FCC EEO PRONG 3 REPORT
April 2012 to March 2013
Participate in general outreach efforts through job banks and internet programs.
 Significant use of a broad range of channels, including general and industryspecific sites, and organizations, such as universities, colleges and professional
networking groups, designed to attract a diverse pool of candidates are used.
 WHYY staff speak frequently to students and/or civic groups about careers in
public media.
 WHYY’s Tour Program has regular tours held for groups or individuals providing
information regarding radio and television broadcasting, at their request.
Participate in at least four events over two years relating to career opportunities
sponsored by educational institutions.
 Host and executive producer of WHYY’s Radio Times spoke to Drexel University
students, faculty, parents, families, alumni, prospective students, the public and
staff on February 2012. The topic for the evening highlighted the highs and lows
of the past 25 years and how to put together two hours of compelling talk radio
five days a week.
 On April 5, 2012, the managing editor of Delaware and the host/reporter/producer
of “First” spoke to Wilmington University broadcasting class and writing and
reporting for the mass media class regarding the skills needed to be marketable in
the media industry; a total of 15 students were present in each class.
 On May 18th, 2012, 7th graders from Northley Middle School visited various
content areas and members of each department in WHYY. 20 students gained
knowledge about television production careers from their visit.
o Brand Management & Promotion Department - Robert Dieters - Print, video,
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promos and web marketing and how they all work together for the specific events
and shows we promote.
Hamilton Public Media Commons - Steven Dixon & Henry Cohn-Geltner - Learn
to shoot and conduct interviews in classrooms.
Technology Department - Don Henry - Learn about the big screen and how to
edit content on Newsworks.org
News & Civic Dialogue - Chris Satullo- Learn how to control what goes on behind
the scenes of on-air radio in the Control Room .
The community editor of “NewsWorks” and the community media editor
conducted seven morning meetings from August 2011 to March 2012 with the
students of University of Arts regarding the UofArts/Newsworks collaboration;
ten to 15 students participated in each meeting.
On February 21, 2013, the human resources coordinator and volunteer/intern
coordinator attended a career fair at St. Joseph’s University to help identify
talented students and alumni. They actively spoke to 46 undergraduate, graduate
students and alumni about the human resources coordinator position and various
internship opportunities at WHYY.
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On October 4, 2012, the human resources coordinator and volunteer/intern
coordinator attended a career fair at Temple University. They actively recruited
for internship programs at WHYY for the fall semester.
On February 12, 2013, the human resources coordinator and volunteer/intern
coordinator attended a career fair at the Art Institute of Philadelphia. They spoke
with 25 undergraduate and alumni students about the associate media instructor
temporary position and various internship opportunities for summer.
On February 22, 2013, the volunteer/intern coordinator attended a not-for-profit
networking fair in Byrn Mawr College. Forty students learned about various
internship and volunteer opportunities for the upcoming summer and fall
semester.
Upper level openings listed with media trade groups with broad-based membership
including women and minorities.
 Director, Individual Giving
o Association of Fundraising Professionals website
o Current.org website
o Greater Philadelphia Cultural Alliance website
o Indeed.com website
o OpportunityKnocks website
o PBS Connect site
o Philanthropy Careers website
o Philadelphia Non-Profit Human Resource Directors networking group
o WHYY website
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Manager, Foundation & Corporate Relations
o Association of Fundraising Professionals website
o Philanthropy Careers website
o Greater Philadelphia Cultural Alliance website
o Indeed.com website
o OpportunityKnocks website
o The Chronicle of Higher Education website
o WHYY website
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Marketing Manager
o Beyond.com website
o Indeed.com website
o International Association of Business Communicators/Philadelphia page
o Marketingjobs.com website
o OpportunityKnocks website
o WHYY website
Establishment of an internship program designed to develop skills needed for
broadcast employment.
 For the period of April 1, 2012 through March 31, 2013, 72 students participated
in WHYY’s internship programs in departments throughout the organization.
Establish training or mentoring programs designed to enable employees to acquire
skills to qualify for higher level positions.
 General on-going technology training for engineering and content production staff
members.
 Education Assistance Program available for a discounted tuition rate to all staff
members at all levels of the organization through Rosemont College.
 Available Tuition Refund program available to all staff members at all levels of
the organization.
 17 managers and supervisors attended a workshop addressing “How to give
feedback during performance reviews”. This was a three hour session held on
September 11, 2012 at WHYY by Career Services Unlimited.
 On September 28, 2012, 11 employees attending a NPHR Leadership Education
Session on Thinking Strategically.
 The Human Resources Coordinator attended a training session on I-9
Employment Verification: What Employers Need to Know and a webinar
addressing EEOC Updates: How to prepare and stay in compliance.
 The Human Resources Manager attended a seminar on PSHRM Symposium, a
webinar on Leave of Absence, and a training session on the Family Medical
Leave Act.
 Two members from the Human Resources department attended a Non-Profit
Human Resources training series on Leadership Education: Managing in 2013 and
Beyond.