Richard Beer CV
RICHARD BEER
London N16
07733 268 737
Email: rich.beer@gmail.com
Portfolio: http://www.richardbeer.co.uk
A highly experienced and creative copywriter with an unusually diverse skillset, equally at
home writing long or short copy, brainstorming the next big idea or presenting to clients.
EMPLOYMENT
Nov 2012 -
Freelance Copywriter
Generating award-winning ideas and writing inspiring copy for YOU.
Oct 2006 –
Nov 2012
JPMH Ltd (www.jpmh.co.uk)
Head of Copy
Head of a team of copywriters creating award-winning content in all channels and formats for
a variety of international clients including Google, American Express, BlackBerry, Johnson &
Johnson, Aston Martin and Nestlé Purina. Award-winning campaigns include Compeed Be
Unstoppable (Grand Prix for Best Campaign plus 2 category golds at ISP 2010 Awards, and
‘The Best of The Best’ and “Best Experiental Campaign” at the MCCA 2010 awards), and the
Felix Kitten Factor (silver at ISP 2010 awards).
Sep 2006 –
Oct 2006
Cunning Ltd (www.cunning.com)
Copywriter
Freelance copywriter on a digital and experiential campaign for Capital One bank, which was
a lot more interesting than it sounds. Included a mini-site for a stand-up comedy and lifecoach campaign to inspire people to change their lives (and, by implication, their credit card.
Dec 2005 –
Aug 2006
Freelance Copywriter
Nov 2004 –
Dec 2005
Wheel Ltd (http://www.wheel.co.uk)
Mostly copywriting, but I was also employed in design and film-editing roles, creating page
mock-ups for mobile-phone content company Film Night and a presentation film-showreel
for Universal Comedy.
Copywriter / Producer
Initially employed as a Producer. I was inspired into finding my true calling, copywriting, by
the raw creativity I saw around me every day. Offered the opportunity by the company to do
so, I quickly morphed into a Producer/Copywriter, and shortly thereafter into a Copywriter.
Skills used including writing, producing and client management on projects for clients like
H.Samuel, Ernest Jones, Laura Ashley, Aspreys, Sony Computer Entertainment Europe,
Starbucks, Schering-Plough, Marks & Spencer, BT, Lloyds TSB, Opodo and Experian.
Jan 2003 –
Sep 2004
Protia (http://www.protia.co.uk)
Creative and Marketing Director
Responsible for all copy, branding, marketing, and project management of a variety of
technical and interactive projects, my role included a considerable amount of copywriting,
project tendering and managing clients, contract designers and developers. Clients included
the National Audit Office, Restaurant Services, and Nomi-Call.com.
July 2001 –
Jan 2003
Angel Designs (http://www.angeldesigns.co.uk)
Angel was a small branding and design company devoted to building useable, attractive
websites and print collateral for SME clients, including luxury spa holiday operator Essential
Escapes (www.essentialescapes.com). My role included everything but the design.
Richard Beer CV
Jan 2000 –
Sep 2000
Frag Magazine
Sub-editor and journalist
Sub-edited and contributed to monthly print magazine dedicated to online gaming.
Jan 1998 –
June 2001
The iGroup - Computacenter’s eBusiness division
Web Producer
Web Producer (and before that HTML developer) responsible for managing the full
production lifecycle for a variety of internal and external projects, and overseeing creative
development, support and maintenance of websites and online projects for Computacenter,
Sanctuary Music, DERA (Defence Evaluation & Research Agency), National Police
Training, Marks & Spencer, BP, IMRG and others.
QUALIFICATIONS
Professional Qualifications
-
MSF (Microsoft Solutions Framework) Software Development Project Management
Certification; Sep 2000
Project Management course with Paul Brunton Ltd; May 1999
Advanced Certificate in Marketing, CIM; Sept 98 – May 99
EDUCATION
Sep 1992 –
May 1995
-
Sep 1987 –
Jun 1992
Harrow School
- A levels: English (A); History (C); Latin (C)
University of York
-
History Degree (2i, BA Hons.)
GCSE: 9 As; 1 B
Other Interests
-
Scuba diving
Computer gaming
Tall-Ship sailing
Film & Cinema
5-a-side football / squash / keeping fit
Travelling
Politics, Economics, Civil Rights
Cycling
References Available On Request