Market Report for Week of July 29, 2015
8200 Berry Ave, Suite 140 | Sacramento | CA | 95828 | WWW.TRINITYFRESH.COM | (916) 714-7368
ICEBERG: PLEASE READ, WE HAVE POTENTIAL UPCOMING SHORTS AND QUALITY ISSUES
For the last three weeks of July we had extremely warm weather both during the day and especially at night. What this did
was push Lettuce acreage forward and cause an oversupply starting the first week of August. Currently we are feeling the
effect of those acres ahead of schedule creating a gap in supplies. On top of the gap, we are also seeing some quality issues
that are creating lost pounds and cartons per acre making supplies even lighter. Those issues are tip burn, mildew and
seeders. When you lose pounds and yields it takes more acres to make up. Low carton and pound yields with an increase in
demand from school business equals higher markets. Forecasted markets will be in the low twenties for at least the near
future. Please make sure to get your orders in early so we can cover regular business.
BROCCOLI
Supplies are improving but there is still lighter than normal volume in California this week. There is a wide range in quality and
pricing in both Santa Maria and Salinas Valleys. Broccoli volume in Central Mexico is steady.
CAULIFLOWER
Quality is good. Supplies are above normal this week.
CELERY
Celery supplies are light in Salinas and Santa Maria this week due to bug and disease pressure keeping yields low. Prices are
trending upward. Michigan is seeing normal production.
CILANTRO
Cilantro quality and supply is a struggle industry wide. All shippers are seeing issues with yellowing and decay. Currently all of
our cilantro is out of the U.S. Lighter supplies have raised FOB prices.
GREEN ONIONS
The market is still seeing decent movement and steady pricing mostly due to pre-committed contracts. Supplies from Mexico
are somewhat steady this week, but could see reduced volume next few weeks due to high temps the month of August.
ICEBERG
For the last three weeks of July we had extremely warm weather both during the day and especially at night. What this did
was push Lettuce acreage forward and cause an oversupply starting the first week of August. Currently we are feeling the
effect of those acres ahead of schedule creating a gap in supplies. On top of the gap, we are also seeing some quality issues
that are creating lost pounds and cartons per acre making supplies even lighter. Those issues are tip burn, mildew and
seeders. When you lose pounds and yields it takes more acres to make up. Low carton and pound yields with an increase in
demand from school business equals higher markets. Forecasted markets will be in the low twenties for at least the near
future. Please make sure to get your orders in early so we can cover regular business.
LEAF LETTUCE
Bug pressure is back. Hot weather is causing more bug activity in all leaf and romaine.
GREEN LEAF
supplies are light. Quality is fair with light fringe burn, light mildew.
RED LEAF
supplies are light and quality is good. Very light fringe burn.
BUTTER
supplies are good and quality is good.
NAPA CABBAGE
Salinas quality is variable. Some internal problems are being reported. All packs are now available.
PARSLEY
Regular parsley supply is steady. Italian Parsley supplies are now average. Italian Parsley is steady as well.
ROMAINE LETTUCE
Romaine supplies are light. Quality is fair with light fringe burn. Small - medium size seeders, light mildew. Insect pressure still
a factor in the fields.
ROMAINE HEARTS
Romaine Hearts supplies are light. Demand is good. Quality is good. Light insect pressure in the fields.
TUSCAN BABY LETTUCE MIX
Product is readily available. Quality is good with small seeders.
ARUGULA
Supplies of both baby and wild arugula are good. Quality is good with slight yellowing and oversizing due to our recent heat
wave.
FLORETS
Broccoli: Supplies are firming up and 10 week averages are in-effect. Quality is good, although we are seeing some brown
beads.
Cauliflower: Supplies are good. Quality is fair due to some bruising and slight discoloration.
VA Cabbage
Supplies are good and quality is good overall, with some occasional internal burn.
VA Lettuce
Supplies are good, and quality is good with occasional wedge chunks and seeder core present.
VA Romaine
Supplies are fair, quality is good overall, although we are working through some greener product due to seeder core along
with a small amount of rib blight.
KALE BLENDS
Demand is steady, quality is good with some thicker ribs present due to the warmer weather, both day and night. Supplies are
good.
SPINACH
Baby Spinach and Clipped Spinach demand exceeds supply and 10 week averages are in effect. Quality is fair with some wind
and heat damage, some thicker stems and half leaves.
SPRING MIX
We are experiencing warmer days and nights in some of our growing locations and this increases the chance of some wet
spring mix. Moisture on the surface of the bag is not an issue but some leaves may show some increase wetness over the next
few days. Temperature control is extremely important during these times.
WHOLE LEAVES
Romaine: supplies are good; quality is fair with some seeder core and greener product.
Green Leaf: supplies are good; quality is good, although seeder core and oversizing are present.