JOB DESCRIPTION
POST:
International Development Officer (2 posts)
POST REF:
INT/29
TENURE:
One permanent and one temporary to cover
maternity leave
DEPARTMENT:
YSJ International
GRADE:
6
HOURS:
37 hours per week
MANAGED BY:
Director, International Development
SUPERVISORY RESPONSIBILITY:
None
INTERNAL RELATIONSHIPS:
Marketing
Admissions
Faculties
Overseas Offices
EXTERNAL RELATIONSHIPS:
Education Agents
Prospective international students
British Council
Institutional Partners
English UK
International Agencies
British Embassies (specifically student visa
managers)
UKBA
OVERALL PURPOSE OF THE POST
To support the University’s International Development Strategy, marketing the University
overseas; recruiting international students to the range of study opportunities at YSJU
including degree study, short courses, and English Language programmes; and promoting a
culture of internationalisation across the University by developing partnerships; identifying
opportunities for TNE, projects, exchanges and joint research on behalf of faculties.
MAIN TASKS
1.
Undertake market research for designated geographical areas and develop effective
recruitment plans to recruit students to targets, on the basis of research and working to
a specified budget.
International Development Officer
June 2014
2.
Provide specialist advice on market trends and developments, and support the
Director, International Development in the development and delivery of the University’s
international marketing and recruitment strategy.
3.
Undertake student recruitment visits overseas, representing the University at education
exhibitions and on private visits, in line with the international marketing strategy and
country/regional recruitment plans.
4.
Undertake visits to new and existing partner institutions to identify needs and
opportunities in line with Faculty agendas, and to develop joint projects, TNE
opportunities, staff and student exchanges, articulations and progression routes, and
bespoke short courses.
5.
Assist in the development of a network of agents and partners in key geographical
areas, acting as the key point of contact with them and working with them on
recruitment events during overseas visits.
6.
Deal with individual enquiries from partners, potential students and other groups,
offering a friendly and efficient service.
7.
Promote the reputation of York St John University in designated markets.
8.
Work with the University Marketing & Communications team to develop suitable
marketing materials, both printed and web-based, for YSJ International’s key markets,
providing specialist input on designated markets/publications.
9.
Maintain close contact with faculties, providing advice on market and partner needs in
relation to respective subject areas, creating new projects that support
internationalisation strategy, identifying study and work placement opportunities,
facilitating staff mobility and assisting in the organisation of international conferences.
10.
Liaise with British Embassies overseas, London-based Embassies and agents, Home
Office, and British Council to facilitate partnerships and student recruitment.
11.
Work with Heads of Programme and International Admissions Manager to ensure the
speedy and efficient processing of international applications, liaising with agents and
partners as required.
12.
Assist in planning and hosting visits from international partner institutions and agencies,
including familiarisation visits.
13.
Assist with the compilation of statistics and annual returns, including the Annual
Operating Plan and evaluative reports.
14.
Preparing and submitting bids for business development opportunities, and project
funding e.g. British Council.
15.
Promote international opportunities through YSJ Connect.
In addition
o
o
Any other duties as may reasonably be required
Ensure that the highest standards of professional performance are maintained
International Development Officer
June 2014
o
o
o
o
o
Promote equal opportunities in the work of the department to include a commitment to
the International Strategy of the University
Ensure compliance with relevant legislation and statutory codes of practice, as advised
Participate in the arrangements for performance review and appraisal
Ensure that professional skills are regularly updated through participation in training
and development activities
Ensure all University policies are implemented within the remit of this post
Health & Safety
Under the Health & Safety at Work Act 1974, whilst at work, members of staff must take
reasonable care for their own health and safety and that of any other person who may be
affected by their acts or omissions.
This is not a comprehensive definition of the post. Postholders are expected to undertake any work
that comes with the remit of the post’s main objective. This job description will be kept under review
and may be changed at any time subject to consultation with the postholder.
International Development Officer
June 2014
PERSON SPECIFICATION
POST TITLE:
International Development Officer
DEPARTMENT:
York St John International
The Person Specification focuses on the knowledge, skills, experience and qualifications
required to undertake the role effectively.
REQUIREMENTS
The postholder must be able to demonstrate:
ESSENTIAL (E)
DESIRABLE (D)
MEASURED BY:
A Application form
I
Interview
T/P Test/Presentation
E
A
E
A
D
A/I
Significant experience working in an international
environment
D
A
Marketing experience
E
A
Experience of creating innovative marketing materials in
tune with specific markets.
D
A
Understanding of how diversity issues may impact on
student needs.
D
A
Ability to think strategically and globally in order to
advise appropriately on country strategy and
international strategy generally.
D
I/T
Ability to assimilate a large amount of information
about a range of international markets and education
systems
E
A/I
D
A/I
E
I
EDUCATION/TRAINING
(Academic, vocational/professional and other training)
First degree or equivalent
KNOWLEDGE & EXPERIENCE
(e.g. report writing, office experience, Microsoft office)
Detailed knowledge of the University and its
programmes, or willingness to invest time in developing
such knowledge.
Knowledge of international education and potential
markets for YSJ products
SKILLS/ATTRIBUTES
(e.g. communication, interpersonal, decision-making, problem-solving,
team player, reliable)
Skills in market research and analysis
A strong commitment to teamwork and sharing of
information/contacts.
International Development Officer
June 2014
Strong social skills with the ability to establish and
develop personal links and partnerships.
E
I
Ability to identify and develop internationalisation
opportunities with designated Faculties and within
strategic partnerships.
E
I
Ability to represent the University overseas in a
professional and positive manner, using tact and
diplomacy and demonstrating cultural awareness.
E
A/I
Excellent communication skills (oral and written) and IT
skills
E
A/I/T
Ability to produce persuasive reports and proposals and
to deliver professional presentations, using Powerpoint,
as required, to Faculty, students and visitors.
E
A/T
E
A/I
Ability to function self-sufficiently overseas, amending
schedules and plans to exploit opportunities as they
arise.
E
A/I
Ability to provide a service that meets the needs of a
diverse range of students.
D
A
E
I
Highly organised with the ability to meet deadlines and
work effectively under pressure.
SPECIAL FEATURES
(e.g. Travel, CRB)
Willingness to undertake extensive overseas travel
independently, often for extended periods (up to 3
weeks). The postholder will be expected to spend
approximately 16 weeks of the year overseas.
International Development Officer
June 2014