Creativity
Effort
AP Self-Evaluation Rubric
Name __________________________________________________ Date ____________________________
4
3
2
I created original work that is
I made mostly original work
My work is based on another
unique to my artistic voice.
that attempts to convey a
person’s idea or work (main
feeling or message.
part of work is someone’s art
or photograph), or makes no
Concept I developed at least 4
attempt to convey a feeling or
ideas that clearly communicate Concept I developed 3 ideas
message.
a feeling or message for the
that clearly communicate a
standards of this project.
feeling or message for the
standards of this project.
Concept My ideas attempt to
communicate a feeling or
Production I experienced
message, but these ideas are
frustration, joy, and pride
Production I experienced
not clear.
while making these images. I
some frustration, joy, or pride
took risks while shooting,
while making these images. I
which is evident with the
took some risks while
Production I felt very little
variety of images on my
shooting, which is evident with emotion while making these
contact sheets.
the variety of images on my
images.
contact sheets.
Post-production My images
Post-production My images
show thoughtful postPost-production My images
show few post-production
production techniques that
show post-production
techniques that begin to
demonstrate my individual
techniques that demonstrate
demonstrate my individual
voice as an artist. I used a
my individual voice as an
voice as an artist. I used some
variety of Photoshop tools,
artist. I used a variety of
Photoshop tools, adjustments,
adjustments, or layers in a way Photoshop tools, adjustments,
or layers in an attempt to
that further evidences the
or layers in a way that further
further the feeling/message of
feeling/message of my work. I
evidences the feeling/message my work.
incorporated multiple forms of of my work.
media: collage, pen/paint,
deconstruct/re-construct,
multi-media layering.
I invested an average of 30
I invested an average of 20
I worked an average of 10
minutes on each final image.
minutes on each final image.
minutes on each final image.
1
My work is another person’s
idea, or does not convey a
feeling or message.
Concept My ideas are not clear
or developed.
Production I did not feel
emotionally connected while
making these images.
Post-production My images
show no post-production
techniques that demonstrate
my individual voice as an
artist. I attempted to use
Photoshop tools, adjustments,
or layers but these do not
enhance the feeling/message
of my work.
My work looks like it was
quickly constructed with an
emphasis on getting the
assignment done instead of
Craftsmanship
Concept I wrote or sketched
out ideas for my concepts,
researched images on the
internet and in magazines,
created an inspiration board,
and made a production list
(props, locations, models,
subjects, schedules).
Concept I wrote or sketched
out ideas for my concepts,
researched images on the
internet and in magazines, or
created an inspiration board,
and made a production list
(props, locations, models,
subjects, schedules).
Production My work is of high
quality because I learned how
to problem-solve, use a
technique, or apply a new skill
to exceed the requirements. I
invested a great deal of time to
carefully execute my idea
(considered lighting , location,
subject matter, details) and I
re-shot images if they did not
successful communicate the
feeling or message of my
concept.
Production My work is of high
quality because I learned how
to problem-solve, use a
technique, or apply a new skill
to meet the requirements. I
invested time to execute my
idea (considered lighting,
location, subject matter,
details) and I re-shot some
images if they did not
successful communicate the
feeling or message of my
concept.
Post-production I exceeded
the number of required images,
which is evident in my contact
sheets, and exceeded the
number of final images posted
on my blog. Each final image
looks complete and is of high
quality. I continued to work on
my project until it was
successfully finished.
My work is of high quality
because it shows specific and
precise photographic and post-
Post-production I met the
number of required images,
which is evident in my contact
sheets, and the number of final
images posted on my blog.
Each final image looks
complete and is of high quality.
I continued to work on my
project until it was successfully
finished.
My work is of good quality
because it shows specific and
precise photographic and post-
Concept I wrote or sketched
out ideas for some of my
concepts, or researched images
on the internet.
successfully executing my idea.
Production I learned how to
problem-solve, or use a
technique, or apply a new skill
to meet the requirements.
Production I did not consider
details like subject,
background, props, locations,
lighting, or use the skills I have
as a photographer to
thoughtfully create compelling
images.
Post-production I am missing
images, contact sheets, and/or
mis-titled my blog post. My
work shows minimal effort to
execute an idea and meet the
requirements. My images are
unfinished because I did not
use time wisely to make
necessary improvements.
My work is basic because it
shows few photographic and
Concept I did not invest time
to brainstorm ideas.
Post-production I am missing
images, contact sheets, and/or
mis-titled my blog post. My
work has no clear concept. My
images are unfinished because
I did not use time wisely to
make necessary
improvements.
My project is unfinished
because I did not use
photographic and post-
production skills. I exceeded
the assignment requirements.
Production My images show
variety in composition, subject
matter, and location. This is
clear because I: have at least 4
different subjects; varied my
proximity to my subjects
(either close or distanced);
varied the angle; have at least 4
different backgrounds; used
rule-of-thirds, leading lines,
framing, or unusual cropping;
negative space, used a variety
of shutter speeds; used shallow
depth-of-field to draw
attention to my subject; used a
variety of natural or artificial
light to add drama or mood
(side lighting, butterfly,
Rembrandt, ghoul, silhouette,
flare); incorporated thoughtful
props, models, objects; used
details to further my artistic
voice. I invested time to
carefully execute my idea,
incorporating at least 4
photography techniques, such
as subject to background
relationship, composition,
extreme angles, shutter speed,
or shallow depth-of-field. I
considered the light source and
how it helps communicate my
concept. It is clear that I used a
production skills.
post-production skills.
production skills.
Production My images show
some variety in composition,
subject matter, and location.
This is clear because I: have 3
different subjects; sometimes
varied my proximity to my
subjects (either close or
distanced); have 3 different
backgrounds; sometimes
incorporated composition;
used a variety of shutter
speeds; used shallow depth-offield to draw attention to my
subject; used some light to add
drama or mood (side lighting,
butterfly, Rembrandt, ghoul,
silhouette, flare); incorporated
props, models, objects. I made
an effort to carefully execute
my idea, incorporating 4
photography and Photoshop
techniques, such as Subject to
Background Relationship,
Extreme Angles, shutter speed,
multiple layers, blending
modes, or commands under
the Image> Adjustments menu.
It is clear that I made some
effort to use a variety of
Elements and Principles of
Design together.
Production My images show
some variety in composition,
subject matter, and location.
My images are evidence that I
incorporated a few of the
following: different subjects;
sometimes varied my
proximity to my subjects
(either close or distanced);
have different backgrounds;
sometimes incorporated
composition; used a variety of
shutter speeds; used shallow
depth-of-field to draw
attention to my subject; used
some light to add drama or
mood (side lighting, butterfly,
Rembrandt, ghoul, silhouette,
flare); incorporated props,
models, objects. I used basic
photography and Photoshop
techniques like the subject in
the middle, and/or there are
some distracting background
features. Elements and
Principles of Design are not
evident.
Production My images do not
show variety in composition,
subject matter, or location. I
incorporated 2 of the
following: different subjects;
sometimes varied my
proximity to my subjects
(either close or distanced);
have different backgrounds;
sometimes incorporated
composition; used a variety of
shutter speeds; used shallow
depth-of-field to draw
attention to my subject; used
some light to add drama or
mood (side lighting, butterfly,
Rembrandt, ghoul, silhouette,
flare); incorporated props,
models, objects.
Post-production My images
incorporate a variety of
Post-production My images
show few post-production
techniques that demonstrate
my unique voice. I used some
Photoshop tools, adjustments,
or layers to enhance the
Post-production My images
show little post-production
techniques. I attempted to use
Photoshop tools, adjustments,
or layers, but they do not
enhance the feeling/message
of my work. I did not use
Photoshop tools to ensure
details in my picture are
adding to the message or mood
(stamping out distracting
details like wrinkles in a
backdrop, or distracting
elements in the background).
variety of Elements and
Principles of Design in my
images because I can identify
them.
Post-production I
incorporated a variety of
Photoshop techniques,
including multiple layers,
blending modes, or commands
under the Image> Adjustments
menu that thoughtfully
enhance the message of my
concept. I used Photoshop
tools to ensure every detail in
my picture is adding to, not
distracting from, the message
or mood (stamping out
distracting details like wrinkles
in a backdrop, or distracting
elements in the background).
thoughtful post-production
techniques that demonstrate
my unique voice. I used
Photoshop tools, adjustments,
or layers to enhance the
feeling/message of my work. I
sometimes used Photoshop
tools to ensure details in my
picture, but not every detail in
my images are adding to the
message or mood (stamping
out distracting details like
wrinkles in a backdrop, or
distracting elements in the
background).
feeling/message of my work. I
did not use Photoshop tools to
ensure details in my picture
are adding to the message or
mood (stamping out
distracting details like wrinkles
in a backdrop, or distracting
elements in the background).