Extravirginoliveoil,akeyplayerinTriestewithOlio
Capitale2014
OlioCapitale2014confirmsthekeyinternationaleventforqualityoil,demonstratedbythe
presenceoftheAmbassadorofJapanMasaharuKohnoandCurtisCordthedirectorofthe
AmericanpublicationOliveOilTimes.
From 7 to 10 March Olio Capitale, the exhibition of typical quality extra virgin olive oils
organizedbytheChamberofCommerceofTriestethroughitsspecialcompanyAries,returns
toTrieste'ssplendidStazioneMarittima.Anexceptionallocation,surroundedbytheseaand
atthesametimelocatedintheheartofthecity,allowingvisitorstocombinethegoodnessof
the oil with the beauty of Trieste. A unique opportunity both for professionals of the food
sector who want to discover new very high quality oils for their customers and for the
enthusiastwho does not want tomiss out on oils capable of enhancingtheflavour ofevery
dish. Once again the strong point of the fair, which in 2013 saw over 10 thousand visitors
from26countries,willbeexcellence.
"Over the years Olio Capitale has taken on a very important role in the protection of high
qualityextravirginItalianoil",commentedAntonioPaoletti,thepresidentoftheChamberof
CommerceofTrieste."Inadditiontobeingthemostimportantmeetingpointbetweensupply
anddemandtodayitisalsobecomingameetingpointbetweenEastandWest,thankstothe
high‐level meetings programmed for the fair. Once again the strength of the fair, which in
2013sawover10thousandvisitorsfrom26countries,willbeexcellence,aboveallwhenitis
certifiedbyqualitybrands.Today,infact,designationsoforiginandcertificationsofquality
arebecomingthemaintoolstoguaranteeItaly'sbestfoodproductsworldwide."
ThusOlioCapitalewillbetheidealbridgeforqualityextravirginoilbetweenEastandWest
thankstothepresenceoftheAmbassadorofJapan,MasaharuKohnoandCurtisCord,director
ofOliveOilTimes,themostimportantEnglishlanguagepublicationspecializedinoliveoilat
an international level. Cord's presence at the fair is of particular importance in light of the
recentallegationsmadebytheNewYorkTimesontheItalianoliveoilindustryinanarticle,
whichwaslaterwithdrawn,containingseveral"errorsandinaccuracies".Giventhedamageto
the image, on an international level, of the entire Italian olive oil industry, Olio Capitale
presentsitselfasaprivilegedarenaforthedefenceofqualityextravirginoliveoilandforthe
hundredsofproducerscommittedtoofferingtheconsumeraproductofexcellence,whichhas
alwaysbeentheemblemofItalianproduce.
Moreover, the catchment area of partners who contribute every year to the success of Olio
Capitale,isexpanding.TheCommaderiedesCordonsBleusdeFranceandthemediapartner
OlivesOilTimes,AliceTV,MarcoPolo,Saporie.comandMaslinIstrawilljointheAssociazione
Cittàdell’OliooftheProvinceofTriesteandEasysnap(thetechnicalsponsor).Theeventalso
enjoysthepatronageoftheMinistryofAgriculture,FoodandForestryPolicies.
Therewillbe300exhibitorspresent
The presence of more than 300 exhibitors (a growth of 25% with respect to 2013) from
Abruzzo,Basilicata,Calabria,Campania,EmiliaRomagna,FriuliVeneziaGiulia,Lazio,Liguria,
Marche,Molise,Puglia,Sardegna,Sicilia,Toscana,Umbria,TrentinoandtheVeneto,butalso
fromCroatia,AlbaniaandGreece,providetheopportunitytosampleallthedifferentvarieties
cultivatedinItaly.AcrosssectionofthebestItalianproductsofexcellencewillbepresent.Of
the300producersatthefairagood93willexhibitorganicextravirginoliveoilsand78oils
with PDO (Protected Designation of Origin) or IGP (Protected Geographical Indication)
certifications.
Buyersandtradevisitorsfromallovertheworld
Theaudienceofprofessionaltradevisitorscontinuestoexpandwithmorethanthirtynations
accredited to Olio Capitale 2014, in order to experience Italian excellence first hand. The
significantpresenceofprofessionalsfromalloverEuropeandtheUnitedStateshasthisyear
seentheadditionofbuyersandoilsommeliersfromCanadaandJapan.
High‐levelB2Bmeetingsfortradeprofessionals
Thewinningformulathathasalwaysdistinguishedtheeventhasbeenconfirmed:face‐to‐face
meetings between exhibitors and industry professionals, but also promotion and the
opportunity to sell to enthusiasts who always participate in large numbers and have the
chancetomeetproducers,deepeningtheirknowledgeofthecomplexandamazingworldof
olivegrowing.
TheOlioCapitaleCookingSchoolisback
AmongtheobjectivesofOlioCapitaleisthedesiretoincreasethecultureofgoodandhealthy
eating. Visitors will be assured of this thanks to the collateral events to be held for the
durationoftheeventattheOlioCapitaleSchoolofCookingrunbyEmilioCuk,presidentofthe
AssociationofChefsofTrieste.Asuccessionofthebestchefsfromtoprestaurants–excellent
interpretersofItaliancuisine–willholdcookinglessonsforthepublicusingtheextravirgin
oils exhibited at the event, offering numerous dishes ranging from modern to ancient and
traditional cuisine. The numerous cooking demonstrations programmed will indeed
demonstratethebest,butalsothemostunexpectedusesforextravirginoliveoil,ablazeof
flavoursthanksalsotothecombinationofoilswithvariousregionalspecialities.
ThethousandOlioCapitaletastings
The great variety of Olio Capitale is reflected in the wide range of oils available for tasting.
Duringtheeventtherewillbemanytypesoftastings,suchastheonebilaterallyledbyItaly
and Croatia coordinated by Marco Oreggia, during which it will be possible to taste the oils
thatwontheOlioCapitale2013CompetitiontogetherwithCroatianoils.Oliveoilenthusiasts
willappreciatetheOilBarwheretheywillbeabletorelaxanddiscoverthehundredsoflabels
exhibitedatthefair.Atastingpointwillprovidemoreandlessexperiencedvisitorswiththe
opportunity,alldayandeveryday,toparticipateinguidedtastingsoftheoilsonshowthanks
to the explanations of tasters from the Organizzazione Nazionale Assaggiatori Olio di Oliva
(ONAOO,theItalianorganizationofoliveoiltasters).What'smore,itwillbepossibletohave
funtestingyourskillsthankstotheguidedtastings,therebytakingadvantageofthechanceto
learntheartoftastingandbepartofthepopularjurywhichwillhelptoelectthewinningoils
ofthe2014OlioCapitaleCompetition.Lastly,timewillbeallocatedtotableoliveoilstowhich
aspecialappointmentwillbededicated.
Newtechnologiesattheserviceofqualityextravirginoliveoil
OlioCapitaleconfirmsthelaunchoftheplatformfornewtechnologiesforthemarketingand
promotionofhighqualityextravirginoliveoil.Duringtheexhibitionanewoutstandingtool
willbepresented:theoilthatspeaksandanswersquestions.Atthemeetingorganizedbythe
AssociazioneNazionaleDonnedell'Olio(NationalAssociationofOilWomen)the"TalkingOil"
project, realized by the innovative start up Intoote of Trieste, will be demonstrated.
Innovative technology allows you, through the QR code on the labels, to chat with a
representativewhowillbeabletogiveimmediateanswerstousers'questions.
Co‐marketingactivitieswithConfcommercio
Thanks to the collaboration between Aries and Confcommercio a co‐marketing activity for
Olio Capitale 2014 which ensures those who make purchases in shops that exhibit the Olio
Capitaleposterofadiscountedentrytickettotheeventandatasteofthewinningoilofthe
OlioCapitale2013Competition.
OlioCapitaleextravirginoilinTrieste'srestaurants
OlioCapitaleinvolvesthewholecityandwill,infact,haveaccesstoTrieste'srestaurants.A
partnership between the Federation of Public Enterprises of Trieste and the Chefs'
AssociationofTriestewillbringtolocalrestaurantsaselectionofoilsfortastingfromthefair,
togetherwithaseriesofeventsandtastingsfocusedonthecombinationofregionalcuisines
andextravirginoliveoil.
TheCommaderiedesCordonsBleusdeFranceforhealthyandgoodqualitycuisine
The Commaderie des Cordons Bleus de France will be present at Olio Capitale 2014 for a
trainingforumontherelationshipbetweengastronomy,qualityproductsandhealthyeating,
thusreaffirmingtheimportanceofextravirginoliveoilinasuperiordiet.ThetermCordon
Bleu, synonymous with haute cuisine since the sixteenth century, gave the name to the
CommanderiedesCordonsBleusdeFrance,establishedin1949andnowpresentthroughout
theworld.TheobjectiveofCordonsBleusisthediffusionofthecultureofcookingthroughthe
quest for excellence in traditional and innovative approaches based on the promotion of
qualityproductsandtheprofessionalismofthoseemployedinthefield.
ArecordeditionforthetwentiethanniversaryoftheAssociazioneCittàdell’Olio
ForthenationalassociationCittàdell’Oliothe2014editionofOlioCapitalewillbeanedition
dedicated to wide participation. In fact, the number of members of the association, who
represent the territories of production of extra virgin olive oil participating at the fair, is
growing.
In addition, a rich programme of collateral events co‐organized by the national association
Città dell’Olio together with ARIES is foreseen, consisting of conferences, oil tasting courses
forchildren,eveningswithathemeinthecity'srestaurants,showcookingandtastings.Olio
Capitale2014isalsothefirststageoftheGiroliod'Italia2014,thetwentyyeareditionwhose
moment of glory will be the conference "Territory, health and nutrition: opportunities for
extravirginoliveoil",programmedforSaturday8Marchat11amintheConferenceHallof
theOlioCapitalefairwiththelocalauthoritiesandspeakersofinternationalrenownpresent;
thebestwaytogetthecelebrationsforthetwentyyearsofcommitmenttotheenhancement
ofextravirginoliveoilandthepromotionoftheassociation'soliveoilheritageofftoastartin
Trieste.ThefollowingeventsareprogrammedfortheGiroliodayinTrieste:adiscussionon
the importance of packaging and innovative solutions for extra virgin olive oil business
strategies,aguidedtastingbyONAOOtasters,aminicourseontastingmediumfruityoilsand
asessionofthecookingschoolwithEmilioCuk,incollaborationwiththeNationalFederation
ofChefs,inspiredbytypicaldishesofItalianregionalcuisines.
Importantinternationalpartnerships
Olio Capitale will therefore be the reference point for quality oil worldwide, as is
demonstrated by the media partnership with Olive Oil Times and the collaboration with
ItalianOliveOilDay,animportantinitiativewhollydedicatedtooliveoiltobeheldinTokyo
on17May2014.AneventthatwillpromoteOlioCapitaleonthedynamicmarketoftheFar
East,whichisincreasinglyconsciousofthequalityandthehealth‐givingpropertiesofextra
virgin olive oil. However, it is from Brazil that the appointment of the first Olio Capitale
Ambassadors comes, who will promote quality Italian extra virgin olive oil through the
networkofItalianrestaurantsintheworld,startinginSouthAmerica.
Lastly, in addition to enjoying the patronage of the Ministry of Agriculture and Agricultural
PoliciesOlioCapitaleboastsimportantsponsorshipssuchasthatofEasysnapandprestigious
partnerships.TogetherwithOlioCapitalethenationalassociationCittàdell’Olioalsoreturns
thisyear,withitsmembersfromalloverItalywhohavebelievedintheoriginalandwinning
formatoftheeventeversincethefirstedition.
TheOlioCapitaleCompetitionisbackwith228labelstakingpart
TheOlioCapitaleCompetitionisback.Nowinitsseventhedition,thisyearithas228labels
taking part. Of these 15 will be selected by a panel of tasters of the Trieste Chamber of
Commerce,andwillthenbesubmittedforjudgementtoajury,whichwillalternateduringthe
courseoftheOlioCapitalefair.
For information, pre‐registration and discounted entrance tickets visit the website
www.oliocapitale.it.
Aries‐PressandCommunicationsOffice
ufficio.stampa@ariestrieste.it
AndreaBulgarelli+393357824405(Head)‐andrea.bulgarelli@ariestrieste.it
MattiaAssandri+393475489999‐comunicazione@ariestrieste.it
PROGRAMME
FRIDAY 7 MARCH 2014
CONFERENCES
SALAOCEANIAA‐B
11.00
INAUGURATION
IntroductionbyAntonioPaoletti,PresidentoftheTriesteChamberofCommerce
tobefollowedbygreetingsfromthePublicAuthorities
ExtravirginoliveoilbetweenEastandWest,speeches
HisExcellencyMasaharuKohno,AmbassadorofJapan
CurtisCord,DirectorOliveOilTimesUSA
PRESENTATIONOFAWARDSFOROLIOCAPITALE2013COMPETITIONWINNINGOILS
Moderator:ToniSarcina,PresidentCommanderiedeCordonsBleusdeFrance2011
Tobefollowedbytheconference
"Calabria‐FriuliVeneziaGiulia,thequalityofextravirginoliveoilatthelimitsoftheItalian
peninsula"
WiththeDepartmentofAgriculture,ForestsandForestryoftheRegionofCalabria,andthe
DepartmentofProductiveActivitiesoftheAutonomousRegionofFriuliVeneziaGiulia
Introduction
SergioBolzonello‐RegionalCouncillorforAgriculture,FriuliVeneziaGiulia
Speechesprogrammed
AnthonioPaoletti‐PresidentoftheChamberofCommerceofTrieste
GiuseppeZimbalatti–Director,DepartmentforAgriculture,RegionofCalabria
MarcoOreggia‐CuratoroftheFlosOleiguide
MassimoMagliocchi,ChairmanoftheIGPPromotionCommittee"OilsofCalabria"
"MicheleTrematerra‐RegionalCouncillorforAgriculture,RegionofCalabria
Moderator:AlbertoGrimelli,DirectorofTeatroNaturale
FollowedbytastingofextravirginoilsandtypicalproductsofCalabria
withRosarioFranco(PanelHeadARSAC‐RegionofCalabria)
SALAOCEANIAC
14.30‐16.00
Ourexcellences,fromqualityandsafetytoorigin:ThetrolleyoftracedUNASCOoils
SpeakerValerioCappio
MarcoOreggia
"GuidetotastingofthetrolleyoftracedUNASCOoils"
GUIDED TASTINGS
SALAVULCANIA2
14.00‐14.45
Tableoliveoilsinthelimelight
Minicourseintastingtableoliveoils
ThesweetbitterrealityofItalianproduction
SpeakerPaolaFioravanti,PresidentUMAOO
PresentationofMonnaOliva,Prizeforthebesttableoliveoils‐Firstedition‐September2014
organizedbyUMAOO‐MediterraneanAssociationofOilTastersandtheAssociazione
NazionaleDonnedell'Olio
SALAVULCANIA2
17.00
Let'slearntheartoftasting
Minitastingcourse‐OlioCapitaleCompetitionguidedtasting‐PopularJury(LightFruity)
withONAOO‐enrolmentsatreception
OIL BAR - Sala Nordio
10.00 - 19.00
Guided tastings of all the oils present at the fair with ONAOO tasters
COOKING SCHOOL
12.00‐19.00
CookingSchoolwithEmilioCUK,incollaborationwiththeNationalFederationofChefs
12:00‐12:45
IALBAR‐Oliveoilaperitifs‐MarioFrausin,barman
13:00‐13:45
L.Vitola‐ilFarorestaurant‐TraditionalcuisineofCalabria:fromstarterstodessert,an
oliveoilmenu
14:00‐14:45
HajdurAbdughadar‐AnticaTrattoriaSuban‐CornSoup2014
15:00‐15:45
StefanoBlasotti‐LaRisorta‐Radicchioinoilwithsquidhamburger
16:00‐16:45
IgorTeresian‐EtnaRestaurant,Slovenia‐Vealpatéwithrawasparagusandcrunchy
wholemealoilbread
17:00‐17:45
SimoKobal‐GostilnaCobjetvava‐Krasna
18:05‐18:20
MaestroGermanoPontoons‐Rabbit
18:20‐19:00
MaestroGermanoPontoons‐Trout‐ERSAwithMarisaCepach
SATURDAY8March2014
CONFERENCES
SALAOCEANIAA‐B
11.00am
1stSTAGEOFGIROLIOD'ITALIA2014TWENTYYEAREDITION
"Territory,healthandnutrition:opportunitiesforextravirginoliveoil
CelebrationofStage1Giroliod'ItaliaSpecialTwentyYearEdition
Greetings
RobertoCosolini,MayorofTrieste
MariaTeresaBASSAPOROPAT,PresidentoftheProvinceofTrieste
VittorioPEDICCHIO,Vice‐presidentofCCIAATrieste
Speeches
TheoriginsofthenationalassociationCittàdell’Olio(historyandbeginningsofthe
association)
PasqualeDILENA,HonoraryPresidentCityofOil
ThechallengeofCittàdell’Olioforthenext20years(prospectsandnewchallengesforthe
association)
EnricoLUPI,PresidentofthenationalassociationCittàdell’Olio
Healthbenefitsderivedfromtheconsumptionofextravirginoliveoil
MassimoCONIO,DirectorofGastroenterology,ImperiaLocalHealthAuthority1
Extravirginoliveoilinthequalityfoodserviceworld
TeresaCOVACEUZACH*,owner/chefofthe"SaleePepe"trattoriaatStregna,nearUdine
Italianrestaurantsintheworld,anetworkpromotingexcellenceinItalianfoodandwine
GiovanniAntonioCOCCO,DirectorGeneralofISNART
Cittàdell’Olio:theexperienceintheRegionofFriuliVeneziaGiulia
BorisPANGERC,poetandolivefarmer
Conclusions
SergioBOLZONELLO,VicePresidentandRegionalCouncillorforProductiveActivities,Trade,
Cooperation,AgriculturalResourcesandForestryFriuliVeneziaGiulia
Moderator
MarziaMORGANTITEMPESTINI,lecturerinwineandfoodcommunications,Universityof
Parma
SALAOCEANIAC
10.30‐13.00
TrainingForumwiththeCommanderiedesCordonsBleusdeFrance
ItalianDelegation‐FVGDelegation
OpenForum,G.Sedmak,PresidentoftheCommanderiedesCordonsBleusdeFrance
10.35Greetingsfromthepublicauthorities
10.45G.Sedmak,CommanderiedesCordonsBleusdeFranceinItalytoday
11.00G.GuarnieriandR.Situlin,Gastronomyandahealthydiet,awinningbalance
11.20T.Sarcina,EtiquetteoftheCommandeur
11.40W.Stanissa,TriesteChamberofCommerce
12.00F.Romanutti,FoodandwineexcellenceinFriuli‐VeneziaGiulia
12.20T.Sarcina,AppointmentoftheyoungCordonsBleusofTrieste
12.40T.Sarcina,Conclusions
13.00G.Sedmak,ClosingForum
SALAOCEANIAA‐B
15.00‐16.00
Theimportanceofpackagingandinnovativesolutionsinextravirginoliveoilbusiness
strategies
Theoilthatspeaksandanswersquestions.TheQRcodeandthechatting
representative.Newtechnologiesattheserviceofthesector
TheAssociazioneNazionaleDonnedell'Oliopresentsthe"TalkingOil"project,realizedbythe
innovativestart‐upIntooteofTrieste
Innovationinpackagingofsingledosesfortheextravirginoliveoilsector
AntonioBurattini,PresidentofEasysnap
GUIDED TASTINGS
SALAVULCANIA2
17.00
Let'slearntheartoftasting
Minitastingcourse‐OlioCapitaleCompetitionguidedtasting‐PopularJury(MediumFruity)
withONAOO‐enrolmentsatreception
OIL BAR - Sala Nordio
10.00 - 19.00
Guided tastings of all oils present at the fair with ONAOO tasters
COOKING SCHOOL
12.00‐19.00
CookingSchoolwithEmilioCUK,incollaborationwiththeNationalFederationofChefs
12:00‐12:45
MiranLagouvardos‐TimeOutrestaurant‐Greekcuisine:Tiropitakiaand
Kreatobeurekakia
13:00‐13:45
EmanueleFelluga–AiTreMagnoni‐TypicalSiciliancuisine
14:00‐14:45
AlbertoSimonit‐Tuscancooking:Ribollita
15:00‐15:45
RobertoUbaldini‐EGOrestaurant‐Saffrontortellowithsquidinink,greenbroccoliand
redshrimpdumplingsoup
16:00‐16:45
MarcPavel‐IlPostarestaurant‐Oliveoilhamburger
17:00‐5:45‐MicheleGrandi‐PepeNeroPepeBianco‐Tortelliwithwildherbsand
ricotta,shrimpandsesame
18:00‐18:45
WalterClarich‐Postarestaurant‐Sardiniancuisine:Malloredduswithartichokesand
roe
SUNDAY 9 March 2014
CONFERENCES
SALAOCEANIAC
14.30‐16.00
Ourexcellences,fromqualitytosafetyandorigin:ThetrolleyofUNASCOtracedoilsor
speakerValerioCappio
MarcoOreggia
"GuidetotastingthetrolleyofUNASCOoils"
GUIDED TASTINGS
SALAVULCANIA2
11.00‐12.00
BilateralItalyCroatia,guidedtastingwithMarcoOreggia,curatorofFlosOleiandDrazen
Miloloza,CroatianChamberofCommerce
SALAVULCANIA2
17.00
Let'slearntheartoftasting
Minitastingcourse‐OlioCapitaleCompetitionguidedtasting‐PopularJury(IntenseFruity)
withONAOO‐enrolmentatreception
OILBAR‐SalaNordio
10.00‐19.00
GuidedtastingsofalltheoilspresentatthefairwithONAOOtasters
COOKING SCHOOL
12.00‐19.00
CookingSchoolwithEmilioCUK,incollaborationwiththeNationalFederationofChefs
12:00‐12:45
ClaudioRosso‐ThecookingofPuglia:Pancottowithturnipgreens
13:00‐13:45
EzioZanon‐AtypicalSiciliandish:pastawithbreadcrumbs,sweetPandolioandFicarra
oliveoil
14:00‐14:45
AndreaStarz‐TypicalcuisineofLazio,Frosinone:Breadandbeansoup
15:00‐15:45
LucaGioiello‐L'ArcodiRiccardo‐Quadroniwithlemonandblackolivepaste,and
anchovypie
16:00‐16:45
DanieleValmarin‐ITreMagnoni‐ZeroKMflavour
17:00‐18:45
MarcoGelato‐Oliveoilicecream
AntonellaVarotto‐Oliveoilchocolate
AlessandroGiudici‐Oliveoildesserts
MONDAY10MARCH2014
CONFERENCES
SALAOCEANIAA‐B
12.00
ANNOUCEMENTOFTHEWINNERSOFTHEOLIOCAPITALECOMPETITION
MarcelloScoccia,ONAOOHeadofPanel
TASTINGS
OIL BAR - Sala Nordio
10.00 - 14.00
Guided tastings of all the oils present at the fair with ONAOO tasters
COOKING SCHOOL
11:30‐13:00
CookingSchoolwithEmilioCUK,incollaborationwiththeNationalFederationofChefs
11:30‐12:30
TergestePDOoiltastingwithrawfishpresentedbyNatashaRiggi
12.30
Atoastwithnon‐alcoholicoliveoilbeverages‐IALBar
MarioFrausin,barman
Forfurtherinformation,visitthewebsitewww.oliocapitale.it