*
WebSite Store Front
& “The Pitch”
Presented by Sheryl Nolen, CEA 4-H
WebEx Houston4HCEO5 November9, 2015
* Career & Entrepreneur Options (CEO)
* Learn about running a business
* Tapping into your talents
* Work hard and make money
* Grow your creative genius
* Presentation and communication skills
* Trade Show exhibit and contest
* A chance to dream BIG
*
* Potential Customer Base
* Store that never closes
* Cost effective
* Low overhead cost
* Customer base
* Networking opportunities
* Adaptable
*
http://smallbusiness.chron.com/advantages-using-internet-business-320.html
* E-Commerce used to sell products
and services Example Ebay,
Amazon
* Lead Generator- used to secure
contact information with the
business owner to follow up and
make contact
* Establishing Credentials- used to
provide information on your
business like an online brochure.
*
* Visually appealing
* Well organized- Tabs
* Easy to navigate- linked
* Not too much text
* Good graphics
* Mission Statement
* Friends- Network of partners
*
http://www.hahdogwalking.com/
* Webhttp://www.1stwebdesig
ner.com/build-a-blogguide/site Domain should
contain your business name
* Domain names are important
for Google search
* Easy to pronounce and
remember
* Unique
* Always contain .COM
*
http://fitsmallbusiness.com/small-business-website/
* Homepage
* Products & Services
* Testimonials
* About Us
* Contact Us
* Shop on line
* Location map or service
area
*
http://bizkids.com/clip/direct-ed-the-4-ps-of-marketing
* Do it yourself –use logo
wizard GraphicSprings
* Represents your thing
* Good in black & white
* Check to make sure it is
unique
Examples : Fiverr.com – site matches you to all kinds of project providers
some for as little as $5.00 Or 99Designs.com price range $299 to $799
*
* Use website builder/WordPress
* Avoid Flash
* Mobile site for smartphone world
* Do it Yourself –Create Your Own
*
http://www.smplanet.com
/teaching/webpage
* Build a Blog
* Facebook
* Twitter
* Calendar
* Pictures
* Customer testimonials
* Special recognition
* Philanthropy
*
http://www.1stwebdesigner.com/build-a-blog-guide/
http://stayathomemoms.about.com/od/activitiesandfun/a/howto-create-a-website.htm
*
Real World- Executive
Summary
* Keep it Simple
* Introduction with scenario
* Basic Question and Answer
* Visual Exhibit
* Product Sample
*
https://sp.yimg.com/ib/th?id=WN.N7Vae
OlvoI%2f26Te2zeEUzA&pid=15.1
http://teachingkidsbusin
ess.com/index.htm
* Keep it Simple
* Introduction with scenario
* Basic Question and Answer
* Visual Exhibit
* Never guess –Confidence
* Excite investors
* Product Sample
*
http://teachingkidsbusin
ess.com/index.htm
* Problem
* Solution
* Target market/customer
* Competition
* Team
* Financial Summary
* Milestones
You are pitching what your product or service will do for investors
*
http://www.entrepreneur.com/article/201826
The Hook- main point or heart grabber
Brief description of product/service
Brief market description with opportunity
Brief description of competition
How you are different from other solutions
How you will make money - biz model
Partnerships and alliances
Sales and distribution plan
The experience of the team, board, etc.
Five year financial forecast with milestones
Investment request with ROI expectation
*
http://www.powershow.com/view/3ae68dNmMyN/The_Business_Plan_Pitch_powerpoint_ppt_presentation
 Hook – statement or question that immediately
piques interest of recipient
 Passion – if you are not excited about your
business, no one else will be either
 Request – Ask recipient for permission to call, a
referral to others, or feedback
 Short – assume you have less than a minute,
and sometimes only time for a few sentences
http://www.powershow.com/view/3ae68dNmMyN/The_Business_Plan_Pitch_powerpoint_ppt_presentation
*
Pro Forma Profit and Loss
2016
2017
2018
$1125.00
$1687.50
$2531.25
Raw materials $125.00
$187.50
$281.25
Payroll
$500.00
$750.00
$1,125.00
Marketing
$50
$50
$50
Fairs
$250
$350
$500
Total
Operating
Expenses
Profit
Before
Taxes
Taxes
(.0825%)
Profits
$925
$1337.50
$1956.25
200
350
574.75
92.81
139.22
208.83
107.19
210.78
365.92
Net
Profit/Sales
10%
12%
14%
Sales
Expenses
*
*
iv)
We are going to use the simplified recipe like what we used
last night and like
http://swiftcraftymonkey.blogspot.com/2010/07/back-tobasics-bath-bombs.ht
ml and experiment with small molds instead of the eggs. The
small molds, made out of silicone, might be more forgiving
and easier to take out. We will use Olbas
*
ii)
The batch inside the small eggs also cracked. The
bombs are still stuck inside of the plastic egg.
Some of the plastic eggs broke, we think from
expansion of the bombs. Maybe the citric acid is
reacting with the baking soda very slowly.
*
• Tell the story of how your
business ideas developed
• Your background
• Business Plan
• Market Research
• Financial Plan
• Marketing strategy
• Logo Designs
• Product Development
• Show your notes as you went
through the process of
making decisions
• Pictures and captions
*
*
Compile your Business Portfolio
Write a script for your Business
Pitch
* Submit your Application for
Houston CEO Trade Show and
Minnow Tank by November 20th
Last WebEx November 16- 6:30pm
Be ready to Pitch your Business!
*