TROY UNIVERSITY
MASTER SYLLABUS
SORRELL COLLEGE OF BUSINESS
MBAI 6655
Managerial Economics for the Global Executive
Prerequisites
Graduate standing, acceptance into the MBAI program and all undergraduate business prerequisite courses or equivalent completed.
Description
A study of the decision making process of business managers when operating in a global
economy. The efficacy of market based approaches to real world problems is considered.
Various theories of the firm and managerial strategies are used to study the optimal decisionmaking rules for business firms when such firms must operate under conditions of uncertainty
and in a global environment.
Objectives
On completion of the course, the student should be able to:
1. Apply microeconomic models to real-world managerial problems, many of which involve
international considerations.
2. Use price theory, optimization, and elasticity concepts to understand real managerial
tradeoffs.
3. Apply demand theory, cost theory, production analysis, linear programming, and estimation
to managerial decision-making.
4. Explain the concept, applications, and implications of competitive advantage, including the
importance of aligning core products with core competencies and core values.
5. Differentiate between exogenous and endogenous variables, with particular emphasis on
international factors.
Purpose
The purpose of this course is to provide a strong familiarity with applied microeconomic
analysis. In particular, applied microeconomics will be used to show how managers optimize
within a firm. Core microeconomic principles will be shown to be crucial to good managerial
decision-making, and an emphasis will be placed on how managerial decisions are made in a
complex, integrated international setting.
Master Syllabi are developed by the senior faculty in each business discipline. This Master Syllabus must be used as the basis for developing the
instructor syllabus for this course, which must also comply with the content specifications outlined in the Troy University Faculty Handbook.
The objectives included on this Master Syllabus must be included among the objectives on the instructor’s syllabus, which may expand upon the
same as the instructor sees fit. The statement of purpose seeks to position the course properly within the curriculum and should be consulted by
faculty as a source of advisement guidance. Specific choice of text and other details are further subject to Program Coordinator guidance.
1 August 2005
Master Syllabus: MBAI 6601
2
Approved Texts
Hirschey, M. (2009 or current). Managerial economics. Mason, OH: South-Western/Cengage
Learning.
Keat, P., & Young, P. (2009 or current). Managerial economics. NY: Prentice Hall.
McKenzie, R. & Lee, D. (current edition). Microeconomics for MBAs. Cambridge, UK:
Cambridge University Press.
Truett, L. J. & Truett, D.B. (current edition). Managerial economics. Hoboken, NJ: Wiley.
Recommended Optional
SPSS Version 15 (Student Version). (8th ed.) McGraw Hill/Irwin – SPSS Inc. ISBN-13:
9780077223519
Supplements
As deemed appropriate.
Troy University Faculty Handbook (2010): Section 3.9.2.8 [extract] — essential elements of the syllabus (somewhat modified for space):
1. Course title
2. Course number +
section
3. Term
4. Instructor
5. Prerequisites
6. Office hours
7. Class days, times
8. Classroom
location
9. Office location +
e-mail address
10. Office telephone
11. Course
description,
objectives
12. Text(s)
13. Other materials
14. Grading methods, 16. General supports
criterion weights,
(computer works,
make-up policy,
writing center)
mid-term grade
17. Daily assignments,
reports
holidays, add/drop
15. Procedure, course
& open dates, dead
requirements
day, final exam
18. ADA statement
19. Electronic device
statement
20. Additional
services,
statements
21. Absence policy
22. Incomplete-work
policy
23. Cheating policy
24. Specialization
requirements
(certification,
licensure, teacher
competencies)