Press Release
CES Asia 2015 in Shanghai: Continental
Presents Innovations for Automated Driving
 Continental makes its appearance at CES Asia 2015 to showcase its
innovative and cutting-edge technologies for automated driving
 Dynamic electronic Horizon control unit enhances the entire vehicle to make
driving safer, more intelligent and more efficient.
 Advanced driver assistance systems use forward-looking sensor
technologies to ensure a maximum level of driving safety and comfort.
Shanghai, May 25, 2015. At the inaugural CES Asia in Shanghai May 25 to 27,
2015, Continental, a leading international automotive supplier, tire manufacturer, and
industrial partner demonstrates its innovative technologies paving the way to
automated driving, which is one of the future trends and vision of the automotive
industry. “Innovation plays a key role in Continental, and the advanced technology
like automated driving fully embody our innovative spirit,” said Dr. Ralf Cramer,
Member of the Executive Board of Continental AG and President & CEO of
Continental China. He added: “Car drivers in China are very open to the automated
driving in principle based on our Mobility Study, so we have confidence in Chinese
market to bring more added values to it with our cutting edge technologies.”
Today’s advanced driver assistance systems (ADAS) already help to prevent
accidents – or at least mitigate their effects. From a technological perspective,
automated driving is a further development in ADAS, which is based upon cameras,
radars, lidars and the fusion of different surrounding sensors. This technology has a
visual around range of 100m-300m. In higher speed, dynamic electronic Horizon
(eHorizon) increases the visual range beyond vehicle sensors - beyond 300m - and
around the corner, which enhances the entire vehicle to make driving safer, more
intelligent, and more efficient.
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The Dynamic Electronic Horizon
Continental displays its dynamic electronic Horizon control unit, which allows
connected route guidance with close to real-time, lane specific information. With the
dynamic eHorizon vehicles themselves become sensors and provide safety-relevant
information for vehicles further back on the same route – info on an accident or the
tail of a traffic jam for example. This information can be used for a multitude of cases,
eg. driver assistance systems or actuators (e.g. brake/steering) for the upcoming
traffic conditions.
Dynamic electronic Horizon uses a highly accurate map, which is stored in the cloud
and can be updated in close to real time. The information is gathered from a
multitude of sources from other vehicles based on the principle of crowd-sourcing or
commercial traffic or weather data. The result is highly accurate information on the
road outside the driver’s or vehicle sensor’s field of view. Continental turns the digital
map into a high-precision and constantly up-to-date sensor that can be used for
much more than just navigation.
Advanced forward-looking sensor technologies
Advanced driver assistance systems use surrounding sensors for detecting the area
around the vehicle – camera, lidar, radar or Surround View solutions – they ensure a
maximum level of safety and comfort. Continental demonstrates an eye-catching
glass virtual car at the stag which is equipped with advanced forward-looking
sensors: a stereo camera, surround view cameras and long range radar.
Continental's stereo camera is a new approach to monitoring a vehicle's
surroundings. Stereo camera-based driver assistance systems such as an
Emergency Brake Assist can prevent or at least reduce the seriousness of the
frequent accidents involving either pedestrians or vehicles at intersections. Surround
view delivers a complete 360° view around the vehicle. It supports the driver with a
3D all around view when parking and also when maneuvering at low speeds.
Long Range Radar Sensors can realize Adaptive Cruise Control (ACC) including
stop & go which is a function to increase driver comfort, especially when following
traffic. To accomplish this, a radar sensor continuously observes the vehicle’s
surroundings, monitoring traffic in front of the vehicle. As opposed to traditional cruise
control functions, ACC makes it possible to adjust the following distance without the
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driver having to intervene, whether in flowing traffic, stop-and-go situations, or traffic
jams.
Continental develops intelligent technologies for transporting people and their goods. As a
reliable partner, the international automotive supplier, tire manufacturer, and industrial partner
provide sustainable, safe, comfortable, individual, and affordable solutions. In 2014, the
corporation generated sales of approximately €34.5 billion with its five divisions, Chassis &
Safety, Interior, Powertrain, Tires, and ContiTech. Continental currently employs
approximately 200,000 people in 53 countries. Continental commenced its business in China
in 1994 and has built successful partnership with all major customers in China. So far,
Continental has expanded its presence in 25 production locations and 15 R&D centers,
representing a workforce of over 23,000 in the country. Continental offers market specific
solutions to the Chinese market with all of the corporation's five divisions.
Media Contact:
Mingxiu Li
Communications China
Continental Automotive Holding Co., Ltd
538 Dalian Road, 200082
Shanghai, P. R. China
Phone: +86 21 6080 3056
Fax: +86 21 6080 3263
E-mail: mingxiu.li@continental-corporation.com
Tina Chen
Head of Communications China
Continental Automotive Holding Co., Ltd
538 Dalian Road, 200082
Shanghai, P. R. China
Phone: +86 21 6080 4551
Fax: +86 21 6080 3268
E-mail: tina.chen@continental-corporation.com
www.continental-corporation.cn
www.continental-press.cn
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