University Of Newcastle:
Assessment Grades and Percentages
High Distinction (85-100%) Outstanding standard indicating comprehensive knowledge and
understanding of the relevant materials; demonstration of an outstanding level of academic ability;
mastery of skills (as identified in the assessment task); and achievement of all assessment
objectives
Distinction (75-84%) Excellent standard indicating a very high level of knowledge and
understanding of the relevant materials; demonstration of a very high level of academic ability;
sound development of skills (as identified in the assessment task); and achievement of all
assessment objectives
Credit (65-74%) Very Good standard indicating a high level of knowledge and understanding of
the relevant materials; demonstration of a high level of academic ability; reasonable development
of skills (as identified in the assessment task); and achievement of all assessment objectives
Pass (50-64%) Satisfactory standard indicating an adequate knowledge and understanding of the
relevant materials; demonstration of an adequate level of academic ability; satisfactory
development of skills (as identified in the assessment task); and achievement of most assessment
objectives
Fail (less than 50%) Unsatisfactory standard indicating an inadequate knowledge and
understanding of the relevant materials; insufficient evidence of academic ability; failure to
develop skills (as identified in the assessment task); and failure to achieve assessment objectives
Bachelor in Business Admin & Marketing, Year 2 (c)
Period:
Trimester 2, 2008
Duration:
5 May to 15 August 2008
Modules:
1. ACFI2005
2. ACFI2070
3. IRHR2270
4. MKTG2000
Finance
Business Finance (Financial Math)
Introduction to Human Resource Management
Consumer Behaviour
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
1
ACFI2005
Finance
GENERAL COURSE INFORMATION
Brief Course Description
This course provides students with an introduction to the Australian financial markets and an evaluation of
the institutions, instruments and participants involved in the industry. The markets to be evaluated include
the equity, bond, futures, and options markets. The course systematically reviews each of these financial
markets and examines the various institutional participants and the different types of financial instruments
offered.
Assumed Knowledge: Nil
Course Objectives / Learning Outcomes
On successful completion of this course, students will be able to: Have an overview of the Australian
financial system
1. Understand how securities are traded
2. Understand how securities are valued
3. Have knowledge of the operations of the equity, bond, futures and options markets
4. Use basic financial mathematics;
5. Identify the basic instruments of corporate funding
6. Have knowledge of futures and options markets
Course Content
Lectures will include, but may not be restricted to, the following topics:
1. An overview of the financial system
2. The share market and corporations
3. Corporations issuing equity in the share market
4. Investors in the share market
5. An examination of short-term debt
6. An examination of long-term debt
7. An introduction to interest rate determination
8. Futures markets and forward-rate agreements
9. Options markets
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
2
TOPIC AND LECTURE OUTLINE
1. Course Schedule
Topic
Overview of the Financial
System
Commercial Banks
Other (as applicable)
Reading: Viney Ch 1
Reading: Viney Ch 3
2/6/08
Non-Bank Financial
Institutions
Nature of Equity Markets
5
30/6/08
Issuing Equity
Reading: Viney Ch 5
6
1/7/08
Reading: Viney Ch 6
7
3/7/08
Investors in the Share
Market
Debt Market (Short Term)
8
4/7/08
Debt Market (Long Term)
Reading: Viney Ch 10
9
7/7/08
Quiz
10
8/7/08
Reading: Viney Ch 12 and Ch 13 (to p535)
11
10/7/08
12
11/7/08
Government Policy and
Interest Rates
Foreign Exchange
Markets
Futures Contracts
13
14/7/08
Options Contracts
Reading: Viney Ch 19
Lecture
1
Date
5/5/08
2
12/5/08
3
26/5/08
4
14
Exams
Reading: Viney Ch 2
Reading: Viney Ch 4
Reading: Viney Ch 9
Reading: Viney Ch 15
Reading: Viney Ch 18
STUVAC
11/8/08 – 15/8/08
ASSESSMENT DETAILS AND POLICIES
2. Types and Due Dates of Assessment
<<assessment_name>>
Assessment
Item
Assignment
Quiz
Final Exam
Related
Learning
Outcomes
1
2,3,4,5,6
All
Weighting
(%)
20%
30%
50%
Due
Date
27/6/08
7/7/08
11/08/08
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
Method of
Submission
In Class
Formal Exam
Returnable
(yes/no)
Yes
Yes
No
3
ACFI2070 Business Finance
GENERAL COURSE INFORMATION
Brief Course Description
Introduces theory and practice of securities markets, valuation and execution of optimal investment
decisions particularly in the context of the business entity. Topics include investment goals, investment
evaluation techniques, security characteristics, financial mathematics, modern portfolio theory, the capital
asset pricing model, security valuation techniques.
Assumed Knowledge
ACFI1020, ECON1100, ECON1110 and one of STAT1050, STAT1200, ECON1130, or a 10 unit 1000
level Mathematics course.
Course Objectives / Learning Outcomes
On successful completion of this course, you will be able to:
1.
2.
3.
4.
Demonstrate a basic understanding of the theory of finance to facilitate the evaluation of
investment, financing and dividend decisions of the firm;
Understand the fundamentals of capital budgeting as applied to the investment decision of a
business;
Demonstrate a basic understanding of the pricing of risky assets;
Identify the basic instruments used in corporate funding.
Course Content
The course considers the impact of financing and investment decisions on business enterprises. Topics
covered include a consideration of the goals of organisations and investors, investment evaluation
techniques, the valuation of equity and debt securities, fixed interest securities, sources and types of
available finance, the relationship between risk and return, portfolio theory, asset pricing models.
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
4
TOPIC AND LECTURE OUTLINE
3. Course Schedule
Week
1
Date
8/5
Topic
Introduction and Financial
Maths 1
Financial Maths 2
Reading
Peirson et al. Chs. 1, 3 (pp. 36-54) & 8
2
15/5
3
22/5
Project Evaluation 1 (intro to
NPV)
Project Evaluation 2 (Project
Comparison)
Project Evaluation 3 (NPV
and risk analysis)
Project Evaluation 4 (Other
Methods)
Modern Investment Theory 1
(risk and return)
Mid Semester Exam
Peirson et al. Ch 5(pp. 116-123) and
Ch 6 (pp. 144-150 & 167).
Peirson et al. Ch 6 (pp. 150-159)
4
29/5
5
5/6
6
10/6
7
12/6
8
17/6
9
19/6
Peirson et al. Ch. 7 (pp. 196-204)
17/7
Modern Investment Theory 2
(diversification)
Modern Investment Theory 3
(asset pricing)
Sources of Finance 1 (equity)
10
26/6
11
12
24/7
Sources of Finance 2 (debt)
13
31/7
14
7/7
Course Recapitulation and
Revision
No Lectures (Stuvac)
Peirson et al. Ch 4 (pp. 92-102), Ch 9, Ch 11
(pp. 298-312)
Revise all topics
Peirson et al. Chs 3 (pp. 55-75)
Peirson et al. Ch 6 (pp 160-170)
Peirson et al. Ch 5 (124-138)
Peirson et al. Ch 7 (pp. 184-196)
Peirson et al. Ch 7 (pp. 204-211)
Peirson et al. Ch 4 (pp. 87-91) & Ch 10
Examination period
ASSESSMENT DETAILS AND POLICIES
4. Types and Due Dates of Assessment
Assessment Item
Spot Quiz
Mid Semester Quiz
Final Exam
Related
Learning
Outcomes
1-4
1,2
1-4
Weighting
(%)
15%
Either 30% or 0
Either 55% or 85%
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
Due
Date
Various
10/4/08
Exam Period
Returnable
(yes/no)
Yes
Yes
No
5
IRHR2270
Introduction to Human Resource Management
GENERAL COURSE INFORMATION
Brief Course Description:
Develops a critical understanding of the role and functions of the various personnel/human resource
activities in an organisation. Topics include job analysis and design, recruitment, evaluation, payment
systems, employee termination, training and the impact of legislation on the technological change on the
human resource function.
Assumed Knowledge:
It is recommended students complete IRHR1110 prior to undertaking this course
Course Objectives / Learning Outcomes
At the end of the course it is anticipated students will be able to:
1.
2.
3.
4.
5.
6.
7.
8.
define strategic HRM
understand human resource planning and forecasting techniques
explain the key procedures in recruitment and selection
review employee performance management and rewards systems
describe and analyse training and development
describe the key features of a human resource information system
analyse significant contemporary issues in human resource management including evaluating
HRM's contribution to organisational performance
discuss HRM within appropriate theoretical models
Course Content
The following topics are addressed in the course:
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
H.R.M development, models and strategic alignment.
HRM structures and HR manager's profile and competencies.
Human resource planning and career development.
Job analysis and job redesign.
Affirmative action, equal employment opportunity and managing diversity.
Recruitment, selection and dismissal
Performance and evaluation.
Reward management.
Occupational health and safety.
Training and development.
Auditing HRM. Evaluating HRM's contribution to organisational competitiveness.
Human Resource Information Systems (HRIS)
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
6
TOPIC AND LECTURE OUTLINE
Course Schedule
Week
1
Date
9 May
Topic
Introduction and overview
Other
2
16 May
HRM evolving concepts and models
Stone chapter1
3
23 May
Stone chapter 2 & 3
4
30 May
Human resource planning and
information systems
Job Analysis and Job Design
5
6 June
Recruitment, selection
Stone chapter 6 & 7
6 (L6)
9 June
Performance and evaluation
Stone chapter 8
6 (L7)
13 June
Career Planning and Development
Stone chapter 9 & 10
7 (L8)
16 June
Stone chapter 11
7 (L9)
20 June
Employee compensation/reward
management
Industrial relations HRM and the Law
8 (L10)
23 June
Occupational health and safety
Stone chapter 13
8 (L11)
27 June
Managing diversity
International HRM
Stone chapter 14
Stone chapter 15
11
(L12)
18 July
Stone chapter 16
13 (L13)
28 July
Auditing HRM, Evaluating HRMs
contribution to organisational
competitiveness
Future directions in HRM
Revision and course review
Stone chapter 5
Stone chapter 4 & 12
Examination period
ASSESSMENT DETAILS AND POLICIES
5.
Types and Due Dates of Assessment
Assessment
Item
Individual
portfolio
Group tutorial
assessments
End of trimester
examination
Related
Learning
Outcomes
All
Weighting
(%)
40
All
20
All
40
Due
Date
Various – see
below
Various – see
below
End of trimester
exam. period
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
Method of
Submission
Returnable
(yes/no)
electronic
Yes
In-class
Yes
N/a
No
7
MKTG2000 Consumer Behaviour
GENERAL COURSE INFORMATION
Brief Course Description
Concerned with understanding consumer decision-making processes and the various factors that influence
these processes. Understanding how and why consumers behave in a given way enables marketers to
design and implement better strategies.
Assumed Knowledge: MKTG 2100 – Principles of Marketing
Course Objectives / Learning Outcomes
The broad objectives for this course are to ensure that you can:
 Discuss the rationale for studying consumer behaviour;
 Identify and explain factors which influence consumer behaviour;
 Demonstrate how knowledge of consumer behaviour can be applied to marketing decision
making;
 Development of communication skills both orally and in writing
 Demonstrate capacity to work in a team environment
Course Content
1.
Consumers in the marketplace
2.
Consumers as individuals
a. perception, learning and memory, motivation and values, the self, personality and
lifestyles, attitudes, attitude change
3.
Consumers as decision makers
a. individual decision making, buying and disposing, group influence and opinion
leadership, household decision making
4.
Consumers and subcultures
a. social class, ethnic racial and religious subcultures, age subcultures
5.
Consumers and culture
a. cultural influences, diffusion of global consumer culture
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
8
TOPIC AND LECTURE OUTLINE
Course Schedule
Assigned
Reading
Ch1
Week
Date
Topic
1
6 May
Introduction to Consumer Behaviour
2
13 May
Consumer Needs and Motivation
Consumer Involvement
3
20 May
Personality and Self-concept
4
27 May
Consumer Perception
Ch5
5
3 Jun
Consumer Learning and Involvement
Ch6
6
7
18 Jun
No Lecture and Tutorial
The Nature of Consumer Attitudes
Ch7
8
24 Jun
9
2 Jul
10
Ch3
Ch6 (pp 203
– 212)
Ch4
Tutorial Activity
Introduction & group
formation
How to do case analysis
Discussion questions:
- Ch1: Q1,2,3,4
Discussion questions:
- Ch3: Q2,3,4,5
Case 4.3:Dove’s self-esteem
campaign
Discussion questions:
- Ch5: Q6
Case 5.1: WD-40: Changing
Perceptions
Discussion questions:
Ch6: Q2,3,4
Case 7.1: Cool Communities
Program
Discussion questions:
- Ch 7 Q2,5, Exercise 1
Mid Term Test
(during Lecture)
Consumer Decision Making
Ch14
9 Jul
Social Influences on Buyer Behaviour
The Family
Ch8
Ch9
Discussion questions:
- Ch14 Q1,6, 8
11
15 Jul
Consumer Influence and Diffusion of
Innovations
Ch15
11
18 Jul
Sub-cultural aspects of Consumer
Behaviour
Market Segmentation
Ch12
Discussion questions:
- Ch8: Q4,8
- Ch9: Q1,7
Project due
Case 9.1: Growth in the nontraditional household
Chp 11 (pp.
356-367)
Chp 13
Ch16
12
22 Jul
Cross-cultural Consumer Behavior
13
29 Jul
Public Policy Issues
Review and Exam Preparation
Ch2
Discussion questions:
- Ch15 Q1
Case 15.1: The Horseless
Carriage
Revision of Sample Exam
Questions
Examination Period
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
9
ASSESSMENT DETAILS AND POLICIES
Types and Due Dates of Assessment
The assessment items are focused on a mix of theoretical and practical tasks. They test your understanding
of the theoretical content covered in the course and your ability to apply it in specific contexts. The tasks
listed here are those which will be assessed. There are four (4) pieces of progressive assessment.
No.
Topic
Weigh
t
(%)
Due
Date
Assigned
week
Assigned
week
Method of Submission
Returnabl
e (yes/no)
In-class.
N/A
1
Case Presentation (Group)
10%
2
Case Written Report (Group)
20%
3
Project (Group)
20%
Wk11
4
Mid Term Test (Individual)
10%
Wk 8
In lecture
No
5
Examination: Formal (Individual)
40%
Exam period
NA
No
UON Trimester 1, 2008
5 May to 15 August 2008
Bachelor in Business Admin & Marketing, Year 2 (c)
Hard copy in tutorials &
Turnitin.
Hard copy in tutorials &
Turnitin. One member
only to
submit to Turnitin.
Yes
Yes
10