Position Description
The Market Associate is responsible for maximizing revenues for both Expedia Inc. & key hotel partners in the
assigned region. The primary focus of this role is to aid internal management teams and key supply partners in
identifying, implementing, and executing strategic initiatives which improve key business metrics, ensure Expedia’s
offerings are appropriately positioned to be competitive, and maximize opportunities for distribution and marketing of
product offerings within the assigned region.
Market Associates will partner closely with hotel partners in an effort to:
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Increase revenue opportunities
Resolve content, rate, and availability issues
Proactively secure additional inventory over high demand and compression periods
Support efforts to improve market pricing and overall inventory competitiveness
Secure value-adds and promotional offers
Assist with the management of inventory blocks and rates to ensure accuracy of data and consistent supply
Aid in business development with the acquisition of new properties and renewals
This role is internally facing, and also focuses on supporting the Market Management team through business projects
and initiative implementation leveraged to improve product competitiveness and support productive revenue
generation efforts in the region they support.
Position Responsibilities
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Effectively consult with hotel partners to secure competitive rates and deliver improved metrics; improve
product competitiveness through effective price renegotiations
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Evaluate market trends and competitor activity; provide the Market Management team with analysis and
recommendations for potential actions and next steps. This includes, but is not limited to: analyzing
market competitiveness reporting, prioritizing daily/weekly hotel calls, reporting and tracking progress of
programs and initiatives, and analyzing their impact on market performance
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Manage promotional campaigns in market, including pitching promotional opportunities to partners and
soliciting deals from hotels
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Work with Market Management team to develop and implement strategies which ensure competitive pricing
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Develop and share best practices with other Market Associates and Market Management teams to help
optimize market competitiveness
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Review the quality of rates, inventory, and content on Expedia sites against competitors
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Educate current partners on the full use of products and tools
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Maintain constant communication with Market Managers to ensure consistency of communications, partner
messaging, and implementation and execution of market strategies
Support Market Management team with the development and delivery of partner communications
Assist the Market Management team in prospecting new hotels and/or regional chains
Participate in contract negotiations as needed.
Support the process of onboarding a new partner upon acquisition of a new property by promoting the full
product suite and initiatives
Lead ad hoc projects to improve product competitiveness and support productive revenue generation efforts
in the market they support; this could include, but is not limited to: implementation of new systems, work
processes and/or technologies, adoption of new initiatives, gathering information regarding Expedia’s
competition in a market, etc.
Demonstrate the energy & drive to be a part of one of the most exciting teams within Expedia Inc.\
Other reasonable duties, as assigned
Supervision To Be Exercised
None
Supervision To Be Received
Direct supervision from Area Manager.
Required Skills & Experience
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Bachelor’s Degree preferred; major in tourism or hospitality a plus
Proven related industry experience
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Hotel revenue management / reservation or account management role in another OLTA is strongly preferred
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Results-focused and metrics-driven
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Working knowledge of revenue and/or account management desirable
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Excellent diplomatic skills; possesses the ability to establish and maintain positive relationships with both
internal and external business partners
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Ability to multi-task effectively; must be able to change gears quickly without skipping a beat
Experience in consultative sales environment preferred
Business-oriented professional with high integrity; maintains strictest confidentiality; displays initiative and
innovation; exercises sound judgment
Basic knowledge and understanding of revenue management principles and practices
Strong experience negotiating; experience effectively using a consultative selling approach
Excellent time management and follow-up skills; ability to be diplomatically persistent in challenging
situations
Strong experience using MS Office suite of programs (i.e. Word, Excel, PowerPoint, Outlook, etc).
Sincere relationship builder; earns the confidence of others; bridges and sustains solid partnerships based on
mutual support through a collaborative style
Presents ideas and directives clearly and persuasively; actively listens when spoken/presented to
Ability to effectively communicate to various levels and through a variety of communication channels
Able to work independently as well as be a team player
Critical Competencies
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Relationship Management: Establishes and builds healthy working relationships with partners.
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Sales & Negotiation: Effectively works in a defined market or region, identifying prospective partners, and
negotiating successfully in a constructive, consultative, and collaborative manner.
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Written & Spoken Communications, Listening, and Influencing: Conveys, receives, and interprets
ideas and information, presents information appropriately to a diverse range of audiences, and influences
partner decisions.
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Build & Maintain Teams: Encourages, motivates, and guides individuals and teams in learning and
improving effectiveness and develops and improves individual, team, and organizational performance.
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Strategy Execution: Develops goals, ideas and initiatives that improve the organization's performance,
manage costs, and drive change at all levels.
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Drive for Results: Driving high standards for individual, team, and organizational accomplishment;
tenaciously working to meet or exceed challenging goals; deriving satisfaction from goal achievement and
continuous improvement.
Solution Alignment: Evaluates rates and availability with an understanding of products, services, and the
market for the purpose of obtaining favorable arrangements for Expedia.
About Expedia:
Our mission is to revolutionize travel through the power of technology.
Collectively, the Expedia brands cover virtually every aspect of researching, planning, and booking travel, from
choosing the best airplane seat, to reading personal travel reviews of hotels, to planning what to do in a destination
once you arrive. The Expedia portfolio serves both leisure and business travelers with tastes and budgets ranging from
modest to luxury. Expedia delivers consumer travel demand from nearly every continent to nearly 149,000 hotels and
hundreds of airlines, tour operators, car rental companies and destination services supply partners. Please visit
http://bit.ly/expediabrands to learn more about our travel brands.
The link to apply is : http://goo.gl/xHeaC