UTILIZATION OF CONSERVATION AREAS’ SECOND NATURE Tuomo LINDHOLM University of Eastern Finland, Finland, lindholm.tuomo@gmail.com Ideas of pristine nature, national heritage, wilderness and biodiversity have been essential for nature conservation. Nature has been represented to have intrinsic value which originates from its romantic or ecological properties. Following these ideas nature conservation areas have been represented as space that has been excluded from economic use. Resent initiatives for new national parks in Finland reflect a new hegemonic discourse which is used alongside these older repertoires to justify nature conservation. This ”utilization discourse” represents protected nature in an opposite manor, as areas suitable for specific uses with significant economic benefits. This paper analyzes how these newly rehabilitated use and exchange values of protected nature collide with represented intrinsic values, on which national parks and nature conservation have ultimately been founded on. Sustainability of this new conservation ideology remains an open question. Is sustainability threatened when material nature is represented as a plane object of use and even its intrinsic values are subjected to mere tourist attractions? It is undoubtedly clear that this use centered perspective impacts the spatial assemblage of present and forthcoming conservation areas. What the impact exactly is, is still under negotiation. National park initiatives and the following process that resulted in founding of two new parks reflects the inner and outer conflicts of use oriented nature conservation discourse. Initiatives reveals surprising coalitions which have a common goal in limiting logging by founding new parks, while they mostly disagree on the question of suitable ways of using protected nature.