FFI 2006 GM Conference Awards criteria

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FAIRFIELD INN
2006
PERFORMANCE AWARDS
Fairfield Inn will recognize its top 2006 performers at the upcoming GM’s Conference being held in San Antonio, TX in April 2007.
In order to be eligible for the awards listed below, the following criteria must be met:
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Hotel must be open by January 1, 2006, except for opening awards
Hotel must be open by January 1, 2005 for improvement awards
To qualify for Opening Hotel or Opening GM of the year, hotel must have opened between July 2005 and July 2006.
Improvement awards will be based upon scores YTD 2006 improvement over YTD 2005 scores
Red Zone hotels (hotels placed in the GSS Red zone in 2006 or score Red in the QA audit Jul-Dec 2006) are not eligible for
awards.
Must have a minimum YTD occupancy rate of 55% or an improvement year over year in market share
Nominations (forms and process) will be web-based and the website will be open from October 1st through January 15th for
accepting nominations.
Note: Please review the award categories and number of awards given carefully as there have been some changes.
CRITERIA
Magic Hotels
AWARD
PLATINUM
CIRCLE
AWARD
GOLD
CIRCLE
AWARD
SILVER
CIRCLE
AWARD (New)
91% or higher
91% or higher
87.0% -90.9%
85.0% -86.9%
Green Both
Waves
NA
NA
NA
NA
NA
NA
Criteria #1
Overall GSS Score – Overall
Satisfaction
(January 1, 2006-December 31,
2006)
Criteria #2
Quality Assurance Audit
Criteria #3
RevPar Index
Must finish at a
minimum 100
index
Guest Satisfaction Awards - This matrix outlines the categories and criteria for GSS awards. There will be one winner
per category unless otherwise indicated.
Award
Chairman’s Award
Overall Satisfaction Improvement (5
winners)
Cleanliness Champions
Most Improved- Cleanliness
Champions
Protecting the Promise Award
Most Improved – Maintenance and
Upkeep Defenders
Promises Make Magic Service
Champions
Most Improved Magic Service
Category
Overall Satisfaction
Overall Satisfaction
Criteria
Highest Score
Most Improved over 2005
Cleanliness of Guest Room
Cleanliness of Guest Room
Highest Score
Most Improved over 2005
Maintenance and Upkeep
Maintenance and Upkeep
Highest Score
Most Improved over 2005
Overall Staff Service
Highest Score
Overall Staff Service
Most Improved over 2005
Page 1 of 3
FAIRFIELD INN
2006
PERFORMANCE AWARDS
Champions
Breakfast Ambassadors
Most Improved Breakfast
Ambassadors
Promises Kept Award
Most Improved Promises Kept
Loyalty Builder
Loyalty Builder
Superior Value Leaders
Superior Value Leaders
Key Initiative
Key Initiative Improvement
Revenue Awards
Award
Sales Ramp Up (1 winner)
Share Shifter (3 winners)
Breakfast Ove rall
Breakfast Overall
Highest Score
Most Improved over 2005
Problem Incidence
Problem Incidence
Recognized Elite Status
Recognized Elite Status
Brand Essence
Brand Essence
Bed is Comfortable
Bed is Comfortable
Lowest Score
Most Improved
Highest Score
Most Improved
Highest Score
Most Improved
Highest Score
Most Improved
Criteria
Awarded to the best opening hotel
based on sales and marketing goal
attainment in its first 3 months and
first 6 months. Goal attainment is
how quickly a hotel reaches high
occupancy and RevPAR index goals
through executing its pre-opening
marketing game plan.
RevPAR Index improvement YOY
over 2005
over 2005
over 2005
over 2005
Notes
Selected by Owner and Franchise
Services
Most Improved YOY
Nomination Awards
Following are awards that are based on nominations submitted to the Nomination Committee at Marriott Headquarters. Please limit
your nominations to one per award category per hotel.
Award
Length of
Service
Requirement
N/A
Criteria
General Manager of
the Year – Selected
from pool of Magic
GM’s
Min 1 Year as an
FFI GM
Magic General
Manager of the Year
Opening General
Manager of the Year
Min 1 Year as an
FFI GM
Hotel opened
between July
2005 and July
2006 and GM
was present
entire time
Hotel opened
between July
2005 and July
2006
§
§
§
§
§
§
§
Magic Hotel of the
Year
Opening Hotel of the
Year
§
§
§
§
§
§
§
§
§
§
Notes
Number of
Winners
GSS at 91% or higher
Green QA reviews both waves
RevPAR Index
o
Must finish at minimum
100%
Overall Hotel Leadership
Team Building and team development
Financial management
Sales leadership
Service leadership
Community Service
Same as GM of the Year
Selected from Diamond
hotels based upon hotel
submitted nomination
1
Hotel performance in the
areas of RevPAR Index,
Index growth, Occ/growth,
and GSS will also factor
into selection
1
Same as GM of the Year
5
communication
hiring and training of the associates
meeting timelines
coordination between Marriott ownership
and construction in meeting guest
opening readiness levels
exceptional readiness levels in
construction
guest response
sales and marketing
The hotel’s opening
performance in the areas
of RevPAR Index, Occ,
GSS and opening readiness
will be considered in
selection
The hotel’s opening
performance in the areas
of RevPAR, RevPAR Index,
Occupancy, Guest
1
Page 2 of 3
1
FAIRFIELD INN
2006
PERFORMANCE AWARDS
Community Service
Hotel of the Year
N/A
Manager of
Operations
Min of 1 year as
a FFI manager
§
§
leadership
training
Satisfaction, and opening
“readiness” (Attachment A)
will also be considered.
§
§
§
§
§
§
Use of available resources effectively
Reinforce positive reputation
Provide lasting value
Creativity
Process Improvement
Associates
(development/involvement
with other departments, turnover,
training, team building)
Guests (GSS scores, responsiveness,
Service)
Profit (financial controls, i.e. A/R, A/P,
cash control, petty cash, costs controls)
Sales
contribution
(revenue
management, reservations effectiveness,
involvement/participation in sales effort
through tours, etc…)
N/A
1
All hotel Managers and
Department Heads are
eligible for this award
EXCEPT General Managers
and managers whose
primary responsibility
involves sales. Typical
manager positions eligible
for this award are:
Executive Housekeeper,
Chief Engineer, Front
Office Manager, Guest
Services Manager, Food
and Beverage Manager and
Assistant General Manager.
n/a
1
Hotel performance in the
area of GSS will also be
considered
This award is given to one
General Manager who,
through commitment and a
service frame of mind has
overcome adversity at their
hotel.
1
§
§
§
Associate of the
Year
Min 1 year as a
FFI associate
§
§
§
§
Service Excellence
Triumph of Spirit
Min 1 year as an
FFI General
manager
§
§
§
§
§
§
§
§
§
Consistently demonstrated Service skills
Contributed to the overall profitability of
the business (i.e. sales effort, cost
savings, guest preference)
Participated in hotel and department
meetings
Demonstrated ways to go above and
beyond for the team
Participated in cross-training exercises
Daily Basics Commitment
Focus on customer service
Outstanding service story
Keeping their team motivated
Overcoming obstacles to continually
deliver Service
Financial management during adverse
conditions
Sales leadership
Service leadership
2
1
(this award
may not be
given every
year)
Quality Assurance Awards (1 to 3 awards)
Top Operations Hotels – Awarded to the top hotels during the two Operations Reviews for the year. Hotels are selected by QA
team. Selection criteria include:
Team
§
Embodies the brand culture
§
Is focused on their guests
§
Is energized and embraces the QA
process
§
Is focused on the details and sets
and achieves a high standard of
excellence
§
Has key processes and
documentation in order
§
Shares as well as received great
ideas and successful practices
Operation
§
Great curb appeal
§
Impeccably clean and well
maintained
§
Back of the house looks as good as
the front
Page 3 of 3
Requirement
§
Green GSS performance
classification
§
Green operations review
performance classification
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