Audience Analysis Worksheet Who will be listening to your presentation? Check all that apply. Peers Superiors Subordinates Strangers What do they expect you to talk about? What general characteristics do you know about the audience? Age Gender Education Experience with topic Other What does your audience need to know about the topic? Check and explain all that apply. General background or overview Details Cost estimates Other How will your listeners use this information? Check and explain all that apply. Make decisions Perform a task Form an opinion Increase understanding Other What are your audience’s biggest concerns or objections? Check and explain all that apply. Too expensive Too difficult Other What do you want your audience to think, know, or do as a result of this presentation?