Bachelor of Arts in Fashion Merchandising
The University of Akron
The University of Akron’s Bachelor of Arts Degree Program in Fashion Merchandising
prepares students for careers in the fashion and furnishings industries. This unique
program offers students a choice of three specializations and also enables students to apply
a two-year associated degree towards a four-year baccalaureate degree.
Apparel Track: Students concentrate on the development, promotion, and
merchandising of apparel products.
Home Furnishings Track: Students combine knowledge of the interior design process
with merchandising skills geared toward the home furnishings market.
Fiber Arts Track: Students focus on textiles as an art form in order to develop careers in
the rapidly growing field of fiber arts.
The Bachelor of Arts in Fashion Merchandising requires a total of 131 credits. These
include:
Fashion Merchandising Core:
7400:123 (3)
7400:139 (3)
7400:225 (3)
7400:352 (3)
7400:427 (3)
7400:439 (3)
6600:300 (3)
Fundamentals of Construction
The Fashion and Furnishings Industries
Textiles
Strategic Merchandising Planning
Global Issues in Textiles and Apparel
Fashion Analysis
Marketing Principles or
2520:101 (3) Essentials of Marketing Technology
6600:350 (3) Integrated Marketing Communications or
2520:103 (3) Principles of Advertising
6600:275 (3) Professional Selling or
2520:212 (3) Principles of Sales
6600:450 (3) Strategic Retail Management or
2520:202 (3) Retailing Fundamentals
Fashion Merchandising Track Options
Each student must select one track and complete the courses indicated.
Apparel Track:
7400:125 (3) Principles of Apparel Design
7400:219 (3) Clothing Communication
7400:226 (3) Textile Evaluation
7400:425 (3) Textiles for Apparel
7400:437 (3) Historic Costume
7400:438 (3) History of Fashion
7400:xxx (9) Apparel, Home Furnishings, Fiber Arts Electives
Home Furnishings Track:
7400:158 (3) Introduction to Interior Design
7400:259 (3) Family Housing
7400:331 (3) Interior Design Theory
7400:333 (3) Space Planning and Programming
7400:334 (3) Specifications for Interiors I
7400:335 (3) Specifications for Interiors II
7400:418 (4) History of Interior Design I
7400:419 (4) History of Interior Design II
7400:422 (3) Textiles for Interiors
Fiber Arts Track:
7400:125 (3) Principles of Apparel Design or
7400:158 (3) Introduction to Interior Design
7400:311 (6) Studies in Fiber Arts
7400:437 (3) Historic Costume and
7400:438 (3) History of Fashion
OR
7400:418 (4) History of Interior Design I and
7400:419 (4) History of Interior Design II
7400:425 (3) Textiles for Apparel or
7400:422 (3) Textiles for Interiors
7400: xxx (9) Apparel, Home Furnishings, Fiber Arts Electives
Electives for Apparel, Home Furnishings, and Fiber Arts Tracks:
(Courses required in track may not be used as elective courses.)
7400:219 (3) Clothing Communication
7400:301 (3) Consumer Education or
7400:303 (3) Children as Consumers
7400:305 (3) Advanced Construction and Tailoring
7400:311 (3) Studies in Fiber Arts
7400:423 (3) Professional Image Analysis
7400:436 (3) Textile Conservation
7400:449 (3) Flat Pattern Design
7400:485 (3) Seminars: Appropriate to Track (see advisor)
for example, 7400: 485 (3) Seminar: Visual Merchandising
7400:485 (1) Seminar: Professional Development in Merchandising
7400:490 (3) Workshops: Appropriate to Track (see advisor)
7400:497 (3) Internship: Appropriate to Track