ADMINISTRATIVE FACULTY JOB DESCRIPTION
APPROVED POSITION INFORMATION
(to be completed by HR)
Effective:
Title
Director, Web Development
Essential Function: Sedentary Work
Range
JCC
4
67665
Description: S - Sedentary Work - Exerting up to 10 pounds of force occasionally and/or a negligible
amount of force frequently to lift, carry, push, pull, or otherwise move objects, including the human
body. Sedentary work involves sitting most of the time, but may involve walking or standing for brief
periods of time.
1. Summary Statement: State the major function(s) of the position, the role in the
university, and the supervisor’s title.* (This section is used for advertisement of the
position.)
Reporting to the Executive Director of Marketing and Communications, the Director of Web
Development is responsible for the design, development, and improvement of existing and
future Web applications and site projects for the University of Nevada, Reno. The Director
serves as the lead Web application developer on dynamic, important projects for the Office of
Marketing and Communications and for the University. The incumbent is responsible for
devising and implementing technical solutions for the University’s content management system
(CMS) as well as proprietary and third party applications. The individual provides leadership,
direction, and mentoring to junior staff and student workers.
* Attach an organizational chart with positions, ranges, and names for the division.
2. List the major responsibilities, including percentage of time devoted to each. Provide
enough detail to enable a person outside the department to understand the job
(percentage first with heading and then bulleted information). If line of progression,
define for each range as above.
25% - Technical and Content Management
 Serve as primary administrator of the University’s content management system and
related third-party applications
 Act as liaison between the Office of Marketing and Communications and other
information technology professionals on campus
 Provide support and deployment of web applications for our online content-rich
properties
 Manage the coding, unit testing and general quality assurance of Web applications
 Manage and administer University Website using Web publishing software
 Work collaboratively with Information Technology for compliance with University
technology standards
25% - Project Management
 Work in a production environment, performing requirement analysis and high-level
design
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Director, Web Development
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Be the primary participant in the advance planning and brainstorming and project design
Participate, as assigned, in meetings with university stakeholders to assess marketing
and communications needs and help provide advice about possible solutions
Participate in cross-functional teams and understand the varying needs of department
faculty and Communication team members, working with project managers to prioritize
development tasks, and meeting the objectives and goals of each project
Identify and understand the varying needs of individual college units and Communication
team members
Prioritize development of tasks and meet the objectives and goals of each project
Solve technical problems and handle performance/scalability issues on a day-to-day
basis
25% - Research and Development
 Perform requirements analysis, high-level design, effort estimation for new business
requirements, and feature enhancements
 Participate in design discussions with business users, web producers, and engineering
teams
 Design, develop and support student-facing Web applications
 Write clean, concise and sustainable code
 Write documentation
 Solve technical challenges on a day-to-day basis and build applications for scalability
and performance
25% - Team Management
 Manage assigned developers for projects
 Delegate duties and reprioritize development tasks as required to meet project deadlines
 Communicate and participate in business discussions with business users and product
managers
 Coordinate and track workflow, schedules, and projects for team
3. Describe the types of decisions the position(s) makes independently as part of the core
responsibilities. Provide examples. If a line of progression, describe the decisions made
at the highest level.
The Director must make independent decisions on management of Web development projects
which play an integral role of the overall marketing of the University. The Director has wide
latitude to create, develop, and implement digital and Web projects. The incumbent provides
direction and sets priorities for the development team and oversees proposals and projections
to ensure technical competency in the delivery of the University’s message. The position works
independently on day-to-day activities and acts as lead on group projects. Failure to meet these
expectations impacts student recruitment, outreach, community and public relations, and fund
raising for the University.
4. Describe the types of problems, issues, action, communications this position typically
takes to the supervisor for resolution and/or consultation. Provide examples. If a line of
progression, describe the supervisory consultation at the highest level.
Decisions must be consistent with department goals and the University’s priorities relating to
branding and overall web management outlined by the Executive Director. Any changes to the
overall mission or goals of the unit must be discussed with the Executive Director as well as
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Director, Web Development
apprising him/her on a regular basis of projects and variations outside of standards and when
customer issues arise. The Executive Director has final approval on exceptions needed to web
creation and content for unusual circumstances.
5. Select the applicable competencies required to successfully perform the job. The
selected competencies will be evaluated within the Administrative Faculty evaluation as
Competencies for Success.
Competency
Required
Adaptability
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Analytical Thinking
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Communication
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Diversity and Inclusion
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Financial Responsibilities
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Human Resource Responsibilities
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Leadership
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Program/Project/Functional Knowledge
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Resource Responsibilities
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Serving Constituents
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Teamwork
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Other (specify)
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6. Minimum requirements of the position. Example provided.
If Line of Progression, minimum requirements must be defined for each range.
Education and Experience:
Range
Degree
Experience
Bachelor’s Degree in
Five years of related professional experience*
communications-related field
3
Master’s Degree in
Three years of related professional experience*
communications-related field
Relevant Experience: Professional progressively responsible experience in web design,
development, and maintenance
Certification and Licensure: None
Schedule or Travel Requirements: None
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Director, Web Development
Optional Addendum: Describe the knowledge, skills, and abilities required to successful
performance of this job (in bullet format).
Knowledge of:
 Content management systems (CMS)
 Website architecture, usability, and accessibility
 Current Web-related technologies, standards and applications
 Hand-coding web user interfaces using HTML, CSS and JavaScript
 Web application development using ASP.NET
 MVC 3 and MVC 5 architecture
 Web browser compatibility and the challenges of responsive web design
 Experienced with user form authentication
 NoSQL Databases and their differences
 Modern OOP strategies and design
 Agile software development methods
 Search syntax, indexing and related strategies
 Search engine optimization (SEO) and search engine experience familiarity
 Web media server technology for AV streaming
 User experience design and Web application interface design
Skills
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Expert in C#, JavaScript
Proficient with HTML5 and CSS3
Working with APIs, REST APIs, and third party integrations
Experience in Web user interface design and development
Skills in producing standards-compliant multi-browser compatible user interfaces
Project management
Analyzing and coordinating skills
Establishment of development priorities
Excellent interpersonal skills
Excellent written and verbal communication
Supervision
Ability to:
 Work in cross-functional team environments, i.e., business users, project managers,
developers, faculty and staff
 Work in a hands-on fast-paced environment
 Manage projects within budgetary limits
 Strong technical aptitude with the ability to articulate the business value of a technology
project
 Develop, execute and meet project objectives
 Understand project plans and clearly communicate those plans to other members of the
university
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