A
B
C
Yahoo! Behavioral Targeting Categories
Gender, Age and HHI Income Targeting is avaiable
*Denotes a "Brand Connect Category. Only the named advertisr may run this particular category.
Exceptions are made for Co-promotion campaigns with creative linking to the named advertiser website.
*Denotes a data driven category, only Engagers inventory is available
DISPLAY_NAME
Automotive
Automotive/Alternative Fuel Vehicles
Automotive/Convertible
Automotive/Convertible/Non US
Automotive/Convertible/US
Automotive/Coupe
Automotive/Coupe/Non US
Automotive/Coupe/US
Automotive/Fuel Economy
Automotive/General Motors
Automotive/Minivan
Automotive/Minivan/Non US
Automotive/Minivan/US
Automotive/Motorcycle
Automotive/Non US
Automotive/Parts and Accessories
Automotive/Price/Economy
Automotive/Price/Economy/Ultra Economy
Automotive/Price/Germany_Economy
Automotive/Price/Germany_Luxury
Automotive/Price/Germany_Midrange
Automotive/Price/Luxury
Automotive/Price/Luxury/Ultra Luxury
Automotive/Price/Midrange
Automotive/RV
Automotive/Sedan
Automotive/Sedan/Compact
Automotive/Sedan/Compact/Non US
Automotive/Sedan/Compact/US
Automotive/Sedan/Large
Automotive/Sedan/Large/Non US
Automotive/Sedan/Large/US
Automotive/Sedan/Luxury
Automotive/Sedan/Luxury/Non US
Automotive/Sedan/Luxury/US
Automotive
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
Automotive/Sedan/Midsize
Automotive/Sedan/Midsize/Non US
Automotive/Sedan/Midsize/US
Automotive/Sedan/Non US
*NOTES (see above for definitions)
Automotive
A
B
DISPLAY_NAME
Automotive/Sedan/US
Automotive/Services
Automotive/Sports Car
Automotive/SUV
Automotive/SUV/Compact
Automotive/SUV/Compact/Non US
Automotive/SUV/Compact/US
Automotive/SUV/Large
Automotive/SUV/Large/Non US
Automotive/SUV/Large/US
Automotive/SUV/Midsize
Automotive/SUV/Midsize/Non US
Automotive/SUV/Midsize/US
Automotive/SUV/Non US
Automotive/SUV/US
Automotive/Truck
Automotive/Truck/Compact
Automotive/Truck/Compact/Non US
Automotive/Truck/Compact/US
Automotive/Truck/Full Size
Automotive/Truck/Full Size/Non US
Automotive/Truck/Full Size/US
Automotive/Truck/Non US
Automotive/Truck/US
Automotive/US
Automotive/US/Chrysler
Automotive/Used
Automotive/Used/Certified Pre Owned
Automotive/Used/Certified Pre Owned/Non US
Automotive/Used/Certified Pre Owned/US
Automotive/Used/Non US
Automotive/Used/US
Automotive/Wagon and Crossover
Automotive/Wagon and Crossover/Non US
Automotive/Wagon and Crossover/US
Consumer Packaged Goods/Beauty and Personal Care
Consumer Packaged Goods/Beauty and Personal Care/Cosmetics
Consumer Packaged Goods/Beauty and Personal Care/Fragrance
Consumer Packaged Goods/Beauty and Personal Care/Hair and Beauty Services
Consumer Packaged Goods/Beauty and Personal Care/Skin Care
Consumer Packaged Goods/Beverages
Consumer Packaged Goods/Beverages/Beer Wine and Spirits
Consumer Packaged Goods/Beverages/Beer Wine and Spirits/Beer
Consumer Packaged Goods/Beverages/Carbonated
CPG
14
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
104
105
106
Consumer Packaged Goods/Beverages/Coffee
Consumer Packaged Goods/Beverages/Juices
Consumer Packaged Goods/Beverages/Tea
Consumer Packaged Goods/Contests and Sweepstakes
Consumer Packaged Goods/Food and Nutrition
Consumer Packaged Goods/Food and Nutrition/Snacks
Consumer Packaged Goods/Pets and Animals
Consumer Packaged Goods/Pets and Animals/Cats
Consumer Packaged Goods/Pets and Animals/Dogs
C
*NOTES (see above for definitions)
C
A
B
DISPLAY_NAME
Consumer Packaged Goods/Pets and Animals/Food and Supplies
Consumer Packaged Goods/Recipes
Entertainment
Entertainment/Amusement Parks Rodeos and Festivals
Entertainment/DVD and Blu ray
Entertainment/Europe_Gambling
Entertainment/Games
Entertainment/Games/Hardcore Gamers/Genres
Entertainment/Games/Hardcore Gamers/Genres/Action
Entertainment/Games/Hardcore Gamers/Genres/Adventure
Entertainment/Games/Hardcore Gamers/Genres/Puzzle
Entertainment/Games/Hardcore Gamers/Genres/Racing
Entertainment/Games/Hardcore Gamers/Genres/Role Playing Game
Entertainment/Games/Hardcore Gamers/Genres/Simulation
Entertainment/Games/Hardcore Gamers/Genres/Sports
Entertainment/Games/Hardcore Gamers/Genres/Strategy
Entertainment/Games/Platforms
Entertainment/Games/Platforms/DS
Entertainment/Games/Platforms/GameBoy Advance
Entertainment/Games/Platforms/GameCube
Entertainment/Games/Platforms/PC
Entertainment/Games/Platforms/PlayStation
Entertainment/Games/Platforms/PlayStation/PS3
Entertainment/Games/Platforms/Wii
Entertainment/Games/Platforms/Wireless
Entertainment/Games/Platforms/Xbox
Entertainment/Games/Platforms/Xbox/360
Entertainment/Genealogy
Entertainment
14
107
108
109
110
111
112
113
114
115
116
117
118
119
120
121
122
123
124
125
126
127
128
129
130
131
132
133
134
135
136
137
138
139
140
141
142
143
144
145
146
147
148
149
150
151
152
153
154
155
156
157
158
159
Entertainment/Movies
Entertainment/Movies/Action and Adventure
Entertainment/Movies/Animation
Entertainment/Movies/Childrens
Entertainment/Movies/Classics
Entertainment/Movies/Comedy
Entertainment/Movies/Drama
Entertainment/Movies/Horror
Entertainment/Movies/Romance
Entertainment/Movies/Science Fiction and Fantasy
Entertainment/Movies/Showtimes
Entertainment/Music
Entertainment/Music/Children and Family
Entertainment/Music/Country
Entertainment/Music/Electronic
Entertainment/Music/Instruments and Education
Entertainment/Music/Jazz
Entertainment/Music/Pop
Entertainment/Music/R and B
Entertainment/Music/Rap
Entertainment/Music/Rock
Entertainment/Music/World
Entertainment/Performing Arts
Entertainment/Radio
Entertainment/Television
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
C
*NOTES (see above for definitions)
Entertainment/Television/Broadcast Networks
Entertainment/Television/Cable Networks
Entertainment/Television/Genres/Comedy
Entertainment/Television/Genres/Drama
Entertainment/Television/Genres/Reality
Entertainment/Television/Genres/Sports
Finance
Finance/Brand/Banking/Abbey
Brand Connect
Finance/Brand/Banking/Alliance and Leicester
Brand Connect
Finance/Brand/Banking/Bank of America
Brand Connect
Finance/Brand/Banking/Barclays
Brand Connect
Finance/Brand/Banking/Chase
Brand Connect
Finance/Brand/Banking/Citibank
Brand Connect
Finance/Brand/Banking/Co Operative Bank
Brand Connect
Finance/Brand/Banking/First Direct
Brand Connect
Finance/Brand/Banking/Halifax
Brand Connect
Finance/Brand/Banking/HSBC
Brand Connect
Finance/Brand/Banking/Lloyds TSB
Brand Connect
Finance/Brand/Banking/Nationwide Building Society
Brand Connect
Finance/Brand/Banking/NatWest
Brand Connect
Finance/Brand/Banking/Royal Bank of Scotland
Brand Connect
Finance/Brand/Banking/Sainsburys Bank
Brand Connect
Finance/Brand/Banking/US Bank
Brand Connect
Finance/Brand/Banking/Wachovia
Brand Connect
Finance/Brand/Banking/Washington Mutual
Brand Connect
Finance/Brand/Banking/Wells Fargo
Brand Connect
Finance/Brand/Credit Cards/American Express
Brand Connect
Finance/Brand/Credit Cards/Barclaycard
Brand Connect
Finance/Brand/Credit Cards/Capital One
Brand Connect
Finance/Brand/Credit Cards/Citicard
Brand Connect
Finance/Brand/Credit Cards/Discover
Brand Connect
Finance/Brand/Credit Cards/Egg
Brand Connect
Finance/Brand/Credit Cards/Goldfish
Brand Connect
Finance/Brand/Credit Cards/Mastercard
Brand Connect
Finance/Brand/Credit Cards/Virgin Money
Brand Connect
Finance/Brand/Credit Cards/Visa
Brand Connect
Finance/Credit Cards
Finance
14
160
161
162
163
164
165
166
167
168
169
170
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172
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174
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178
179
180
181
182
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184
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186
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192
193
194
195
196
197
198
199
200
201
202
203
204
205
206
207
208
209
210
211
212
Finance/Credit Services
Finance/Deposits
Finance/Deposits/Business Accounts
Finance/Deposits/Checking Accounts
Finance/Deposits/Savings Accounts
Finance/Insurance
Finance/Insurance/Automobile
Finance/Insurance/Homeowners and Property
Finance/Insurance/Life
Finance/Insurance/Medical and Dental
Finance/Insurance/Travel
Finance/Investment
Finance/Investment/Currency Trading
Finance/Investment/Discount Brokerages
Finance/Investment/Full Service Brokerages
Finance/Investment/Germany_Baufinanzierung
A
B
DISPLAY_NAME
Finance/Investment/Mutual Funds
Finance/Investment/Mutual Funds/ETF
Finance/Investment/Options
Finance/Loans
Finance/Loans/Automobile
Finance/Loans/Business
Finance/Loans/International_Personal
Finance/Loans/Mortgage
Finance/Loans/Mortgage/Home Equity
Finance/Loans/Mortgage/New
Finance/Loans/Mortgage/Refinance
Finance/Online Payments
Finance/Real Estate
Finance/Real Estate/Residential Purchase
Finance/Real Estate/Residential Rental
Finance/Real Estate/Services
Finance/Retirement Planning
Finance/Tax
Health Pharma
Health Pharma/Asia_Cosmetic Surgery
Health Pharma/Bones Joints and Muscles
Health Pharma/Bones Joints and Muscles/Arthritis
Health Pharma/Bones Joints and Muscles/Arthritis/Osteoarthritis
Health Pharma/Bones Joints and Muscles/Osteoporosis
Health Pharma/Bones Joints and Muscles/Pain
Health Pharma/Circulatory System
Health Pharma/Circulatory System/Cardiovascular
Health Pharma/Circulatory System/Cholesterol
Health Pharma/Circulatory System/Hypertensive Disease
Health Pharma/Circulatory System/Ischemic Heart Disease
Health Pharma/Circulatory System/Stroke
Health Pharma/Dental
Health Pharma/Digestive System
Health Pharma/Digestive System/GERD and Heartburn
Health Pharma
14
213
214
215
216
217
218
219
220
221
222
223
224
225
226
227
228
229
230
231
232
233
234
235
236
237
238
239
240
241
242
243
244
245
246
247
248
249
250
251
252
253
254
255
256
257
258
259
260
261
262
263
264
265
Health Pharma/Endocrine Immune Systems and Metabolism
Health Pharma/Endocrine Immune Systems and Metabolism/Diabetes
Health Pharma/Infant Health
Health Pharma/Infections and Parasites/Foot or Nail Fungus
Health Pharma/Nervous System and Sense Organs
Health Pharma/Nervous System and Sense Organs/Alzheimers Disease
Health Pharma/Nervous System and Sense Organs/Headaches
Health Pharma/Nervous System and Sense Organs/Vision
Health Pharma/Pregnancy and Childbirth
Health Pharma/Respiratory System
Health Pharma/Respiratory System/Allergies
Health Pharma/Respiratory System/Asthma
Health Pharma/Respiratory System/Cold and Flu
Health Pharma/Skin and Subcutaneous Tissue
Health Pharma/Skin and Subcutaneous Tissue/Dermatological
Health Pharma/Sleep
Health Pharma/Wellness
Health Pharma/Wellness/Exercise and Fitness
Health Pharma/Wellness/Smoking Cessation
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
Health Pharma/Wellness/Weight Loss
Health Pharma/Womens Health
Health Pharma/Womens Health/Menopause
Int'l Interest
International Interest/Avatars
International Interest/Hispanic Targeting/Inferred by Language Preference
International Interest/India Interest
International Interest/Language Chinese
International Interest/Language Japanese
International Interest/Language Korean
Issues and Causes/Charity and Community Service
Issues and Causes/Economy
Issues and Causes/Education
Issues & Causes
Issues and Causes/Energy
Issues and Causes/Environment
Issues and Causes/Foreign Affairs
Issues and Causes/Government Reform
Issues and Causes/Green
Issues and Causes/Healthcare
Issues and Causes/Homeland Security
Issues and Causes/Jobs
Issues and Causes/Social Security
Issues and Causes/Taxes
Issues and Causes/War
Life Stages/Education
Life Stages/Education/College and University
Life Stages/Education/Continuing and Adult Education
Life Stages/Education/Continuing and Adult Education/Computer Skills
Life Stages
Life Stages/Education/Foreign Language Instruction
Life Stages/Education/Foreign Language Instruction/English
Life Stages/Education/K to 12
Life Stages/Moving
Life Stages/Parenting and Children
Life Stages/Parenting and Children/Baby
Life Stages/Parenting and Children/Baby/Furniture Strollers and Carseats
Life Stages/Seniors
Life Stages/Teen
Life Stages/Wedding
Life Stages/Women
Miscellaneous/Arts and Humanities
Miscellaneous/Aviation and Aeronautics
Miscellaneous/Europe_Gas and Electric
Miscellaneous/Government and Military
Miscellaneous/Hobbies/Photography
Miscellaneous/Holidays and Observances/Back to School
Miscellaneous/Holidays and Observances/Fathers Day
Miscellaneous/Holidays and Observances/Halloween
Miscellaneous/Holidays and Observances/Mothers Day
Miscellaneous/Holidays and Observances/Valentines Day
Miscellaenous
14
266
267
268
269
270
271
272
273
274
275
276
277
278
279
280
281
282
283
284
285
286
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288
289
290
291
292
293
294
295
296
297
298
299
300
301
302
303
304
305
306
307
308
309
310
311
312
313
314
315
316
317
318
Miscellaneous/Holidays and Observances/Winter Holidays
Miscellaneous/Law and Legal Research
Miscellaneous/News
Miscellaneous/News/Business and Finance
Miscellaneous/People
C
*NOTES (see above for definitions)
Miscellaenous
A
B
DISPLAY_NAME
Miscellaneous/People/Actors and Actresses
Miscellaneous/People/Athletes
Miscellaneous/People/Models
Miscellaneous/Reference
Miscellaneous/Religion and Spirituality/Astrology
Miscellaneous/Romance/Personals
Miscellaneous/Romance/Relationships and Romance
Miscellaneous/Science
Miscellaneous/Weather
Politics
Politics/Congressional
Politics/Congressional/Democratic
Politics/Congressional/Democratic/David Hunter
Politics/Congressional/Republican
Politics/Presidential
Politics/Presidential/Democratic
Politics/Presidential/Democratic/Al Gore
Politics/Presidential/Democratic/Barack Obama
Politics/Presidential/Democratic/Bill Richardson
Politics/Presidential/Democratic/Christopher J. Dodd
Politics/Presidential/Democratic/Dennis Kucinich
Politics/Presidential/Democratic/Hillary Clinton
Politics/Presidential/Democratic/Joe Biden
Politics/Presidential/Democratic/John Edwards
Politics
14
319
320
321
322
323
324
325
326
327
328
329
330
331
332
333
334
335
336
337
338
339
340
341
342
343
344
345
346
347
348
349
350
351
352
353
354
355
356
357
358
359
360
361
362
363
364
365
366
367
368
369
370
371
Politics/Presidential/Democratic/Mike Gravel
Politics/Presidential/Independent
Politics/Presidential/Independent/Michael Bloomberg
Politics/Presidential/Independent/Ralph Nader
Politics/Presidential/Republican
Politics/Presidential/Republican/Duncan Hunter
Politics/Presidential/Republican/Fred Thompson
Politics/Presidential/Republican/Jeb Bush
Politics/Presidential/Republican/Jim Gilmore
Politics/Presidential/Republican/John McCain
Politics/Presidential/Republican/Mike Huckabee
Politics/Presidential/Republican/Mitt Romney
Politics/Presidential/Republican/Newt Gingrich
Politics/Presidential/Republican/Ron Paul
Politics/Presidential/Republican/Rudy Giuliani
Politics/Presidential/Republican/Sam Brownback
Politics/Presidential/Republican/Tom Tancredo
Politics/Presidential/Republican/Tommy Thompson
Retail
Retail/Apparel
Retail/Apparel/Accessories
Retail/Apparel/Athletic Wear
Retail/Apparel/Childrens
Retail/Apparel/Fashion
Retail/Apparel/Footwear
Retail/Apparel/Footwear/Athletic
Retail/Apparel/Intimate
Retail/Apparel/Jewelry and Watches
Retail/Apparel/Mens
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
C
*NOTES (see above for definitions)
Retail/Apparel/Mens/Big and Tall
Retail/Apparel/Teens
Retail/Apparel/Womens
Retail/Apparel/Womens/Maternity
Retail/Apparel/Womens/Plus Sizes
Retail/Auctions
Retail/Books
Retail/General Merchandise
Retail/Gifts
Retail/Gifts/Flowers
Retail/Gifts/Food and Beverages
Retail/Gifts/Greeting Cards and Stationery
Retail/Home
Retail/Home/Appliances
Retail/Home/Appliances/Large
Retail/Home/Bed and Bath
Retail/Home/Cleaning and Supplies
Retail/Home/Furniture
Retail/Home/Furniture/Office
Retail/Home/Garden and Patio
Retail/Home/Housewares
Retail/Home/Improvements
Retail/Home/Improvements/Kitchen Remodeling
Retail/Home/Improvements/Safety and Security
Retail/Home/Improvements/Tools
Retail/Luxury Goods
Retail/Luxury Goods/Apparel
Retail/Luxury Goods/Apparel/Accessories
Retail/Luxury Goods/Apparel/Jewelry and Watches
Retail/Luxury Goods/Beauty
Retail/Luxury Goods/Beauty/Cosmetics
Retail/Luxury Goods/Beauty/Fragrance
Retail
14
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373
374
375
376
377
378
379
380
381
382
383
384
385
386
387
388
389
390
391
392
393
394
395
396
397
398
399
400
401
402
403
404
405
406
407
408
409
410
411
412
413
414
415
416
417
418
419
420
421
422
423
424
Retail/Luxury Goods/Food
Retail/Luxury Goods/Gifts
Retail/Luxury Goods/Home
Retail/Luxury Goods/Travel
Retail/Restaurants
Retail/Restaurants/Fast Food
Retail/Retailers/Department Stores/Debenhams
Brand Connect
Retail/Retailers/Department Stores/Dillards
Brand Connect
Retail/Retailers/Department Stores/JC Penney
Brand Connect
Retail/Retailers/Department Stores/Kohls
Brand Connect
Retail/Retailers/Department Stores/Lord and Taylor
Brand Connect
Retail/Retailers/Department Stores/Macys
Brand Connect
Retail/Retailers/Department Stores/Marks and Spencers
Brand Connect
Retail/Retailers/Department Stores/Nordstrom
Brand Connect
Retail/Retailers/Department Stores/Sears
Brand Connect
Retail/Retailers/Electronics/Best Buy
Brand Connect
Retail/Retailers/Electronics/Circuit City
Brand Connect
Retail/Retailers/Electronics/Comet
Brand Connect
Retail/Retailers/Electronics/Currys
Brand Connect
Retail/Retailers/Electronics/Dixons
Brand Connect
Retail/Retailers/Electronics/PC World
Brand Connect
A
B
C
DISPLAY_NAME
*NOTES (see above for definitions)
Retail/Retailers/Electronics/Radio Shack
Brand Connect
Retail/Retailers/Etailers/Amazon
Brand Connect
Retail/Retailers/Etailers/Ebay
Brand Connect
Retail/Retailers/Etailers/QVC
Brand Connect
Retail/Retailers/Home Improvement/B and Q
Brand Connect
Retail/Retailers/Home Improvement/Home Depot
Brand Connect
Retail/Retailers/Home Improvement/Lowes
Brand Connect
Retail/Retailers/Mass Merchants/Argos
Brand Connect
Retail/Retailers/Mass Merchants/ASDA
Brand Connect
Retail/Retailers/Mass Merchants/Boots
Brand Connect
Retail/Retailers/Mass Merchants/Kmart
Brand Connect
Retail/Retailers/Mass Merchants/Sainsburys
Brand Connect
Retail/Retailers/Mass Merchants/Target
Brand Connect
Retail/Retailers/Mass Merchants/Tesco
Brand Connect
Retail/Retailers/Mass Merchants/Walmart
Brand Connect
Retail/Retailers/Mass Merchants/Woolworths
Brand Connect
Retail/Retailers/Office Supply/Staples
Brand Connect
Retail/Retailers/Specialty Apparel/Gap
Brand Connect
Retail/Retailers/Specialty Apparel/Next
Brand Connect
Retail/Retailers/Specialty Apparel/Old Navy
Brand Connect
Retail/Retailers/Specialty Apparel/Victorias Secret
Brand Connect
Retail/Retailers/Warehouse Clubs/Costco
Brand Connect
Retail/Retailers/Warehouse Clubs/Sams Club
Brand Connect
Retail/Toys
Retail/Toys/Outdoor Play
Small Business and B2B
Small Business and B2B/B2B
Small Business and B2B/B2B/Corporate Services
Small Business and B2B/B2B/Corporate Services/Human Resources
Small Business and B2B/B2B/Corporate Services/Human Resources/Healthcare Recruiters
Small Business and B2B/B2B/Corporate Services/Human Resources/Retail Recruiters
Small Business and B2B/B2B/Corporate Services/Human Resources/Technology Recruiters
Small Business and B2B/Career Employment
Small Business and B2B/Career Employment/Accounting and Finance
Small Business and B2B/Career Employment/Accounting and Finance/Banking and Mortgage
Small Business and B2B/Career Employment/Accounting and Finance/Insurance
Small Business and B2B/Career Employment/Advertising and Public Relations
Small Business and B2B/Career Employment/Arts Entertainment and Publishing
Small Business and B2B/Career Employment/Clerical and Administrative
Small Business and B2B/Career Employment/Construction and Facilities
Small Business and B2B/Career Employment/Customer Service
Small Business and B2B/Career Employment/Education and Training
Small Business and B2B
14
425
426
427
428
429
430
431
432
433
434
435
436
437
438
439
440
441
442
443
444
445
446
447
448
449
450
451
452
453
454
455
456
457
458
459
460
461
462
463
464
465
466
467
468
469
470
471
472
473
474
475
476
477
Small Business and B2B/Career Employment/Engineering and Architecture
Small Business and B2B/Career Employment/Government and Military
Small Business and B2B/Career Employment/Healthcare
Small Business and B2B/Career Employment/Healthcare/Nursing
Small Business and B2B/Career Employment/Hospitality and Travel
Small Business and B2B/Career Employment/Human Resources
Small Business and B2B/Career Employment/Law Enforcement and Security
Small Business and B2B/Career Employment/Legal
Small Business and B2B/Career Employment/Management Consulting
Small Business and B2B/Career Employment/Manufacturing and Operations
Small Business and B2B/Career Employment/Marketing
Small Busines
A
B
DISPLAY_NAME
Small Business and B2B/Career Employment/Non Profit and Volunteer Work
Small Business and B2B/Career Employment/Pharmaceutical and Biotechnology
Small Business and B2B/Career Employment/Real Estate
Small Business and B2B/Career Employment/Restaurant and Food Service
Small Business and B2B/Career Employment/Retail
Small Business and B2B/Career Employment/Sales
Small Business and B2B/Career Employment/Technology
Small Business and B2B/Career Employment/Technology/Internet and New Media
Small Business and B2B/Career Employment/Telecommunications
Small Business and B2B/Career Employment/Transportation and Logistics
Small Business and B2B/Small Business
Small Business and B2B/Small Business/Office Supplies and Services
Small Business and B2B/Trucking and Freight
Sports
Sports/Auto Racing
Sports/Baseball
Sports/Basketball
Sports/Basketball/College
Sports/Boating and Sailing
Sports/Cricket
Sports/Cycling
Sports/Fantasy Leagues
Sports
Sports/Football
Sports/Football/College
Sports/Golf
Sports/Hockey
Sports/Martial Arts
Sports/Olympics
Sports/Outdoors
Sports/Rugby
Sports/Running Jogging and Health Walking
Sports/Snow
Sports/Soccer
Sports/Sporting Goods
Sports/Tennis
Technology
Technology/Computer Hardware
Technology/Computer Hardware/Desktops
Technology/Computer Hardware/Networking
Technology/Computer Hardware/Notebooks
Technology/Computer Hardware/Peripherals
Technology/Computer Hardware/Peripherals/Monitors
Technology/Computer Hardware/Peripherals/Printers
Technology/Computer Hardware/Peripherals/Storage Devices
Technology/Computer Services
Technology/Computer Software
Technology/Computer Software/Business Productivity
Technology/Computer Software/Security and Utilities
Technology/Consumer Electronics
Technology/Consumer Electronics/Audio
Technology/Consumer Electronics/Audio/Home
Technology/Consumer Electronics/Audio/Home/Speakers
Technology/Consumer Electronics/Audio/MP3
chnology
14
478
479
480
481
482
483
484
485
486
487
488
489
490
491
492
493
494
495
496
497
498
499
500
501
502
503
504
505
506
507
508
509
510
511
512
513
514
515
516
517
518
519
520
521
522
523
524
525
526
527
528
529
530
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
Technology/Consumer Electronics/Car Technology
Technology/Consumer Electronics/Car Technology/Navigation
Technology
Technology/Consumer Electronics/Communication/Mobile/Cellular Telephones
Technology/Consumer Electronics/Digital Cameras
Technology/Consumer Electronics/Handhelds and PDAs
Technology/Consumer Electronics/Home Video
Technology/Consumer Electronics/Home Video/Camcorder
Technology/Consumer Electronics/Home Video/Television
Technology/Consumer Electronics/Home Video/VHS and DVD
Technology/Internet Services
Technology/Internet Services/Domain Registration
Technology/Internet Services/Online Community
Technology/Internet Services/Online Community/Chat
Technology/Internet Services/Online Community/Email
Technology/Internet Services/Online Community/Messenger
Technology/Internet Services/Online Community/Photos
Technology/Internet Services/Web Hosting
Technology/IT Hardware
Technology/IT Hardware/Networking
Technology/IT Hardware/Peripherals
Technology/IT Hardware/Servers
Technology/IT Software
Technology/IT Software/Backup and Security
Technology/IT Software/Business Productivity
Technology/IT Software/Databases
Technology/IT Software/Developers
Technology/Tech Edition Consumer
Technology/Tech Edition Medium Business
Telecommunications
Telecommunications
14
531
532
533
534
535
536
537
538
539
540
541
542
543
544
545
546
547
548
549
550
551
552
553
554
555
556
557
558
559
560
561
562
563
564
565
566
567
568
569
570
571
572
573
574
575
576
577
578
579
580
581
582
583
Telecommunications/Cable
Telecommunications/Cellular and Wireless Services
Telecommunications/Cellular and Wireless Services/Downloads
Telecommunications/Internet Access
Telecommunications/Local Service
Telecommunications/Long Distance
Telecommunications/Multi Service Packages
Telecommunications/Satellite
Travel
Travel/Air and Charter
Travel/Air and Charter/Budget Airlines
Travel/Car Rental
Travel/Casino Resorts
Travel/Cruises
Travel/Destinations
Travel/Destinations/Africa
Travel/Destinations/Africa/Morocco
Travel/Destinations/Africa/South Africa
Travel/Destinations/Africa/South Africa/Cape Town
Travel/Destinations/Africa/Tunisia
Travel/Destinations/Asia
Travel/Destinations/Asia/China
Travel/Destinations/Asia/China/Beijing
Travel/Destinations/Asia/China/Shanghai
C
*NOTES (see above for definitions)
A
14
584
585
586
587
588
589
590
591
592
593
594
595
596
597
598
599
600
601
602
603
604
605
606
607
608
609
610
611
612
613
614
615
616
617
618
619
620
621
622
623
624
625
626
627
628
629
630
631
632
633
634
635
636
B
DISPLAY_NAME
Travel/Destinations/Asia/Hong Kong
Travel/Destinations/Asia/India
Travel/Destinations/Asia/India/Delhi
Travel/Destinations/Asia/India/Mumbai
Travel/Destinations/Asia/Indonesia/Bali
Travel/Destinations/Asia/Indonesia/Jakarta
Travel/Destinations/Asia/Japan
Travel/Destinations/Asia/Japan/Tokyo
Travel/Destinations/Asia/Korea
Travel/Destinations/Asia/Korea/Seoul
Travel/Destinations/Asia/Macau
Travel/Destinations/Asia/Malaysia
Travel/Destinations/Asia/Malaysia/Kuala Lumpur
Travel/Destinations/Asia/Malaysia/Penang
Travel/Destinations/Asia/Philippines
Travel/Destinations/Asia/Philippines/Manila
Travel/Destinations/Asia/Singapore
Travel/Destinations/Asia/Taiwan
Travel/Destinations/Asia/Taiwan/Taipei
Travel/Destinations/Asia/Thailand
Travel/Destinations/Asia/Thailand/Bangkok
Travel/Destinations/Asia/Thailand/Phuket
Travel/Destinations/Asia/Vietnam/Hanoi
Travel/Destinations/Asia/Vietnam/Ho Chi Minh City
Travel/Destinations/Caribbean
Travel/Destinations/Caribbean/Bahamas
Travel/Destinations/Caribbean/Bahamas/Nassau
Travel/Destinations/Caribbean/Cuba
Travel/Destinations/Caribbean/Dominican Republic
Travel/Destinations/Caribbean/Dominican Republic/Santo Domingo
Travel/Destinations/Caribbean/Jamaica
Travel/Destinations/Caribbean/Jamaica/Montego Bay
Travel/Destinations/Caribbean/Jamaica/Negril
Travel/Destinations/Caribbean/Puerto Rico/San Juan
Travel/Destinations/Europe
Travel/Destinations/Europe/Austria
Travel/Destinations/Europe/Austria/Vienna
Travel/Destinations/Europe/Belgium/Brussels
Travel/Destinations/Europe/Czech Republic/Prague
Travel/Destinations/Europe/Denmark
Travel/Destinations/Europe/Denmark/Copenhagen
Travel/Destinations/Europe/Finland/Helsinki
Travel/Destinations/Europe/France
Travel/Destinations/Europe/France/Nice
Travel/Destinations/Europe/France/Paris
Travel/Destinations/Europe/Germany
Travel/Destinations/Europe/Germany/Berlin
Travel/Destinations/Europe/Germany/Frankfurt
Travel/Destinations/Europe/Germany/Munich
Travel/Destinations/Europe/Greece
Travel/Destinations/Europe/Greece/Athens
Travel/Destinations/Europe/Hungary/Budapest
Travel/Destinations/Europe/Italy
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
Travel/Destinations/Europe/Italy/Florence
Travel/Destinations/Europe/Italy/Milan
Travel/Destinations/Europe/Italy/Rome
Travel/Destinations/Europe/Italy/Venice
Travel/Destinations/Europe/Netherlands/Amsterdam
Travel/Destinations/Europe/Portugal
Travel/Destinations/Europe/Russia/Moscow
Travel/Destinations/Europe/Spain
Travel/Destinations/Europe/Spain/Barcelona
Travel/Destinations/Europe/Spain/Madrid
Travel/Destinations/Europe/Spain/Torrent
Travel/Destinations/Europe/Sweden/Stockholm
Travel/Destinations/Europe/Switzerland
Travel/Destinations/Europe/Switzerland/Geneva
Travel/Destinations/Europe/Turkey
Travel/Destinations/Europe/Turkey/Istanbul
Travel/Destinations/Europe/UKIE
Travel/Destinations/Europe/UKIE/England
Travel/Destinations/Europe/UKIE/England/London
Travel/Destinations/Europe/UKIE/Scotland
Travel/Destinations/Europe/UKIE/Scotland/Edinburgh
Travel/Destinations/Europe/UKIE/Scotland/Glasgow
Travel/Destinations/Europe/UKIE/Wales
Travel/Destinations/Latin America
Travel/Destinations/Latin America/Argentina/Buenos Aires
Travel
14
637
638
639
640
641
642
643
644
645
646
647
648
649
650
651
652
653
654
655
656
657
658
659
660
661
662
663
664
665
666
667
668
669
670
671
672
673
674
675
676
677
678
679
680
681
682
683
684
685
686
687
688
689
Travel/Destinations/Latin America/Brazil/Rio de Janeiro
Travel/Destinations/Latin America/Brazil/Sao Paulo
Travel/Destinations/Latin America/Chile/Santiago
Travel/Destinations/Latin America/Colombia/Bogota
Travel/Destinations/Latin America/Costa Rica/San Jose
Travel/Destinations/Latin America/Peru/Lima
Travel/Destinations/Latin America/Venezuela/Caracas
Travel/Destinations/Middle East
Travel/Destinations/Middle East/Egypt
Travel/Destinations/Middle East/Egypt/Cairo
Travel/Destinations/Middle East/Israel
Travel/Destinations/Middle East/Kuwait
Travel/Destinations/Middle East/Oman
Travel/Destinations/Middle East/Qatar
Travel/Destinations/Middle East/Saudi Arabia
Travel/Destinations/Middle East/United Arab Emirates
Travel/Destinations/Middle East/United Arab Emirates/Dubai
Travel/Destinations/North America
Travel/Destinations/North America/Canada
Travel/Destinations/North America/Canada/Calgary
Travel/Destinations/North America/Canada/Montreal
Travel/Destinations/North America/Canada/Ottawa
Travel/Destinations/North America/Canada/Toronto
Travel/Destinations/North America/Mexico
Travel/Destinations/North America/Mexico/Acapulco
Travel/Destinations/North America/Mexico/Cabo San Lucas
Travel/Destinations/North America/Mexico/Cancun
Travel/Destinations/North America/Mexico/Cozumel
C
*NOTES (see above for definitions)
A
14
690
691
692
693
694
695
696
697
698
699
700
701
702
703
704
705
706
707
708
709
710
711
712
713
714
715
716
717
718
719
720
721
722
723
724
725
726
727
728
729
730
731
732
733
734
735
736
737
738
739
740
741
742
B
DISPLAY_NAME
Travel/Destinations/North America/Mexico/Mexico City
Travel/Destinations/North America/Mexico/Puerto Vallarta
Travel/Destinations/North America/United States
Travel/Destinations/North America/United States/Alaska
Travel/Destinations/North America/United States/Arizona
Travel/Destinations/North America/United States/Arizona/Phoenix
Travel/Destinations/North America/United States/Arizona/Tucson
Travel/Destinations/North America/United States/California
Travel/Destinations/North America/United States/California/Lake Tahoe
Travel/Destinations/North America/United States/California/Los Angeles
Travel/Destinations/North America/United States/California/San Diego
Travel/Destinations/North America/United States/California/San Francisco
Travel/Destinations/North America/United States/California/San Jose
Travel/Destinations/North America/United States/Colorado/Denver
Travel/Destinations/North America/United States/Florida
Travel/Destinations/North America/United States/Florida/Daytona Beach
Travel/Destinations/North America/United States/Florida/Fort Lauderdale
Travel/Destinations/North America/United States/Florida/Fort Myers
Travel/Destinations/North America/United States/Florida/Miami
Travel/Destinations/North America/United States/Florida/Orlando
Travel/Destinations/North America/United States/Florida/Tampa
Travel/Destinations/North America/United States/Florida/West Palm Beach
Travel/Destinations/North America/United States/Georgia/Atlanta
Travel/Destinations/North America/United States/Hawaii
Travel/Destinations/North America/United States/Hawaii/Maui
Travel/Destinations/North America/United States/Hawaii/Oahu
Travel/Destinations/North America/United States/Hawaii/Oahu/Honolulu
Travel/Destinations/North America/United States/Illinois/Chicago
Travel/Destinations/North America/United States/Louisiana
Travel/Destinations/North America/United States/Louisiana/New Orleans
Travel/Destinations/North America/United States/Maryland/Baltimore
Travel/Destinations/North America/United States/Massachusetts/Boston
Travel/Destinations/North America/United States/Minnesota/Minneapolis
Travel/Destinations/North America/United States/Missouri/St. Louis
Travel/Destinations/North America/United States/Nevada/Las Vegas
Travel/Destinations/North America/United States/Nevada/Reno
Travel/Destinations/North America/United States/New Jersey/Newark
Travel/Destinations/North America/United States/New York/New York
Travel/Destinations/North America/United States/North Carolina/Raleigh
Travel/Destinations/North America/United States/Oregon/Portland
Travel/Destinations/North America/United States/Pennsylvania/Philadelphia
Travel/Destinations/North America/United States/Texas
Travel/Destinations/North America/United States/Texas/Dallas
Travel/Destinations/North America/United States/Utah/Salt Lake City
Travel/Destinations/North America/United States/Virginia
Travel/Destinations/North America/United States/Washington D.C.
Travel/Destinations/North America/United States/Washington/Seattle
Travel/Destinations/Oceania
Travel/Destinations/Oceania/Australia
Travel/Destinations/Oceania/Australia/Melbourne
Travel/Destinations/Oceania/Australia/Perth
Travel/Destinations/Oceania/Australia/Sydney
Travel/Destinations/Oceania/Fiji
C
*NOTES (see above for definitions)
A
B
DISPLAY_NAME
C
*NOTES (see above for definitions)
Travel/Destinations/Oceania/French Polynesia/Tahiti
Travel/Destinations/Oceania/New Zealand
Travel/Destinations/Oceania/New Zealand/Auckland
Travel/Europe_Last Minute
Travel/Hotels and Lodging
Travel/Hotels and Lodging/Economy
Travel/Hotels and Lodging/Midscale
Travel/Hotels and Lodging/Upscale and Luxury
Travel/Luggage and Merchandise
Travel/Non US
Travel/Online Travel Aggregator
Travel/Rail
Travel/Vacations
Travel/Vacations/Beach and Sun
Travel/Vacations/Family
Travel/Vacations/Honeymoon and Romantic
Income
14
743
744
745
746
747
748
749
750
751
752
753
754
755
756
757
758
759
760
761
762
763
764
765
766
767
Yahoo Income Edition/15000 to 24999
Data Driven - Engagers Only
Yahoo Income Edition/25000 to 34999
Data Driven - Engagers Only
Yahoo Income Edition/35000 to 49999
Data Driven - Engagers Only
Yahoo Income Edition/50000 to 74999
Data Driven - Engagers Only
Yahoo Income Edition/75000 to 99999
Data Driven - Engagers Only
Yahoo Income Edition/100000 to 149999
Data Driven - Engagers Only
Yahoo Income Edition/150000 to 249999
Data Driven - Engagers Only
Yahoo Income Edition/250000 to 499999
Data Driven - Engagers Only
Yahoo Income Edition/500000 +
Data Driven - Engagers Only