Matthew N. Grizzard
Contact Information
Mail:
557 Communication Arts and Sciences Building
Department of Communication
Michigan State University
East Lansing, MI 48824-1212
Phone:
(434) 637-1811
Email:
grizzard.matthew@gmail.com or grizzard@msu.edu
Education
Ph.D., 2013 expected Michigan State University
Major Areas of Study: Media Entertainment, Media Effects,
Morality, Video Games, Quantitative Research Methodology
Advisor: Dr. Ron Tamborini
M.A., 2010
Michigan State University
Major Areas of Study: Media Entertainment, Media Effects, Video
Games, Quantitative Research Methodology
Advisor: Dr. Ron Tamborini
B.A., 2005
With distinction
The University of North Carolina at Chapel Hill
Majors: Communication and Music
Awards
MSU Excellence-in-Teaching Citation 2012
MSU Excellence-In-Teaching Citations are made to six graduate teaching
assistants who have distinguished themselves by the care they have given and the
skill they have shown in meeting their classroom responsibilities.
Publications and Scholarly Works
Book Chapters
Eden, A., Grizzard, M., & Lewis, R. (in press). Moral psychology and media
theory: Historical and emerging viewpoints. In R. Tamborini (Ed.), Media
and the Moral Mind. Taylor & Francis.
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Published Manuscripts
Tamborini, R., Grizzard, M., Bowman, N. D., Reinecke, L., Lewis, R., & Eden,
A. (in press). Media enjoyment as need-satisfaction: The contribution of
hedonic and non-hedonic needs. Journal of Communication.
Reinecke, L., Tamborini, R., Grizzard, M., Lewis, R., Eden, A., & Bowman, N.
D. (in press). Characterizing mood management as need-satisfaction: The
effects of intrinsic needs on selective exposure and mood repair. Journal
of Communication
Tamborini, R., Eden, A., Bowman, N. D., Grizzard, M., & Lachlan, K. (in press).
The influence of morality subcultures on the acceptance and appeal of
violence. Journal of Communication.
Grizzard, M., Lewis, R., Lee, S., & Eden, A. (2011). Predicting popularity of
mass-market films using the tenets of disposition theory. International
Journal of Arts and Technology, 4, 48-60. doi:
10.1504/IJART.2011.037769
Eden, A., Grizzard, M., & Lewis, R. (2011). Disposition development in drama:
The role of moral, immoral, and ambiguously moral characters.
International Journal of Arts and Technology, 4, 33-47. doi:
10.1504/IJART.2011.037768
Tamborini, R., Weber, R., Eden, A., Bowman, N. D., & Grizzard, M. (2010).
Repeated exposure to daytime soap opera and shifts in moral judgment
toward convention. Journal of Broadcasting and Electronic Media, 54,
621-640. doi: 10.1080/08838151.2010.51980
Tamborini, R., Bowman, N. D., Eden, A., Grizzard, M., & Organ, A. (2010).
Defining media enjoyment as the satisfaction of intrinsic needs. Journal of
Communication, 60, 758-777. doi: 10.1111/j.1460-2466.2010.01513.x
Manuscripts in Preparation
Tamborini, R., Grizzard, M., Lewis, R., & Eden, A. (in preparation). Priming
Intuitive Morality: The Effect of Heroes and Villains on Immediate
Affective Response to Moral Stimuli.
Tamborini, R., Grizzard, M., Eden, A., & Lewis, R. (in preparation). Imperfect
Heroes and Villains: Patterns of Upholding and Violating Distinct Moral
Domains and Character Appeal.
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Tamborini, R., Eden, A., Lewis, R., Grizzard, M., & Weber, R. (in preparation).
Maintaining morality: Repeated exposure to narrative entertainment and
the salience of moral intuitions.
Lewis, R. J., Grizzard, M., Eden, A., Tamborini, R., & Bowman, N. D. (in
preparation). Intuitive morality and reactions to news events: Killing one
terrorist and releasing another.
Tamborini, R., Eden, A., Bowman, N., Grizzard, M., Weber, R., & Lewis, R. J.
(in preparation). Predicting media appeal from instinctive moral values.
Top Paper Awards
Tamborini, R., Grizzard, M., Eden, A., Lewis, R. J.(November, 2011). Imperfect
Heroes and Villains: Patterns of Upholding and Violating Distinct Moral
Domains and Character Appeal. Paper to be presented at the annual
meeting of the National Communication Association, New Orleans, LA.
Top paper in Mass Communication division.
Tamborini, R., Eden, A., Bowman, N. D., Grizzard, M., & Lachlan, K. (2009,
May). The Influence of Morality Subcultures on the Acceptance and
Appeal of Violence. Top four papers in Mass Communication,
International Communication Association, Chicago.
Peer Reviewed Conference Papers
Lewis, R. J., Tamborini, R., Grizzard, M., Weber, R., & Prabhu, S. (May,
2012). Reactions to Moral Conflict in Narrative Entertainment: The
Moderating Influence of Moral Intuitions. Paper to be presented at the
annual meeting of the International Communication Association, Phoenix,
AZ.
Tamborini, R., Lewis, R. J., Prabhu, S., Grizzard, M., & Eden, A. (May,
2012). Priming Morality: The Influence of Media Exposure on Moral
Intuitions. Paper to be presented at the annual meeting of the International
Communication Association, Phoenix, AZ.
Tamborini, R., Grizzard, M., Eden, A., Lewis, R. J. (November, 2011). Imperfect
Heroes and Villains: Patterns of Upholding and Violating Distinct Moral
Domains and Character Appeal. Paper to be presented at the annual
meeting of the National Communication Association, New Orleans, LA.
Top paper in Mass Communication division.
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Tamborini, R., Grizzard, M., Lewis, R. J., & Eden, A. (November, 2011). Priming
Intuitive Morality: The Effect of Heroes and Villains on Immediate
Affective Response to Moral Stimuli. Paper to be presented at the annual
meeting of the National Communication Association, New Orleans, LA.
Tamborini, R., Eden, A., Grizzard, M., & Lewis, R., (2011, May). Moral
archetypes as exemplars: Perceptions of heroes and villains in fiction and
real-life. Paper to be presented at the Annual Meeting of the International
Communication Association, Boston, MA.
Lewis, R. J., Grizzard, M., Eden, A., Tamborini, R., & Bowman, N. D. (April,
2011). Intuitive Morality and Reactions to News Events: Responding to
News of the Lockerbie Bomber’s Release. Paper presented at the annual
meeting of the Broadcast Education Association, Las Vegas, NV.
Tamborini, R., Enriquez, M., Lewis, R. J., Grizzard, M., & Mastro, D. (2011,
May). A content analysis of moral foundations presented in Spanish and
English language soap operas. Paper to be presented at the Annual
Meeting of the International Communication Association, Boston, MA.
Grizzard, M., & Tamborini, R. (2010, November). Shifts in Acceptance of TypeSpecific Violence as an Outcome of Character-Roles in Video Games.
Paper presented at the annual meeting of the National Communication
Association, San Francisco, CA.
Tamborini, R., Reinecke, L., Grizzard, M., Lewis, R., & Eden, A. (2010,
November). Characterizing Behavioral Affinity as Needs Satisfaction:
Predicting Selective Exposure to Video Games and Resultant Mood
Repair. Paper to be presented at the annual meeting of the National
Communication Association, San Francisco, CA.
Eden, A., Tamborini, R., Lewis, R., Grizzard, M., Weber, R. (2010, May).
Maintaining morality: Repeated exposure to narrative entertainment and
the salience of moral intuitions. Paper to be presented at the annual
meeting of the International Communication Association, Singapore.
Tamborini, R., Grizzard, M., Bowman, N. D., Reinecke, L., Lewis, R., & Eden,
A. (2010, May). Defining enjoyment in functional terms. Paper presented
at the annual meeting of the International Communication Association,
Singapore.
Grizzard, M., Lewis, R. J., Lee, A., & Eden, A. (2009, November). Disposition
theory in popular films: A content Analysis. Paper presented at
Emotion=Entertainment Conference, Benasque, Spain.
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Eden, A., Tamborini, R., Grizzard, M., & Lewis, R. J. (2009, November). A
longitudinal study of character perceptions in suspenseful drama. Paper
presented at Emotion=Entertainment Conference, Benasque, Spain.
Tamborini, R., Eden, A., Bowman, N. D., & Grizzard, M. (2009, November).
Predicting appeal from instinctive moral values. Paper to be presented at
the Annual Meeting of the National Communication Association, Chicago.
Tamborini, R., Eden, A., Bowman, N. D., & Grizzard, M. (2009, May) Defining
Media Enjoyment as the Satisfaction of Intrinsic Needs. Paper to be
presented at the Annual Meeting of the International Communication
Association, Chicago.
Bowman, N. D., Eden, A., & Grizzard, M. (2008, November). A funny thing
happened at the arcade: A mixed-method approach to video game
preferences and enjoyment. Paper presented at the Annual Meeting of the
National Communication Association, San Diego.
Tamborini, R., Eden, A., Weber, R., Bowman, N. D., & Grizzard, M. (2008,
November) Variance in disposition and morality predicted by repeated
exposure to daytime soap opera. Paper presented at the Annual Meeting of
the National Communication Association, San Diego.
Boyan, A., & Grizzard, M. (2008, April). Video game critics’ ratings differences
by brand and sequel: A test of the game quality model. Paper presented at
Playing to Win: The Business and Social Frontiers of Videogames,
Pennsylvania State University, State College, PA.
Conference Panel Presentations
Grizzard, M. (2011, August). Video Games and Morality. Panel presented at the
Annual Meeting of the Association for Education in Journalism and Mass
Communication, St. Louis, MO.
Grizzard, M. (2008, November). Shifts in morality as an outcome of video game
play. Panel presenter at the Annual Meeting of the National
Communication Association, San Diego.
Teaching Experience
Spring 2012
Communication Research Methods (COM 300)
Teaching Assistant and Recitation Leader
Michigan State University
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Fall 2011
Communication Campaign Design and Analysis (COM 475)
Teaching Assistant
Michigan State University
Summer 2011
Introduction to Media Effects (COM 275)
Instructor
Michigan State University
Fall 2010
Audience Responses to Media Entertainment (COM 375)
Instructor
Michigan State University
Summer 2010
Introduction to Media Effects (COM 275)
Instructor
Michigan State University
Fall 2009
Audience Responses to Media Entertainment (COM 375)
Instructor
Michigan State University
Summer 2009
Introduction to Communication – Online (COM 100)
Instructor
Michigan State University
Spring 2009
Audience Responses to Media Entertainment (COM 375)
Teaching Assistant
Michigan State University
Fall 2008
Introduction to Communication (COM 100)
Teaching Assistant and Recitation Leader
Michigan State University
Summer 2008
Introduction to Media Effects (COM 275)
Instructor
Michigan State University
Spring 2008
Introduction to Media Effects (COM 275)
Teaching Assistant
Michigan State University
Fall 2007
Introduction to Media Effects (COM 275)
Teaching Assistant
Michigan State University
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Journal Work
Editorial Assistant for Media Psychology
October 2009-September 2011
Invited Reviewer
Media Psychology
Professional Organizations
Broadcast Education Association
Member since 2011
Association for Education in Journalism and Mass Communication
Member since 2011
International Communication Association
Member since 2009
National Communication Association
Member since 2007
Service
Association of Graduate Students in Communication
President 2011-2012
Association of Graduate Students in Communication
Vice President 2010-2011
Association of Graduate Students in Communication
Bowling for Scholars Committee Member 2009-2010
Association of Graduate Students in Communication
Bowling for Scholars Committee Member 2008-2009
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