June 15, 2012
Dear Winner!
Congratulations! Your product has been selected as a winner for Dr. Toy’s Best Vacation
Children’s Products Award Program 2012. It was a great pleasure evaluating your fine
product(s).
Winning products warrant national and international recognition. This is the only toy award
program offered free to consumers around the world. It is focused on finding products of high
quality that promote active participation, learning experiences, and nurture creative instincts. These
are the products children benefit from, and are fun for travel, for leisure at home or at a destination,
and provide useful resources.
We appreciate your response to the Award Program. As a result of our combined efforts, the
finest guide to current Best Vacation Children’s Products has been compiled. This Guide
includes diverse summertime play and learn toys and other products that meet Dr. Toy’s always
high standards (safety, uniqueness, design, durability, cost effectiveness, appropriate for travel, at
home or at destination, etc.). These are the varied products that offer the child “extra” benefits for
optimal learning, play, creativity, physical activity, and, of course, are fun. Companies present their
awards in a variety of ways, including press releases, enlargement of certificate in exhibits,
showroom displays, catalogs, on site, attachments, and on packaging.
Dr Toy’s Best Vacation Children’s Products Winners Award Package 2012 includes:
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Dr Toy’s Award Certificate recognizes your award winning product (print on your choice of
paper).
Evaluation Summary from Dr. Toy for your review. Please return edits by email to
kaz@drtoy.com within the week. The new report is promptly added to site. We want
everything posted correctly. Your review and prompt response are greatly appreciated.
Award Seal Style Sheet and Order Form presented by Dr. Toy for promotional use (order
seals and/or art work to use for your promotional purposes directly from
www.properpublishing.com).
Response Form (link to response form) to verify receipt of award package and for follow-up.
Please fill in and return electronically within the week to kaz@drtoy.com.
Press Release (link to press release) will be widely distributed to the media. You may use a
portion of release and/or evaluation for your press release. Please send a copy of your release to
drtoy@drtoy.com and kaz@drtoy.com.
Winner’s Summary List of all winning products, companies, links from product to your
company site, and summary information is provided on www.drtoy.com.
Web site---http://www.drtoy.com
Phone: (510) 540-0111
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email---drtoy@drtoy.com
Fax: (510) 540-0171
Thank you for your cooperation. Please let us know how you plan to use Dr. Toy’s award seal.
You may attach seal on your site, product, and on press release. Please add www.drtoy.com. Also
add drtoy@drtoy.com on your company’s promotion list. All products are donated on your behalf to
children’s chartable programs in the San Francisco Bay Area.
Promotion Plans for Dr Toy’s Best Vacation Play and Learn Program
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Dr. Toy presents Making the Most of Vacation Play and Learning to a variety of media and
groups. The award list will be distributed to many diverse parent, professional and trade
organizations.
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Your product, whenever possible, will be included in Dr. Toy’s articles and interviews, etc.
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All parenting newspapers, magazines and bloggers will receive press release. They can
include the entire list or any portion as they wish, free of charge.
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The Press Release with list of products is widely distributed. Dr. Toy is available for interviews
by television, radio, or print media contact. Your cooperation on promotional aspects is always
welcome. We will send press release to the media list you provide. You may also want to
send a copy of our press release along with information about your company to your local
papers—Style, Living, Business, and Family Sections.
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The winning products will be posted on “Dr. Toy’s Guide” (www.drtoy.com) - the most
complete, universal, popular, useful, and exciting Internet Magazine. Dr. Toy’s award-winning
web site (the first site on toys on the internet and to pioneer evaluation of toys with links to toy
companies) is visited by thousands of visitors from around the world every day of the year. Dr.
Toy’s book, Smart Play/Smart Toys has been published in 12 countries.
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Seasonal promotions attract many new visitors to our new site and to yours. You may find it
useful to ask people who call or write “customer service” how they heard about your company.
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Dr Toy offers the only free, full information service to consumers balanced between a wide
variety of diverse products and companies.
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Dr Toy reaches millions of people with the best information about educational, developmentally
appropriate products. We provide parents, buyers, teachers and others, the timeliest advice about
the importance of play—plus the value of your toy or children’s product (DVD, craft, game,
puzzle, book, etc.). We are proud of our association with your company. We know you share
our goal to bring the best products to the market place, and most importantly into the hands of
children for benefit.
We appreciate your participation. Your ideas, comments, and support are always welcome. We will
soon send out applications for Dr Toy’s 100 Best Children’s Products Programs for “Back to
School” and “Holiday Gifts”. You are invited to participate. The criteria are stringent; must be new
this year, and fit attributes, i.e. unique, active, creative, educational, game, high tech, audio-visual,
socially responsible, etc.
Congratulations on being a winner! On behalf of all of us at Dr. Toy’s Guide we wish this highly
coveted and respected award helps to bring you much success ahead. Please keep in touch and share
the good news about your success.
Playfully yours,
Stevanne
Stevanne Auerbach, Ph.D. /Dr. Toy
Web site---http://www.drtoy.com
Phone: (510) 540-0111
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email---drtoy@drtoy.com
Fax: (510) 540-0171