CAR WASH
MODEL BUSINESS PLAN
NEW VENTURE…..
Why have you chosen this business?
What do you need to know?
Working through a template will bring you
the information you need to decide if the
business can be successful – and how to
make it successful
KNOW THE INDUSTRY

What are the strengths and weaknesses
of the car wash industry

What factors are affecting it at this time

Where are the markets


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How many competitors are there
How much will it cost, where will the
funds come from, what are the financial
dangers
What staff will you need
WHAT KIND OF CAR WASH
Decide on the car wash concept that suits
you and the funds available…
 Stand
alone manual and automatic
 Hand wash – maybe franchise
 High tech facility with all the latest
equipment and services
 Add-ons like dog wash, detailing
THE TARGET MARKETS

the location choice

the target customers

the growth potential
THE MARKETING PLAN

how do you bring customers to the car
wash

how do you ensure that they come back
again – a regular habit


how do you increase the “spend”
how do you attract more customers
OPERATIONS
Having decided on what you want to do,
more detail is needed…

what equipment will you start with

what chemicals will you use

what staffing and management structure
FINANCIALS
The sticky bit, nothing must be left to chance

find a similar financial model to yours

knowing your site & your target markets,
adjust the budget income and expenses

list all the capital expenses, however
small – signage, planning permits, plants
THE CAPITAL RISK

how much money will you borrow

how much will you invest of your own

what will happen if you don’t reach your
budgeted income levels, what adjustments
can be made

what are the exits costs – the worst-case
scenario
CONFIDENCE
it takes time to complete a business plan but


it will give you the answers you need
you have faced up to what might happen if
its not as good as you hoped

you have a model to work with

it gives you confidence to make decisions

it gives lenders confidence to lend to you
ANOTHER ACWA BENEFIT

a detailed business plan covering all
these topics has been developed for
ACWA members and for equipment
suppliers to give to potential new car
wash investors

it will be available for sale from ACWA
in October