ADMINISTRATIVE FACULTY JOB DESCRIPTION
APPROVED POSITION INFORMATION
(to be completed by HR)
Effective: 7/1/2015
Title
Manager, Marketing Operations
Essential Function: Sedentary Work
Range
JCC
3
67708
Description: Sedentary Work - Exerting up to 10 pounds of force occasionally and/or a negligible
amount of force frequently to lift, carry, push, pull, or otherwise move objects, including the human
body. Sedentary work involves sitting most of the time, but may involve walking or standing for brief
periods of time.
1. Summary Statement: State the major function(s) of the position, the role in the
university, and the supervisor’s title.* (This section is used for advertisement of the
position.)
The Manager, Marketing Operations, will help oversee the effective and efficient operation of
the Office of Marketing Communications (MarCom). He/she will play an integral role in helping
keep the department on task, on deadline, and on budget.
Reporting to the Executive Director and serving as a member of the MarCom management
team, the Manager’s primary responsibility is ensuring organizational effectiveness by providing
leadership to MarCom's myriad functions. Working with the management team, the position also
contributes to the development and implementation of departmental strategies, policies and
practices.
* Attach an organizational chart with positions, ranges, and names for the division.
2. List the major responsibilities, including percentage of time devoted to each. Provide
enough detail to enable a person outside the department to understand the job
(percentage first with heading and then bulleted information). If line of progression,
define for each range as above.
40% - Project Management and Operational Improvement
 Increase the effectiveness and efficiency of MarCom through operational improvements
within each function, as well as coordination and communication between functions
 Drive initiatives and projects that contribute to both short- and long-term operational
excellence
 Resolve issues resulting from multiple or conflicting objectives and, in consultation with
the colleges and/or departments, determine priorities to find solutions
 Research, gather information, and use operational data to recommend areas for
departmental improvement and/or expansion
 Manage project timelines, identify critical path items, report project status to
management team and clients.
 Forecast anticipated project requests from each college, school, or department and
maintain communication flow that outlines projects timelines and goals
1
Director, Marketing Operations
30% - Financial Management
 Direct annual budgeting and planning process for MarComm's annual budget with
Executive Director
 Develop and manage annual budget for unit; research and reconcile errors or issues
 Oversee monthly and quarterly assessments and forecasts of organization's financial
performance against budget, financial and operational goals; oversee financial reporting
 Assist Executive Director and Administrative Assistant in creating annual organizational
budget and monitoring cash flow
 Analyze external service vendors to ensure value and quality of purchases
30% - Strategic and Organizational Planning
 Contribute to short- and long-term organizational planning and strategy as a member of
the management team
 Operationalize the strategic plan by suggesting department policies and practices.
Identify measureable objectives and suggest priorities to meet goals
3. Describe the types of decisions the position(s) makes independently as part of the core
responsibilities. Provide examples. If a line of progression, describe the decisions made
at the highest level.
The Manager is expected to make day-to-day decisions with minimal supervision. These
decisions are consistent with department goals outlined by the Executive Director and are in line
with the University’s priorities and initiatives. The Manager independently handles multiple
projects simultaneously, plans the goals and activities of subordinates, and works with team
members to ensure they have what they need to succeed in their roles. The department seeks
to advance the University’s objectives with integrated communication solutions. The manager
exercises influence to coordinate work output of various functional groups. The unit will only be
capable of fulfilling its responsibilities if the duties of the Manager are accomplished in a timely
manner with a high level of accuracy, personal enterprise, and creativity. Decisions and
performance by the position affect budgets, deadlines and relationships with University
constituents and outside vendors.
4. Describe the types of problems, issues, action, communications this position typically
takes to the supervisor for resolution and/or consultation. Provide examples. If a line of
progression, describe the supervisory consultation at the highest level.
Changes to project schedules, scope and resources will be reported to the Executive Director.
Any changes to projects which go beyond the overall mission or goals of the unit must be
discussed with the Executive Director as well as apprising him/her on a regular basis of projects
and variations outside of standards and customer issues. The Executive Director has final
approval on exceptions needed for unusual or more complex issues or circumstances.
5. Select the applicable competencies required to successfully perform the job. The
selected competencies will be evaluated within the Administrative Faculty evaluation as
Competencies for Success.
Competency
Required
☒
Adaptability
2
Director, Marketing Operations
Analytical Thinking
☒
Communication
☒
Diversity and Inclusion
☒
Financial Responsibilities
☒
Human Resource Responsibilities
☒
Leadership
☒
Program/Project/Functional Knowledge
☒
Resource Responsibilities
☒
Serving Constituents
☒
Teamwork
☒
Other (specify)
☐
6. Minimum requirements of the position. Example provided.
If Line of Progression, minimum requirements must be defined for each range.
Education and Experience:
Education
Experience
Bachelor’s Degree
Two years of professional experience
Master’s Degree
One year of professional experience
Relevant Experience: organizational behavior, financial management, or related
field
Certification and Licensure: None
Schedule or Travel Requirements: None
Optional Addendum: Describe the knowledge, skills, and abilities required to successful
performance of this job (in bullet format).
Knowledge of:
 Marketing communications
Skills:






Advanced use of Microsoft Office applications, especially Excel
Advanced use of project and program management applications, especially Basecamp
Working knowledge of Adobe Creative Suite applications
Excellent interpersonal skills and a collaborative management style
Leadership and vision in managing staff groups and major projects or initiatives
Budget development and oversight
3
Director, Marketing Operations
Ability to:
 Commit to high professional ethical standards and a diverse workplace
 Excel at operating in a fast paced community environment
 Be an excellent people manager, open to direction and collaborative work style and
commitment to get the job done
 Challenge and debate issues of importance to the organization
 Look at situations from several points of view
 Be persuasive with details and facts
 Delegate responsibilities effectively
 High comfort level working in a diverse environment
4