Request for proposed programme market analysis

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REQUEST FOR PROPOSED PROGRAMME MARKET ANALYSIS
This form must be completed before any market analysis is completed by the UCL International Office.
FACULTY: Choose an item.
DEPARTMENT: Click here to enter text.
Request made by: Click here to enter text.
Analysis required by: Click here to enter a date.
(A minimum of 1 months’ notice is required for production of analyses)
PROGRAMME INTRODUCTION
Proposed Programme Award and Title: Choose an item.
Programme Leader: Click here to enter text.
Level of Study: Choose an item.
Duration of Study: Click here to enter text.
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Proposed academic year
of commencement: Click here to enter text.
Mode of Study: Click here to enter text.
UK/EU: Enter Text.
Anticipated Fees: OS: Enter Text.
What is the rationale for introducing this programme?
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Please include a brief introduction to the degree below:
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EXISTING MARKET KNOWLEDGE
If the proposed programme will replace an existing programme, please provide details:
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Are there similar existing UCL programmes, within or beyond your faculty, with which this programme may
compete?
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What evidence do you have of demand for the proposed programme? (Please indicate potential local, national
and international demand)
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Who is the target market for the proposed programme and how has this market been identified?
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What are the anticipated enrolment numbers for the first year of the programme?
UK/EU: Click here to enter text.
Overseas: Click here to enter text.
What existing programmes at other UK institutions do you identify as your primary competition?
Institution
Programme Title(s)
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What is the probable appeal of the programme to students and to employers?
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GUIDANCE FOR FURTHER RESEARCH
Please list any proposed modules you have in mind for the programme:
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What would you suggest are the key search terms or words to identify competitor programmes?
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