Girl-Led Cookie
Rallies!
Why hold a rally??
Educates Scouts through peer engagement
Helps New Leaders understand the
Cookie program(5 Skills for Girls)
Fun way to Celebrate the Cookie Sale
Preview of Girl Rewards & Cookie Line-up
Service unit bonus $$
Research show that attendees of rallies
have higher sales
How to start:
Watch Webinar Cookie Rally Training Thursday, November 12, 2015 , 10:00am
Forms PS-05 Budget and MEP, PS-24 Activity Registration, Flyer, Training and Rally bonus form, etc.
Theme Birthday party, Milk and cookies jammie jam
Venue, date and time Gym, cafeteria? Saturday afternoon?
Cost involved what s your budget? Will it cover crafts, patches, snacks, venue?
Deadlines Set a date for registration for the event to be CLOSED
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Five skills for girls
Goal Setting
Decision Making
Money Management
People Skills
Business Ethics
Agenda
Allow:
30-45 minutes for set up
20-30 minutes for check in and welcome
15-20 minutes for group activities
10 minutes for each station
20-30 minutes for food
20-30 minutes for clean up
Different Styles
 Group Rotation Style
(Grouped into cookie named groups, rotated around
6 stations)
 Troop table style
(troops sat together and visited each station table,
bringing crafts to their table to work on)
 Recommended-Girl Led Rally (courtesy of Troop
634, 10 stations, games, skits; they had it all)
Have troops share the load!!
Troop
Troops
ALL
The programming
SHARE
The programming
Programming areas:
Goal Setting
Product Knowledge
Gift of Caring
Booth Etiquette
Technology
Marketing
Selling Skills
 Financial Literacy
Safe Selling Tips
Cookie tasting &
 Check in table
incentive table
Check-In Table
Have a troop run the check in table by
handing out the “passports”, drawing
tickets, and having someone to keep the
Scouts in line patient. Maybe they can
teach them a cheer or song!
Goal Setting
Make use of the hundreds of craft ideas
that your troop, Pinterest, or
Lil’ Brownie Bakers have available.
Technology
Have a cute photo booth
set up for Scouts to take
photos! Focus on Online Etiquette with tips
on how to market safely online. Have a
Digital Cookie handout for Scouts to bring
home to parents.
Selling Skills
Encourage the girls to role play
to practice interacting with their customers.
The more they practice, the more confidence
they will gain. Have “customers” ask them
questions about cookie ingredients.
Product Knowledge
Have fun crafts or activities to help
the Scouts learn the ingredients and
descriptive words for each cookie.
Booth Marketing
Give the girls an opportunity to
think about how they will
creatively market their booths.
Pass out Bling your Booth fliers.
Rewards Parade
This will give an opportunity to the
girls to see the rewards. This also
helps them with their goal setting!
Other Programming Areas
Gift of Caring Explain why and how the donations are
important
Safe Selling Safety in selling online
and in person
Financial Literacy Making change, filling out bank
deposits, counting money
Service Unit
Bonus $$
Training! Training! Training for YOU and
each Troop Product Manager in your unit
Host a Cookie Rally for your Service Unit that
has 5 Skills for Girls, Gift of Caring, and Digital Cookies.
Get the Service Unit Bonus form turned in to
council.
Some helpful tips:
Recruit one troop per station. Larger troops can
have 2 stations. The will run the station during the event.
Use the Sample Incentives from the previous year for a
couple of drawing prizes.
Have the check in table give out a passport
encouraging the troops to visit every station.
Some helpful tips:
Call council for cookie samples. They base how many boxes
receive on how many attendees you have.
This is a troop event. Safety Activity Checkpoints need to be
observed.
Have a “hang out” area for those Scouts who run through
the stations quicker than others. Offer them a cookie picture to
color!
Some helpful tips:
Jan. 17th is Remembrance Day. Have a Moment of Silence
to honor Juliette Gordon Lowe’s passing.
Pinterest! Lil’ Brownie Bakers! They have the best ideas for
crafts for the stations!
Have a microphone and background music. After all, it is a
party!
Not all troops will be able to attend. Offer to
order them some Kickoff Patches with your Fun
Patch order. They can get together with another
troop or two, holding their own “Mini Rally”.