Channel Change Agents @jmcbain in/jaymcbain Jay McBain Co-Founder Before we get started… LET’S PREDICT THE FUTURE Before we get started… LET’S PREDICT THE FUTURE Before we get started… LET’S PREDICT THE FUTURE “The future is never as fast or radical as we predict” Gartner Identifies the Top 10 Strategic Technology Trends for 2014 Mobile Device Diversity and Management “The unexpected consequence of bring your own device (BYOD) programs is a doubling or even tripling of the size of the mobile workforce. This is placing tremendous strain on IT and Finance organizations.” Mobile Device Diversity and Management Mobile Apps and Applications “Apps will continue to grow while applications will begin to shrink. Apps are smaller, and more targeted, while a larger application is more comprehensive.” Mobile Apps and Applications 3 “The problem is that most enterprises and technology vendors have yet to explore the possibilities of an expanded internet and are not operationally or organizationally ready.” 3 Manage | Monetize | Operate | Extend 4 “Hybrid cloud services can be composed in many ways, varying from relatively static to very dynamic. Managing this composition will the role of cloud service broker (CSB), which handles aggregation, integration and customization of services.” Cloud / Client Architecture “The increasingly complex demands of mobile users will drive apps to demand increasing amounts of server-side computing and storage capacity.” Cloud / Client Architecture 6 The Era of Personal Cloud “Users will use a collection of devices, with the PC remaining one of many options, but no one device will be the primary hub. Rather, the personal cloud will take on that role.” 6 The Era of Personal Cloud Software Defined Anything “Momentum for improved standards for infrastructure programmability and data center interoperability driven by automation inherent to cloud computing, DevOps and fast infrastructure provisioning.” Software Defined Anything Web-Scale IT “Large cloud services providers such as Amazon, Google, Facebook, etc., are re-inventing the way IT in which IT services can be delivered. Their capabilities go beyond scale in terms of sheer size to also include scale as it pertains to speed and agility.” Web-Scale IT 9 The smart machine era will blossom with a proliferation of contextually aware, intelligent personal assistants, smart advisors, advanced global industrial systems and public availability of early examples of autonomous vehicles.” 9 3-D Printing Worldwide shipments of 3D printers are expected to grow 75 percent in 2014 followed by a near doubling of unit shipments in 2015. 3-D Printing Just the Facts Where are we now? How Did We Get Here? MATURITY OF CLOUD PERVASIVE COMPUTING MILLENIALS UBIQUITOUS CONNECTIVITY The NEW Normal COST OF CLIENT/ SERVER GROWTH OF VIRTUALIZATION Internet of EVERYTHING ~10 devices per person ~3 devices per person By 2020, there will be 31 billion devices connected across 4 billion people IPv6 Protocol 340,282,366,920,938,463,463,374,607,431,768,211,456 possible internet addresses That’s 100 devices for every atom on the face of the earth WIFI Basketball Consumerization will be fun to watch – but NOT where the money is WIFI Toothbrush Yes, this is happening (but not why you think) Where Are Channel Opportunities? 8 Opportunities to Spot in your Home Town 1 Connected Advertising and Marketing 2 Smart Factories 3 Intelligent Traffic Management 4 Parking Space Management 5 Waste Management Systems 6 Smart Electricity Grids 7 Smart Water Systems 8 Smart Warehouses Update on Just the Facts 85% of workers bring work home 87% of workers travel 84% use a smartphone for work BYOD is not coming 32% …it is here Only of companies have a formal mobility policy in place Where are we now? Source: Top Customer Fears (Opportunities) % of SMB respondents 1. Accidental loss of devices with sensitive data 2. Threats from mobile viruses and malware 3. Access to mobile apps by unauthorized users 4. Lack of Strong Authentication standards 5. Inability to manage mobile devices 6. Configurations don’t comply with policy 7. Lack of VPN software/compatibility to enterprise 68% 49% 35% 31% 31% 29% 27% Source: Healthcare is the fastest growing industry 85% of doctors own a smartphone, 56% use it in clinical practice Pharmaceuticals, Manufacturing and Retail are also HOT Where are the opportunities? Field Mobility Organizations are laggards Source: Just the Facts 48% Downloading unauthorized apps serious concern by of respondents Source: What is BYOA? 900,000+ APPS 1,000,000+ APPS 100,000+ APPS 100,000+ APPS Where are we now? BYOD: OPPORTUNITY 1 Risk Assessment/Opportunity What can you do that protects your customer and that they are comfortable with vs. what is good for their employee? 3 Key Focus Areas: 1. Information protection: Determine information that is and is not deemed “cleared” for consumption on mobile devices either due to its sensitivity or due to the compliance burdens associated with handling it. 2. User sensitivity: Creating a profile of at-risk users and the security required for their access to critical information. 3. System risk: Take advantage of features such as on-device encryption, the use of VPNs and multi-factor authentication provides a line of safety between users, their devices and the back-end. Tiered information access. Source: BYOD: OPPORTUNITY 2 Create a Mobility Policy/Deploy Questions to consider: How are you going to protect the data? How are employees going to log in? What devices are you going to allow on the network? What employee security mandates are you going to impose? Are you going to allow Personal Identifiable Information (PII) or Protected Health Information (PHI) on the devices? What are data compliance/privacy requirements for your customers industry? (ie. Privacy Act, PIPA (AB), HIPAA, GLBA, PCI, SOC, etc.) Source: BYOD: OPPORTUNITY 3 Mobile Device Management Over a hundred choices …and counting BYOD: OPPORTUNITY 4 Infrastructure and Support 1. 2. 3. 4. 5. 6. 7. 8. WLAN Coverage/Performance Employee Support/Helpdesk Device Provisioning Line of Business Consulting Device Hot Spare programs Audio/Video Upgrades Mobile Printing/Document Management Building/Electrical Upgrades BYOD: OPPORTUNITY 5 Strategy and Integration Manage Business-to-Employee and Business-to-Customer environments. Define Social goals, business goals, financial goals, and risk management goals. Surfacing and managing APIs to access enterprise information and systems. Integration with third-party applications and partners in the valuestream. App Store delivery and management. Opportunity for Channel Triple Play Current Channel Specialties “Triple Play” Source: What are some other Channel Opportunities? Opportunity #1 100,000 vendors driven by new mobile cloud economy, compete for your attention Opportunity #2 Logical data warehouses bringing together information from multiple sources on demand will replace the single data warehouse model. BIG DATA is driven from smaller channel solutions Opportunity #3 The Channel WILL sell hardware Not smartphones, tablets, basketballs or toothbrushes…but instead, In-Memory Computing, Extreme Low-Energy Servers, Cloud-enablement and security devices, and tons of infrastructure. Opportunity #4 Managing security, compliance, data portability, fragmentation and device support drives: channel opportunity Channel Change Agents @jmcbain in/jaymcbain Jay McBain Co-Founder