When a customer selects a product from a product family, the attributes of the
components for selection are usually technical parameters instead of customerfamiliar characteristics of the product (holmstrom, 2013).
Quality Function Deployment (QFD) is a well known customer-oriented
methodology, which is widely used to assist decision making in product design and
development in various types of production. Determining how and to what extent
certain characteristics or technical attributes (TAs) of products are to be met, with
a view to gaining a higher level of overall customer satisfaction, is a key success
factor in product design and development.
Process improvement is often accomplished by benchmarking on competitors'
product development rnethods. In this context, benchmarking involves making
visits to firms with "quality" reputations to gauge their practices or reverse
engineering their products to learn what competitors or peers are doing, see how
they are doing it, and understand what is possible (johnson et al. 1994).
As an organizational convenience, we further divide decisions within a project into
four categories: concept development, supply-chain design, product design, and
production ramp-up and launch. Tables 2 and 3 list references to the literature
associated with the product development decisions
Diagnostico
Administracion
Control