CHAPTER 1 and MODULE A
The Information Age
in Which You Live:
Changing the Face of Business
&
Computer Hardware and Software
Dr. Leonard’s 1st “Cell Phone”
Cell Phones between 1993-1996
Why do we need to Study MIS?
INTRODUCTION

Information age

Knowledge worker

Outnumber all other types of workers at
least four-to-one
Opening Case:
Cell Phones Doom Phone
Revenues for Hotels
Opening Case:
Cell Phones Doom Phone
Revenues for Hotels
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The year 2000 – typical hotel could budget
annual revenue of $1,274 per room for in-room
phone charges
The year 2009 – typical hotel could budget
annual revenue of only $178 per room for inroom phone charges
Cell phones and technologies of all kinds are
transforming entire industries
INTRODUCTION
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Business must drive technology
You live in a digital age
Average American relies on more than 250
computers per day
MIS – Management Information Systems
Telecommuting

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Advantages?
Disadvantages?
Who can telecommute?
Who cannot telecommute?
Three Key Resources
1.
2.
3.
Information
People
Information Technology
MIS Resource #1:
Information

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Intellectual asset hierarchy – data,
information, business intelligence,
knowledge
Data
Information
Business Intelligence (BI)
Information Resource
Information is
often
aggregated
data that has
meaning such
as average
age, youngest
and oldest
customer, and
a histogram of
customer ages
Information Resource

Business intelligence (BI) – collective
information about…

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Customers
Competitors
Business partners
Competitive environment
BI can help you make important, strategic
decisions
Information Resource
Information Resource – Quality
Attributes

Timeliness





When you need it
Describing the right time period
Location (no matter where you are)
Form (audio, text, animation, etc)
Validity (credibility)
Information Resource –
Organizational Perspective
Information Resource – Flows of
Information

Upward

Downward

Horizontal

Outward/Inward
Information Resource – What It
Describes

Internal

External

Objective

Subjective
MIS Resource #2:
People

People are the most important resource in
any organization, with a focus on

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Technology literacy
Information literacy
Ethical responsibilities
People Resource

Technology-literate knowledge worker –

Information-literate knowledge worker
knows how and when to apply technology
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Can define information needs
Knows how and where to obtain information
Understands information
Acts appropriately based on information
Ethics – principles and standards that guide
our behavior toward other people
People Resource - Ethics
You always want
your actions to fall in
Quadrant I – both
ethical and legal.
MIS Resource #3:
Information Technology

Information technology (IT)

Two categories of technology


Hardware
Software
Information Technology –
Hardware and Software
Information Technology –
Hardware
1.
Input device
2.
Output device
3.
Storage device
4.
CPU
5.
Telecommunications device
6.
Connecting devices
Six Categories of Hardware
Keyboard
(input)
CDs (storage)
Video card
(connecting)
CPU
Cable modem
(telecommunications)
Monitor (output)
Information Technology –
Software
Two types of software:
1.
Application software
2.
System software

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Operating system software
Utility software
IT SYSTEMS IN SUPPORT OF
BUSINESS

Competitive advantage

Use technology for

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Operational excellence
Major business initiatives
Decision making
Organizational transformation
Systems Support

Online transaction processing (OLTP)

Online analytical processing (OLAP)
Systems

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Transaction processing system (TPS)
Customer self-service system (CSSS)
OR Customer Integrated System (CIS)
Systems

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Management Information System
(MIS)
Types of Reports

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Periodic
Summarized
Exception
Comparative
Ad hoc
Systems

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Collaboration System OR Workgroup Support
System (WSS)
Groupware

Team dynamics
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Group scheduling software
Electronic meeting software
Videoconferencing software
Whiteboard software
Document management
Applications development
Systems
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Decision Support System (DSS)
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Artificial Intelligence (AI)
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Executive information system (EIS)