The JCI
Impact Strategy
BHAG SLIDE
How do we attain our long-term
goal?
To achieve the JCI
Mission and Vision
JCI will be the
and to expand our
organization that
impact across the
unites all sectors of
globe JCI must
society to create
continue to engage
sustainable impact.
and empower young
people.
United for Impact
How will we expand our impact?
1. Enabling communities
where JCI does exist to
achieve sustainable
impact
2. Enabling communities
where JCI does NOT
exist to achieve
sustainable impact
Action to Expand our Impact
Scenario 1:
How do we expand our
impact in communities
where JCI does exist?
Scenario 2:
How do we expand our
impact into
communities where JCI
does NOT exist?
How do we enable communities to
achieve sustainable impact?
A need-focused
and
community-based approach
The Strategy
The 5X5 Strategy to
Expand Impact
5. Build an
Impactful
JCI Local
Organization
4. Unite
Active
Citizens
1. Identify the
Community
2. Connect with
Community
Stakeholders
3. Engage Young
Community
Leaders
Identify the Community
Identify the Community
Identify the Need
Identify the Focus
Identify the IMPACT
• Analyze internally and externally
• Conduct SWOT Analysis
• Conduct Community Needs Analysis
• Determine if sufficient resources exist to solve
the issues both internal and external
Connect with Community
Stakeholders
Purpose of Stakeholder Meetings:
• Serve as an introduction for JCI into the local community
• Learn about community needs your local organization can address
• Establish supporters that help start, maintain and maximize impact
• Gain referrals that will lead you to the 5 young community leaders!
Identify key
community
stakeholders
who can
support
Organize
meetings to
introduce
JCI to
community
Demonstrate
commitment
to creating
sustainable
impact
*Note: If you don’t
know where to
start then
ALWAYS START
WITH THE MAYOR!
Engage Community Leaders
5 young individuals who are community leaders and
can lead in expanding impact within the community
• Founding members and motivators to develop local organization
• Recognized as leaders by the community
• Have a strong connection and passion for their community
• Committed to creating sustainable impact with JCI
Engagement with JCI through:
Training
Meeting
Active Citizens
Analyzing
Community Needs
Action
To Impact
The Ideal Active Citizen
The Ideal Member
o 25 – 32 Age
o Minimum 8 Years Long-Term
Commitment
o Interest in Building Effective Projects
o Interest in Sustainable Organizations
o Flexible
o Settling Down
o Unburdened with Extensive Family
Unite Active Citizens
An inspirational and
empowering event that
unites active citizens
around the needs of the
community and engages
them with opportunities to
create sustainable impact
with JCI!
Build an Impactful Local
Organization
You have empowered young people, what comes next?
• Action for Impact
• Use the Active Citizen Framework as a guide to create sustainable
impact in the community!
•Organizational Planning
•Develop a long-term and short-term plan of action
•Community Engagement
• Get involved in existing community opportunities, identifying potential
partners for future initiatives
• Membership Development
• Training, JCI Programs, and Active Citizen FrameWorkshops
• Administrative Matters
• Applications, Dues, Constitution, Elections, Website
A single Active Citizen
5 Young Community Leaders
25 Empowered Young People
Build an
Impactful JCI
Local
Organization
What action can you take to
Empower and Impact?
Strategic Tool
Communicating Impact
Consistent and effective communication will
ensure:
• Young people join the organization to achieve the JCI Mission
of creating positive change
• The local organization is focused on the needs of the
community
• Position the local organization as solution providers in the
community
• Keep your organization at the front of people’s
minds
• JCI enables communities to achieve sustainable
impact
IMPACT
“Never doubt that a small group
of committed citizens can change
the world – indeed it is the only
thing that ever has.”
- Margaret Mead