How do we learn? What are the manners by which you learn as a student? How do we stimulate learning? 1. Rewards (operant conditioning) 2. Punishments 3. Classical conditioning II. CLASSICAL (Pavlovian) CONDITIONING The Office People (and animals) acquire certain behaviors through classical conditioning Learning process in which associations are made between an unconditioned stimulus and a neutral stimulus to get a conditioned response. STIMULI - Something that elicits a response. NEUTRAL STIMULUS: Initially does not elicit a response. UNCONDITIONED elicits a predictable response w/o training. UNCONDITIONED STIMULUS (UCS): RESPONSE (UCR): automatic or natural reaction to a stimulus w/o training CONDITIONED STIMULUS (CS): elicits a response due to being paired with an UCS. CONDITIONED RESPONSE (CR): the learned reaction to a CS Classical Conditioning - Ivan Pavlov A. Pavlov’s Dogs Experiment (US) Unconditioned Stimulus (UR) Unconditioned Response - (NS) Neutral Stimulus (CS) Conditioned Stimulus (CR) Conditioned Response - ELECTRIC CAN OPENER / CATS UCS UCR CS CR Moooo!