RACHEL SHAW
ART DIRECTOR // GRAPHIC DESIGNER // VIDEO PRODUCTION
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On set creative direction/art direction for on-figure and still life photoshoots
Solid understanding of pre-press, print production, colour correcting of images and press approval processes
Curating content for online editorial stories
Filming and editing video content
Basic CSS, HTML and Flash knowledge
Public relations, broadcast journalism and fashion show production experience
CLIENTS
PROFESSIONAL EXPERIENCE
Danier Leather
Sears Canada
Fashion Art Toronto
Friche Magazine
Canada Post
Bell Canada
Bank of Montreal
Future Shop
Habitat for Humanity
Hallmark Canada
ICI/Dulux Canada
Nestle Canada
Rexall
San Pellegrino
2011 to PRESENT
Danier Leather
Manager, Art Director
SOFTWARE SKILLS
Adobe Creative Suite
Basic HTML, CSS and Flash
Microsoft Office
Basic iMovie/Final Cut Pro
Garage Band/Logic
On set creative direction and management of photoshoots for
branded print pieces, lookbooks as well as ecommerce shoots
in both Toronto and Los Angeles. Casting models and assembling
shoot teams (photographer, hair & makeup, stylist) for all
e-commerce shoots.
Design and develop creative material for print, web and video
from conceptualization through to final production.
Provides direction to production house on colour correction;
reviews press proofs for skin tone consistency, leather colour
accuracy, flaws, etc. Executes pre-press file preparation and
production, including proofing work at all stages. Attends press
approvals as required.
2010 - 2011
Blitz, Cossette Communications
Graphic Designer
Assist Art Directors to develop and frame creative concepts according
to creative brief requirements for clients such as BMO, Bell Canada,
Future Shop and Habitat for Humanity. Apply brand identity systems,
typography, photography and color appropriately to create innovative
visual solutions that meet business and user needs.
2008 - 2010
Blitz, Cossette Communications
Project Management Coordinator
EDUCATION
Ontario College of Art and Design
Certificate in Digital Media
Sheridan College
Certificate in Corporate Communications
Brock University
Honours BA Business Communications
Faculty of Business Top Graduating Student Award
INTERESTS
documentary filmmaking, songwriting,
music recording/production, animation,
screen printing, sewing.
Tracking status of all projects for Bell, BMO, McDonald’s, Future Shop,
Habitat for Humanity and Proctor & Gamble. Assist with client billing
and tracking revenue streams.
2007 - 2013
Polaris Public Relations
Freelance Graphic Designer
Freelance graphic designer providing artwork for media kits and
events for clients such as Hallmark, Rexall, San Pellegrino and Nestle.
2009 - 2012
FASHION ART TORONTO [FAT]
Graphic Designer
Help execute print marketing material for the annual fashion, music
and arts event. Execution consists of designing and managing the
print production of all marketing collateral as well as acquiring
sponsors.
2008
The Image Is…
Dressing and Production Assistant
416 526 0455
R AC H E L S S H AW @ G M A I L .C O M
W W W. R AC H E L S H AW. C A
Assisted Hans Koechling’s team of stylists for DSQUARED Fall/Winter
2008 fashion show held at CTV downtown Toronto; Rudsak Fall/Winter
2008 fashion show at Bayview Village; Chanel Cruise Collection 2009
fashion show at the Direct Energy Centre.