The Opportunity
• PSGFIF provides investors access to the
franchise sector by removing the traditional
barriers of entry such as,
Ability to locate and evaluate the franchise
opportunities
Required Industry knowledge and contacts
Large amounts of capital
Operational know how and responsibility
Franchise Industry Facts
• Franchise businesses account for $802 billion in
direct US sales
• Franchise businesses generate $2.1 trillion
dollars to the GDP and 9% of the all private sector
economic output
• 40.9% of all retail sales are derived from franchise
businesses
• 97% of franchise companies were still in business
after 5 years of operations
• $17.4 million People are employed from business
related to franchisees
Rosenberg Center Franchise 50 Index
The Offering
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Issuer- Playbook Solutions Group Franchise Income Fund, LLC
Manager- Playbook Solutions Group Advisors, LLC
Reg D Private Placement Offering
Minimum/Maximum $1 Million/$50 Million
Investor return:
 7.5% preferred annualized return paid monthly
 50% of the net profit realized from PSGFIF Venture Capital
Investments
• Accredited investors only
• Minimum subscription of one unit in the principal amount of $100,000
• IRA and Retirement account suitable
Fund Objectives
The primary purpose of PSGFIF is to purchase existing, operating
franchised businesses subject to long-term franchise agreements with
nationally-recognized franchisors that generate sustained and current
positive cash flow ("Income Portfolio Investments").
The Company also will seek, as part of its investment strategy, to invest a
portion of its capital to develop and expand business concepts with the
potential for franchising ("Venture Capital Portfolio Investments“).
Targeted Franchise Services
• Consumer Necessity Franchises that provide consumers with
products or services that are integrated into their everyday
life, such as:
 Restaurants
• Fast Food/ Quick Service Restaurant
• Fast Casual
• Full Service
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Mail and Business/Document service centers
Elder care
Cellular Phone
Fitness and Health
Hotels and Motels
Sample Target Acquisitions
Example Subway Franchise Unit P&L
Economic Summary
Gross Sales
$489,403
Percentage of Gross Sales
Less Total Cost of Goods Sold
$159,797
32.70%
Gross Profit
$329,606
67.30%
Less Total Operating Expenses
$257,117
52.50%
$72,489
14.80%
Net Operating Income
The following is an example of a Subway Franchise unit profit and loss statement. This is intended merely as an example of one specific type of
franchise that the Company may target for investment. Actual results of the company may vary materially from this example.
Complete Profit and Loss Statement see Exhibit B of Subscription Agreement
Example Subway Franchise Unit P&L
Economic Summary (continued)
Franchise Unit Value (5X NOI)
$362,445
Total Purchase Price (Including Closing Costs)
$380,000 (approx.)
Net Operating Income
$72,489
First Year Return
19.1%
Investor Benefits
•
SECURITY: Ownership of the Franchise as well as the Franchise Agreement with
the Franchisor will be held in the name of PSGFIF. Each operating Franchise will
also have tangible assets which will be owned by PSGFIF as well.
•
CURRENT INCOME: PSGFIF will be primarily purchasing existing operating
franchises with sustained as well as current positive cash flow. Investors will
receive a Preferred 7.50% annualized return distributed monthly.
•
POTENTIAL CAPITAL APPRECIATION: The PSGFIF will invest a portion of its capital
to develop and expand new franchise concepts on an equity ownership basis.
Investors will receive a 7.50% Preferred Return plus a 50% Return of any profits
from the aforementioned.
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PORTFOLIO DIVERSIFICATION: Owning operating established Franchises may
diversify your investment portfolio, as they have demonstrated a long term low
correlation with traditional asset classes such as stock and bonds.
Management Team Overview
RICK ARRAS
Over 30 years’ experience in the restaurant industry in executive
leadership roles for some of the country’s leading restaurant brands.
Graduate of United States Military Academy at West Point
Rick’s career highlights in leading restaurant companies from 350 to
900 plus locations include:
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President and CEO of Boston Market Corporation (Sun Capital
Partners) President and CEO of Shoney’s Restaurants
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President and COO of Cracker Barrel Old Country Store
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President and Chief Operating Officer of Perkins Restaurants.
JIM HANSEN
Jim has been in the franchising world for over 40 years and brings
the unique perspectives from both the franchisor and franchisee
sides of the business.
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38 years with Subway, the worlds largest franchisor.
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CEO of the Subway franchisee advertising association. Where
he oversaw an annual budget of over 500 million dollars.
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Franchise owner of both Subway and Seniors Helping Seniors.
Management Team Overview
RON WEINSTOCK
43 years of successfully launching, building, and revitalizing
national and regional brands has positioned him as a business and
marketing leader in industries that include restaurant, financial,
health, entertainment, and retailing.
Some of Ron’s strategic consulting and sales generating experiences
includes franchisor /franchises systems like:
• McDonald’s, Pizza Hut, Perkin’s Family Restaurants, Huddle
House, UPS, Boston Market
• Corporate positions including Yum Brands (Pizza Hut).
BOB SIMPSON
Bob brings 27 years of extensive business, real estate, franchising,
and retail operations experience. He has work/consulted for some
of the world’s most recognizable brands like:
• Director of Growth & Development Sports Authority (14 Yrs)
• T-Mobile
• SUBWAY
• Burger King
• Church’s Chicken
• Pizza Hut (Yum Brands)
Management Team Overview
SUSAN WEISMAN, CFO
Susan is a certified public accountant. Over 30 years of experience
providing financial and consulting services to small and midsized
companies.
Acting Chief financial officer and controller:
• Bank Atlantic Bancorp
• Levitt Homes
• Ryan Beck Securities
• Coach Industries
• CU Business Capital
STEVE LEVENSON, FOUNDER
Steve has 37 years diversified business experience focusing
on real estate, investments, and finance. He has raised
over $500 Million in investment capital.
Reasons to Consider Investing
• Franchise sector is a unique asset class not readily available
to investors
• Portfolio Diversification
• Investments/Acquisitions in some or the most recognizable
brands in the world
• Investors receive both:
 7.5% preferred annualized return paid monthly
 50% of the net profit realized from PSGFIF Venture
Capital Investments
• Experienced management team with “Skin in the game”
Additional Information
Schedule a Personal Strategy Session
CALL OUR OFFICE
(561) 693-0810
OR REGISTER AT
www.PSGFIF.com
Playbook Solutions Group Franchise Income Fund, LLC
205 Worth Avenue Suite 111
Palm Beach, FL 33480
Disclaimer
This Offering contains forward-looking statements. Such forward-looking statements are generally
accompanied by words such as “intends”, “projects”, strategies”, “believes”, “anticipates" , "plans”, and
similar terms that convey the uncertainty of future events or outcomes. The forward-looking statements
contain herein are subject to certain risks and uncertainties that could cause actual results to differ
materially from those reflected in the forward-looking statements. Factors that might cause such a
difference include, but are not limited to, dependence on the services of the current officers and
directors of the company, the competitiveness of the industry, the regulatory client of the industry, the
possibility that the Company may need additional funding precipitating dilution of ownership, no
assurance that the Company services will be competitive, and the general economic climate may affect
future results of the Company. Readers are cautioned not to place undue reliance on these forwardlooking statements, which reflect management’s analysis only as of the date hereof.
The Company undertakes no obligation to publicly revise these forward-looking statements to reflect
events or circumstances that arise after the date hereof.
Accredited Investors must read the Subscription Agreement and associated Exhibits, including Risk
Factors and Conflicts of Interest. Prospective investors should carefully consider the risks
involved and consult with independent qualified sources of investment and tax advice. This investment
is intended only for persons who can afford to lose all of their investment. Potential risks
include but are not limited to the partial or complete loss of investment, long term illiquid investment,
and non transferable, development stage fund with no operating history.