One Page Presentation
So _____ and _____ have you ever heard of Primerica before? (PAUSE, wait for answer) OK
Great! Some people have heard of us some people not. We don’t do any advertising. What
Primerica really pays us to do is to higher and train people to open up independently owned brokerages.
Here’s a little bit about us….

We have more then 100,000 thousand representatives.

Over six million clients in the United States, Canada, Spain, and Puerto Rico
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In business since 1977
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The Largest Mutual Fund Sales Force in North America
We’re actually the largest financial marketing organization in the country, but most people don’t know this because we don’t do any advertising.
And our mission is as a company is to help families become properly protected, debt free and financially independent. Which I’m sure you would agree that more people need this today probably more than anytime in our history right?
So there are some HUGE financial challenges in America today.
Debt ….
Life insurance industry ….
Savings ….
Now we look at jobs and careers which in my opinion is the reason why all this stuff is happening.
So I’m sure that you guys would agree with me that these are all major problems in our country, right? So let me ask you if you had a business that could solve every single one of these problems for the average middle class American out there today, I mean really what would you have your hands on? It would be incredible right?
Yeah, you’d have a goldmine!
Not only could you get wealthy but you could help a lot of people along the way right, so the exciting thing is that we have the solutions.
Back of 1 page.
This is an actual family that we’ve helped. Obviously we changed their names. Bob and
Susan….
Debt
Before Primerica they had…
So after we sit down with them and do a Financial Needs Analysis, which is basically where we ask them a few simple questions to see if we can help in any area….
Now I don’t know your current debt situation but if we could help you pay off the debt that you do have faster would you be open to see if we can do something like that for you?

Life Insurance
Now do you guys currently have life insurance?
Usually when we sit down with someone who has life insurance what they have is cash value life insurance. So I don’t know if you’ve heard of whole life, universal life, variable life, etc.; they are a bunch of different names for it.
Well if Bob dies, Susan’s in trouble because a $100K doesn’t even cover their debt.
So why didn’t they have more coverage? Well they probably couldn’t afford it.
So why did they buy it? Well the agent sat down with them and said, “Look Bob, I’m going to get you some life insurance and it will have a savings program attached as well.” Well guess what the agent forgot to tell Bob, that if he dies, Susan gets one or the other she doesn’t get both.
So if I told you that you paid for 2 things your entire life and in the end you get one, what do you call that?
A rip off! Legal robbery! etc.
See that’s what we believe as well, so we sit down and we were able to put….
So now if something happens to Bob, Susan has $436K. She can now pay off the debts and have a couple $100K left over to raise the kids.
We were able to do that for $100 a month so now we just freed up another $150.
(Client may ask/ agent can explain why we put coverage on children)
Just in case the unfortunate happens God forbid, they don’t have to put funeral cost on credit.
So all together we freed up a total $650 a month. So they’re pretty excited about saving that $650 a month right?
Another area we look at is savings Bob and Susan had….
Which you guys know just as much as I do nobody’s getting 3% at a bank.
Which are they going to be able to retire on a $107K?
So what we did is rolled their $20K over into a mutual fund and increased their monthly contribution to $500 a month, because we just freed up all this money. We don’t want them just to go and spend it because they were used to paying it for their debts. But we do leave $250 in their pockets for cushion, which is the 150 we freed up from the life insurance and the 100 they were already saving here. So now they can go and spend this money. So do you think they’ll be able to retire now?
So let me ask you guys if you were to sit down with someone and they were in this situation and you put them in this situation with $250 less out of pocket every month with millions going into their retirement, I mean how would they feel about you if you did that for them.
(WFA)
They would love you right?
How would you feel about doing something like this for someone? (WFA)
You’d feel incredible right?
We can look and see if we can help you in just a second but before I do that I’m going to show you how we get paid ok?

Now we teach people to start part time with our company. And if you were to start with us on a part time basis as a District Leader and help a family in these 3 areas you would make about
$2000. It takes about 5 hours to do; our home office does most of the work.
So if you made $2000 in 5 hours that’s good money right?
So if it took you 5 hours to make $2000, how many families could you help in a month?
(WFA)
You could, you could help quite a few.
So let’s just say that you helped one family a week, that’s 4 a month, what’s 4 time $2000?
That’s $8000 a month right?
So if you started making $8000 per month consistently on a part-time basis you’re probably making a career change.
So now you’ve made a career change, you become a Vice President this is where our company gives you ownership, you now also have a higher contract.
So now you make $4600 to help the same family instead of $2000. So now if you helped the same four families in a month, 4 times $4600 is over $18,000 a month, which is good income right?
But I believe time is something that you can never buy back but you can buy forward.
Would you guys agree with me? (WFA)
So I really came here for freedom, so let’s say you guys hired and trained me. You spent a bunch of time teaching and training me. Would you deserve to be paid for your time? (WFA)
You would right?
You hire and train me I become a District Leader I get good and I help a family, and I get paid
$2000.
Am I excited?
I’m all fired up; it probably took me all month to make that on my job before you found me.
Who do I call when I leave there?
I call you.
I call you up and say, “Hey, ________ & ________ I’m so excited. I just helped a family get out of debt 13 years sooner, properly protected them, I put millions extra into their retirement, I made $2000 I’m so excited I’m probably not going to sleep for a like a week!”
And you say, “Great job buddy, if you did it once you can do it a million times!”
You hang up the phone and the company pays you the difference of the contract at $2600 for training me and you weren’t there.
So if you made $2600 every time you trained a guy like me.
How many of me would you train? (WFA)
You would right?
So let’s be conservative let’s say over the next 12 to 24 months you just hired and trained 5 agents.
Do you think that you could train 5 agents in 12-24 months? (WFA)
No problem right?
You train those 5 agents and they just help one family a month, not one a week what’s 5 times
$2600?
That’s $13,000 a month, $160,000 a year and how many families did you help personally?
None
So now you have a business and freedom.
Now I know you guys are probably wondering how realistic is this for you right?

What I want to do is show you what happened to me.
The guy who followed up with Jeff for a year, Brandon Neil, he worked for Discover Card and did construction. He thought that if he could come here and quit construction, he would be lovin’ life. So he quit construction and started here part-time 2 nights a week and his 1 st year and made
$20K his first year, which is not a ton of money but it was $1500 a month in addition to his job.
He figure that if he worked full time, logically he would double his income however he made
$104K his 2 nd
year.
Jeff was making a 6 figure income when he started with Brandon on a part-time basis working one night a week was 21 yrs old when he joined him just trying to learn it and get better and made $15K his 1 st year which again is not a lot of money but for 1 night a week it’s pretty good money on a part-time basis. Brandon made over 6 figures his 2 nd
year, Jeff thought so could he,
Jeff moved to Boise with a new wife, scared to death, and not knowing anyone and made $116K his 1 st year here in Boise.
Use Casey and Brett or your own story of when you started and what you’ve accomplished.
Ask if clients have any questions thus far.
Ok, great!
So let me ask you this question and I’m serious about this…. (WFA)
There’s a few things that you’re going to have to do in order to be successful here so here are the keys for success….
1.
Is that something that you can do or at least rearrange your schedule to be able to do in the future? OPP Meeting is each Thursday from 6:30p.m. to 10:00p.m. which includes training.
2.
Is that something that you can do is get me in front of 10-20 people so that I/we can train you?
3.
$99 for background check, we cannot hire felons. Primerica will pay for licensing cost.
The $25 provides access to online website and financial software to do business from home using a Microsoft hand held. It also allows for increased and or additional bonuses this can be cancelled but you will want to keep it. The $25 is your monthly business overhead for you to stay plugged-in. So is the $99 dollars something you can do?
4.
The FNA which is what we will do here in just a second.
What if anything would stop you from getting started right now? (WFA)
I need to ask you a few simple background questions and can you please grab your driver’s license for me?
So how do you want to pay for the $99 check, Visa, or Mastercard because I can’t take cash?