Meito - World Franchise Centre

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Perfected in Germany
FRANCHISE
MORE THAN JUST A TEA
It´s crazy, it´s delicious, it´s different, it´s
just a delight! And the combinations
are limitless, making this the
BEST FUN DRINK ever!
2015 © Meito Franchise International Ltd.
Perfected in Germany
IT´S TIME FOR MEITO –
Are u ready for the never ending Drink Experiment???
Meito – Your Bubble Tea Store…
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is a German trade marked Brand, registered in Munich/Germany, and
established in 2011.
offers the best in low calory, refreshing drinks combining a variety of
6.6 million different flavors and tastes with the assurance of being
“Perfected in Germany”.
uses a totally different method of creating soft drinks; this method is
organic with low calories and is amazingly healthy… so fresh and
refreshing, that you can´t resist having another drink! The different
recipes seem simple enough to make, but in practice they are
impossible to copy … but as the saying goes “Tasting is Believing”…
is a company owned and approved Franchise concept.
currently operates 7 Stores in Germany, Egypt and Lebanon.
aims to become the market leader in the Bubble Tea Quick Service
during the next 6 years.
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO´s VISION & MISSION
Our Vision
To establish Meito over the next 6 years as the market
leader in Bubble Tea Quick Service!
Our Mission
Brighten up your day ; come and enjoy the BEST FUN DRINK
ever!
Our Values
Family &
Friends
Educa
-tion
Health
Fun
Happi
-ness
Quality
Meito
Family
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO FAMILY PHILOSOPHY
WE LOVE WHAT WE DO!
Meito provides 100% satisfaction for our
Customers:
• Highest quality of products
• Very well trained and friendly staff
• Excellent service
• Familiar and trendy atmosphere
• Creating truly memorable moments for our
customers!
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO BUBBLE TEA the BEST FUN DRINK EVER!!!
Meito Bubble Tea is composed of three main Ingredients:
• There are three types of Tea to choose from: Jasmine Green Tea,
Oolong Green Tea and Earl Grey Black Milk Tea. Hot, Cold, Cold w/o Ice
or Frapp/Smoothie are other options.
• Then we add the flavour, currently there are more than 26 flavours for
choice. The Meito Menu is organic, calorie conscious (Meito Bubble
Tea averages less than 40 calories) and is fully adaptable for local
tastes.
• Then we add the Toppings to the Drink; the final addition of the magic
recipis, the Bubbles are part of the experience of
enjoying this refreshing drink.
2015 © Meito Franchise International Ltd.
Perfected in Germany
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO STORE CONCEPT
Cool, young, trendy….
The Meito Concept appeals to consumers of many
different age groups and types, from business
people to those having fun, whether young or old.
Its trendy design matches the product perfectly and
its the place to relax for everyone.
The ideal brand that the whole family to enjoy!
What´s more, each order is freshly prepared right
in front of the customers!
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO TECHNOLOGY
Latest German Innovation!
Latest technology is provided by:
• Meito Dispensing Machine
• i-Pad Cash-Register-System
• Meito Server technology
• Meito Sealing Machine
• Meito Shaking Machine
• Meito Blender
• CCTV-Camera System
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO FRANCHISE
A fun filled Business Opportunity!
First there was an Idea that grew into a Franchise
Concept… than we created the perfect Business:
• Aims to become the market leader in Bubble Tea
Quick Service
• Innovativ, new Concept
• Proven Franchise Concept with solid return
• 2 different Franchise Concepts
• Fully customizable and calorie conscious menu!
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO STORE OUTLET
Quick Service / Dine-In
• Warm and friendly Design
• Min. space requirement: 60 m² up to 120 m²; larger
outlets will have separate Restrooms; small Kitchen
and Storage required
• Fully air-conditioned
• Decoration & Furnishing according to Meito Design
• Ideal venues are shopping malls, urban or downtown
outlets, college campuses and universities
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO FOOD KIOSK
Quick Service / Take Away
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It´s the perfect Eye-Catcher in any Location
Latest Design & Technology
Kiosk / Bar
Size: 20 m²
Ideal venues are food courts in shopping malls
and airports, college campuses and universities,
seasonal outlets, suburban outlets, etc.
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO FRANCHISE SUPPORT
Franchising for us means just one thing, we are Partners, and we
support each other in every way!
Our Franchise Support:
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Local market survey and recommendations
Optimum location selection
Feasibility study based on the selected outlet
Internal decoration design and specifications
Supply of operating equipment including all Meito Technology, materials, staff
uniforms and merchandising
Two weeks training for Franchise Partners and key managers
1 week pre-launch training in the franchisee store
1 week post-launch support including pre-opening, Launch, on the job training
and monitoring of the franchisee store; all provided by Meito Staff
Equipment installation and technical maintenance training
24/7 technical online assistance with Meito
Regular visits and Periodic technical assistance via specialized staff
Innovative, targeted local and regional marketing plans
Store publicity through our international advertising program
Meito Marketing Tools including Design and Artwork
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO FRANCHISE INVESTMENTOn Average, the Start-Up Costs for a Meito Store Outlet is € 95,000 and
for the Meito Food Kiosk € 74,000.
Investment varies from low to high investment, depending on the Concept,
country, location, size and amenities as well as the market prices for equipment.
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Franchise Fee per Unit in EUR €:
Term of Franchise Agreement:
Average check per transaction in EUR €:
Average direct product cost incl. packaging:
Average transactions per location per day:
Royalty Fees:
Regional Marketing Contribution:
Local Store Marketing:
Store Development Schedule:
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Country Franchise Development Fees:
20,000 EUR €
10 years renewable
3,30 EUR €
24 %
350 cups
6 % of total turnover
2 % of total turnover
min. 3 % of total turnover
Variable according to target
market
Variable according to target
market
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO INVESTOR PROFILE
We are looking for Partner´s
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who have sales and management experience
who are passionate about the Meito Brand
who have strong ambition to succeed
who want to be part of the Meito Family
who want to be part of the growth of Meito
2015 © Meito Franchise International Ltd.
Perfected in Germany
MEITO EXPANSION PLAN
Systematic Growth
Within 1 – 5 years:
• UAE, Saudi Arabia, Bahrein, Kuwait, Qatar,
Oman, Jordan, Turkey, Nothern Africa,
Lebanon, Iraq, Kurdistan, Pakistan, India,
Russian Federation.
Within 5-10 years:
• Worldwide
2014 © Meito – Your Bubble Tea Store
Perfected in Germany
BE PART OF THE MEITO FAMILY
a non-stop FUN-Business with
endless opportunities!!!
Thank you! We are looking forward to welcome you
soon in our Meito Family!
2015 © Meito Franchise International Ltd.
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