Respected Chairman, Distinguished copanelists, and dear Toy Masters
It gives me a great pleasure in addressing all of you the Toy MASTERs.
At, the outset, I thank Mr. Sunil Nanda President Toy Association of India
for extending an Invitation for being one of the speakers in this international
seminar. I really appreciate his determination and efforts in making the
Exhibition and the seminar successful. I am here because of his persistence
and perseverance.
Let me also take this opportunity to congratulate the organizers on the
selection of India as Emerging Destinations for Toy’s as the theme for this
seminar. And their cleverness in leaving it open giving the speakers the
required freedom to view it from any side. While I agree that India does
offer a huge consumer market as well as a competitive manufacturing base,
there are many challenges. Having spend nearly 23 years in research and
academics I will be taking an educator's perspective on the theme.
I guarantee you no regurgitated content, no secondhand conversation and no
reproposed ideas in my address. And there is a reason for this assurance and
reason is that I am new to the toy world. And the game is “Making Niche
with Design Intervention - the Roadway to Success and Branding”.
In next 7-10 minutes we will look at few cases where innovation changed
Discuss LEGO Case
See what NIFT is
(Share NIFT video)
How NIFT prepares students in addressing design challenges.
(Show some preliminary work of the foundation students.)
Are you ready for the game!
Thank you.