Girl Scouts of
Connecticut
Troop Cookie Manager
Training
Welcome!
Topics We Will Cover…
-Cookie Program Safety
-5 Skills for Girls
-Cookie Program dates and materials
-Volunteer Resources
-Goal Setting
-Digital Cookie 2.0
-Reaching out to customers and Cookies for Heroes
-Earning Initial Order recognitions and Booth Sale Bonus
-Ordering Initial Order cookies and recognitions
-eBudde Updates
-Cookie Booths and Cupboards
-Final Girl Recognitions and TOP Troop
- Finances
2015-2016 Cookie Campaign
2015-2016 Cookie Order Card c o o k i e s
Seven varieties of cookies are $4.00 per box.
Toffee-tastics are $5.00 per box.
Troops earn $.75 in proceeds
for every box sold.
Fantastic Toffee-tastic!
c o o k i e s
We will be participating in the second year of the
Gluten- Free Pilot with Little Brownie Bakers!
Toffee-tastic will continue to be the gluten-free cookie
offered by our baker.
These cookies are not listed on the Initial Order cards but
troops may order cases with their Initial Order. Every
troop is guaranteed one case of Toffee-tastics with their
Initial Order, if requested.
The price for Toffee-tastics will remain at $5.00 per box.
Toffee-tastic cookies
have been certified
gluten free by the NSF.
5 Skills for Girls
Goal Setting
Girls learn the importance of goal setting and the skills needed to achieve a goal.
Decision Making
How to market cookies, deciding where and when to sell cookies, and how to use
troop proceeds are key in the decision-making experience for girls.
Money Management
By collecting money from customers, making change, helping to develop the troop
budget, and making plans to use the money, girls gain money management skills and
contribute to the financial success of their troop.
People Skills
Girls learn how to interact with people outside of their family and circle of friends by
approaching, talking, and listening to customers.
Business Ethics
By participating in the Cookie Program, girls will learn about how to interact fairly and
honestly with customers.
Cookie Program Safety
General Safety Tips
Tips for Staying Safe
 Girls must be registered and complete an Annual Consent form in order to
participate in the Cookie Program.
 Girls should always wear a Girl Scout membership pin, Girl Scout vest/sash, or
Girl Scout clothing to identify themselves as Girl Scouts.
 A parent/guardian or adult troop volunteer must know each girl’s whereabouts
when she is participating in the Cookie Program
 Throughout the Cookie Program, adults must provide age-appropriate
supervision, including when she is participating in Digital Cookie 2.0

For Daisies, Brownies, and Juniors, adults must accompany girls
when they are selling, taking orders for, or delivering cookies.
 For Cadettes, Seniors, and Ambassadors, the buddy system should
be employed, and adults must be aware of how, when, and where
the girls are selling products.
 Adults must be present at all booth sale activities.
Cookie Program Safety
Online Safety Tips
Using the Internet Safely

Before using the internet, girls and her parent/guardian must sign the Girl
Scout Internet Safety Pledge.

An adult must supervise girls when they are participating in any online activity
relating to the Girl Scout Cookie Program.
• Girls who are 13 years old or older may use social networking sites to market
product, but should use first names only, their troop/group number and council.

Personal emails or street addresses of girls should never be used for
contacting or responding to customers. Instead, an adult email address OR a
group email address monitored by an adult should be used.

To participate in Digital Cookie 2.0 girls must read and agree to the Girl Scout
Digital Cookie Pledge and her parents/guardians must read and agree to the
Digital Cookie Terms and Conditions for Parents/Guardians of Girl Scouts.
Cookie Program Dates
December 2015
Hold Cookie Program Training for girls and families
16: Invitations to sign up for Digital Cookie will be emailed to girls
January 2016
2: Initial Order taking begins!
9: Cookie Rallies
31: Initial Order taking ends
February 2016
1: Goal Getter Order taking begins
5: Troop deadline to submit order in eBudde for cookies and recognitions.
27-28: Cookie Delivery Weekend
27: Booth Sales begin
March 2016
18: Troop cookie bill due for all boxes receive on the Initial Order and cupboards
27: Booth Sales and Goal Getter order taking ends
31: Troop deadline to make eBudde entries and final payments, and submit
paperwork to the Service Unit Cookie Manager
Cookie Program Materials
For the Troop
Cookie Program Guide
Large Troop Envelope
Receipt booklet
Cookies for Heroes flier
TOP Troop form
Cookie/Money receipt booklet
One box of Thin Mints to sample
For Each Girl
Initial Order Card
Family Newsletter
Money Envelope
Goal Getter Order Card
Cookies for Heroes Reminders
Volunteer Resources
We want to support your troop in the Cookie Program by
offering resources you can access at any time.
Have questions? Before you contact your SU Cookie Manager check these out:
Videos
How to Become a Cookie Boss
Digital Cookie 2.0
Cookie Booth Sales
Goal Getter Sales
eBudde
Cookie Program Wrap Up
One Page PDFs
Cookie Program: Initial Order, Goal
Getter Sales and Booth Sales
Digital Cookie 2.0
Cookies for Heroes and Local GOC
Booth Sale How-Tos
How to Make an Online Payment
All of these resources (and many more!) will be available in the
Cookie Connection page at gsofct.org.
All Troop Cookie Managers and Troop Leaders listed in eBudde will receive
The Cookie Recipe via email. These emails are short and sweet reminders
about the Cookie Program right when you need them.
Stay tuned for our first issue in December!
Cookie Rally
Did you know that girls who attend the Cookie Rally
sell more boxes than those who do not?
Cookies Rallies are great events where girls can get
excited about the Cookie Program and participate in
activities that increase their confidence in
approaching customers, speaking about their
products, and developing plans to reach their goals.
Join us on January 9, 2016, from 12PM to 4PM.
Troops and families can stop by anytime at:
Westfield Meriden Mall
Danbury Fair Mall
The Shoppes at Buckland Hills
Crystal Mall
If you would like to volunteer at a Cookie Rally please
email productsales@gsofct.org.
Cookie Rally
NEW for 2016!
Every girl who attends the Cookie Rally and
visits the stations will receive a Cookie
Program Marketing Kit.
This kit includes:
Business cards to leave with customers
“Ask Me About Girl Scout Cookies” button
Door Hangers to advertise cookie sales in
the neighborhood
Marketing Tips flier with lots of ways to
promote the Cookie Program
All girls will also receive the
2016 Cookie Rally patch.
Goal Setting in the Cookie Program
Goal Setting is an important skill that can be learned
through participating in the Cookie Program.
Goals should be set by….
All Troops
Every Girl
Each Service Unit
Girl Scouts of Connecticut
Creating a plan to reach a goal, sharing the goal with
others, and securing their support are key to success
in the Cookie Program.
Our most successful cookie sellers are also great goal
setters. They encourage other girls to participate in the
Cookie Program and inspire customers to support
their efforts.
Goal Setting in the Cookie Program
Troop Goals
Every Troop should discuss and agree on a goal (or more!) before the start of the
Cookie Program. A goal is about more than a certain number of boxes, it is based
on what the girls want to do and how it will impact those around them.
Great questions to ask girls to begin this discussion include:
1. What activities would we like to participate in?
2. How can we help our communities?
3. What does our troop need?
Once the girls have decided on their goals they can determine:
1. How much money will we need to accomplish these?
2. How many boxes of cookies will we need to sell to earn
the amount in proceeds?
3. What is our plan to sell this number of boxes?
Goals have included creating community gardens, travelling to World Centers,
purchasing first aid kits and uniforms, going on a camping trip, purchasing and
donating supplies to animal shelters, and so much more!
Goal Setting in the Cookie Program
Individual Goals
When a troop has a goal, it is easy for a girl to see that she has a part in making
something big happen! Girls will know how many boxes they should sell to help their
troop achieve their goal.
Girls can also determine their own goal beyond what the troop has set. Girls may
challenge themselves to increase their sales from last year, they may decide to work
toward a particular recognition, or they may decide to earn money for camp through
Cookie Credits.
Every girl should record her goals on the front of her order card so that customers
can see that their purchase is making a difference.
Goal Setting in the Cookie Program
Service Unit and Council Goals
Service Unit Goals
Every Service Unit can earn
funds when they
achieve their goal!
Our Service Unit goal is to
increase our sales by ½%, and
our stretch goal is to increase
our sales by 2%.
If everyone works together we
can reach these goals and earn
the Service Unit Bonus!
GSOFCT’s Total Goal
Our council’s goal is to continue offering enriching opportunities for
our girl and volunteer members.
To do that, we want to sell 2,350,400 boxes.
Every girl, troop, and Service Unit has a part in reaching this goal!
.
Reaching Customers
Initial Order and Goal Getter Sales
There are many ways for girls to reach customers and
They are encouraged to try them all!
Sell to Family and
Friends
Door to Door Sales
Digital Cookie Sales
Workplace Sales
Marketing Through
Emails and Texts
Social Media Marketing
Telephone Sales
Marketing Via Business
Cards and Fliers
Everyone should know that
it is Cookie Time!
Digital Cookie 2.0
d i g i t a l
Highlights from Digital Cookie 1.0

More than 1,600 girls in CT sold at least one box online

More than 40,000 boxes were sold via Digital Cookie 1.0 (5th highest
number of boxes sold by all participating councils)

CT Girl Scouts sold cookies online to customers in all 50 states

Approximately 18,000 packages were sold within Connecticut and
22,700 were sold to customers in the other 49 states
Digital Cookie 1.0 Sales by order type
Order Type
Digital Cookie 1.0 Sales by program level
# of Boxes
Level
# of girls
Donation
6,477
Daisy
694
Girl Delivery
7,756
Brownie
545
Girl Delivery + Donation
4,683
Junior
265
Shipped
14,132
Cadette
90
Shipped + Donation
7,791
Senior/Ambassadors
28
Digital Cookie 2.0
d i g i t a l
What’s new for 2.0 for girls/families/customers?
• Reduced shipping fees and NO ADDITIONAL FEE for
cookies purchased for Girl Delivery OR Donation.
• Mobile app (iPhone and Android) –
•
available by January 15, 2016
•
Girls/families will need to register and set up web page in Digital
Cookie in order to use the app.
• Cookie Badges specific to the girl’s program age level
will be available on Digital Cookie along with badge
requirements.
• Games and videos specific to the girl’s program age
level will be featured and can be used to fulfill cookie
badge requirements.
Digital Cookie 2.0
d i g i t a l
What’s new for 2.0 for volunteers?
• Improved functionality for troop volunteers to see what
types of orders (shipped, girl delivery or donation)
girls have received
• Parents/volunteers can easily switch between their
role as leader, parent, and/or Service Unit Manager
without needing to log out.
• Parents/volunteers will only receive the one
registration email in December.
Digital Cookie 2.0
d i g i t a l
How to get started
• Look for a registration email on December 16 from Digital
Cookie at the email address used to register the girl with
GSOFCT.
• This email will come from email@email.girlscouts.org.
•
Troop families should add this email address to their safe sender
list so Digital Cookie emails do not end up in SPAM
Digital Cookie 2.0
d i g i t a l
• Parents/volunteers will
need to register themselves
first and then will be able to
register their daughter(s).
Once you have registered, watch your
inbox for a registration confirmation email
and save this email where you can find it
during cookie season!
•
Registering as a volunteer
does NOT automatically
register her daughter(s)
•
A parent/volunteer will need
to specifically register her
daughter(s) individually.
•
NOTE: Girls will need to be
registered Girl Scouts in
Connecticut
Cookies for Heroes
Program Information
The Cookies for Heroes Program is a unique gift of caring project where girls
can offer customers the opportunity to thanks our local heroes,
veterans, and active duty members of the military.
This is a virtual program so girls and troops do not need to handle the boxes.
Girl Scouts of Connecticut works with several partner organizations to distribute
cookies to our heroes. These organizations include:
Marine Parents
Molly’s Adopt a Sailor
Home for the Brave
Project Hometown Support
Operation Gift Card
Blue Star Mothers
Navy League
AMVETS
Marine Corps Auxiliary
Project from the Heart
Veterans of Foreign War
Please let us know of any other possible partners in your community.
.
Cookies for Heroes
Customer Information
Customers can support the Cookies for Heroes program every time a girl asks
them to make a purchase:
On the Order Card:
The first column on each customer’s line on the Initial Order card and the Goal
Getter order card can be used to record Cookies for Heroes sales.
Girls will also receive a reminder slip to staple or tape to their order card.
Dear Customer,
Cookies for Heroes is our council’s Gift of Caring service
project that encourages customers to support Girl
Scouting, our veterans and active duty military members
at home and overseas as well as local community heroes.
Please consider purchasing cookies for this great cause.
Your
donation helps our troop and enables Girl Scouts of
Connecticut
to send cookies to our deserving heroes. Thank you for
.
Cookies for Heroes
Customer Information
Through Digital Cookie 2.0:
When a customer views a girl’s digital order card, she can select to support
Cookies for Heroes as well as purchase her favorite Girl Scout cookies.
At a Booth Sale:
Girls can display their Cookies for Heroes flier and make their own posters to
market this program to customers at their booths. They can also use the
Cookies for Heroes box wrap to cover a box of cookies and display it with the
other offerings on the table.
Troops should set a goal for Cookies for Heroes and share it with their friends,
family, and customers.
.
Cookies for Heroes
Recognitions
New Cookies for Heroes Recognition!
Girls who sell 15 or more boxes in support of the Cookies
for Heroes program will earn the Bracelet/ Hair Tie Trio.
Gift of Caring Patch
Girls who sell at least one box of cookies in support of the
Cookies for Heroes program or a Local Gift of Caring
Project as determined by their troop can earn the Gift of
Caring patch.
Cookies for Heroes sales count toward a girl’s final number
of boxes sold, so the more Cookies for Heroes boxes she
sells the closer she will get to her goal! These boxes count
toward recognitions and Cookie Credits for the girls, and
troops earn proceeds from each box sold.
Initial Order Recognitions
Girls
Special Opportunity!
Girls can earn a special recognition when they sell 115
boxes or more on their Initial Order.
These boxes may include:
Any Cookies for Heroes or Local Gift of Caring purchases
All orders received through Digital Cookie 2.0
Orders received in person, over the phone, or through
other connections with customers
The length of the
apron can be
adjusted.
The Initial Order period runs from January 2-31, 2016 so
girls will want to contact customers early in the
Cookie Program to earn the
Cookies and Milk Apron recognition!
Initial Order Recognitions
Troops
Just for Troops!
Every cookie seller with orders in eBudde and two adult volunteers
can earn this special recognition for Initial Order sales.
Troops that average 115 boxes or more per girl participating in the
Initial Order will earn Poppin’ Paisley Bandanas!
The average will be calculated based on all girls’ sales in the Initial
Order period, plus any cases ordered for booth sales or Goal Getters
on the Initial Order.
Booth Sale Bonus
Troops can order additional cases of cookies with their Initial Girl Orders in
eBudde. These cookies can be used at upcoming booth sales or to fill Goal
Getter Orders.
Increase the number of cookies ordered with the initial order!
Booth sales boxes count toward the number of cookies sold and can help troops
earn their Poppin’ Paisley Bandanas. These boxes also bring you closer to reaching
your troop and Service Unit goals.
Earn more in troop proceeds!
For every 20 cases ordered on the initial order troops receive a
$20.00 bonus. Troops having multiple booth sales can order more
and earn more. Order 40 cases earn $40.00!
Have cookies available and skip the cupboard!
It’s great to have cookies on hand to fill additional orders. Troops
choose the varieties of cookies they would like, so make sure to
order the most popular varieties to keep customers satisfied.
Booth Sale Bonus cookies may not be returned to a Cookie Cupboard.
eBudde
General Information
eBudde is the online system our council uses to
manage the Cookie Program.
In eBudde, Troop Cookie Managers will:
Enter/update troop contact information and level
Enter cookie orders
Order recognitions
Record girl payments
Enter booth sale information
Select cookie pick up time for Delivery Weekend
Record troop payments to the council
Assign boxes to girls
Review “DOC Orders by Girl” Report
Initial Order eBudde Instructions will be available online and
from your Service Unit Cookie Manager in January.
https://ebudde.littlebrownie.com
eBudde
Updates for 2016
Password Update
All eBudde users will use 3185@RahRah when they sign in for the first time this
season. eBudde will require you to create a unique password after you log in.
Girls Listed in eBudde
Our council is uploading girl names and ID number into eBudde. All girls that have
been entered into our membership database will be listed for the Troop Cookie
Manager. Please do not change or delete these entries as they link
each girl to Digital Cookie 2.0. When names or IDs are changed eBudde
and Digital Cookie cannot communicate and neither the troop nor the girl can
automatically receive credit for online orders.
eBudde Assigned ID Numbers
If a girl is not listed in eBudde she can be added by the Troop Cookie Manager.
She will be assigned an ID number by eBudde. Once assigned please do
not change this ID number. It will look different than the other numbers
assigned in the troop; that is okay.
eBudde
Submitting the Initial Order
eBudde Initial Order Checklist for Troops







Update all troop contact information
Enter any girls who are not listed
Enter orders (in boxes) under each girl’s name*
Enter booth sale order (in cases) under the Booth line
Submit Initial Order
Select a time to pick up your Initial Order
Order Initial Order Recognitions
The deadline to complete all items on this checklist
is 11:59 p.m. on February 5, 2016.
Only troops who list boxes by girl can receive Initial
Order Recognitions and the Booth Sale Bonus.
Cookie Delivery
The Most Exciting Weekend of the Year!
Cookies will be delivered to multiple sites the weekend of February 27 and 28,
2016. Each Service Unit will be assigned a date, location, and timeframe
for their troops to pick up.
Troop Cookie Managers will reserve a time to pick up their cookies when they
submit their Initial Order in eBudde.
Please make sure that two adults are available to pick up cookies during your
selected timeslot: one adult to drive the vehicle and one adult to count the number
of cases as they are loaded.
If more than one vehicle is needed to transport the order all drivers must be made
aware of where they are going and when.
All vehicles must be present before joining the line.
Cookie Delivery Sites are always in need of volunteers!
Please consider joining us for the day or putting us in contact with groups in your
community who may be interesting helping.
Cookie Booths and Cupboards
Cookie Booths
Cookie Booths can be held from February 27-March 27, 2016
All troops and individual girls may hold booth sales.
Booths are a great place for girls to market the Cookies for Heroes
Program and interact with new customers.
Boxes sold at cookie booths count toward recognitions and total sales!
Cookie Cupboards
Cupboards are volunteer run and will be open in March 2016
Volunteers may pick up boxes of cookies for Booth Sales and Goal Getter Sales
A full list of Council Cookie Cupboards will be available in February 2016
TOP Troop Recognition
Troops will earn an additional 5¢ per box in council store credit and be recognized
as a TOP Troop when they meet these requirements:
T Troops average 125 boxes per girl selling.
O Troop’s payment is made ONLINE and ON TIME. Payment for ALL COOKIES
PICKED UP PRIOR to MARCH 16 is due on March 18, 2016.
P Turn paperwork in on time. Complete all entries into eBudde, hand in online
payment confirmations and TOP Troop Recognition forms to the Service Unit
Cookie Manager by March 31, 2016.
All TOP Troop Recognition certificates must be redeemed by September 19, 2016
Cookie Calculations
A troop of 10 girls would need to sell 1,250 boxes
of cookies and meet the deadline/paperwork
requirements to earn TOP Troop.
That means they would earn $937.50 in troop
proceeds plus $62.50 in TOP Troop Credit
for a total of $1,000.00!
Final Girl Recognition
Girl Recognitions and Cookie Credits are based on the total number
of boxes girls sell throughout the Cookie Program.
These include all boxes sold on the Initial Order, as Goal Getter sales, at Booth
Sales, through Digital Cookie 2.0. and in support of the Cookie for Heroes Program.
When girls sell 150 boxes
of cookies they receive these
great recognitions plus a
$10 Cookie Credit, and
help the troop to earn the
TOP Troop Recognition!
All recognitions are pictured on the back of the Initial Order Card.
Troop Finances
General Information
• Payment for cookies by customers should be made
when they receive the cookies. However, payment for
any Cookies for Heroes or local Gift of Caring cookies
should be paid for at the time they are ordered by the
customer.
• Troops are financially responsible for any cookies that
they order on the initial order, those picked up to fill
Goal Getter orders, and all cookies sold at booth
sales.
• Payment for cookies purchased through Digital
Cookie will be automatically recorded in eBudde both
for the girl and the troop.
• eBudde will automatically calculate the troop’s
proceeds and the amount due to the council.
Troop Finances
Payment Information
• Banking through Webster Bank’s online banking system
(accessible at gsofct.org) is the preferred method of payment to Council.
• There is a new link and procedure for paying online. The system no longer
requires a username and password but the troop bank account and routing
number needs to be entered.
• Bank carefully: overpayments of $10.00 or less will not be refunded.
• All deposits into the Council account must be recorded in eBudde.
• Troops must provide online payment confirmations or validated deposit ticket
with the final paperwork to the Service Unit Cookie Manager
• Payments must be made on or before the due dates:
• March 18: Payment due for all cookies ordered with the Initial Order and all
boxes obtained from cupboards through March 16
• March 31: Deadline for final deposits for Goal Getter Orders and booth
sales.
• If a family has not paid for their Girl Scout’s cookies by the payment deadline
the troop should not cover their payment. Contact your SU Cookie Manager
if you are having trouble collecting funds from a family.
Next Steps
Review the Cookie Program Materials
Look through the materials for the girls as well as the Cookie Program Guide.
Make sure you have the correct number of items for the girls in your troop.
Schedule Your Troop’s Cookie Meeting
Set a date with the Troop Leader and share it with your troop’s families
Log In to eBudde
eBudde will be open for troops on December 20. You can log in then to updates
your troop’s information and familiarize yourself with the site.
Check Your Email
Issues of The Cookie Recipe will begin arriving in your in-box in December. These
emails offer timely information to guide you through the Cookie Program. The links
to all electronic resources will also be listed in these emails as they are posted on
the Cookie Connection.
Contact Us With Questions
Please let your Service Unit Cookie Manager or the Product Sales team know how
we can help or if you would like to review the Cookie Program information.
Thank You!