A Pictorial Story
In the beginning…there was radio!
•Before there was TV…there was just radio.
•Very different than today’s radio
•Mostly entire shows…like a TV show
•Entertainment for most people
•Family affair
•Considered the inventor of TV
•Farmer/inventor
•He is credited with using a
tube that scanned electrons
which made of millions of dots
which in turned made a picture.
1940’s &
1950’s
Amber Wingo
Kelby Nichols
PM class
Amber Wingo and Kelby Nichols
PM
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The first telecast was introduced at the 1939
World’s Fair. It was a speech by Franklin D.
Roosevelt.
The first live TV show with an audience was
Truth or Consequences, which aired on NBC TV
in 1941.
•The first TVs were black & white
•Only 15 hrs/week of shows
•News was read from a script
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While TV did not begin in
Almost stopped during WWII,
but became very popular after war
because people had money!
This is the
First Color
TV. It was
$895 dollars
which is
over $7,000
today's
money
•TV really took off in the 1950’s
•Still only 4 to 5 channels to watch
•Programming in afternoon & evenings
•1st color TV came out in 1954
•TV shows represented the culture
First show that ever showed a toilet on TV
First
cartoon
series that
appealed
to adults
and
children
Laws in the
1940’s & 1950’s
•FCC created in 1934
(Federal Communications
Commission)
.
• There was a need for
regulation. Stations
now had to have a
license to operate.
•Set the laws for all
media. Still in operation
today.
FCC
assigned TV
stations.
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Like all federal agencies, the Department of
Justice (DOJ) generally is required under the
Freedom of Information Act (FOIA) to disclose
records requested in writing by any person.
However, agencies may withhold information
pursuant to nine exemptions and three
exclusions contained in the statute.
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First Satellite Live TV Transmission
The Edge of Night became TV’s First 30 minute
soap opera
First Audio Cassette
Invention of the Videodisc
First form of internet
VCR invented
Neil Armstrong becomes first man to walk on
the moon
The Andy Griffith Show
Walt Disney’s Wonderful World of Color
Lassie
Candid Camera
Bewitched
The Beverley Hillbillies
Batman
1970’s
•Lots and lots of laws
•Limits how many stations a
company can own
•Imposed fines for improper
language

FCC v Pacifica (FCC v George Carlin)

Supreme Court rules 5-4 (Stevens, Burger,
Rehnquist, Blackmun, Powell ) in favor of FCC.
Dissenting justices: Brennan, Stewart, White and
Marshall. Court basically says "S**t, piss, f**k, c**t,
c**ksucker, motherf**ker and tits" are "indecent," and
the FCC can ban them from radio & TV during hours
when children might hear them.
http://www.youtube.com/watch?v=FHW_SdxOarM (7 Dirty Words)
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Televisions in the 1970s had a variety of price
ranges, and the more expensive ones were in color.
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Black and White Tabletop range: $65-$154
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Black and White Console range: $230-$260
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Color Tabletop: $260-$590
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Color Console: $360-$850
Still want to buy a TV???
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1975- Home Box Office, or HBO, the first commercial
cable network, is transmitted by Time, inc.
1974- Western Union launches the first
communications satellite, Westar.
1978- Satellite distribution for television begins.
1977- More than 75% of TV equipped homes are able
to receive color TV.
Most Cameras were priced
around $20k - $55k
Television Zenith, 25“
color $599
•1971 – 1st VCR
•War between VHS & Beta
•Consumers didn’t like Beta so VHS
won. The professional world went on to
use Beta for years…still being used. It is
the better tape format.
ESPN reached 57 million households, making it the
most successful basic cable channel show.
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http://www.youtube.com/watch?v=R3yq2wSSXpE (World
Cup)
http://www.youtube.com/watch?v=UQ7dUlRUJIM
(Legendary News Anchor Auditions for SportsCenter. )
•
•
•
Pushed the envelope
Changed types of shots
Originally…just about the music
The show Happy Days recovered from mediocre ratings after its
debut on January 15, 1974 and became one of the most popular
programs of the late 1970s. And it survived until mid-1984--an
astonishing ten and a half years. In 1980, the Smithsonian
Museum of American History honored the series' role in
America's popular-culture history by putting one of the Fonz's
leather jackets on display. "Happy Days" was set in the 1950s in
Milwaukee, the heart of middle-class America, and told the story
of the Cunningham family.
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Wheel of Fortune- hosted by Chuck Wollary and Susan Stafford.
Family Feud- 1976 debut hosted by Richard Dawson.
Hollywood Squares came out.
Jeopardy!- Art Fleming was the host, the game had some
differences form today’s game.
Make Me Laugh- Comedians take turns trying to make contestants
laugh.
The Newlywed Game- very popular.
The Price is Right- with Bob Barker in 1972.
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1970 featured Coca-Cola’s “I’d Like to Teach
the World to Sing”

Coca-Cola goes on to sell millions of records of the
non-commercial version of the popular jingle.
http://youtube.com
/watch?v=nEqKOB
M-oIo (Levi’s)
http://www.youtube.com/
watch?v=1Ll3O96FQN4
(Doritos)
http://youtube.com/w
atch?v=efYDRGVffN
Y (Pepsi)
Recognize these?
Surprisingly they were
around back in the 70’s.
Here are a few
commercials advertising
McDonalds, the delicious
Kool-aid, and the fun
family game Trouble.
- 1970 Dodge Charger
500 made a commercial
to advertise their product,
but the commercial was
banned for being to
provocative.
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Congress bans all cigarettes advertising on TV
& Radio Stations.
The broadcast business lost over $220 Millions
in advertising.
Created
By: Liza
Fonseca
Animations
By: Michael
Arthurs
Music By:
The atles
Edited
By:
Mercedee
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Launched in late 70’s but
really took off in the 80’s.
In the beginning…designed to
rebroadcast networks for
people that couldn’t get good
reception. Early 80’s MTV,
ESPN and CNN changed TV
as we know it today.
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The VCR market exploded
Movie Rental companies start
Film industry afraid people
would stop going to the
movies
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Tabletop TV – $500
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Betamax – $2495
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Camcorders took the
world by storm in the
1980s
Before the camcorder…
the VCR and camera
were 2 separate pieces
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1st HDTV
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Handheld Cameras
Cheers
The A-Team
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Soap Operas
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Music Videos
Wham! - Wake Me Up Before
You Go Go
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Talk Shows
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Family Comedies
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Prime Time Dramas
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Movies on TV
•
•
•
•
FCC decides to deregulate
TV
Congress and the FCC
expanded the number of
TV stations
Extended TV licenses to 5
years
Violence on TV grows as a
result of the deregulation
YouTube - Who Shot JR
•
•
Public demands that television be better
regulated, due to much more content being
released through cable
It won’t be until the mid-nineties when actions
are made to warn viewers of graphic and
suggestive content in television
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First BlockBuster
Cell phones get smaller
First lingerie commercial
with real women
CNN first 24 hour TV
program
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The FOX network
began
CNN was the first
channel to offer 24 hour
new coverage
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Home Shopping
Network begins
INVENTIONS:
HD broadcasting
Kodak’s Photo
CDs
Digital Cameras
•The first reality TV show was “The Real World”
•Cops (an early form of the reality TV show) aired in the 1990s as well
Study shows that children
between the ages of 2 -17
watch 3 to 4 hours of
television daily.
Over 60 percent of those
programs contain some
form of violence.
YouTube - School Violence
School Shootings on TV
•Columbine
•Texas Tech
In 1996, the TV
industry decided to
display ratings of the
programs
V-Chip comes to give
parents control.
Didn’t really take off.
FCC thinking
of stepping in
and regulating
TV, again.
Hit Children’s Shows:
Barney, Arthur, Sesame
Street, Clifford the Big Red
Dog
YouTube - Sesame Street: Ocean
Emotion
TV Keeps Pushing the Envelope
•1st kiss between 2
Lesbians
On “Relativity”
(set bar for future)
•5 yrs later tons of
shows depict
homosexuality
The Simpsons
Seinfeld
Sex in the City
Fresh Prince
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Digital portable devices changing the way we
watch TV
DVR becomes popular
Advertisers working harder to audience
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FCC cracks down after the “Janet Jackson
wardrobe” malfunction during Super bowl.
CBS fined $550,000
FCC fines other stations for infractions
Most networks use 7 second
delay for live broadcasts
FCC Firm On Super
Bowl Indecency
Fine - CBS News
•Streaming Video
•Download video to ipods
•Watch shows on internet
•Almost all shows incorporate internet into show
•Public becomes part of the show
•DVR changes our viewing habits
•Streaming Video
•Download video to ipods
•Watch shows on internet
•Almost all shows incorporate internet into show
•Public becomes part of the show
•DVR comes alive
•Video on demand changes our TV viewing
•Advertisers work hard to get us to watch their ads
•HDTV comes alive
•Production world goes digital…tape is dying
•VHS dies…Blu Ray takes over
•Now there is 3-D TV!