:
Electives
RESEARCH PROJECT (6 CREDITS)
The Research Project for MBA programmes introduces students to research, thereby providing
an opportunity to conduct in depth research in their area of concentration. The research report
should demonstrate that the student has the ability to carry out research and the ability to carry
out constructive criticism, as well as to report their findings accurately and coherently.
This research component is in partial fulfilment of the requirements for the degree at UMGSB.
MBA students are required to register, complete and obtain a pass in the Research Project before
the degree can be awarded.
Students may choose to carry out an academic or a consultancy type of research. An academic
research is an independent research eort by an individual student under the supervision of an
assigned supervisor. For the consultancy type of research, a group of two or three students (but
not more than three) are allowed to carry out the research under the supervision of a supervisor.
Students are required to obtain a Pass in CMGB6103 Research Methods in Business before
registering for the Research Project.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
23
Students shall not plagiarise any idea, writing, data or invention belonging to another person (Akta
Universiti & Kolej Universiti 1971 – Kaedah-Kaedah).
The time frame for students to complete the Research Project is at least one semester (excluding
Special Semester) and maximum two (2) semesters.
If candidates wish to extend more than this period, students will be given the status FAILED (F):
and
•
•
•
Students are charged a fee as follows:
- 100% charges (6 credit + recurring fees) to students who register for the first time
(CBGB6281).
- No registration charge for the second time (Recurring fees still has to be paid).
Students who fail in research project will be charged a fee to re-register again:
- 50% charges to students who fail the research project and re-register (3 credit + recurring
fees
The evaluation of the Research Project report consists of a written report and an oral
presentation. The denomination of grades is as follows:
- Supervisor (60%)
- Internal Assessor (40%)
Grading of the Research Project report is subjected to the same Grading System adopted by
UMGSB, Faculty of Business & Accountancy, University of Malaya.
Upon submission and examination, students who fail to obtain a “Pass” will have to make
corrections to the report based on the comments of the supervisor(s) and assessor. The report
will then have to be resubmitted for examination.
PUBLISHING OF A JOURNAL ARTICLE AS OPTION FOR RESEARCH PROJECT REPORT
Senate’s meeting on 25th July 2013 has agreed for candidate to publish an article in Journal of
the Department / Faculty as OPTION for Research Project report subject to the following
conditions:
• The article is evaluated by two (2) Evaluators of the Faculty or Department
• The journal in which the article is published must be approved by the Faculty
ACADEMIC PERFORMANCE REQUIREMENTS
Students are REQUIRED to obtain a Grade Point Average (GPA) and a Cumulative Grade Point
Average (CGPA) of at least 3.0 for every semester. In order to graduate, students must obtain a
minimum CGPA of 3.0.
Students with a GPA of less than 3.00 in a normal semester will be placed on an Academic
Probationary Period in the following normal semester. The candidature of any student who is
placed on an Academic Probationary Period for TWO consecutive normal semesters will be
terminated. The probation period shall end when the student has successfully attained a GPA of
3.00 and above.
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MASTER OF BUSINESS ADMINISTRATION
Students who obtain a GPA or CGPA of less than 2.00 in two consecutive normal semesters shall
be terminated from the Master’s degree programme.
Students must obtain a minimum grade B for all core courses, failing which students must repeat
the course, subject to a maximum of three attempts. After the third attempt, if the student fails to
redeem with a minimum grade B their candidature will be TERMINATED.
For elective courses, students who obtain grade B-, C or C+ can be given a conditional pass if their
CGPA is above 3.0. Students with a CGPA of less than 3.0 have an option to either repeat the
same course to improve the grade or to take another elective course, which has to be done during
the period of candidature.
GRADUATION REQUIREMENTS
(1) Students must fulfil the following requirements for graduation:
(a) Achieve a final minimum CGPA of 3.00 and above;
(b) Complete 51 credit hours including core, elective courses and research project
requirements as prescribed for the Master’s degree programme;
(c) Fulfil Faculty requirements if any, for courses that must be passed with at least grade B;
and
(d) Fulfil the language requirements as prescribed for the Master’s degree programme.
(2) From the total credit hours that are required for graduation, at least 80% of the total credit
hours must be obtained from courses conducted by the University of Malaya.
(3) Language requirement as follows:
• For Malaysian citizens, a pass in the Bahasa Malaysia paper at the Sijil Pelajaran Malaysia
(SPM) level, or its equivalent;
• For international students, a pass in Bahasa Malaysia or Malaysian Studies as prescribed
by the Institute of Post Graduate Studies, University of Malaya.
CONFERMENT OF DEGREE WITH DISTINCTION
Students who have fulfilled the graduation requirements may be conferred the Master’s Degree
(With Distinction) if they:
(a) Have achieved a final CGPA of 3.70 and above;
(b) Have not obtained the grade “Fail” for any courses; and
(c) Have not repeated any courses for the purpose of improving the grade in that course during
the entire duration of their Master’s degree programme.
(d) Have completed their programme of study within a period not exceeding five (5) semesters
from the date of the initial registration.
EVALUATION FORMAT
All courses adopt an assessment system that incorporates coursework and a final examination.
Coursework carries 60% of the total marks and the final examination contributes 40%.
Coursework may include written assignments, written case analysis, oral presentations,
participation in class discussions, and mid-semester examinations.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
25
GRADING SYSTEM
The grading system for all courses is as follows:
Marks
80 – 100
75 – 79
70 – 74
65 – 69
60 – 64
55 – 59
50 – 54
45 – 49
40 – 44
35 – 39
< 35
Equivalent Grade
A+
AB+
B
BC+
C
CD+
D
F
Grade Point
4.0
3.7
3.3
3.0
2.7
2.3
2.0
1.7
1.5
1.0
0
Level
Distinction
Pass
Fail
INTERNATIONAL STUDENT EXCHANGE PROGRAMME
UM organises a student exchange programme with various institutions around the world. The
institutions/countries popular among students are the Rouen Graduate School of Business in
France, Georg-Simon-Ohm-Fachhochschule Nürnberg in Germany and Melbourne University in
Australia.
The aim of this exchange programme is to prepare students for the global economy by providing
them with an opportunity to broaden their perspective and gain greater insights into business
and management practice, as well as the cross-cultural perspective of business and management.
Students who have completed their second semester and achieved a cumulative grade point
average (CGPA) of 3.50 and above are eligible to apply. The duration of the exchange programme
is for one semester, which is approximately four to five months. Students must register as a fulltime student with the host institution for the duration of the exchange programme. There is no
payment of tuition fees to the host institution but tuition fees will have to be paid to the University
of Malaya. This is the unique feature of our exchange programme – paying local fees for an
international experience.
Students should choose courses in the host institution that are equivalent to the elective courses
oered by the UM-MBA programme. Transfer of credits for courses taken at a host institution
can be allowed for up to nine credit hours of elective courses under the UM-MBA programme.
Students are requested to obtain prior approval for the courses to be taken at the host institution
for consideration of credit transfer. Upon returning to UM, students can apply for credit transfer
by submitting the transcript from the host institution. Details of the exchange programme can be
obtained from UMGSB and the University of Malaya’s International and Corporate Relations Oce
(ICR).
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MASTER OF BUSINESS ADMINISTRATION
FACILITIES AND RESOURCES
Students have access to the UM library, which is regarded as the best in the country and one of
the largest in the region. Students are provided with comprehensive study facilities and electronic
access to a vast array of specialist research databases, online journals and many of the leading
financial information services. In addition, the FBA has its own library with extensive collection of
reference materials specifically in the field of economics, accountancy and business. Students
have access to update financial databases like Bloomberg and Datastream.
Candidates are required to make their own arrangements for accommodation. However, Student
Residential Colleges and the International House may accommodate candidates subject to
availability. For further information, candidates can contact:
International Student Centre, University of Malaya
Tel: +603-7967 7711 / 7712 / 7715
Fax: +603-7967 / 7710
Email: isc@um.edu.my
CORE COURSES
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
HUMAN CAPITAL MANAGEMENT
CSGB 6101
At the end of this course, students are able to:
• Expound the basic concept and practices of managing organisations and human
capital.
• Analyse global issues that are related to managing organisations and human
capital.
• Apply dierent techniques in evaluating the eectiveness of practices in managing
organisations and human capital.
• Demonstrates skills in applying empirical research results into the practical
management of human capital.
The course is divided into two parts, namely: organizational management and human
resource management. The first part covers the basics function and roles of managers
in a challenging work environment. It highlights the concepts and practices of planning,
organizing, leading and controlling. The second part of the course examines the practical
issues in managing human resources. They include: planning and executing eective
stang strategies and managing programmes to develop employees’ eectiveness and
enhance organizational performance.
ACCOUNTING FOR BUSINESS DECISION MAKING
CAGB 6101
At the end of this course, students are able to:
• Analyse the impact of business transactions on the accounting equation.
• Analyse financial statements to assess financial position and performance of a
business entity.
• Apply financial and management accounting information in planning and decision
making.
This course will focus on understanding of the accounting concepts and methods
underlying the preparation of financial statements. Focus is also given on understanding
of management accounting information for planning and decision making. The emphasis
is on developing critical and analytical skills in using accounting information for business
decision-making.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
27
MARKETING MANAGEMENT
CMGB 6101
At the end of this course, students are able to:
• Define the marketing concept and to relate the concepts to the current business
environment.
• Applying the elements of marketing management, customer analysis, competitor
analysis and company analysis to analyze the environment faced by the company.
• Analyzing the marketing mix elements (4Ps) for companies to use to resolve issues
in marketing management.
• Develop and present detail marketing plan of a product or service.
This course provides the framework to understand and analyse the market environment,
consumers and competitors, in order to facilitate marketing decision-making. The subject
introduces the concepts, principles and activities involved in the analysis, development,
implementation and control of marketing programmes. The objective is to prepare
students to apply the knowledge and skills gained from this subject towards the
development of eective marketing plans to spur business growth.
RESEARCH METHODS IN BUSINESS
CMGB 6103
At the end of this course, students are able to:
• Define research terms and concepts.
• Build a research design in the business discipline.
• Apply dierent statistical using computer software packages for data analysis
purposes.
• Interpret research findings using appropriate statistical technique in research.
This course covers several main aspects of research methodology. The first part
introduces dierent scientific research approaches such as positivism (quantitative) and
interpretivism (qualitative). The process of doing research, literature review and research
design are also discussed in this section. The second part expands on this process and
the related topics are survey, experiment, case study, ethnography, grounded theory and
observation. The third part discusses key aspects of methodology such as questionnaire
design, measurement and sampling. The final part concentrates on data analysis such
as Chi Square, Anova, Correlation, Factor Analysis and Regression.
OPERATIONS MANAGEMENT
CMGB 6104
At the end of this course, students are able to:
• Explain the functions of operation manager and the overall functions in the
production system of an organization.
• Analyse issues and challenges in operation and production management related to
the competitive environment.
• Apply decision models in production sector to make appropriate decision making.
• Evaluate quick concept, quality, cost, elasticity and dependency in operation context.
This course focuses on topics related to operation management. This course expose
students to the frameworks and tools that is applicable in production and operation
systems, and practices in the industries. In addition, this course discusses topics related
to prediction system, strategy processes, location, alignment, inventory management and
project management.
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MASTER OF BUSINESS ADMINISTRATION
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
ECONOMICS FOR MANAGERS
CFGB 6101
At the end of this course, students are able to:
• Identify main elements of micro and macroeconomic theories and principles amd its
relation to business issues.
• Apply and integrate the theory, technical information and appropriate methods in
eectively analyzing and solving business-related issues.
• Compare and contrast the dierent type of market structures and apply in
microeconomic analysis as a problem-solving tool in their organization.
• Evaluate in a critical and creative manner current macroeconomics issues in
Malaysia.
The topic covered includes supply, demand, elasticity, cost, market structure, government
and market, GDP, Aggregate demand and supply, GDP, ISLM, fiscal and monetary.
CORPORATE FINANCE
CFGB 6102
At the end of this course, students are able to:
• Describe basic financial concepts, especially opportunity cost and time value of
money for business decision.
• Explain capital project evaluation methods and be able to focus on the short-term
and long-term financial implications of business decisions.
• Identify the main ways of raising capital and their respective advantages and
disadvantages in dierent circumstances.
• Assess the evaluative nature for integrating quantitative measures with qualitative
characteristics to make a business decision.
This course provides an in-depth view of the processes in financial management of the
firm. Financial management deals with the allocation, management and funding of
financial resources. This partly involves short-term dealing with day-to-day working
capital decisions; another part is longer-term, involving major capital investment
decisions and raising long-term finance.
BUSINESS ETHICS AND CORPORATE GOVERNANCE
CSGB 6102
At the end of this course, students are able to:
• To identify the important governance and ethical issues that may arise in business
today.
• To apply the relevant governance and ethical concepts that are necessary for
resolving those issues.
• To analyze the role of company directors, shareholders, and regulatory bodies in
promoting good corporate governance.
• To discuss the role of regulatory bodies in promoting good corporate governance.
Issues in corporate governance and ethics are highly topical issues in today’s world of
business. Governance and ethical issues arise in almost every aspect of corporate life
and it is the responsibility of managers to handle these issues. The objective of the
course is to sensitize students to these governance and ethical issues in organization
and to provide them with techniques for analyzing and resolving those issues. With
growing public concern about the roles of owners and managers and issues concerning
“stakeholder” participation, the course will discuss the importance of responsible
corporate behaviour and good corporate governance.
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Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
MANAGEMENT INFORMATION SYSTEMS
CMGB 6102
At the end of this course, students are able to:
• Discuss the concepts and issues in Information systems.
• Explain the use of information systems and issues related to information system in
organization.
• Apply information systems that are available in organization.
• Compare the appropriate information systems package to solve problems in
organization.
This course focuses on evolution of information technology in organization. This course
reveals how organization use information systems package that are available to
coordinate activities to make decisions and gather knowledge in organization. In
addition, the course focuses on the network added value for customer and supplier. The
course also focuses on other information systems package such as supply chain
management, customer relationship management and knowledge management.
Students will also be exposed to case study whereby they must solve real business
problem in organization that are related to information systems.
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
29
STRATEGIC MANAGEMENT
CSGB 6201
At the end of this course, students are able to:
• Identify the environment, context and approaches to strategic decisions.
• Discuss the concepts, theories and practices of strategies planning and
management.
• Develop the skills to integrate dierent aspects of corporate management.
• Apply the principles and frameworks of strategic management real cases.
This course is designed to expose students to the theory and practice of strategic
planning and management. Strategic planning and management involve setting goals
and eective execution of strategies to attain the pre-determined goals. The course
emphasizes students ability to conceptualized and develop an eective analytical
framework for strategic decision making. The use of real cases allows students to test
their ability to identify and solve issues or problems that are strategic in nature.
ELECTIVE COURSES
BUSINESS INFORMATIONS SYSTEMS
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
STRATEGIC INFORMATION SYSTEMS
CMGB 6322
At the end of this course, students are able to:
• Discuss the important of strategic information and its related technology.
• Explain the implication of current technology towards organizational strategic
management.
• Analyse the strategic approach and concept for the planning of strategic
management systems.
• Develop strategic management systems planning of an organisation.
This course focuses on the advance topic in information systems (i.e., strategic
information systems). This course discusses the definition of strategic information
systems and classical examples that can be label as strategic information systems. In
addition this course concentrates on the digital economy premises in the current
comparative environment which is dominated by the internet network. Strategic
information systems planning is also discuss in details. The strategic aspect and
probabilities that can be achieved with the development of this system are also
discussed.
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MASTER OF BUSINESS ADMINISTRATION
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
E-COMMERCE
CMGB 6321
At the end of this course, students are able to:
• Explain concept, theories and the various electronic commerce applications.
• Explain the impact and issues of electronic commerce on user, organizations and
industry decision to buy product online.
• Analyse organization that have comparative advantage to create branding and
dierentiation through electronic commerce.
• Develop website for electronic commerce.
This course focuses on various concepts of electronic commerce in digital economy. This
course discuss the aplication of electronic commerce such as e-retailing, e-advertising,
e-supply chain, e-payment, e-learning, etc. Current issues such as the use of cookies in
e-commerce application, taxation issues, intellectual properties and others are also
discuss. In addition, students are exposed on how to develop website using Microsoft
Frontpage and publish it in the Internet.
CURRENT ISSUES IN INFORMATION SYSTEMS
CMGB 6323
At the end of this course, students are able to:
• Describe pertinent information systems theory and methodologies.
• Discuss the development of information system development.
• Discuss issues related to information systems implementation such as technology,
organization and people.
• Analyze the impact of emerging information systems on individual, organization and
society.
This course introduces the major and current issues in information systems. It covers
topics that include Information Technology Outsourcing, telecommunications, digital
divide, and emerging technologies in Information Systems and its adoption. The current
and future impact of information systems on individual, organizational and society are
also discussed.
DECISION SUPPORT SYSTEMS
CMGB 6324
At the end of this course, students are able to:
• Describe concept and methodology of decision support systems.
• Discuss the implementation of decision support systems in organization.
• Develop a simple decision support systems using spreadsheets and Microsoft
access.
• Apply decision support systems to solve business problem.
This course focus on concept and theory of decision support systems. This course
introduce students to the practical examples of decision support systems that are use in
organization. In addition, the students are exposed to the use of Microsoft excel
database and Microsoft excel spreadsheet. This course concentrate on the design
development, and implementation of information systems based decision support
systems.
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DATABASE MANAGEMENT SYSTEMS
CMGB 6325
At the end of this course, students are able to:
• Explain the concept related to data information, database and Database
Management Systems (DBMS).
• Discuss issues related to the organization of database management systems.
• Discuss the current issues on database management systems.
• Develop a simple database that is able to receive question and generate
management report.
This course begin by introducing the various concept related to data information and
database. In addition the organization of database management systems in organization
is also discussed. Issues related to database for example data warehousing and object
oriented database will be presented and students must use structured query language
(SQL) to develop a simple database.
SUPPLY CHAIN MANAGEMENT
CMGB 6326
At the end of this course, students are able to:
• Describe function related to supply and purchasing in organization.
• Explain transport decision, inventories and control in the supply chain configuration.
• Analyse issues, challenges and the various supply chain management in the
implementation of current supply chain management.
• Apply the logistic strategy and supply chain.
This course focuses on the supply chain system concept. In addition, the network
analysis, chain management configuration and organizational network are also
discussed. This course also discusses topics related to transport logistic planning and
procurement, inventory investment and industry control.
SEMINAR IN INFORMATION SYSTEMS RESEARCH
CMGB 6335
At the end of this course, students are able to:
• Identify the research areas under the IS domain and their key studies.
• Describe key classical, foundational and methodological articles in the field of
information system (IS).
• Examining the underpinnings theories relevance to IS research for the preparation of
research proposal.
This course aims to expose the students to the development of research in the
information systems (IS) field. In addition, it attempts to provide an overview of the key
research areas under the information systems (IS) domain. To achieve these aims,
students will discuss and present the key articles. Because of the vastness of the IS field,
the course is able to sample only a limited number of prominent and influential articles.
This course hopes that these articles will assist the students in navigating the world of
IS research so that they will be able to produce competent studies in the field.
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MASTER OF BUSINESS ADMINISTRATION
ELECTIVE COURSES
FINANCE
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CAPITAL MARKET AND INVESTMENT
CFGB 6308
At the end of this course, students are able to:
• Explain the theories and analytical tools required in capital market analysis as well
as investment decision-making both for individuals and institutions.
• Identify the basic theoretical developments in capital market and describe the key
controversial issues in empirical finance.
• Compare the key theories of term structure of interest rates and analyse the risk
characteristics of fixed income securities.
• Evaluate basic fixed income investment strategies and the key features of equity
portfolio management.
This course will cover market instruments and institutions, techniques of analyzing and
evaluating individual securities, and constructing optimal portfolios. Other applications
considered will include asset pricing models, stock and bond management, and
performance evaluation.
ADVANCED CORPORATE FINANCE
CFGB 6307
At the end of this course, students are able to:
• Explain some of the financial reporting, financing and business valuation issues for
business.
• Integrate the finance function within the context of managerial decision-making and
applied to real-world problems.
• Evaluate the financial needs of a business and identify the possible sources to
produce a rationale choice.
• Evaluate potential investments of funds and select suitable ones with respect to the
financial constraints and the corporate plan.
Advance corporate finance is a specific area of finance dealing with the financial
decisions corporations make and the tools as well as analyses used to make these
decisions. The discipline as a whole may be divided among long-term and short-term
decisions and techniques with the primary goal being the enhancing of corporate value
by ensuring that return on capital exceeds cost of capital, without taking excessive
financial risks.
MONEY AND BANKING
CFGB 6302
At the end of this course, students are able to:
• Explain monetary phenomenon and bank behavior and their eect on the cost of
funds and systemic risk within the economy.
• Distinguish between monetary and non-monetary economic systems and discuss
the role of liquidity in defining money.
• Analyze the relationship between the money supply and the monetary base and
how the fractional reserve system and the instruments used by the central bank
have an eect on monetary policy.
• Evaluate key elements of the fractional reserve system and explain how the size of
the money supply aects economic performance.
This course cover topics such as money, monetary aggregates, financial markets,
financial structure, banking industry, and bank regulation.
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DERIVATIVES MARKETS
CFGB 6304
At the end of this course, students are able to:
• Analyze and evaluate the pricing of each contract and identify their role in financial
risk management.
• Compare and contrast the strategies and critically demonstrate how the range of
generic techniques can be used to solve simple and complex financial problems.
• Assess the uses and applications of derivatives management, especially in an
uncertain financial environment.
• Apply knowledge of financial derivatives to hedge price risk of portfolios.
This course will allow students to apply various financial techniques and tools to analyze
and price contracts in derivatives markets.
INTERNATIONAL FINANCE
CFGB 6305
At the end of this course, students are able to:
• Describe the current and projected context, nature, role and significance of
international financial management activities in organizations.
• Demonstrate an understanding of current developments in international finance,
and analyze their implications for participants in the international financial system.
• Evaluate the options to manage global finance through coordinating international
macroeconomic policies and institutions in regulatory frameworks.
• Evaluate future trends using international financial data and theoretical models.
Among the topics that will be discussed in this course are the monetary sides of
international economics, in contrast to the real side, or real trade. The focus is on the
market for foreign exchange, the determination of exchange rates and the management
of foreign exchange exposures. Financial issues faced by multinational companies will
also be discussed such as methods of financing and management of international
portfolio.
MERGERS AND ACQUISITIONS AND CORPORATE RESTRUCTURING
CFGB 6306
At the end of this course, students are able to:
• Describe the trends in international mergers and acquisitions (M&A) and discuss
why companies pursue expansion via M&A.
• Evaluate the success and failure factors of international M&As.
• Analyze the need for global regulation and corporate restructuring, and compare and
contrast the advantages and disadvantages of M&As.
• Acquire trends and critically discuss overseas investment decisions undertaken by
multinational corporations which is related with M&As and corporate restructuring.
Throughout the course the students will be exposed to the aspect of corporate finance
strategy and management dealing with the merging and acquiring of dierent companies
as well as corporate restructuring of assets.
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ECONOMETRICS FOR MANAGERS
CFGB 6309
At the end of this course, students are able to:
• Describe the key theories and practical applications of econometrics as well as the
implicit assumptions and the limitations underlying empirical models based on
financial and business data.
• Understand recent developments in time series econometrics, and their implications
for modeling the returns and volatility of financial assets.
• Evaluate the academic literature with an empirical content in economics, finance and
business.
• Design, estimate and evaluate econometric models to financial and business data
sets using an econometrics software package.
Throughout this course students will be exposed to the application of statistical and
mathematical methods in the field of economics and business to describe the numerical
relationships between key economic and financial variables.
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BANK MANAGEMENT
CFGB 6310
At the end of this course, students are able to:
• Describe the role and structure of the financial environment in the economy,
including the role of the Central Bank and trends in regulation.
• Analyze the bank’s balance sheet, o-balance sheet adjustment and financial ratios
to measure bank performance.
• Apply the techniques of financial analysis to risk management issues.
• Evaluate the objectives of bank’s investment portfolio, the nature or investments
policy guidelines and the features of financial securities that banks buy.
Bank Management provides a description of the regulatory and environment changes in
the banking industry and focuses on the various dimensions of bank management. The
issues covered are illustrated with real cases and problems to allow for more thorough
discussion of the various aspects of bank management.
ELECTIVE COURSES
ISLAMIC FINANCE
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PRINCIPLES OF ISLAMIC ECONOMICS AND FINANCE
CFGB 6311
At the end of this course, students are able to:
• Understand the principles of Islamic economics by considering the implications of
the application of Shari’ah laws for the economic and financial systems.
• Explain the development of Islamic economic and financial systems.
• Distinguish the theories of Islamic economics from the mainstream theories of
economics.
• Analyze the fundamentals of Islamic laws which underlie the development of
Islamic finance.
This course discusses the underlying theories and concepts of Islamic economics and
finance which distinguish it from mainstream economic and financial systems. This
includes the economic doctrines of Islam, Islamic microeconomic and macroeconomic
theories, theories and concepts of Islamic financial system and the main Islamic
principles which enable the operation of the Islamic financial system.
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APPLIED SHARI’AH IN ISLAMIC BANKING AND
TAKAFUL TRANSACTIONS
CFGB 6317
At the end of this course, students are able to:
• Assess an overview of the Islamic banking and takaful industry.
• Evaluate the financial regulatory aspects and the relevant authority that regulates
the Islamic banking industry.
• Compare the dierent aspects of Islamic banking with conventional banking.
• Analyze the Shari’ah and legal issues pertaining to the products transacted in the
Islamic banking and takaful industry.
This course equips the students with a comprehensive understanding of the Islamic
principles that govern the Islamic banking and takaful transactions especially their
applications in the development and operations of the products oered by both industries.
Comparison between the operation of Islamic banking and conventional banking also
will be highlighted. The course also exposes the students to various Shari’ah and legal
issues pertaining to the products transacted in these two industries.
APPLIED SHARI’AH IN ISLAMIC CAPITAL
MARKET TRANSACTIONS
CFGB 6318
At the end of this course, students are able to:
• Understand the principles of Islamic economics by considering the implications of
the application of Shari’ah laws for the economic and financial systems.
• Explain the development of Islamic economic and financial systems.
• Distinguish the theories of Islamic economics from the mainstream theories of
economics.
• Analyze the fundamentals of Islamic laws which underlie the development of Islamic
finance.
This course equips the students with a comprehensive understanding of the Islamic
principles that govern the Islamic capital market transactions especially their applications
in the development and operations of the Islamic capital market products. The course
also highlights various Shari’ah and legal issues pertaining to each types of products
transacted in this market.
ISLAMIC FINANCIAL INSTITUTIONS, REGULATION
AND GOVERNANCE
CFGB 6319
At the end of this course, students are able to:
• Dierentiate between the regulation that governs the Islamic financial system and
conventional system as well as the governance mechanism that they adopt.
• Analyze the concept and sources of Islamic laws that governs the operations of
Islamic finance industry.
• Compare the distinct features of financial institutions in selected Muslim countries.
• Assess the dierent financial structures in the Islamic finance industry.
This course equips the students with a comprehensive understanding of the Islamic laws
and priciples that govern the Islamic financial system as well as the Islamic corporate
governance mechanism that ensures the compliance of the industry to the stated laws.
The course also highlights the dierent types of financial institutions that exist in the
Islamic financial system and expose the students to various Islamic financial institutions
that operate in Muslim countries.
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MASTER OF BUSINESS ADMINISTRATION
ELECTIVE COURSES
GENERAL MANAGEMENT
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TOTAL QUALITY MANAGEMENT
CSGB 6311
At the end of this course, students are able to:
• Explain the importance of Total Quality Management (TQM) principles and practices
for higher organisational productivity, eectiveness and eciency.
• Explain how quality characteristics can be injected into organisations for better
functioning.
• Discuss TQM practices can be sustained in organisations.
• Evaluate critically how quality characteristics can be built into organisations
eectively.
The course aims to develop a comprehensive understanding of TQM and focuses on
customers, leadership, strategic planning, human resource practices, recruitment and
training, benchmarking, supplier partnership, process management, performance
measurement and statistical tools as well as building and sustaining TQM in
organisations.
SERVICES MANAGEMENT
CMGB 6308
At the end of this course, students are able to:
management accounting.
• Understand the role of services in an economy and the nature and strategy of
services.
• Appraise the design of the service enterprise which includes new service
development, technology in services, service quality, service encounter, the
supporting facility, service facility location and project management.
• Apply the knowledge of managing service operations in the areas of demand
forecasting, managing capacity and demand, managing waiting lines, service supply
relationship, managing facilitating good and growth and globalization of services.
This course provides detail understanding of the concepts and theories of services
management. It also directs the student on the understanding of the importance issues
that need to be examined in designing a new services enterprise. Students are also
required to apply the knowledge of services operations.
LEGAL ENVIRONMENT OF BUSINESS
CSGB 6302
At the end of this course, students are able to:
• Describe the basic framework of the Malaysian Legal System.
• Apply the legal principle in selected areas of commercial law in Malaysia.
• Explain and apply the basic concepts and principles of company law in Malaysia.
The course aims to develop a comprehensive understanding of TQM and focuses on
customers, leadership, strategic planning, human resource practices, recruitment and
training, benchmarking, supplier partnership, process management, performance
measurement and statistical tools as well as building and sustaining TQM in
organisations.Understanding the role of the law in business transactions and how it
impacts upon doing business is crucially important. Businesses need to understand the
legal environment in which they operate to better manage their businesses. Legal issues
arise in almost every aspect for doing business and it is the responsibility of managers
to understand these issues to avoid legal pitfalls. The objective of the course is to
introduce students to these legal issues and to provide them with the necessary legal
knowledge to understand and resolve those issues
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ENTREPRENEURSHIP
CSGB 6305
At the end of this course, students are able to:
• Analyze the entrepreneurial mindset in terms of strategies, approach, attitudes and
behaviour.
• Identify and develop various components of a business plan.
• Discuss sources of finance and human capital for venture creation.
• Explain entrepreneurial functions in the start-up, operational, growth and exit stages
of a business.
This course is designed to prepare students to succeed in the new, global economy by
coaching them to think and acts like an entrepreneur. In addition, the course will also
touch on the skills required to acquire and manage ventures within and outside corporate
environment. Course topics include the entrepreneurial revolution, the business
opportunity, venture and growth capital, entrepreneurship beyond star-up and developing
a business plan.
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ORGANIZATIONAL BEHAVIOUR
CSGB 6308
At the end of this course, students are able to:
• Analyze psychological theories that describe dierences in individual behaviour.
• Apply techniques to motivate employees.
• Evaluate the implication of individual processes, social dynamics and organization
practices on organization performance.
• Suggest suitable solutions to organizational problems arising from employee
behavioural dierences.
Personality, intellect, values, motivation, managing teams, leadership, power,
organizational politics and negotiation.
ELECTIVE COURSES
HUMAN RESOURCE MANAGEMENT
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ORGANIZATIONAL BEHAVIOUR
CSGB 6308
At the end of this course, students are able to:
• Analyze psychological theories that describe dierences in individual behaviour.
• Apply techniques to motivate employees.
• Evaluate the implication of individual processes, social dynamics and organization
practices on organization performance.
• Suggest suitable solutions to organizational problems arising from employee
behavioural dierences.
Personality, intellect, values, motivation, managing teams, leadership, power,
organizational politics and negotiation.
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MASTER OF BUSINESS ADMINISTRATION
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LEADERSHIP
CSGB 6307
At the end of this course, students are able to:
• Identify dimensions of eective and ineective leadership skills which include
traits, values, and leader behaviour.
• Analyze how behavioural processes of a leader influence the eectiveness and
charisma of a leader.
• Apply dierent leadership styles to match the situational favourableness and
environment.
• Evaluate how leaders gain power and use them in various influence tactics to
influence the situation and the players within and beyond the organization.
This course encompasses the history and evolution of leadership research in comparison
to traditional leadership theories. The course also looks at contemporary leadership
theories such as visionary leadership and learning oriented leadership. The need to relook
at traditional leadership theories and embrace new leadership styles can be attributed
to the globalization process, the introduction to concepts such as learning organization,
virtual teams, and the emergence of knowledge workers. The course stars o with a
discussion on a leader is responsible in providing direction, developing good quality
leader-member exchange, and change orientation.
INDUSTRIAL RELATIONS
CSGB 6303
At the end of this course, students are able to:
• Describe the main principal and concepts underlying workplace industrial relations.
• Explain how economic, social and political imperatives aect the workplace
industrial relations.
• Identify the main issues in workplace industrial relations and examine the ways in
which they challenge traditional notions of the roles of employers, managers,
employees and union ocials.
• Analyze the causes of conflict related to industrial relations within organizations
and formulate appropriate solutions to manage the industrial disputes.
The course will introduce students to the components of industrial relations systems. It
will explore the main and emerging issues related to economic, social and political that
aects the workplace industrial relations from both a theoretical and practical
perspectives. The course adopts a problem-solving approach with the aim of developing
student’s analytical skills in handling industrial disputes.
INDUSTRIAL RELATIONS
CSGB 6310
At the end of this course, students are able to:
• Develop a general understanding of the basic concepts in performance management
and reward systems.
• Compare and evaluate the eectiveness of dierent types of employee performance
indicators.
• Evaluate the benefits of eective reward systems for teams and individual employee.
• Design practical performance and rewards measures in enhancing employee
productivity.
The course introduces to students the general concepts of performance management
and reward systems in organizations. It also explores the dierent types of best practices
and trends in managing performance and rewarding employees. This course will enable
students to use their insights and knowledge to design an eective performance
management and reward system.
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Faculty of Business and Accountancy • University of Malaya
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TRAINING MANAGEMENT
CSGB 6313
Demonstrate an understanding of the principles of learning and adult education.
Evaluate the training needs of individuals and organizations.
Apply various approaches in instructional design and training methodology.
Identify and evaluate issues relevant to designing, managing and assessment of
training outcomes.
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The course will enable students to understand the concepts and processes related to
training and sta development in the organization. It will expose students to various
approaches to instructional design and training methodologies. Students will be trained
to analyze individual and organizational training needs, design appropriate training plan
for its implementation and evaluate its eectiveness.
ELECTIVE COURSES
INTERNAL AUDITING
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INTERNAL AUDITING
CAGB 6310
At the end of this course, students are able to:
• Describe the basic theories, concepts and processes of internal auditing.
• Apply the Institute of Internal Auditor’s Attribute Standards namely independence,
objectivity, due professional care and quality assurance in an internal auditing
environment.
• Explain the internal audit function’s role in organisational governance and suggest
appropriate internal audit activities in specific governance related situations.
• Suggest appropriate internal audit engagement planning procedures to demonstrate
an understanding of the governance, risk and control knowledge elements.
This course enables students to understand and apply the basic concepts and processes
of internal auditing. It discusses the importance of internal auditing knowledge in
ensuring good corporate governance and risk management. Students will also be
exposed to relevant ethical issues.
INTERNAL AUDIT ENGAGEMENT
CAGB 6311
At the end of this course, students are able to:
• Explain the duties and functions of internal auditor.
• Apply the steps involved in conducting internal audit engagement and design an
internal audit.
• Explain the use of various tools to undertake audit engagements and suggest
appropriate tools for undertaking a specific engagement.
• Undertake an internal audit engagement.
This course enables students to learn the basic steps in conducting audit engagement.
Students will be exposed to other engagements conducted by internal auditors such as
quality audit and performance audit. Students will also be introduced to the application
of several tools such as sampling techniques.
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BUSINESS ANALYSIS AND IT FOR INTERNAL AUDITORS
CAGB 6312
At the end of this course, students are able to:
• Explain issues related to application of information technology in the internal audit
environment.
• Explain components of information technology infrastructure relevant to the internal
audit environment.
• Design information technology audit plan that are suitable for implementation of
internal audit tasks.
• Discuss current issues in financial accounting, management accounting and financial
management.
This course will focus on student understanding, knowledge and skills to enable them in
managing issues related to application of information technology in internal audit
environment. Students will also be exposed to operating system, application
development, data communication and network, e-commerce, data protection, ERP
software and other issues and challenges relevant to internal audit in IT environment.
BUSINESS MANAGEMENT SKILLS FOR INTERNAL AUDITORS
CAGB 6313
At the end of this course, students are able to:
• Apply global analytical techniques, assess industry environments and make
strategic decisions in the context of an internal audit function.
• Provide ethical, cultural, legal, political, economic and financial aspects of the global
business environment in making internal audit assessments and consider the
implications of relevant aspects of organisational behaviour in the performance of
the internal audit role.
• Apply management skills in managing an internal audit function.
• Perform negotiation skills required in conducting an internal audit engagement.
The course aims to provide exposure to global analytical techniques, industry
environments and strategic decision making and enhance understanding of key aspects
of global business environment as well as inculcate the required management and
negotiation skills in the performance of the internal audit function.
ELECTIVE COURSES
INTERNATIONAL BUSINESS
Course Title
Course Code
INTERNATIONAL BUSINESS MANAGEMENT
CSGB 6314
Learning
Outcomes
At the end of this course, students are able to:
• Explain challenges faced by firms operating in international business environment.
• Analyze why firms engage in international business using theories discussed.
• Identify systems and institutions related to international business.
• Apply approaches, methods and techniques used by managers of international firms.
Synopsis of
Course Contents
The course will expose the students to significant features of the environment of
international business and discuss theories that seek to explain why firm engage in
international business. In addition students will be familiarized with the system and
institution, related to international business. Finally we also discuss approaches, methods
and techniques used by managers of the international firms.
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Faculty of Business and Accountancy • University of Malaya
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GLOBAL MARKETING
CMGB6303
At the end of this course, students are able to:
1. Explain the global marketing environment by appraising and assessing the diverse
forces that influence the global business/marketing environment.
2. Apply the marketing mix elements to global marketing.
3. Analyze a competitive marketing strategy leading to global market entry.
4. Apply strategies for local companies to compete against global players.
This course oers a comprehensive analysis of the environmental forces that influence
the marketing function and how the marketing mix is adapted to identify/recognize and
satisfy the needs of global and/or regional customer segments. Students will also be
taught how local companies can defend against global players and win.
The course covers four main sections: (i) the global marketing environment, (ii)
development of the competitive strategy, (iii) global marketing strategy development
(global marketing mix) and (iv) management of the global marketing eort.
Course Title
Course Code
INTERNATIONAL FINANCE
CFGB 6305
Learning
Outcomes
At the end of this course, students are able to:
• Describe the current and projected context, nature, role and significance of
international financial management activities in organizations.
• Demonstrate an understanding of current developments in international finance,
and analyze their implications for participants in the international financial system.
• Evaluate the options to manage global finance through coordinating international
macroeconomic policies and institutions in regulatory frameworks.
• Evaluate future trends using international financial data and theoretical models.
Synopsis of
Course Contents
Among the topics that will be discussed in this course are the monetary sides of
international economics, in contrast to the real side, or real trade. The focus is on the
market for foreign exchange, the determination of exchange rates and the management
of foreign exchange exposures. Financial issues faced by multinational companies will
also be discussed such as methods of financing and management of international
portfolio.
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
ISLAMIC PERSPECTIVE IN BUSINESS
CSGB 6301
At the end of this course, students are able to:
• Define concept of Tawhid, non-separation of the mundane and spiritual in Islam and
Falah or success in Islam.
• Explain how the Tawhidic framework aects business and management activities.
• Apply Islamic values in relation to economics, business and management.
• Analyze the Islamic shariah stance on business activities such as gambling, the
charging of interest on loans and hoarding.
Islam is the religion of the majority of the Malaysian population. It is also the fasters
growing religion in many countries including America. Unlike other religions, Islam does
not separate the spiritual from mundane and therefore, its teaching cover all aspects of
human life – political, economics, social etc. islam has its own unique perspective on the
fields of business and management based on its Tawhidic framework. The course will
clarify how the Tawhidic framework aects the way Muslim views the objectives of life
and the objectives of human activities including business and management activities.
The course will also explain some basic principles and concepts which govern the fields
of economics, business and management in relation to Islamic values.
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42
MASTER OF BUSINESS ADMINISTRATION
ELECTIVE COURSES
MARKETING
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
CONSUMER BEHAVIOUR
CMGB 6301
At the end of this course, students are able to:
• Explain the major concepts and terminologies of consumer behaviour.
• Appreciate a consumer behaviour model.
• Analyse the internal and external influences aecting consumer behaviour.
• Apply the theories of consumer behaviour in marketing situations.
The course will provide a research-oriented overview of consumer behaviour. It will focus
on the psychological factors influencing individual consumption behaviour. The major
topics covered in this course are: information processing; behavioural learning;
personality and psychographics; consumer beliefs, attitudes, and behaviour; consumer
decision making process, situational influences, group processes, cultural processes, and
international issues in consumer behaviour.
SERVICES MARKETING
CMGB6302
At the end of this course, students are able to:
management accounting.
• Understand service products, consumers, and markets in terms of new perspective
on marketing in service economy, consumer behaviour and services positioning.
• Apply the 4 Ps of marketing to services which includes developing services
products, distribution channels, pricing and revenue management and services
promotion.
• Manage the customer interface which includes designing and managing services
processes, balancing demand and productive capacity, crafting the services
environment and managing people for services advantage.
• Implement profitable services which include managing relationships and building
loyalty, complaint handling and services recovery, improving services quality and
productivity and services leadership.
This course provides students with the understanding of services products, consumers
and markets. It also discusses the application of the traditional 4P marketing to services.
Students are required to examine the management of the customer interface together
with the implementation of profitable services strategy.
GLOBAL MARKETING
CMGB 6303
At the end of this course, students are able to:
• Explain the global marketing environment by appraising and assessing the diverse
forces that influence the global business/marketing environment.
• Apply the marketing mix elements to global marketing.
• Analyze a competitive marketing strategy leading to global market entry.
• Apply strategies for local companies to compete against global players.
This course oers a comprehensive analysis of the environmental forces that influence
the marketing function and how the marketing mix is adapted to identify/recognize and
satisfy the needs of global and/or regional customer segments. Students will also be
taught how local companies can defend against global players and win.
The course covers four main sections: (i) the global marketing environment, (ii)
development of the competitive strategy, (iii) global marketing strategy development
(global marketing mix) and (iv) management of the global marketing eort.
2B•UM_MBA 2015•Inner.qxp_Layout 1 8/22/14 10:16 AM Page 43
Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
Course Title
Course Code
Learning
Outcomes
Synopsis of
Course Contents
43
BRAND MANAGEMENT
CMGB 6304
At the end of this course, students are able to:
• Describe the role of brands, the concept of brand equity and advantages of creating
strong brands.
• Analyse dierent approaches to measuring brand equity.
• Conduct brand audit and recommend how to rejuvenate the brand.
• Design a brand strategic plan in relation to the overall brand marketing programs.
The course will expose students on theory and practice of product and brand
management. The course is divided into five parts. In Part I, brands and brand
management will be introduced whereas Part two will identify and establish brand
positioning and values. Part three describes the planning and implementation of brand
marketing programs and Part four discusses how brand performance could be measured
and interpreted. Particular attention will be paid to international issues and global
branding strategies. The final part explains how brand equity could be nurtured and
sustained.
RETAILING
CMGB 6305
At the end of this course, students are able to:
management accounting.
• Describes the theory and concepts of retailing.
• Interpret the elements of the retail strategy
• Analyze the issues and challenges aecting the retail industry.
This course focuses on strategic issues that need to be understood by the retailer to
operate eectively in the retail business.
PROMOTION MANAGEMENT
CMGB 6307
At the end of this course, students are able to:
• Elaborate the roles of integrated communication in an organisation.
• Evaluate the marketing situation and the promotions of an organisation.
• Utilize the communication functions to develop eective communication strategies
and programmes to support the organisation's marketing strategy as a whole.
This course aims to provide comprehensive coverage on advertising and promotion from
an integrated marketing communications perspective (IMC).
This course is divided into several parts: Introduction, The Communication Process,
Budget and IMC Objectives, The IMC Programme and Monitoring, Assessment and
Control.
Topics include: Advertising, Direct Marketing, Sales Promotion, Internet and Interactive
Media, Public Relations and Publicity, and Personal Selling.
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44
MASTER OF BUSINESS ADMINISTRATION
SCHEDULE FOR CORE COURSES: MBA DAY CLASSES
SEMESTER 1 SESSION 2013/2014
CAGB 6101
CFGB 6101
CFGB 6102
Accounting for Business Decision
Making
Economics for Managers
Corporate Finance
SEMESTER 2 SESSION 2013/2014
CMGB 6101
CMGB 6102
CSGB 6101
CMGB 6103
tResearch Methods in Business
CSGB 6102
CMGB 6104
Operations Management
CSGB 6201
ELECTIVES COURSES OFFERED BY CONCENTRATION
NO.
CONCENTRATION
SEMESTER I
1.
INTERNAL AUDITING
• CAGB6311 Internal
Audit Engagement
• CAGB6313 Business
Management Skills
for Internal Auditors
2.
FINANCE
• CFGB6307
Advanced Corporate
Finance
• CFGB 6308 Capital
Market and
Investment
• CFGB6304
Derivatives Markets
• CFGB6309
Econometrics for
Managers
3.
ISLAMIC FINANCE
4.
BUSINESS
INFORMATION
SYSTEM
Marketing Management
Management Information System
Human Capital Management
Business Ethics and Corporate
Governance
Strategic Management
SEMESTER II
• CAGB6310 Internal
Auditing
• CAGB6312 Business
Analysis and IT for
Internal Auditors
• CSGB6302 Legal
Environment of
Business
SPECIAL SEMESTER
• CFGB6310 Bank
Management
• CFGB6311
vPrinciples of
Islamic Economics
and Finance
• CFGB 6308 Capital
Market and
Investment
• CFGB6307
Advanced Corporate
Finance
• CFGB6305
International
Finance
• CFGB6306 Mergers
and Acquisition and
Corporate
Restructuring
• CFGB6302 Money
and Banking
• CFGB6318 Applied
• CFGB6317 Applied
Shari’ah in Islamic
Shari’ah in Islamic
Capital Market
Banking and Takaful
Transactions
Transactions
• CFGB6319 Islamic
Financial
Institutions,Regulati
on and Governance
• CMGB6324
Decision Support
Systems
• CMGB6326 Supply
Chain Management
• CMGB6323 Current
Issues in
Information System
• CMGB6321 E
Commerce
• CMGB6322
Strategic
Information System
• CMGB6335 Seminar
in Information
System
• CMGB6325
Database
Management
Systems
2B•UM_MBA 2015•Inner.qxp_Layout 1 8/22/14 10:16 AM Page 45
Faculty of Business and Accountancy • University of Malaya
Master of Business Administration 2014/2015
NO.
CONCENTRATION
SEMESTER I
SEMESTER II
• CMGB6308 Services • CSGB6311 Total
Quality
Management
Management
• CSGB6305
• CSGB6302 Legal
Entrepreneurship
Environment of
• CSGB6308
Business
Organizational
Behaviour
5.
GENERAL
MANAGEMENT
6.
HUMAN RESOURCE
MANAGEMENT
• CSGB6308
Organizational
Behaviour
• CSGB 6313 Training
Management
7.
INTERNATIONAL
BUSINESS
• CMGB6303 Global
Marketing
• CSGB6301 Islamic
Perspective on
Business
8.
MARKETING
• CMGB6301
Consumer
Behaviour
• CMGB6304 Brand
Management
• CMGB6303 Global
Marketing
• CSGB6307
Leadership
• CSGB6303
Industrial Relations
• CSGB6310
Performance
Management and
Rewards Systems
• CSGB6314
International
Business
Management
• CFGB6305
International
Finance
45
SPECIAL SEMESTER
• CMGB6308 Services
Management
• CSGB6313 Training
Management
• CMGB6303 Global
Marketing
• CMGB6302 Services • CMGB6303 Global
Marketing
Marketing
• CMGB6307
Promotions
Management
• CMGB6305
Retailing
• Subject to change
Please note that we have taken the utmost care in compiling the information in this book,
including the schedules for courses during the 2014/2015 session. While the contents are correct
at the time of printing this book, we reserve the right to change any information in the book as
necessary.
While we have produced this handbook to be comprehensive, please do not hesitate to ask us
regarding matters not covered in this handbook.
Further enquiries should be directed to:
Graduate School of Business
Faculty of Business & Accountancy
University of Malaya, 50603 Kuala Lumpur
Malaysia
Tel
: +603 79673850
Fax
: +603 79673908
E-mail
: gsb_fpp1@um.edu.my or gsb_fpp2@um.edu.my
Website : http://gsb.um.edu.my