ACADEMIC MISSION:
Bemidji State University is an undergraduate institution with specialized and distinct graduate programs where academic content and delivery of that content is grounded in the principles of social justice and democracy.
ACADEMIC CORE VALUES:
1. Creative and critical thinking. 2. Living democratic principles.
3. Inclusion of students, staff, faculty and administrators in all aspects of university life.
4. Highly interactive, relevant and engaging teaching and learning environments.
UPDATES
1. MAP
Mission and Vision on top of all documents.
2. International Day - 9-23-13
Schedule will be out this week. Help market across campus.
3. Program Assessment – Patrick
Meetings will be scheduled with departments that are not current. Progress has been made.
AGENDA ITEMS
1. Web presence, marketing via the web, BSU branding process - Jim Pulliam / Scott Faust, guests
Scott – branding background on “Best Decision Ever” – tag line, brand promise. Invitation to see themselves in the present from the future. By attending BSU, will look back on it as a good decision. Attendance at BSU is a choice – for students
NOT from northern MN, it’s a decision to come here. Conversations with students and alumni were basis for this tag line.
What makes it the best decision ever? Brand themes include transformation (achieve, lead and serve), multicultural learning community, liberal education provides degree opportunities and communication and critical thinking skills; also a legendary campus, lakeside, northwoods, recreation. Hands on learning, real world experience. Small courses, dedicated faculty, sustainable living. Strong professional programs. Expressed on website through rotation of images, stories. Themes are focus of social media and print material.
Web marketing – videos, print ads, cable television in suburbs, Pandora, movie theater in St. Cloud area, youtube, will resume online media in Dec – May based on results. Also “Beaver Nation” focused on prospective students. Stick with Best
Decision Ever through next summer. Next step will move into idea of transformation. Be your best self. Tell stories of change, personal development that happens at BSU through outdoor experiences, international experiences, etc. New recruitment video by next fall. Also new international recruitment video this spring. Brand will be focus of new website redesign.
Focus has been on institutional wide marketing vs programs. Discussion of keeping print materials up to date. Virtual materials may be more useful. Materials that provide career pathway information to students may be beneficial. Need to tie this to the strategic enrollment management plan and capacity conversation. Rotation of highlighted programs.
Transformation conversation about how students grow while they are here – distinctiveness. Class size may no longer be an advantage for us? Repeated messages. Information for each program that conveys the same themes. Recruiting for majors. What are our distinctive programs? Difficult to decide which programs to highlight if we can highlight all of them.
Capacity limits of current web staffing. RFPs to get sites up. Still need to deal with updating and evolution of look, functionality, etc. Need for web and marketing writer. Need for staff development to get updates made on a short term basis.
What do departments need urgently? Staffing availability to make the updates? Portal vs external site. Open Savvy up to make other edits than just text changes. Individual release to people who have come capacity and reviewed before it goes live.

2. SEMP Task - capacity updates due - reminder - carry over item – Martin
Need these soon for task force.
3. Load Reports for Fall - carry over item – Patrick
New process with transition from Joe to Doug. Reviewed a few changes in the look of reports. Let Patrick know if there are any changes or questions. Load reports are being used to pay faculty. Need to get them back in a couple of weeks to move this forward. Sept 30 deadline – chairs review and return. Course load type needs to be correct for cost study and faculty payment.
4. Adjunct pay & assessment - draft copy - carry over item – Patrick
Updated draft language to address this situation. If this is the direction we move in, this will be effective Spring semester.
5. Overload - Martin
Overload credit for concurrent enrollment course – over 5 credit limit.
6. Concurrent Enrollment Courses and Faculty Overload –Patrick
Process for making sure faculty do not go over overload for concurrent enrollment courses. Courses are not determined until later in the spring, courses are set up in the summer and can end up putting the faculty over contractual limits. Send course lists to deans as soon as agreements are established with school districts to help determine load availability.
7. CIEE Conference - Minneapolis - November 20-23, 2013 – Martin
Martin, Jeanine, Colleen will attend.
8. HLC Pathways - Patrick Attachment
Transition from PEAQ into the Open Pathway. Next visit in 2019-20. Next step is the Quality Initiative proposal. Flexible in terms of what the proposal can be on.
9. Current and projected bachelor degree completions for metro students – Patrick
Metro plan – John O Brien looking for current numbers in bachelor degree completion programs. DLiTE and Nursing – number of students graduated last year, to Patrick for submission
10. HLC Conference – April 10-14, 2014 – Chicago, IL
Discussion of presentation at conference on Master Academic planning process. Deadline for proposals Sept 30.
11. Other
CAO meeting – Nursing presentation, tribal college consortium, what could transparency look like, Master Academic
Planning.
Book review of “facilitating a collegial department in higher education”. Colleen and Jim will review.
Bookstore – number one complaint of students is availability of used text books. Dave Zothman would like to visit with faculty about use of course packs to make re-sold books at option.
UPCOMING EVENTS - SEPTEMBER 2013
9-18-13 - Academic Forum - 3-4:30 pm - Bensen Hall 115 - all faculty
9-23-13 - International Day - 10 am - 4 pm - Bensen Hall, different locations
9-24-13 - Brown Bag monthly meeting - noon - 1 pm - Crying Wolf Room
9-24-13 - Academic Affairs Council meeting - 2-4 pm - Deputy 301A
9-25-13 - Internationalization Group meeting - 4-5 pm - Deputy 301A

SCHEDULED DEANS MEETINGS - OCTOBER 2013 - JULY 2014
October 1, 2013 - Doug Olney attending on Institutional Research
October 15, 2013
October 29, 2013
November 5, 2013 - Doug Olney attending on Institutional Research
November 12, 2013
November 19, 2013
December 3, 2013 - Doug Olney attending on Institutional Research
December 10, 2013
December 17, 2013
December 31, 2013
January 7, 2014 - Doug Olney attending on Institutional Research
January 14, 2014
January 21, 2014
February 4, 2014 - Doug Olney attending on Institutional Research
February 11, 2014
February 18, 2014
March 4, 2014 - Doug Olney attending on Institutional Research
March 11, 2014
March 18, 2014
April 1, 2014 - Doug Olney attending on Institutional Research
April 8, 2014
April 15, 2014
April 29, 2014
May 6, 2014 - Doug Olney attending on Institutional Research
May 13, 2014
May 20, 2014
June 3, 2014 - Doug Olney attending on Institutional Research
June 10, 2014
June 17, 2014
July 1, 2014 - Doug Olney attending on Institutional Research
July 8, 2014
July 15, 2014
July 29, 2014