Communication Meaning, Process and Technical Communication 1 Learning: What is communication? General and Technical Communication Essentials of Effective Communication Why should I care? 2 What is Communication? Transfer of Meaning or Transfer of Message 3 4 The Communication Process Message DecisionMaking DecisionMaking Meaning Ideation Encoding Sender Decoding Channel Feedback or Response Receiver Transmission 5 Communication 6 Technical Communication If a customer buys a new TV and does not know how to use it. The customer reads the instructions in the user manual gradually learns to operate it. It is successful technical communication. If you are confused about which mobile or laptop to buy, the salesperson explains all the technical features of some models. If it helps your buying decision, it is successful technical communication. 7 Technical Communication Technical communication is the process of transmitting facts and information to a well defined audience for a specific purpose. In other words it is ‘writing for understanding’. 8 Technical Communication • A wide part of technical communication is not known to general public • Impersonal and objective • Understood by a specific group of people • As factual as possible • No opinions, but manuals and instructions • Technical language is used to report facts and details while general communication can be more expressive, can include opinions, and be more enjoyable. 9 Essentials of Effective Communication: A well defined communication environment Cooperation between the sender and the receiver Selection of appropriate channel Correct encoding and decoding of messages Proper feedback Note: Poetic expressions and metaphorical language are generally discouraged or entirely eliminated. The purpose of communication is to instruct, not showcase the beauty of language or impress with extensive vocabulary. 10 Why Should I Care? Studies show that 44% of your professional time will be spent in some kind of writing activity, including: Note-taking Report writing Organizational planning Drafting, revising and editing 11