BARBARA CORCORAN
TOPICS
Barbara’s Rags to Riches Story
How do you turn a $1,000 loan into a five billion dollar business? According to selfmade real estate empress and TV personality Barbara Corcoran, you do it by learning how to fail
well. She tells the story of how, armed with a $1000 loan and her own gritty determination, she
quit her job as a waitress to start a tiny real estate company in New York City and turned that
company into a multi-billion dollar business. She describes what it’s like to go from a tiny start
up to New York City’s largest real estate company to a major TV personality as the real estate
contributor to the NBC TODAY Show and a shark on ABC’s Shark Tank, and how she overcame
the many obstacles along the way. This is a highly motivational and hugely entertaining success
story.
How To Lead Your Team To Greatness
Ms. Corcoran, who led 1,000 + brokers at The Corcoran Group, New York’s largest real
estate company, is an expert in the art of leading a team to success. She knows exactly what it
takes to create a thriving workplace and how to develop a winning team from a diverse group of
employees from Gen Y to Gen X to Baby Boomers. From hiring the right people and firing the
wrong people to bringing fun into the workplace and establishing an atmosphere that breeds
innovation, she shares her unique and winning strategies in how to get people moving on the
path to professional and personal greatness.
How to Build a Business—Using Innovation, Branding, Leadership & Guts
Innovation may be the single most important key to success in today’s highly competitive
marketplace. Barbara Corcoran is known for having built the most successful real estate
business in New York City, and now she reveals the unconventional strategies she used to do it:
how to create an image bigger than the reality; how to use the press to get free publicity; and
how a little savvy and a lot of guts can turn you into the leader in your field. She shares her
innovative ideas, insights, and anecdotes on building a thriving business and a successful brand
in today’s marketplace.
Reinventing Yourself at Any Age
No one knows more about reinvention than D-student turned real estate maven turned TV
personality Barbara Corcoran. She first ‘reinvented’ herself when her business partner and
boyfriend ran off with her secretary. He swore she’d never succeed without him and, although
she believed him for a moment, she ultimately triumphed by creating The Corcoran Group.
When she sold that business thirty years later for $66 million, she was surprised to learn that
simply riding off into the sunset wasn’t for her. Reinventing herself again at age 55 turned out to
be a daunting challenge—she had trouble picking out what to wear in the morning, let alone
picking up the phone to ask for what she wanted, she was so unsure of who she was. Today, as a
shark on the new ABC reality show Shark Tank and the real estate contributor to NBC’s TODAY
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Barbara Corcoran
Show, she is a walking, talking success story whose star is still on the rise. And she happily
shares her failures, her successes, and the obstacles she learned to overcome in an inspiring story
that will kindle a flame in the heart of anyone searching to come into their own as a mature,
powerful individual.
The Real Estate State of the Market
Founder of The Corcoran Group and real estate contributor to the NBC TODAY Show
Barbara Corcoran addresses the state of the market in real estate, from what’s happening today to
where things are headed tomorrow. She’ll show real estate professionals how to communicate,
negotiate and close the sale and how to educate, motivate, and satiate the customer. She’ll share
her insider insights into the most amazing, extraordinary and distinguishing characteristics of
great salespeople, as well as how to develop those characteristics in yourself. Everything the real
estate professional needs to know to succeed in any market.