A publication for members and friends of the New Car Dealers Association of B.C. March-April 2015 S gnals Vancouver International Auto Show Page 6-7 Auto Show Gala Page 10 New Job Board for Dealers Page 17 Digital for Dealers Page 20 Contents 6 18 12 14 17 In This Issue 4 10 18 PRESIDENT’S MESSAGE AUTO SHOW GALA Ticket and Venue Information DEALERSHIP CULTURE Building a Successful Environment 12 21 6 VANCOUVER INTERNATIONAL AUTO SHOW A Different Look and Feel This Year! DEALERS MAKING A DIFFERENCE Profiling the work of the NCDA with Special Olympics BC 8 14 LEGALINE Broad Discretion of the Registrar of Motor Vehicle Dealers SPECIAL OLYMPICS A look back in time at Special Olympics VSA UPDATE "Product Specialists" vs Salespeople 23 ASSOCIATE MEMBER LISTING At-a-Glance Listing of Members and Contact Information 17 NCDA NEWS Our New Website! SIGNALS MARCH - APRIL 2015 3 S gnals Chief Car Washer’s Message Go Big or Go Home! Officers and Directors Jim Inkster Chairman Aspol Motors Ltd. John Chesman Vice-Chairman MCL Motor Cars Blair Qualey President & CEO New Car Dealers Association of BC Directors Paul Batchelor Pacific Newspaper Group Mark Edmonds Ferrari Maserati of Vancouver Darren Graham Applewood Auto Group Jeff Hall Hallmark Ford Sales Moray Keith Dueck GM Dick Lau Cam Clark Ford Lincoln Derral Moriyama Bank Of Montreal John Wynia Harbourview Volkswagen A uto enthusiasts across B.C. are gearing up for next month’s Vancouver International Auto Show, the largest event of its kind in Western Canada, presented by the New Car Dealers Association of BC. It’s like Christmas every day for car and truck lovers. This year’s show, taking place March 24 to 29 at the Vancouver Convention Centre, will have something special for all guests, regardless of whether they’ve been naughty or nice. For starters, the 95th annual Auto Show will be bigger and better than in previous years – literally. We’re taking up 25 per cent more room than last year, or about 300,000 square feet of ballroom space, which will house many never-before-seen displays. For example, have you ever laid your eyes on a 100% Electric Bigfoot Monster Truck? How about a million-dollar classic convertible build? You will at this year’s Auto Show. Also new for the 2015 show is the Car Culture feature, which will highlight vehicles displayed in lifestyle settings, from luxury to families with children, and concepts such as the “Great Outdoors,” “Sea to Sky” and “City Luxury.” These are just some of the features being brought to you by the show’s new Auto Show team lead by Jason and Phil Heard. Other special attractions include a life-size Hot Wheels car and the Volkswagen Playcare Centre, to name just a few. Some things will remain the same this year, including the opportunity for guests to check out the latest makes and models from a wide-range of manufacturers around the world. That includes exotic and luxury brands such as Ferrari, Lamborghini, McLaren, Porsche, and Rolls Royce. We’ll even see an exhibit by Tesla this year. The Auto Show will also celebrate one of North America’s most iconic cars and uncover unique Hollywood North displays with vehicles used on movie and television sets shot on location in Metro Vancouver. Another highlight will be Electric Avenue, showcasing the latest in consumer-ready electric vehicles. Also returning this year is the wildly popular Green Ride and Drive event, where guests and the general public get a chance to drive some of the latest environmentally friendly vehicles. Unit 70 – 10551 Shellbridge Way Richmond, BC V6X 2W9 Tel: 604-214-9964 Fax: 604-214-9965 info@newcardealers.ca www.newcardealers.ca Copyright: The contents of Signals, such as text, articles, opinions, views, graphics, images, and the selection and arrangement of information (the “Content”), are protected by copyright and other intellectual property laws under both Canadian and foreign laws. Unauthorized use of the Content may violate copyright, trademark, patent and other laws. You must retain all copyright and other proprietary notices contained in the original Content on any copy you make of it. Disclaimer: Information contained within Signals is for general information purposes only and may not be entirely complete or accurate. Use of Signals’ content is done so at your own risk. 4 SIGNALS MARCH - APRIL 2015 Speaking of Green vehicles, following our call (and many others) for the continuation of incentives for the purchase of Clean Energy Vehicles, we were very pleased to see the announcement in the February 17th BC Budget of $7.5 million for a Clean Energy Vehicle Point of Sale Incentive program along with additional funding for charging equipment incentives, sales incentives and public outreach. The New Car Dealers Association is very honoured to have been asked once again to administer this program for the Provincial Government. We are all charged up (sorry) about launching the new program at this year’s Auto Show. Our team at the New Car Dealers Association of BC is also looking forward to the annual Auto Show Gala, taking place March 24. Partial proceeds from this event, which includes a dinner along with Salespeople of the Year and Community Driver awards ceremonies, will once again go to the New Car Dealers Foundation of BC, BC’s New Car Dealers charitable organization that sponsors organizations such as Special Olympics BC and provides Education Grants to those wanting to start or further a career in our industry. To find out more about all of the events taking place at this year’s Auto Show, including online contests and how to save money on tickets, visit the website: www.VancouverInternationalAutoShow.com. We encourage guests to buy tickets online to avoid lineups, but they will also be available on site during the show through an accessible new ticketing system. Gala tickets are available online at www.VancouverInternationalAutoShow.com (click on Show Info/Industry Gala). A reminder this is a sit down dinner event and so tickets are limited. Also, don’t forget to follow us on Twitter: @VanAutoShow and “Like” our Vancouver International Auto Show Facebook page. You can also see our cool photos on the Vancouver Auto Show Instagram page. Blair Qualey - President & CEO Liquidity Transparency Weekly Auction Times: Wednesday 7:00PM Thursday 9:30AM Saturday 10:00AM Trusted Since 1971 Buyers Around the World 604.232.4403 ADESA.ca/Vancouver The strongest market on record the time to sell is now! SMALTZ/RASKIN-photography ALL-NEW Vancouver International Auto Show: EXPANDED for 2015! w.com toSho nalAu ternatio ouverIn it Vanc tails vis ow De For Sh Auto Show Member Tickets All New Ticketing Options .com how utoS nalA atio rn rInte Auto Show tickets are now available for members of the NCDA, and you will be charged only for tickets that are redeemed. Member pricing is as follows: Tuesday Opening Night $14 ($20 value) Wednesday through Friday $9 ($15 value) Saturday through Sunday $11 ($17 value) *all prices are inclusive of tax Contact Christie at cmorning-smith@newcardealers.ca with questions or to place your order. For Show ai Det ve ncou 2015 - 29, pm h 245 pm - 10 pm Marc y on - 10 ay no Tuesda t Va si ls vi Thursd am - 10 pm 10 sday Wedne - Saturday - 6 pm Friday nday 10 am Su d and Owne 5 201 e 29, tr 24 - ntion Cen r BC H e C e uv R nv MA uver Co ce, Vanco o la c P Van ada 1055 ted by opera , 2015ly. on 24 - 29 e time er offer. for on March oth th any Valid lder and is gotod valid wi Ticket mits ho refund. No ket ad or This tic , exchange resale Not for Can R OU EY W ENC S H O I R E O E X P AU T NEW Tick ce 5 201 VCC Entran 29, t) 24 - rlow (Wes rch Ma ly via Thu d li on a ess et V Acc ce tran w En Sho SHOW FEATURES Car Culture Lifestyles and the vehicles that drive them. All new for the 2015 show, the Car Culture feature will highlight accessorized vehicles displayed in lifestyle setting and provide exhibit opportunities to directly connect with consumers who are interested in those specific lifestyles. Concepts like the “Great Outdoors”, “Work Zone”, “City Luxury”, “Sea to Sky”, feature spaces that will showcase select vehicles in settings surrounded by products and services that reflect the theme. These turn key, show led displays will form the highlight that defines each of the lifestyles and brings that lifestyle to life on the show floor (think of a 3D magazine pop out ad). Booth space and sponsorships will engage like-minded consumer products and services attracting lifestyle patrons. Special Vehicles Welcome to our Special Vehicles section for 2015! For the first time in the Auto Show’s history, two concept vehicles will be on display. In addition to these exciting new rides, special features will include the return of Exotic Manufacturers, Electric Avenue, the world’s only 100% electric Bigfoot monster truck; the return of commercial vendors selling vehicle parts and accessories; and much more. Don’t miss out on a very rare, local custom build that took SEMA 2014 by storm as well as other fascinating displays. There’s something for everyone at the all-new Auto Show. Exotics Back in force with a New and Expanded section. The Exotics are always a crowd favourite. YYou’ll get a chance to see models from Ferrari, Maserati, Lamborghini, Lotus, Rolls Royce, Aston Martin, Bentley, McLaren and Porsche. Green Ride & Drive The Green Ride and Drive - add 2015 models and event details – guests can book cars to drive – an opportunity for dealers to provide their cars. Vancouver Green City Initiative 2015: The VIAS is reformatting the Green Ride and Drive for 2015 to allow for maximum exposure and an organized smooth experience. We’re expecting another solid offering for show goers to register and drive some top “green” rides. Special models from Nissan, BMW, Toyota, Lexus and Smart will be in front of the Convention Centre. This year’s Green Ride & Drive will be located out front of the Vancouver Convention Centre entrance (on Thurlow) in front of the Jack Poole Plaza. AJAC's Green Car of the Year Award For the first time in AJAC’s (Automobile Journalists Association of Canada) history, a new award will be presented. The GCOTY (Green Car of the Year Award) will be awarded in Vancouver. The Award will be announced during a Press Tour on Tuesday March 24th and the winning car will be on display during the Show. Preparations are being made for the inaugural Canadian Green Car of the YearAward announcement at this years Vancouver International Auto Show. The Top 3 vehicles in the running will be announced at the Canadian International Auto Show when AJAC presents its Car of the Year and Utility Vehicle of the Year Awards on February 12th in Toronto. These same Top 3 vehicles will be crowned with green car toppers to be worn for the duration of the Toronto show and the Vancouver show. The winner of the Canadian Green Car of the Year Award will be awarded in Vancouver during AJAC's Press Conference on March 24th. 2015 Eco-Run, presented by the Automobile Journalist Association of Canada (AJAC) The 4th annual 2015 Eco-Run will take place this year in beautiful British Columbia, coinciding with the 95th Vancouver International Auto Show and the first ever Green Car of the Year Award, announced by AJAC. The Eco-Run sees journalists putting various EV, hybrid and alternative fuelled vehicles through their paces to test fuel economy (if fuel is used!), performance and creature comforts. The event has two important purposes: • to help consumers become more aware of the latest fuelefficient and emission-reducing technologies being offered by automakers, and; • to demonstrate to Canadians more fuel-efficient ways to drive their own vehicles and reduce their pain at the pumps. Unveiling: Liberty Walk GTR The 2015 Vancouver International Auto Show is making history. For the first time, a model that’s gone viral on the internet, will be unveiled at this year’s Show. Japan’s renowned tuner, Liberty Walk, has teamed up with a Godzilla (Nissan GTR). Only one of two in the world, this is a showstopper. Featured in PASMAG, this is a very special build you won’t want to miss. Wrapped in grey 3M 1080 vinyl wrap with graphics by Wrap-Workz, the car wears custom one-offs. Wheel details will be unveiled at the Auto Show! LegaLine Broad Discretion of Registrar of Motor Dealers The Motor Vehicle Sales Authority of British Columbia (VSA) is the regulatory agency authorized by the provincial government to administer and enforce the Motor Dealer Act, portions of the Business Practices and Consumer Protection Act as it relates to the sale of personal-use motor vehicles, and the related consumer complaints process. When a complaint is received it is sent to the dealer for its response and the complaint and the response are researched and reviewed. If the complaint cannot be resolved with the assistance of VSA staff or by using alternative dispute resolution, a hearing before the Registrar of Motor Dealers may be required. Pursuant to the legislation, the Registrar has the power to make many different orders, including: • Assessing an administrative penalty of up to $50,000 on a corporation or $5,000 on an individual; • Requiring the dealer or salesperson to pay a consumer damages; • Canceling or suspending the registration or licence of a dealer or salesperson for a period of time. A decision of the Registrar may be reviewed by the B.C. Supreme Court by way of judicial review. This requires a judge to review the decision and consider whether the Registrar followed the legislation and other applicable law. Generally, if a court finds that the Registrar made an error, the court “quashes” (cancels) the decision. One of the most recent judicial reviews of a decision of the Registrar is Windmill Auto Sales & Detailing Ltd. v. Registrar of Motor Dealers. In Windmill, the British Columbia Supreme Court upheld a decision of the Registrar to issue a Compliance Order against Windmill, requiring the dealer to refund to certain consumers the purchase price of the vehicles at issue. The Registrar also ordered administrative penalties against Windmill totalling $2,000. The facts of the case are the following: • The consumer purchased a 2009 Dodge Laramie pick-up from Windmill. At the time of the purchase, Windmill declared the Dodge had been in an accident and the cost of repairs was only $1,800. • 10 months later, the Dodge was struck by another vehicle while parked in the consumer’s driveway. The Dodge was taken in for repair and it was discovered that the Dodge still had previous damage that had not been repaired. A visual estimate indicated there was some $6200 in additional repairs to be made from a previous accident. • The Registrar found that Windmill had breached the Motor Dealer Act by failing to disclose to the consumer that the motor vehicle they purchased had previously sustained damage in excess of $2,000.00. • The Registrar issued a Compliance Order directing Windmill to refund the entire purchase price of the Dodge to the Consumer, subject to the Consumer returning the truck, and imposed an administrative penalty of $5,000 on both Windmill and the principal of Windmill. • Windmill sought to set aside the decision of the Registrar, arguing that that the Registrar violated the principles of procedural fairness. Specifically, Windmill argued that it was not advised that the Registrar had the power to made certain findings, and so they were not fully informed by VSA of the case they had to meet and were denied the opportunity to present a full and proper defence. The Court dismissed Windmill’s argument and held that the decision met the standard of “justification, intelligibility and transparency” and was therefore reasonable. The Court concluded that the notice of hearing clearly set out the specific nature of the allegations being advanced against Windmill and the range of possible outcomes. Further, the Court held that Windmill was provided with the consumer’s evidence in support of the complaint four months in advance of the hearing and had ample opportunity to review its veracity and obtain legal advice. In summary, it is important to keep in mind that the law is clear with respect to the following: • The Registrar has broad discretion as to the scope of a compliance order and with respect to possible remedies available to consumers. • The Court is usually very reluctant to overturn a decision of the Registrar unless there is very clear evidence that an incorrect or unfair decision has been made. • After an unsuccessful attempt to resolve the dispute on their own, the consumer filed a complaint with VSA and an investigation was conducted, and subsequently, VSA convened a hearing. • At the hearing, Windmill admitted to the facts contained in the consumer’s evidence, with the exception that Windmill stated that the dealer’s bookkeeper had made a mistake in the paperwork for the Dodge. 8 SIGNALS MARCH - APRIL 2015 By Vanessa S. Werden, Associate, Roderick H. McCloy, Associate Counsel, Shapiro Hankinson & Knutson Law Corporation & Promotional Products shop online! Michael Mason & Co. Ltd. Devonshire Road Victoria, BC, Canada, VA T T: 250-384-7304 / 1-888-882-6688 F: 250-384-7308 / 1-888-727-6688 office@michaelmason.ca www.michaelmason.ca To shift your Finance Dept into high gear, give us a call. To shift your Finance Dept into high gear, give us a call. John Romfo - National Sales Manager John Romfo - National Sales Manager 1-250-308-1112 1-250-308-1112 SIGNALS MARCH - APRIL 2015 9 1 22015 AUTOSHOW T he Auto Show Gala serves as the industry launch event for the 95th Annual Vancouver International Auto Show. This highly anticipated gala evening gives dealer and associate members, manufacturers, government and media guests an opportunity to network and mingle over cocktails and canapés all while catching a peek of the vehicles and displays. The Auto Show Gala continues to offer an enjoyable sit-down dinner format. Utilizing the ballrooms and eye opening manufacturer displays, this continues to be a unique guest experience. The prestigious BC Salespeople of the Year Awards and Community Driver Awards will be presented. The 2015 Gala welcomes a new format, incorporating the sit-down dinner and networking opportunities with the public launch and Show debut on the Show floor. Guests who have attended previous years are familiar with the anticipated diamond earring draw. All ticketed guests are entered into the draw and have an opportunity to walk away with a pair of diamond earrings valued at approximately $6,000! This is a charity event, with funds going to the New Car Dealers Foundation of BC. OFFICIAL SUPPLIERS Salespeople of the Year Awards Community Driver Awards Silver Bronze Friend 10 SIGNALS MARCH - APRIL 2015 Celebrate Your Industry and the Launch of Your Show at the Auto Show Gala Tuesday, March 24, 2015 – Vancouver Convention Centre East EVENT INFORMATION Date: Tuesday, March 24, 2015 Venue: Vancouver Convention Centre East (999 Canada Place) Dress Code: Semi-formal attire Timing: 5:30pm – 6:15pm – Pre-Dinner Reception 6:15pm – 8:00pm – Dinner Gala and Awards Presentation 8:00pm – 10:00pm – Show Debut and Public Party (West Building) TICKET INFORMATION Single Tickets: $249 Reserved Table of 10: $2,300 All ticket sales are final. Tickets may be purchased online at: www.VancouverInternationalAutoShow.com (click on Show Info/Industry Gala) or by calling 604-214-9964. Canadian Automobile Dealers Association (CADA) Update The Canadian Retail Automotive Market Sets New Record in 2014! T The Canadian retail automotive market set a new record in 2014, with sales coming in at 1.85 million units. Growth was strong last year across Canada and new vehicle sales surpassed 2013’s record levels by more than six per cent, signaling an ever-stronger market for new cars in Canada. Car sales were roughly flat compared to 2013, whereas sales in the truck segment grew an astounding 11 per cent over 2013 levels. After a flat first quarter in 2014, nine consecutive monthly sales records starting in April laid the foundation for the best year ever in the Canadian light vehicle market. This is great news for our dealer network, for the economy as a whole and for Canadian consumers. Consumers are responding to an optimistic and rebounding economy, with high levels of product affordability and the best product choice the industry has ever seen. New car prices have mostly defied regular inflationary pressures in the past decade and that is reflected in record levels of demand. That the industry has now set two consecutive yearly sales records with very strong growth in 2013 and 2014 is very welcome news in a sector that experienced such a dramatic decline in 2009 and 2010. Record levels of new car demand in the marketplace mean that consumers are confident in the economy’s performance and that’s great news for car dealers, their customers, and all Canadians. Overall the record was driven by historic levels of new vehicle affordability and quality combined with solid consumer demand. Though debt dynamics are evolving, the overall outlook for our industry remains very strong with these numbers. It will be very difficult to post another six per cent sales jump in 2015 so growth is likely to flatten somewhat this year. But there’s no reason to expect anything other than a third consecutive sales record in 2015 as the year begins on this positive note. By Michael Hatch, Chief Economist, CADA Calendar of Events 2015 Vancouver International Auto Show Week Please join us for these exciting events! Learn more at www.VancouverInternationalAutoShow.com or call 604-214-9964. ASSOCIATION & FOUNDATION ANNUAL GENERAL MEETING Tuesday, March 24 | 4:30pm – 5:30pm Open to Dealer Members only. Pre-registration not required. AUTO SHOW GALA Tuesday, March 24 | 5:30pm – 10:00pm Space is limited. Ticket required. Purchase online now. VANCOUVER INTERNATIONAL AUTO SHOW Tuesday, March 24 – Sunday, March 29 Special member-rates available. Contact your Association for details. DIGITAL FOR DEALERS Thursday, March 26 | 9:00am – 1:30pm Space is limited. Ticket required. Call your Assocation to purchase tickets. Dealers Making a Difference for SOBC With this series SOBC is turning the spotlight on individual dealers who so generously support our athletes and our organization – watch for future issues of Signals for more inspiring stories. Blair Qualey (left), President & CEO, New Car Dealers Association, with SOBC athletes and New Car Dealers Board Executives 12 SIGNALS MARCH - APRIL 2015 F or the last three decades, the New Car Dealers Association of BC have connected with Special Olympics BC athletes, and the association staff members have pursued many and varied ways to support the athletes and help them succeed in their sports and in life. Like the New Car Dealers they represent, the association staff generously commit themselves to raising funds and awareness for Special Olympics, and go above and beyond in finding other ways to help athletes around the province. Supporting Special Olympics BC is one of the two primary charitable endeavours of the New Car Dealers Foundation of BC, along with supporting education for those wishing to enter or advance within the industry. New Car Dealers are truly community minded, focused on the places where they’ve built their businesses and on giving back. Supporting Special Olympics has been a powerful and rewarding way to do that, says New Car Dealers Association of BC President and CEO Blair Qualey. Whenever there is the opportunity to bring New Car Dealers Board of Directors members and Special Olympics athletes together, “everyone always walks away feeling totally inspired, often with tears in their eyes,” Qualey says. “It’s happened many times at our Board meetings. … We are very fortunate to work with such a group of people who work so hard, who come back from so many challenges.” The 30-year relationship between Special Olympics and B.C.’s New Car Dealers has seen Dealers raise and donate more than $4.2 million, helping Special Olympics BC grow from two weekends of games with about 500 participants to involving more than 4,300 athletes with intellectual disabilities in year-round programs in 18 sports and youth programs in 57 communities around the province. It has helped change the lives of thousands of athletes and, in turn, the lives of everyone they touch. The New Car Dealers Association staff help power the annual New Car Dealers Foundation of BC / Special Olympics Auction, now a successful online enterprise, and help raise awareness about Special Olympics and show Dealers the power of their support by featuring athletes at their events such as the Vancouver International Auto Show Preview Gala and annual convention. And they generously look for wide-ranging ways to provide additional opportunities, ranging from sharing Special Olympics stories in Signals and their e-newsletters to giving local Special Olympics athletes the chance to attend a Chilliwack Chiefs game with them when they had the chance to host a box at a recent game. These examples are just a few of many. “We just want to make sure all of our members get to find out what Special Olympics is all about,” Qualey says. “We always take the opportunity at our Auto Show Gala to reinforce the relationship. … We consider ourselves part of the Special Olympics family and you are a part of ours.” They’ve been inspired by many of the moments they’ve had with Special Olympics athletes over the years, like hearing athletes such as Michaela Robinson and Matthew Williams share their stories, and watching teams of athletes from across the country walking with such pride and excitement into the Opening Ceremony of the Special Olympics Canada 2014 Summer Games, which the New Car Dealers supported with generous vehicle donations and assistance. Qualey says the New Car Dealers Association staff are inspired both by the Special Olympics athletes and the hardworking and community-minded New Car Dealers. Dealers develop such strong relationships with their customers and communities, and do so much to participate and help out the worthwhile organizations and charities in their communities that sometimes need support. Much of it happens out of the spotlight. “Many of our Dealers do so many things in the community that nobody hears about. They’re very humble, they don’t want to make a big fuss about it, [but] it’s important to who they are and their personal and business strategies,” Qualey says. “They inspire us because they’re such great business people and such community leaders.” SIGNALS MARCH - APRIL 2015 13 Special Olympics Snapshot Thirty-five years of changing lives through sport B.C.’s New Car Dealers are among the longest-standing supporters of Special Olympics BC. In this issue of Signals we continue the series demonstrating all that your support helps to bring to life through the world of Special Olympics – all the experiences of joy, friendship, empowerment, and acceptance for more than 4,300 athletes with intellectual disabilities around the province. In 2015, the Year of Sport in Canada, Special Olympics BC is turning 35! We are excited about this birthday and so grateful to the amazing athletes, coaches, volunteers, family members, and sponsors including B.C.’s New Car Dealers who have helped SOBC change lives through sport for three and a half decades. Back in 1980, Special Olympics in B.C. was a loose concept, with two annual track and field events in Prince George and Kamloops, an independent track team in Burnaby, and several floor hockey teams in Greater Vancouver, all operating separately from each other. SOBC officially incorporated in November 1980, and 35 years later, we now provide yearround, high-quality sports programs and competitions for more than 4,300 athletes in 57 communities around the province, thanks to the vital efforts of more than 3,300 dedicated volunteers and the support of generous sponsors like the New Car Dealers. SOBC’s current and longtime President & CEO Dan Howe has been involved with the organization since its inception, giving a firsthand look at the remarkable changes and growth over the last 35 years. “In the early 1980s, we heard from critics that sport was too stressful and the rules were too complex for individuals with intellectual disabilities. Some doubted Special Olympics would be successful. However, as they so often do, the athletes of Special Olympics proved them wrong. Given the opportunity to train and compete, the coaching to develop, and the environment to be successful, athletes enthusiastically accepted the challenge and have never looked back,” Howe says. “Not only have these athletes proven that they can handle the stress and understand the rules of sport, they have won the admiration of many with their inspirational efforts, dedication, outstanding performances, and love of sport.” Hall of Fame Sports Broadcaster Bernie Pascall attended the first-ever Special Olympics Games in 1968 at Soldier Field in Chicago, and said he has had “an insatiable interest” in Special Olympics ever since seeing the enthusiasm, energy, and determination of the athletes at that first-ever Games. “Special Olympics BC, under President & CEO Dan Howe, has made a definite impact in sports circles in the province. Media can’t always provide the exposure deserved by these exceptional athletes. With the Vancouver Canucks, BC Lions, and other sporting groups offering ongoing partnerships and support, the profile of Special Olympics BC has been 14 SIGNALS MARCH - APRIL 2015 enhanced dramatically over the years and continues to grow,” Pascall wrote in Special Olympics Canada’s 40th anniversary publication. “Attend just one event; I promise you’ll come away with a definite appreciation of the commitment and dedication of the organizers, coaches, officials, and athletes of Special Olympics.” We’ll be sharing more stories from 35 years of Special Olympics BC, so stay tuned! Large photo: SOBC athlete circa 1981 Inset Photo: Then Premier Bill Bennett, Tiger Williams, and then Mayor of Vancouver Mike Harcourt with athletes at the first Special Olympics BC Summer Games in 1983. Foundation/Special Olympics ONLINE AUCTION returns! Donations welcome W ith the 2015 New Car Dealers Foundation of BC/Special Olympics Auction coming soon, you have the opportunity to change lives with SOBC and the Foundation now by donating or soliciting auction items and/or making cash pledges. The 2014 auction was another big success, with the largest number of items yet donated to the event and the most New Car Dealers ever registered to bid. Growth can continue this year with your support in any of a variety of ways: • Please consider making a cash donation – a tax receipt will be issued. • Talk to your local contacts – companies you do business with, restaurants, golf courses, hotels, and beyond – to request donations of auction items that will inspire plenty of bidding. Wine and wine packages have great appeal, so please consider approaching wineries in your area for contributions. Turn your unused points into auction items – gift certificates usually go for face value, generating much-needed funds along with the above. • Our sincere thanks to those who have helped the auction raise more than $4.2 million to date. It makes a significant difference for SOBC and the Foundation, and everyone helped by our programs. AUCTION DATES Deadline for items to appear in the catalogue: Auction opens for bidding: Auction closes: April 2 May 1 May 8 Computer Cents Business Development Via Social Media I f sales or marketing is your profession and you are not using so- cial media correctly to develop qualified business relationships, quite simply, you are missing the boat. In today’s digital world, social media has become a vital tool that effectively helps accelerate business development and the relationship-building process between different organizations. With solid communication being at the core of business development, let’s take a look at how social media can help drive partnering processes for the better. In most cases, a business development manager already has an idea of the kind of company with which to partner. Their next step is to contact that company via a phone call or email. However, this can be an unreliable way to reach out, especially when your potential partner has never heard of you. Social media speeds up this process by identifying the best person to contact, as well as determining if you have any mutual connections. Simply put, social media lets you understand the background of different companies and gives you an idea of the different players involved, before you even engage in a dialogue. With this in mind, let’s take a look at four ways you can utilize information available on social media to enhance your business development success. 1. Social media is an extra pair of eyes - Social media allows you to see first-hand what potential partners, competitors, and customers are doing, which is a major asset when it comes to your business development and performance. This can also reveal businessrelationship possibilities or even warn where it is best to stay away. It’s crucial to position yourself and your company as industry experts by sharing mind-blowing content as well as highlighting recent successes. 2. There’s no universal message in social media - The way people behave and connect across different social media platforms varies, therefore it is important to adjust accordingly. For instance, you might use Twitter to promote ongoing marketing campaigns, share content, and direct customer service requests. You may use Facebook for larger marketing initiatives, such as showcasing a company’s culture and resources. It’s important to remember that there’s no universal rule to utilizing social media and that it is beneficial to be flexible. Think about what your individual goals are and work out which social media platform is the best avenue to explore. 3. Leverage employee relationships - If you’re looking to connect with an individual in a specific company, make it a habit to check and see if anyone in your company has a pre-existing relationship with that person. Social media channels like Facebook and LinkedIn make it fairly easy to spot mutual connections, so it is a good idea to get into the habit of checking. Whether you ask your colleague to help make an introduction or to arrange a meeting, a mutual connection gives you the competitive edge in effective business development. 4. Use social media as a touchpoint - Social media is not only essential to business development, but also complements other more traditional practices, such as when you’ve sent an email or voicemail to a business prospect that has gone unanswered. It’s understandable that people get so busy they can delay, forget or pass over an inquiry, but instead of passively waiting for a reply, why not make it standard practice to follow up separately via LinkedIn or other social media platforms? This way you can build additional opportunities with potential partners, increase the likelihood of a response, and even forge a future business relationship. But don’t expect overnight results. Even though social media activity is immediate, business development is not. The fundamentals of business development are strong relationships with a partner or companies with a good reputation, who will have a positive impact on your business, such as marketing an initiative collaboratively. Social media can get this whole process started, so the next time you’re looking to contact a business prospect or potential partner, start by visiting their social media channels to get the heads up to help you in your quest. Looking to learn more about the benefits of social media in business? Give us a call at 604-270-1730 and we’ll put together a plan to keep your company at the forefront of Social Media. Bob Milliken is the President of Cascadia Systems Group. We take care of your IT so you can take care of your business. You can reach Bob directly at 604.270.1730, or by email at TheITGuy@ cascadiasystemsgroup.com 16 SIGNALS MARCH - APRIL 2015 New Website Launch with Exciting Features! Here at NCDABC, we are pleased to announce a complete website re-design including new features which will assist our members in communicating the latest industry buzz, job postings, member only resources, and upcoming events. As illustrated by the screen shot of the new home page (on the right), the layout is updated with a professional look. NCDABC tasked Ballistic Arts Media Studios Inc. providing and implementing an updated website design incorporating new features of value to our members. This design was chosen for its darker colours in a hybrid design combining a traditional grid with a trendy, full-page layout. NEW WEBSITE FEATURES Here’s a brief summary of some of the new features: • main navigation menu runs along the top of the page so it’s easy to use and immediately visible. • Social Media Icons and Quick Links to the NCDA Job Board and Member Login are also located along the top of the page to encourage user interaction. • Latest News section in the top centre of the page will highlight current news/tweets/Events etc. New Job Board Included in the website re-design, is a new Job Board feature, which allows your dealership to add job openings and business opportunities via a member only log-in page. Public viewers can check the Job Board but only members will have access to creating job postings. We are excited about the Job Board feature. Half of the new jobs opening in B.C. by 2022 will require some trade/technical training so providing a direct link from the Association to your dealership to connect graduating students with job opportunities is essential. Car careers in B.C. offer lucrative opportunities with higher than average wages close to home. The Job Board is an invitation to members to post your job opening. Postings by members are separated into different categories including: • Positions Available • Positions Wanted • Business Opportunities • Internships Within the job postings, the following fields are included for you to fill in: • Job title, location, company listed • Job description including email/phone contact to apply, deadline • Contact person Send Us Your Job Postings! Please send us your job openings and business opportunities available at your dealership. This will ensure the new website is populated with a robust Job Board posting section connecting you with skilled works searching for employment. For the next few months, during our test phase, there will be no charge for dealer members to submit ad postings. Contact Christie at cmorning-smith@newcardealers.ca with your job ads and any questions. BUILDING A DEALERSHIP CULTURE THAT THRIVES ON EMPLOYEE SATISFACTION T he process of building a culture within any business is an arduous task that requires consistency, resolve, endurance and persistence. One of the major challenges when formulating your game plan is determining how to mold your business in a way that not only attracts a wide swath of customers, but you also want to foster an environment that attracts the top talent available to staff each and every department in your dealership. Easy, right? I believe that a happy & healthy employee environment is very transparent to customers who visit your dealership and that should be the starting point to your task. Customers will very quickly determine whether or not your staff enjoys their jobs based on their conversations and interactions as well as the body language that exists in your store. Remember, some of the most powerful communication is non-verbal. So, how do we begin to build the foundation that will support our culture of “Employee Happiness and Job Satisfaction?” • Create a vision statement for your team that communicates the overall direction the business wants to move toward. This is different than a mission statement that typically is a wordy explanation of a business utopia that is almost impossible to achieve and becomes the running joke amongst the staff. A vision statement should come from the leader of the dealership (Dealer Principal or General Manager) and should explain the desired destination of the dealership in the future. Employees love being a part of a team that is striving to make a difference and that is working toward a common goal. It enables them to feel like they are pulling their share of the load and that everyone is pulling in the same direction. Think of this as pouring the concrete for the foundation of the culture that you want to foster. • Establish hiring practices that attract candidates with positive attitudes. Let’s face it, dealerships don’t have the shiniest of reputations when it comes to providing a “Positive Attitude Work Environment.” Management sets the tone for the attitude in your store, and in many cases your managers are the ones making the hiring decisions. Build a script for the interview process in your dealership and gear it toward discovering the acumen that the candidates possess in regards to attitude. Once you build the interview scripts, role play them in management meetings….often! We spend a lot of time role playing with our sales consultants, our service advisors and our F&I personnel, but we hardly ever implement the same practice with our management team. Taking the initiative to do so will assist in building the culture that you’re looking for. When interviewing candidates look for an upbeat personality and a friendly smile. Ask questions that help discover how the individual perceives their value to a team not only in their specific role, but in the area of attitude projection. We all know that one bad apple can ruin the whole barrel, but one good apple can raise the level of everyone around them. Also, if you already have employees on staff with negative attitudes, pull them aside and initiate a course correction. Make it clear that you are establishing a positive work culture and that negativity is no longer allowed. has shown that employees crave recognition as much as, if not more than money. A team that feels appreciated and that receives public recognition from their leaders is a team that thrives in their work. I caution that the opposite is also true. Nothing demoralizes employees more than not feeling like the management team has any regard at all for the work they are doing. I have seen many businesses that have defaulted to this type of culture because they haven’t paid attention and they have a whole team of employees simply going through the motions and counting the minutes until the work day ends. This culture puts valuable employees in jeopardy when an offer comes along from someone who will appreciate and recognize them. • Empower your employees to be part of the day to day decision making in the business. Employees often feel far removed from the things that are happening within the company that directly impact their specific department. Opening up the discussions and soliciting input from a wide cross section of employees will assist in making them feel like they are an integral part of a bigger cause. When that happens, magic happens! A HAPPY & HEALTHY • Build a team that works hard together and plays hard together. I have always felt that the team that plays together, stays together. Hard work in a business environment is always expected and even demanded. The key to achieving this high level of productivity is to create a culture of constant stimulus change to keep people engaged and alert. It’s not uncommon for forward thinking companies to have ping pong tables or foosball tables to help their employees get up on occasion and get the blood flowing which fosters creativity. A visit to the DrivingSales corporate office will reveal that we have both. When team members genuinely like each other they tend to work harder for one another and to assist in goal completion. Granted, you can’t force people to get along or be friends outside of the workplace, but you can provide opportunities for them to get to know each other as people, as individuals, and as human beings, which will help them to develop those relationships. • Celebrate individual and group successes. Often leaders focus on finding people doing things wrong rather than looking for people doing things right and highlighting that behavior. Study after study EMPLOYEE ENVIRONMENT IS VERY TRANSPARENT TO CUSTOMERS WHO VISIT YOUR DEALERSHIP. • Communicate often with your entire team as well as with the individual members within the team. Nothing instills more fear and anxiety in a person than hearing the phrase, “The boss wants to see you.” Why is that? Generally it is because most people only get called in to see the boss when they are doing something wrong or underperforming and they immediately flash back to bad memories of the last time they were sitting in front of the desk getting a lashing. Now imagine if your team had multiple experiences of getting called in to see the boss and during that meeting they were praised for a job well done and being congratulated on what a valuable member of the team the truly are. Creating this experience also gives you an opportunity to suggest course corrections to an employee that is much more likely to be receptive to doing anything they can to be able to repeat this experience. Unfortunately, this experience doesn’t take place in a dealership very often, but if you make a conscience decision to make it happen in your dealership, the benefits will come to light quickly and tangibly. Try it. • Create a customer focused dealership environment. When a leader communicates that there is absolutely nothing more important to the business than it’s customers, the members of that team will adopt the same philosophy. This certainly won’t happen overnight, but it will happen. The most effective way for a leader to communicate this culture is to live it. Your employees are watching every move you make when you are within eyeshot of them and they will definitely “follow the leader.” This is the secret sauce to blending a culture of employee satisfaction with an environment of customer satisfaction. Your customers will absolutely notice how your employees interact with each other and with them. One of the best compliments I ever received was when a customer said, “This service advisor helped take care of my problem as if he owned the dealership.” Grand slam! And the reason that service advisor was able to resolve the problem and win a customer for life was because he had seen his leader do the same thing. It works! Sometimes a culture emerges in a business organically while nobody is paying attention. More often than not, it does not completely align with an ideal culture that satisfies both employees and customers alike. Steering your business toward the culture that you want is certainly something that can be done but it takes rolling up your sleeves and getting into the trenches. It takes persistence and understanding that through time and trial and error, you can emerge with the desired result. There will certainly be challenges along the way and you will certainly have to “weed the garden” along the way when it comes to employees that simply can’t eliminate negativity from their lives. As we all know, misery loves company so negative people love to infect everyone around them with the same outlook. Some of them might even be managers. Take a step back and remember what it was like when you began your career and were working hard to make your mark. Think about what would have represented a perfect culture for you to work in and grow from and then go to work to create that in your business. Your employees will respond as will your customers and your bottom line. Ron Henson, Director of Dealer Services, DrivingSales and DrivingSales University SIGNALS MARCH - APRIL 2015 19 Digital for Dealers The Next Generation of Digital Auto Marketing The New Car Dealers Association of BC is building off the success of last year’s second annual eVo Summit and hosting Digital for Dealers on March 26th at the Vancouver Convention Center! This year's Digital for Dealers event will feature Ron Henson, Global Brand Ambassador, DrivingSales. Ron is an accomplished dealership operations expert and trainer and has a passion for the car business that he willingly shares by speaking around the globe. He is a highly acclaimed international speaker and has delivered dynamic presentations for companies such as Google, Toyota, Nissan, Autotrader.com, Dealer.com, NADA, and NCM to name a few. He brings a diverse perspective and skill set to his audiences having spent over 20 years in retail dealership operations. COMPETING ON CUSTOMER EXPERIENCE Get inside the head and hearts of car shoppers today and understand what drives new car purchase decisions. Based on the latest consumer and car buying research from DrivingSales, learn: • What shoppers look for in a dealership experience • Which interactions drive opportunities and sales • What drives business away from your store • How to create experiences to build life-long customers Thursday, March 26, 2015 Vancouver Convention Centre West 9:00 am - registration opens coffee - pastries - networking 9:30am - Welcome remarks 9:45am - Workshop with Ron Henson 12:00pm – Luncheon with Keynote Speaker 1:30pm – Access to Auto Show (ticket provided) Members: $89 Non-Members: $125 Attendees of the 2014 eVo Summit receive a 10% discount! To register: 604-214-9964 / info@newcardealers.ca • Space is limited, register today! Presenting Sponsor Motor Vehicle Sales Authority (VSA) Update Regulators Agree: Product Specialists and Salespeople Require the Same Licence Late last year, two Ontario dealerships were featured in an editorial titled “Meadowvale Kia does away with salespeople.” The article showcased the unique approach the two dealers take to the sales process. They have “done away with salespeople” and instead employ product specialists, whose main role includes answering questions, showing vehicles and taking consumers out for test drives. Negotiating and closing the deal is left to the sales manager. The anticipated result? No high-pressure sales tactics and a growing trust between the dealer and consumer. And, no commission and hourly salaries ensure that product specialists are there to take care of the consumer. While it’s definitely a reason for applause that dealers are striving to make the car-buying process more enjoyable for consumers, a question does arise. Have these dealerships truly done away with salespeople? Or are product specialists and product advisors still salespeople under a different name? The answer is consistent across the grid as Canada’s vehicle sales regulators all agree – product specialists are still considered sales- people under every province’s legislation. In British Columbia, product specialists are captured by B.C.’s Motor Dealer Act as salespeople. Under the Act, a salesperson is anyone who acts on behalf of a motor dealer and “in any way participates” in the sale or lease of a motor vehicle with the expectation of receiving a “fee, gain or reward.” Product specialists are still in a position to influence a consumer’s final decision. Like salespeople, they show the car, talk about its features and make representations about the vehicle. In all likelihood, consumers will rely on the representations made. Therefore, product specialists are in some way participating in the “soliciting, negotiating or arranging for the sale [or lease] of a motor vehicle to a person.” Product specialists also fall under consumer protection legislation such as the Motor Dealer Act and the Business Practices and Consumer Protection Act, which ensure that full disclosures are made to consumers. Other provinces are no different. The Alberta Motor Vehicle Industry Council (AMVIC) holds the position that product advisors must have an AMVIC salesperson registration. Laura Lowe, Communications and Education Manager at AMVIC, quotes Alberta’s Automotive Business Regulation, which states that “a salesperson … must be registered for automotive sales before acting on behalf of the business operator.” Furthermore, OMVIC – Ontario’s vehicle sales regulator - believes that indicating there are no salespeople at a dealership is misleading and may even confuse consumers. Not only does it go against Ontario’s Motor Vehicle Dealers Act, which states that a salesperson is anyone who induces the sale/lease of a vehicle, but it is a breach of OMVIC’s Code of Ethics. The Ontario Standards of Business Practice emphasises that advertisements cannot indicate or imply that consumers may purchase or lease a car from an unregistered salesperson. Terry O’Keefe, OMVIC’s Director of Communications, Media Relations and Education, believes it’s important that “dealers, salespeople and consumers don’t mistakenly believe … that a product specialist doesn’t require registration and isn’t bound by the MVDA.” Essentially, the bottom line is clear and applies to all regulated vehicle sales industries: Anyone who identifies as a product specialist at a dealership needs to be licensed as a salesperson. Note: A similar article also appeared in the February 2015 issue of Canadian AutoWorld. Ian Christman, Registrar, Motor Vehicle Sales Authority SIGNALS MARCH - APRIL 2015 21 OUR VISION: For member dealers and the dealer franchise system to be seen by the public as the best choice to fulfill all their automotive needs. We are a small, but dedicated and hardworking team of four individuals working to serve all Members of the New Car Dealers Association of BC. Should any questions, concerns, issues or ideas arise, the Association staff will be available to listen and help. March 26: Digital for Dealers at the Vancouver Convention Centre West March 24 - 29: 2015 Vancouver International Auto Show (public days) at the Vancouver Convention Centre West March 24: Auto Show Gala at the Vancouver Convention Centre East March 24: Annual General Meeting at the Vancouver Convention Centre Save the Date! Who's Who at the NCDA Get in touch via phone, email, fax or in person at the Richmond office! Blair Qualey Shakira Maqbool President & CEO bqualey@newcardealers.ca Senior Accountant & Office Manager smaqbool@newcardealers.ca Jason Heard Christie Morning-Smith Executive Director,Vancouver International Auto Show jheard@newcardealers.ca Event Manager cmorning-smith@ newcardealers.ca #70-10551 Shellbridge Way, Richmond, BC V6X 2W9 | Phone: 604-214-9964 | Fax: 604-214-9965 CORPORATE PARTNERS AND SUPPLIERS The New Car Dealers Association of B.C. would like to acknowledge these fine companies for their support of your association’s activities: Signals, the official publication of the New Car Dealers Association of B.C, is published six time a year. It is designed and printed at Total Graphics Inc. and distributed to dealer members, select government agencies and the Association’s corporate partners. Please direct all inquiries about Signals to the Editor, Christie Morning-Smith. Associate Member Listing The New Car Dealers Association of BC is a member driven organization. In addition to dealer Members, a strong and valuable group of Associate Members belong and contribute to the success. Many Associate Members have direct ties with the automotive industry, oftentimes specializing in areas and issues specific to the industry. Preferred rates are often offered by Associates to Dealer Members. ADESA Auctions Canada Corp AllWest Insurance Services Ltd. Auto123.com - Xprima.com Corporation Inc AutoAlert Inc. BCIT - School of Transportation BMO - Bank of Montreal - Dealership Finance Calla Financial Services Ltd. Canadian Automobile Dealers Association Canadian Black Book CarProof CDK Global CIBC Commercial Banking DealerSocket Dealertrack Technologies e-Dealer Evolio - Xprima .com Corporation Inc First Access Funding Corp. First Canadian Insurance Corporation General Bank of Canada HUB International Insurance Brokers Industrial Alliance S.A.L. Group Kent-Macpherson Appraisals Ltd. 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John Macdonald Dana Voynovich Kyell Vyncke John O'Brien Kim Dotto Bradley Warren Nick Calla Lucille Laframboise Kathy Ward Scott Osinchuk Greg Wallin Phil Lehn Shellie Pierce Debbie Brewer Shane Hambly Kyell Vyncke Paul Stephanson John Romfo Raj Autar Wayne LeGear Michel Poirier Adrian Rizzo Bobbi Barnes Dan Anders Tom Swan Christopher Mackie Steve Batchelor Darrell Endresen Morgan van Holst Don Andrews Paul Batchelor (604) 232-4403 (604) 731-6696 (888) 474-2886 (949) 398-7000 (604) 432-8254 (604) 665-7064 (604) 921-4048 (800) 463-5289 (905) 477-0343 (780) 901-1612 (778) 838-0639 (604) 665-1318 (206) 730-2055 (905) 281-6229 (416) 853-5626 (888) 474-2886 (888) 816-5574 (250) 308-1112 (604) 617-6411 (604) 269-1944 (604) 882-8220 (250) 763-2236 (416) 969-2256 (604) 318-9161 (604) 443-3520 (604) 602-1002 (250) 384-7304 (604) 949-2088 (519) 932-1149 (604) 946-8884 (604) 605-2546 john.macdonald@adesa.com dvoynovich@allwestins.com kvyncke@xprima.com john.obrien@autoalert.com kim_dotto@bcit.ca bradley.warren@bmo.com nick@callafinancial.ca laframl@cada.ca kward@canadianblackbook.com sosinchuk@carproof.com greg.wallin@cdk.com philip.lehn@cibc.com spierce@dealersocket.com debbie.brewer@dealertrack.com shane.hambly@edealer.ca kvyncke@xprima.com paul@fafcorp.ca jromfo@firstcanadian.ca rautar@generalbank.ca wayne.legear@hubinternational.com michel.poirier@inalco.com arizzo@kent-macpherson.com bobarnes@ebay.com Dan.anders@interactfinancial.ca tom.swan@marsh.com chris.mackie@metronews.ca office@michaelmason.ca darrell.endresen@mnp.ca morgan@myautonews.ca dandrews@nxgencanada.com pbatchelor@sunprovince.com www.adesa.com www.allwestins.com www.autoalert.com www.bcit.ca/transportation www.bmo.com www.callafinancial.ca www.cada.ca www.canadianblackbook.com www.carproof.com www.cdkglobal.com www.cibc.com www.dealersocket.com www.dealertrack.ca www.edealer.ca www.fafcorp.ca www.firstcanadian.ca www.hubinternational.com www.salgroup.com www.kent-macpherson.com http://www.kijiji.ca/autos www.legalbenefitcanada.com www.marsh.com www.metronews.ca www.michaelmason.ca www.mnp.ca www.myautonews.ca www.paylogec.com www.sunprovince.com RBC Automotive Finance Group Erik Jensen (604) 468-4590 erik.jensen@rbc.com Roy Speed & Ross Ltd. (Operating as RSR Global) Karey Davidson (905) 631-5865 kdavidson@rsr-global.com Scotia Dealer Advantage Gina Guercio (778) 373-4248 gina.guercio@scotiadealeradvantage.com Scotiabank Western Dealer Finance Centre Warren Sandbeck (800) 268-0762 warren.sandbeck@scotiabank.com Search Optics Ltd Dean Brownstein (858) 678-0707 dean.brownstein@searchoptics.com Serti Information Solutions Pascal Lafleche (514) 493-1909 plafleche@serti.com Shapiro Hankinson & Knutson Law Corporation Roderick H.McCloy (604) 684-0727 rhm@shk.ca - Rod McCloy Law Corp. www.rbc.com/canada.html www.royspeedross.com www.scotiabank.com/ scotiadealeradvantage TD Auto Finance Total Graphics inc. Western Dealers Co-Auto Wolrige Mahon Chartered Accountants www.TDFS.com www.totalgraphics.com www.wdcoauto.com www.wm.ca Danny Long Jeff Mesina Mike Reid Masato Oki, C.A. (403) 819-1244 (604) 294-0223 (780) 468-9552 (604) 684-6212 danny.long@tdautofinance.ca jmesina@totalgraphics.com mreid@wdcoauto.com moki@wm.ca www.scotiabank.com www.serti.com www.shk.ca SIGNALS MARCH - APRIL 2015 23 We search when you say so. Only CarProof ™ searches for vehicle data the moment you order your report. Unlike some competitors who often buy their data in ‘dumps’, resulting in records that are sometimes weeks or even months old, CarProof ensures you have the most recent facts available to help you make the best decisions. Only CarProof. ™ 1.866.835.8612 | www.carproof.com